Summary
Hot Sauce Market Research Report Information by Type (Tabasco, Habanero, Jalapeño, Sweet and Spicy, and Others.), By Distribution Channel (Mass Merchandisers, Specialist Retailers, Convenience Stores, Online Retail and Others), And by Region (North America, Europe, Asia-Pacific, And Rest of The World) Market Forecast Till 2035
Overview of the Market
In 2024, the global hot sauce market was valued at USD 3,665.17 million. Over the course of the forecast period, it is expected to rise at a compound annual growth rate (CAGR) of 7.45% to reach USD 8,065.39 million in 2035. The main factors propelling market expansion are shifting customer tastes and growing ethnic diversity.
The growing desire to prepare restaurant-caliber meals at home is a major factor behind the hot sauce market's compound annual growth rate. There has been a noticeable trend in recent years toward cooking meals at home that rival those found in restaurants. Numerous variables, such as shifting consumer preferences, easier access to culinary materials, and the rise of digital media, have influenced this trend. Furthermore, home cooks can experiment with and mimic exotic cuisines by using spicy sauces, which are frequently used in foreign cuisines. This gives homemade meals a more authentic feel.
Analysis of Segments
The market for hot sauces is divided into different categories, such as Tabasco, Habanero, Jalapeño, Sweet and Spicy, and Others.
Mass merchandisers, specialty retailers, convenience stores, internet retailers, and others are included in the Hot Sauce Market segmentation according to distribution channels.
Regional Perspectives
With 45.80% of the global hot sauce market in 2023, North America was the market leader. Growing consumer demand for a variety of flavors in food is one of the factors driving this regional market's expansion. Spicy sauce has emerged as a necessary culinary staple in both the US and Canada. The United States is recognized as a cultural melting pot because millions of people from many ethnic backgrounds and cultures come here every year in quest of better employment possibilities. Consequently, the global hot sauce market is being driven in part by a variety of culinary traditions.
The second-largest market share is held by the hot sauce market in Europe. The growing immigrant population, cultural diversity, and the region's strong culinary heritage of spicy dishes all add to hot sauce's attractiveness over the forecast period. Furthermore, the UK hot sauce sector grew at the quickest rate in the European region, while the German hot sauce market held the largest market share.
Over the course of the review period, the Asia-Pacific Hot Sauce Market is anticipated to expand at the fastest CAGR. The popularity of chili sauce variants in Asian homes can be attributed to consumers' increasing desire to recreate the restaurant-like flavor at home. Furthermore, the Indian hot sauce market was the one with the highest rate of growth in the Asia-Pacific area, while China's hot sauce accounted for the largest market share.
Key Players
The Kraft Heinz Company (U.S.), McCormick & Company, Inc. (U.S.), Campbell Soup Company (U.S.), Unilever PLC (U.K.), Conagra Brands Inc. (U.S.), Mellhenny Company (U.S.), Southeastern Mills, Inc. (U.S.), Hormel Foods Corporation (U.S.), Baumer Foods, Inc. (U.S.), W. Garner Food Company (U.S.), and others are the major players in the hot sauce market.
