Summary

Global Cereals Market is expected to reach USD 246,690,792.16 thousand by 2032 from USD 129,410,000.00 thousand in 2024, growing with a CAGR of 8.5% in the forecast period of 2025 to 2032.
Market Segmentation:
By Product Type (Wheat, Rice, Maize (Corn), Barley, Oats, Rye, Sorghum, Millet, Quinoa, Buckwheat, Triticale, Fonio, Teff, Amaranth, Kamut, and Others), By Product Form (Whole Grains, Flour, Flaked Grains, Rolled Grains, Puffed Grains, Ground Meal, Cracked Grains, Starch, Bran, Germ, and Others), By Processing Level (Fortified, Dehusked, Polished, Pre-Cooked, Blended, Instant, Sprouted, Roasted, Extruded, Partially Cooked, Micronized, Raw, Fully Cooked, Steamed, Seasoned, Sweetened, Coated and Others), By Consumption Format (Spoon-Eaten With Milk/Yogurt, On-The-Go Bars, Porridge, Dry Snack, Snack Packs, Ready-To-Cook, Ready-To-Heat, Mix-In Ingredient, Beverage-Infused and Others), By Product Category (Bakery Ingredients (Flour/Grain Blends), Breakfast Cereals, Feedstock/Animal Feed, Cereal Snacks, Instant Cereal Mixes, Infant Cereals, Cereal-Based Meal Kits, Brewing/Distilling Inputs and Others), By Nature (Conventional and Organic), By Category (GMO-BASED and NON-GMO Certified), By Functional Benefits (Vitamin-Fortified, High-Fiber, Low/No Sugar, High-Protein, Gluten-Free, Heart-Healthy, Probiotic/Prebiotic Enhanced, Cholesterol-Lowering, Low Glycemic Index, Omega-3 Enriched, Low Fat, Allergen-Free, High-Iron, Low/No Salt, Paleo-Friendly, Keto-Friendly, Vegan-Certified and Others) By Shelf Life (Long-Term (Ambient Shelf-Stable), Medium-Term and Short-Term (Perishable)), By Packaging (Box, Pouch, Bag, Sachet/Stick Pack, Sack (Bulk), Jar, Tetra Pack / Aseptic Carton, Canister, Drum, Eco-Packaging, and Others), By Packaging Size (Small Packs (51G–250G), Medium Packs (251G–500G), Large Packs (501G–1KG), Single Serve Packs (BELOW 50G), Extra Large Packs (1.1KG–2.5KG) and Bulk Packs (ABOVE 2.5KG)), By Price Range (Economy (UPTO USD 2.49), Mid-Range (USD 2.50-6.99) and Premium (USD 7.00 AND ABOVE)), By Distribution Channel (B2B and B2C) - Industry Trends and Forecast to 2032
Overview of Global Cereals Market Dynamics:

Driver

• Rising Demand for Nutritional and Functional Foods
• Urbanization And Changing Lifestyles Boosting Ready-To-Eat Cereals
• Boom In Protein‑Enriched Cereals Meets Demand for Meal‑Like Morning Options
• Surge Of Plant‑Based and Functional Ingredients Driven by Health & Environmental Concerns

Restraint

• Fluctuating Raw Material Prices and Climate Risks
• Growing Criticism Over Added Sugar and Processing

Opportunity

• Increasing consumer preference for high-fiber, low-sugar, and organically formulated cereals, driven by a heightened focus on health, wellness, and clean-label ingredients.
• The rising shift toward plant-based dietary patterns is significantly influencing consumer preferences in the cereals market
• Online grocery growth boosting cereal brands to sell directly, access consumer data, and provide subscription services

Challenge

• Challenges such as logistics disruptions, customs regulations, and distribution inefficiencies across multiple regions, particularly in emerging markets
• Increasing competition from granola, protein bars, smoothies, yogurt, and traditional ethnic breakfasts diminishing demand for packaged cereals

Market Players:

The key market players operating in the global cereals market are listed below:

• General Mills Inc. (U.S.)
• WK Kellogg Co (U.S.)
• Nestlé (Switzerland)
• PepsiCo (U.S.)
• POST HOLDINGS, INC. (U.S.)
• The Quaker Oats Company (U.S.)
• Bagrry's (India)
• Weetabix (U.S.)
• The Hain Celestial Group (U.S.)
• Associated British Foods plc (U.S.)
• B&G Foods, Inc. (U.S.)
• bio-familia EN (Switzerland)
• Barbara's Bakery (U.S.)
• Nature's Path. (Canada)
• KWALITY (India)
• Rude Health (U.K.)
• Kashi LLC (U.S.)
• Bob’s Red Mill Natural Foods (U.S.)
• Marico (India)
• Surreal UK (U.K.)
• Sanitarium (New Zealand)
• Céréal Bio (Italy)
• Limagrain - Ingrédients (France)
• Clextral (France)
• MULDER BREAKFAST CEREALS (Belgium)
• Seven Sundays (U.S.)
• Dr. Oetker (Germany)
• The Silver Palate (U.S.)
• Seitenbacher (Germany)
• Hero Group (Switzerland)