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Table of Contents
TABLE OF CONTENTS
1 EXECUTIVE SUMMARY ............................................................................................................... 24
1.1 MARKET ATTRACTIVENESS ANALYSIS ........................................................................................................... 25
1.1.1 GLOBAL HOT SAUCE MARKET, BY TYPE .......................................................................................................... 26
1.1.2 GLOBAL HOT SAUCE MARKET, BY NATURE ...................................................................................................... 27
1.1.3 GLOBAL HOT SAUCE MARKET, BY PRICE RANGE .............................................................................................. 28
1.1.4 GLOBAL HOT SAUCE MARKET, BY PRODUCT TYPE ........................................................................................... 29
1.1.5 GLOBAL HOT SAUCE MARKET, BY END USER ................................................................................................... 30
1.1.6 GLOBAL HOT SAUCE MARKET, BY DISTRIBUTION CHANNEL ............................................................................. 31
1.1.7 GLOBAL HOT SAUCE MARKET, BY REGION....................................................................................................... 32
2 MARKET INTRODUCTION ............................................................................................................ 34
2.1 DEFINITION .................................................................................................................................................................. 34
2.2 SCOPE OF THE STUDY .............................................................................................................................................. 34
2.3 RESEARCH OBJECTIVE ............................................................................................................................................ 34
2.4 MARKET STRUCTURE .............................................................................................................................................. 35
3 RESEARCH METHODOLOGY ...................................................................................................... 36
3.1 OVERVIEW .................................................................................................................................................................... 36
3.2 DATA FLOW .................................................................................................................................................................. 38
3.2.1 DATA MINING PROCESS ................................................................................................................................. 38
3.3 PURCHASED DATABASE: ......................................................................................................................................... 39
3.4 SECONDARY SOURCES: ............................................................................................................................................ 40
3.4.1 SECONDARY RESEARCH DATA FLOW: ............................................................................................................. 41
3.5 PRIMARY RESEARCH: ............................................................................................................................................... 42
3.5.1 PRIMARY RESEARCH DATA FLOW: ................................................................................................................. 43
3.5.2 PRIMARY RESEARCH: NUMBER OF INTERVIEWS CONDUCTED ......................................................................... 44
3.5.3 PRIMARY RESEARCH: REGIONAL COVERAGE .................................................................................................. 44
3.6 APPROACHES FOR MARKET SIZE ESTIMATION: ........................................................................................... 45
3.6.1 CONSUMPTION & NET TRADE APPROACH ....................................................................................................... 45
3.6.2 REVENUE ANALYSIS APPROACH ..................................................................................................................... 45
3.7 DATA FORECASTING................................................................................................................................................. 46
3.7.1 DATA FORECASTING TECHNIQUE .................................................................................................................... 46
3.8 DATA MODELING ........................................................................................................................................................ 47
3.8.1 MICROECONOMIC FACTOR ANALYSIS: ............................................................................................................ 47
3.8.2 DATA MODELING: ........................................................................................................................................... 48
3.9 TEAMS AND ANALYST CONTRIBUTION ........................................................................................................... 50
4 MARKET DYNAMICS .................................................................................................................... 52
4.1 INTRODUCTION ........................................................................................................................................................... 52
4.2 GROWTH PARAMETERS MAPPED - DRIVERS ................................................................................................. 53
4.2.1 CONSUMER PREFERENCES ............................................................................................................................. 53
1.2.3RISE OF FAST-FOOD CULTURE ............................................................................................................................. 54
4.3 GROWTH INHIBITORS MAPPED - RESTRAINTS ............................................................................................. 55
4.3.1 HEALTH CONCERN ......................................................................................................................................... 55
4.4 MARKET OPPORTUNITIES MAPPED ................................................................................................................... 57
4.4.1 THE RISING DEMAND FOR SPICY AND EXOTIC FLAVORS .................................................................................. 57
4.5 IMPACT ANALYSIS OF COVID-19 .......................................................................................................................... 59
4.5.1 IMPACT ON THE SUPPLY CHAIN OF THE HOT SAUCE MARKET......................................................................... 59
4.5.2 IMPACT ON THE MARKEET DEMAND OF THE HOT SAUCE MARKET .................................................................. 59
4.5.3 IMPACT ON PRICING OF HOT SAUCE MARKET ................................................................................................. 60
5 MARKET FACTOR ANALYSIS ...................................................................................................... 61
5.1 VALUE CHAIN ANALYSIS ....................................................................................................................................... 61
5.1.1 RAW MATERIAL ACQUISITION ......................................................................................................................... 61
5.1.2 PRODUCTION PROCESS .................................................................................................................................. 62
5.1.3 PACKAGING ................................................................................................................................................... 62
5.1.4 DISTRIBUTION AND LOGISTICS ....................................................................................................................... 62
5.2 SUPPLY CHAIN ANALYSIS ..................................................................................................................................... 63
5.2.1 PARTICIPANTS (AT DIFFERENT NODES) .......................................................................................................... 63
5.2.1.1 RAW MATERIAL PROCUREMENT ............................................................................................................. 63
5.2.1.2 MANUFACTURING/PRODUCTION ............................................................................................................ 64
5.2.1.3 QUALITY CONTROL ................................................................................................................................ 64
5.2.1.4 DISTRIBUTION ........................................................................................................................................ 65
5.2.1.5 END USER .............................................................................................................................................. 65
5.3 PORTER’S FIVE FORCES MODEL .......................................................................................................................... 66
5.3.1 BARGAINING POWER OF SUPPLIERS ............................................................................................................... 66
5.3.2 BARGAINING POWER OF BUYERS .................................................................................................................... 67
5.3.3 THREAT OF NEW ENTRANTS ........................................................................................................................... 67
5.3.4 THREAT OF SUBSTITUTES .............................................................................................................................. 67
5.3.5 INTENSITY OF RIVALRY .................................................................................................................................. 68
5.4 REGULATORY LANDSCAPE .................................................................................................................................... 68
5.5 MARKET TRENDS ...................................................................................................................................................... 69
5.6 STRATEGIC INSIGHTS .............................................................................................................................................. 70
5.7 CONSUMER BEHAVIOR ANALYSIS ...................................................................................................................... 70
5.7.1 DEEP DIVE INTO THE GENERAL AND INDEPENDENT HISPANIC MARKETS IN THE US ......................................... 70
5.7.1.1 GENERAL HISPANIC MARKETS IN THE US ............................................................................................... 70
5.7.1.2 INDEPENDENT HISPANIC MARKETS IN THE US........................................................................................ 71
5.8 DETAILED ANALYSIS OF THE HABANERO SUB-CATEGORY OF HOT SAUCE ...................................... 72
6 GLOBAL HOT SAUCE MARKET, BY TYPE .................................................................................. 75
6.1 INTRODUCTION ........................................................................................................................................................... 75
6.2 TABASCO SAUCE ........................................................................................................................................................ 76
6.3 SRIRACHA SAUCE ...................................................................................................................................................... 77