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Table of Contents

TABLE OF CONTENTS
1 INTRODUCTION 99
1.1 OBJECTIVES OF THE STUDY 99
1.2 MARKET DEFINITION 99
1.3 OVERVIEW 99
1.4 LIMITATIONS 102
1.5 MARKETS COVERED 103
2 MARKET SEGMENTATION 114
2.1 MARKETS COVERED 114
2.2 GEOGRAPHICAL SCOPE 115
2.3 YEARS CONSIDERED FOR THE STUDY 116
2.4 CURRENCY AND PRICING 116
2.5 DBMR TRIPOD DATA VALIDATION MODEL 117
2.6 MULTIVARIATE MODELING 121
2.7 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS 122
2.8 DBMR MARKET POSITION GRID 124
2.9 DBMR VENDOR SHARE ANALYSIS 125
2.10 SECONDARY SOURCES 126
2.11 ASSUMPTIONS 127
3 EXECUTIVE SUMMARY 128
4 PREMIUM INSIGHTS 135
4.1 PORTERS FIVE FORCES:- 137
4.1.1 INTENSITY OF COMPETITIVE RIVALRY (HIGH) 137
4.1.2 BARGAINING POWER OF BUYERS/CONSUMERS (HIGH) 137
4.1.3 THREAT OF NEW ENTRANTS (LOW TO MODERATE) 138
4.1.4 THREAT OF SUBSTITUTE PRODUCTS (MODERATE TO HIGH) 138
4.1.5 BARGAINING POWER OF SUPPLIERS (MODERATE) 138
4.2 BRAND OUTLOOK 139
4.2.1 COMPARATIVE BRAND ANALYSIS 139
4.2.2 PRODUCT AND BRAND OVERVIEW 144
4.3 GROWTH STRATEGIES ADOPTED BY KEY MARKET PLAYERS: 150
4.4 FACTORS INFLUENCING PURCHASING DECISION OF END-USERS 153
4.5 IMPACT OF ECONOMIC SLOWDOWN ON MARKET 155
4.5.1 IMPACT ON PRICE 155
4.5.2 IMPACT ON SUPPLY CHAIN 155
4.5.3 IMPACT ON SHIPMENT 156
4.5.4 IMPACT ON COMPANY’S STRATEGIC DECISIONS 157
4.6 REGULATORY FRAMEWORK AND GUIDELINES 158
4.7 VALUE CHAIN 161
4.7.1 GLOBAL CEREALS MARKET VALUE CHAIN 161
4.7.2 PRODUCTION: 161
4.7.3 PROCESSING: 162
4.7.4 MARKETING/DISTRIBUTION: 163
4.7.5 BUYERS: 164
4.8 SUPPLY CHAIN ANALYSIS 166
4.9 COST ANALYSIS BREAKDOWN 173
4.10 PROFIT MARGINS SCENARIO 178
4.11 INNOVATION TRACKER AND STRATEGIC ANALYSIS 180
4.11.1 MAJOR DEALS AND STRATEGIC ALLIANCES ANALYSIS 180
4.11.1.1 JOINT VENTURES 180
4.11.1.2 MERGERS AND ACQUISITIONS 181
4.11.1.3 LICENSING AND PARTNERSHIP 181
4.11.1.4 TECHNOLOGY COLLABORATIONS 182
4.11.1.5 STRATEGIC DIVESTMENTS 183
4.12 PRICING ANALYSIS 186
4.13 PATENT ANALYSIS 189
4.13.1 PATENT QUALITY AND STRENGTH 189
4.13.2 PATENT FAMILIES 190
4.13.3 NUMBER OF INTERNATIONAL PATENT FAMILIES BY PUBLICATION YEAR 191
4.13.4 LICENSING AND COLLABORATIONS 192
4.13.5 COMPANY PATENT LANDSCAPE 193
4.13.6 REGION PATENT LANDSCAPE 194
4.14 IP STRATEGY AND MANAGEMENT 196
4.14.1 PATENT ANALYSIS 197
4.14.2 PROFIT MARGINS SCENARIO 197
4.15 IMPACT OF ECONOMIC SLOWDOWN ON THE GLOBAL CEREALS MARKET 198
4.15.1 IMPACT ON PRICES 198
4.15.2 IMPACT ON SUPPLY CHAIN 198
4.15.3 IMPACT ON SHIPMENT 199
4.15.4 IMPACT ON DEMAND 199
4.15.5 IMPACT ON STRATEGIC DECISIONS 199
4.16 SUPPLY CHAIN ANALYSIS 201
4.16.1 OVERVIEW 201
4.16.2 TYPES OF LOGISTICS COSTS INVOLVED 201
4.16.3 FACTORS INFLUENCING EACH COST TYPE 203
4.16.4 STRATEGIES TO MINIMIZE LOGISTIC COSTS 205
4.16.5 IMPORTANCE OF LOGISTICS SERVICE PROVIDERS 206
4.17 INDUSTRY ECOSYSTEM ANALYSIS 208
4.17.1 PROMINENT COMPANIES 208
4.17.2 SMALL & MEDIUM SIZE COMPANIES 210
4.17.3 END USERS 210
4.18 PRODUCTION CONSUMPTION ANALYSIS 213
4.19 RAW MATERIAL SOURCING ANALYSIS (GLOBAL CEREALS MARKET) 218
4.20 OVERVIEW OF TECHNOLOGICAL INNOVATIONS 221
4.20.1 OVERVIEW: 221
4.21 TARIFFS & IMPACT ON THE MARKET 224
4.21.1 CURRENT TARIFF RATE (S) IN TOP-5 COUNTRY MARKETS 224
4.21.2 OUTLOOK: LOCAL PRODUCTION V/S IMPORT RELIANCE 225
4.21.3 VENDOR SELECTION CRITERIA DYNAMICS 226
4.21.4 IMPACT ON SUPPLY CHAIN 227
4.21.4.1 RAW MATERIAL PROCUREMENT 228
4.21.4.2 MANUFACTURING AND PRODUCTION 230
4.21.4.3 LOGISTICS AND DISTRIBUTION 231
4.21.4.4 PRICE PITCHING AND POSITION OF MARKET 233
4.21.5 INDUSTRY PARTICIPANTS: PROACTIVE MOVES 235
4.21.5.1 SUPPLY CHAIN OPTIMIZATION 237
4.21.5.2 JOINT VENTURE ESTABLISHMENTS 239
4.21.6 IMPACT ON PRICES 241
4.21.7 REGULATORY INCLINATION 243
4.21.7.1 GEOPOLITICAL SITUATION 244
4.21.7.2 TRADE PARTNERSHIPS BETWEEN THE COUNTRIES 245
4.21.8 FREE TRADE AGREEMENTS 247
4.21.9 ALLIANCES ESTABLISHMENTS 248
4.21.10 STATUS ACCREDITATION (INCLUDING MFTN) 249
4.21.11 DOMESTIC COURSE OF CORRECTION 251
4.21.12 INCENTIVE SCHEMES TO BOOST PRODUCTION OUTPUTS 252
4.21.13 ESTABLISHMENT OF SPECIAL ECONOMIC ZONES/INDUSTRIAL PARKS 254
5 MARKET OVERVIEW 255
5.1 DRIVERS 257
5.1.1 RISING DEMAND FOR NUTRITIONAL AND FUNCTIONAL FOODS 257
5.1.2 URBANIZATION AND CHANGING LIFESTYLES BOOSTING READY-TO-EAT CEREALS 257
5.1.3 SURGE OF PLANT‑BASED AND FUNCTIONAL INGREDIENTS DRIVEN BY HEALTH & ENVIRONMENTAL CONCERNS 259
5.2 RESTRAINTS 260
5.2.1 FLUCTUATING RAW MATERIAL PRICES AND CLIMATE RISKS 260
5.2.2 GROWING CRITICISM OVER ADDED SUGAR AND PROCESSING 260
5.3 OPPORTUNITIES 261
5.3.1 CONSUMERS ARE INCREASINGLY CHOOSING HIGH-FIBER, LOW-SUGAR, AND ORGANIC CEREALS 261
5.3.2 THE RISING SHIFT TOWARD PLANT-BASED DIETARY PATTERNS INFLUENCING CONSUMER PREFERENCES. 262
5.3.3 ONLINE GROCERY ENABLING CEREAL BRANDS TO SELL DIRECTLY, GATHER CONSUMER DATA, AND OFFER SUBSCRIPTIONS 262
5.4 CHALLENGES 263
5.4.1 SIGNIFICANT HURDLES FOR SUPPLY CHAINS DUE TO LOGISTICS DISRUPTIONS, COMPLEX REGULATIONS, AND INEFFICIENT DISTRIBUTION NETWORKS 263