6.4 JALAPENO SAUCE ..................................................................................................................................................... 77
6.5 HABANERO PEPPER SAUCE ................................................................................................................................... 78
6.6 SWEET AND SPICY .................................................................................................................................................... 79
6.7 OTHERS .......................................................................................................................................................................... 79
7 GLOBAL HOT SAUCE MARKET, BY NATURE ............................................................................. 81
7.1 INTRODUCTION ........................................................................................................................................................... 81
7.2 ORGANIC ........................................................................................................................................................................ 82
7.3 REGULAR ....................................................................................................................................................................... 83
8 GLOBAL HOT SAUCE MARKET, BY PRICE RANGE ................................................................... 85
8.1 INTRODUCTION ........................................................................................................................................................... 85
8.2 ECONOMY / MASS ...................................................................................................................................................... 86
8.3 PREMIUM ...................................................................................................................................................................... 87
9 GLOBAL HOT SAUCE MARKET, BY PRODUCT TYPE ................................................................ 89
9.1 INTRODUCTION ........................................................................................................................................................... 89
9.2 MILD ................................................................................................................................................................................ 90
9.3 MEDIUM ...................................... 91
9.4 EXTREME ................................... 92
10 GLOBAL HOT SAUCE MARKET, BY END USE ............................................................................ 94
10.1 INTRODUCTION ........................ 94
10.2 COMMERCIAL / HORECA ....... 95
10.3 RESIDENTIAL ............................ 95
11 GLOBAL HOT SAUCE MARKET, BY DISTRIBUTION CHANNEL ................................................. 97
11.1 INTRODUCTION ....................... 97
11.2 HYPERMARKETS / SUPERMARKETS ................................................................................................................. 98
11.3 CONVENIENCE STORE ............ 99
11.4 SPECIALITY STORE ................. 100
11.5 ONLINE ........................................ 101
11.6 OTHER ......................................... 102
12 GLOBAL HOT SAUCE MARKET, BY REGION ............................................................................. 104
12.1 OVERVIEW ................................. 104
12.2 NORTH AMERICA .................... 105
12.2.1 US.............................. 109
12.2.2 CANADA ...................... 111
12.3 EUROPE ....................................... 113
12.3.1 GERMANY ................... 117
12.3.2 UK ............................. 119
12.3.3 FRANCE ...................... 120
12.3.4 RUSSIA ....................... 122
12.3.5 ITALY ........................... 124
12.3.6 SPAIN ......................... 125
12.3.7 REPUBLIC OF IRELAND............................................................. 127
12.3.8 CZECH REPUBLIC ........... 128
12.3.9 POLAND ........................ 130
12.3.10 AUSTRIA ..................... 131
12.3.11 SWEDEN ..................... 133
12.3.12 DENMARK ................... 134
12.3.13 FINLAND ..................... 136
12.3.14 SWITZERLAND .............. 137
12.3.15 REST OF EUROPE ......... 139
12.4 ASIA PACIFIC ............................. 141
12.4.1 CHINA ......................... 145
12.4.2 INDIA ............................. 146
12.4.3 AUSTRALIA 148
12.4.4 JAPAN ........................ 149
12.4.5 SOUTH KOREA ............. 151
12.4.6 MALAYSIA ................. 152
12.4.7 THAILAND ................... 154
12.4.8 INDONESIA ................... 155
12.4.9 REST OF APAC ............. 157
12.5 SOUTH AMERICA .................... 159
12.5.1 BRAZIL ........................ 163
12.5.2 MEXICO ...................... 165
12.5.3 ARGENTINA .................. 166
12.5.4 REST OF SOUTH AMERICA.................................................................. 168
12.6 MIDDLE EAST & AFRICA .......... 170
12.6.1 GCC COUNTRIES.......... 174
12.6.2 SOUTH AFRICA .............. 177
12.6.3 REST OF MEA .................. 178
13 COMPETITIVE LANDSCAPE.................................................... 181
13.1 INTRODUCTION ........................ 181
13.2 COMPETITION DASHBOARD....................................................................... 182
13.2.1 PRODUCT PORTFOLIO............................................................................ 182
13.2.2 REGIONAL PRESENCE.. 183
13.2.3 STRATEGIC ALLIANCES................................................................. 183
13.2.4 INDUSTRY EXPERIENCES................................................................ 183
13.3 MARKET SHARE ANALYSIS, 2024................................................... 183
13.4 WHO ARE THE MAJOR DISRUPTORS & INNOVATORS ................................................................................. 183
13.5 WHAT STRATEGIES ARE BEING ADOPTED BY MARKET LEADERS ........................................................ 184
13.6 COMPARATIVE ANALYSIS: KEY PLAYERS FINANCIAL .............................................................................. 185
13.7 LIST OF KEY PLAYERS/BRANDS, BY REGION .................................................................................................. 185
13.8 KEY DEVELOPMENTS & GROWTH STRATEGIES ............................................................................................ 186
13.8.1 PRODUCT DEVELOPMENT.................................................................... 186
13.8.2 MERGER .......................... 186
14 COMPANY PROFILES................................................. 187
14.1 THE KRAFT HEINZ COMPANY............................................................. 187
14.1.1 COMPANY OVERVIEW....................................................... 187
14.1.2 FINANCIAL OVERVIEW.......................................................................... 188
14.1.3 PRODUCTS OFFERED......................................................................... 189
14.1.4 KEY DEVELOPMENTS .............. 189
14.1.5 SWOT ANALYSIS ............ 189
14.1.6 KEY STRATEGY .............. 191
14.2 MCCORMICK & COMPANY, INC............................................................ 192
14.2.1 COMPANY OVERVIEW................................................................ 192
14.2.2 FINANCIAL OVERVIEW.................................................................... 192
14.2.3 PRODUCTS OFFERED........................................................................ 193
14.2.4 KEY DEVELOPMENTS ............ 194
14.2.5 SWOT ANALYSIS ........... 194
14.2.6 KEY STRATEGY ................................................... 196
14.3 CAMPBELL SOUP COMPANY.................................................................... 197
14.3.1 COMPANY OVERVIEW.......................................................................... 197
14.3.2 FINANCIAL OVERVIEW................................................................ 198
14.3.3 PRODUCTS OFFERED ........... 198
14.3.4 KEY DEVELOPMENTS ......... 199
14.3.5 SWOT ANALYSIS ........ 199
14.3.6 KEY STRATEGY .............. 200
14.4 UNILEVER PLC .......................... 202
14.4.1 COMPANY OVERVIEW........................................................................... 202
14.4.2 FINANCIAL OVERVIEW.................................................................... 202
14.4.3 PRODUCTS OFFERED....................................................................... 204
14.4.4 KEY DEVELOPMENTS ........... 204
14.4.5 SWOT ANALYSIS .................... 205
14.4.6 KEY STRATEGY ................. 206
14.5 CONAGRA BRANDS, INC.......................................................................... 207
14.5.1 COMPANY OVERVIEW........................................................................... 207
14.5.2 FINANCIAL OVERVIEW....................................................................... 208
14.5.3 PRODUCTS OFFERED................................................................................. 208
14.5.4 KEY DEVELOPMENTS............................................................................ 208
14.5.5 SWOT ANALYSIS................................................................................. 209
14.5.6 KEY STRATEGY.................................................................................... 210
14.6 MCILHENNY COMPANY ....... 211
14.6.1 COMPANY OVERVIEW............................................................................. 211
14.6.2 FINANCIAL OVERVIEW......................................................................... 212
14.6.3 PRODUCTS OFFERED ............. 212
14.6.4 KEY DEVELOPMENTS ................ 212
14.6.5 SWOT ANALYSIS ....... 212
14.6.6 KEY STRATEGY ........... 213
14.7 SOUTHEASTERN MILLS, INC............................................ 215
14.7.1 COMPANY OVERVIEW
14.7.2 FINANCIAL OVERVIEW..................................................................... 215
14.7.3 PRODUCTS OFFERED............................................................................ 216
14.7.4 KEY DEVELOPMENTS............................................................................ 216
14.7.5 SWOT ANALYSIS ................................................................................... 217
14.7.6 KEY STRATEGY............................................................................................. 218
14.8 HORMEL FOODS CORPORATION......................................................... 219
14.8.1 COMPANY OVERVIEW......................................................................... 219
14.8.2 FINANCIAL OVERVIEW.................................................... 219
14.8.3 PRODUCTS OFFERED .............. 221
14.8.4 KEY DEVELOPMENTS .......... 221
14.8.5 SWOT ANALYSIS ............ 221
14.8.6 KEY STRATEGY ................. 222
14.9 BAUMER FOODS, INC............................................................................. 223
14.9.1 COMPANY OVERVIEW.................................................................... 223
14.9.2 FINANCIAL OVERVIEW................................................................... 223
14.9.3 PRODUCTS OFFERED.................................................................... 224
14.9.4 KEY DEVELOPMENTS..................................................................... 224
14.9.5 SWOT ANALYSIS .................. 224
14.9.6 KEY STRATEGY .................. 225
14.10 T.W. GARNER FOOD COMPANY...................................................... 227
14.10.1 COMPANY OVERVIEW......................................................... 227
14.10.2 FINANCIAL OVERVIEW ............................................................ 228
14.10.3 PRODUCTS OFFERED ................ 228
14.10.4 KEY DEVELOPMENTS................................................................. 228
14.10.5 SWOT ANALYSIS .......... 229
14.10.6 KEY STRATEGY ............ 230
14.11 DATA CITATIONS ..................... 232