5.4.2 INCREASED COMPETITION FROM ALTERNATIVES LIKE GRANOLA, PROTEIN BARS, SMOOTHIES, YOGURT, AND ETHNIC BREAKFASTS 264
6 GLOBAL CEREALS MARKET, BY CEREAL TYPE 266
6.1 OVERVIEW 267
6.2 WHEAT 270
6.2.1 WHEAT, BY TYPE 270
6.3 RICE 271
6.3.1 RICE, BY TYPE 271
6.4 MAIZE(CORN) 272
6.4.1 MAIZE(CORN), BY TYPE 272
6.5 BARLEY 273
6.5.1 BARLEY, BY TYPE 273
6.6 OATS 274
6.6.1 OATS, BY TYPE 274
6.7 RYE 275
6.7.1 RYE, BY TYPE 275
6.8 SORGHUM 276
6.8.1 SORGHUM, BY TYPE 276
6.9 MILLET 277
6.9.1 MILLET, BY TYPE 277
6.10 QUINOA 278
6.10.1 QUINOA, BY TYPE 278
6.11 BUCKWHEAT 279
6.12 TRITICALE 279
6.13 FONIO 280
6.14 TEFF 280
6.15 AMARANTH 281
6.16 KAMUT 281
6.17 OTHERS 282
7 GLOBAL CEREALS MARKET, PRODUCT FORM 283
7.1 OVERVIEW 284
7.2 WHOLE GRAINS 286
7.3 FLOUR 286
7.4 FLAKED GRAINS 287
7.5 ROLLED GRAINS 287
7.6 PUFFED GRAINS 288
7.7 GROUND MEAL 288
7.8 CRACKED GRAINS 289
7.9 STARCH 289
7.10 BRAN 290
7.11 GERM 290
7.12 OTHERS 291
8 GLOBAL CEREALS MARKET, BY PROCESSING LEVEL 292
8.1 OVERVIEW 293
8.2 FORTIFIED 295
8.3 DEHUSKED 295
8.4 POLISHED 296
8.5 PRE-COOKED 296
8.6 BLENDED 297
8.7 INSTANT 297
8.8 SPROUTED 298
8.9 ROASTED 298
8.10 EXTRUDED 299
8.11 PARTIALLY COOKED 299
8.12 MICRONIZED 300
8.13 RAW 300
8.14 FULLY COOKED 301
8.15 STEAMED 301
8.16 SEASONED 302
8.17 SWEETENED 302
8.18 COATED 303
8.19 OTHERS 303
9 GLOBAL CEREALS MARKET, BY CONSUMPTION FORMAT 304
9.1 OVERVIEW 305
9.2 SPOON-EATEN WITH MILK/YOGURT 307
9.3 ON-THE-GO BARS 307
9.4 PORRIDGE 308
9.5 DRY SNACK 308
9.6 SNACK PACKS 309
9.7 READY-TO-COOK 309
9.8 READY-TO-HEAT 310
9.9 MIX-IN INGREDIENT 310
9.10 BEVERAGE-INFUSED 311
9.11 OTHERS 311
10 GLOBAL CEREALS MARKET, BY PRODUCT CATEGORY 312
10.1 OVERVIEW 313
10.2 BAKERY INGREDIENTS (FLOUR/GRAIN BLENDS) 315
10.3 BREAKFAST CEREALS 316
10.3.1 BREAKFAST CEREALS, BY TYPE 316
10.3.1.1 READY-TO-EAT (RTE), BY TYPE 317
10.3.1.2 HOT CEREALS, BY TYPE 317
10.4 FEEDSTOCK/ANIMAL FEED 318
10.5 CEREAL SNACKS 318
10.5.1 CEREAL SNACKS, BY TYPE 319
10.6 INSTANT CEREAL MIXES 319
10.7 INFANT CEREALS 320
10.7.1 INFANT CEREALS, BY TYPE 320
10.8 CEREAL-BASED MEAL KITS 321
10.9 BREWING/DISTILLING INPUTS 321
10.10 OTHERS 322
11 GLOBAL CEREALS MARKET, BY NATURE 323
11.1 OVERVIEW 324
11.2 CONVENTIONAL 325
11.3 ORGANIC 326
12 GLOBAL CEREALS MARKET, BY CATEGORY 327
12.1 OVERVIEW 328
12.2 GMO-BASED 329
12.3 NON-GMO CERTIFIED 330
13 GLOBAL CEREALS MARKET, BY FUNCTIONAL BENEFITS 331
13.1 OVERVIEW 332
13.2 VITAMIN-FORTIFIED 334
13.3 HIGH-FIBER 334
13.4 LOW/NO SUGAR 335
13.5 HIGH-PROTEIN 335
13.6 GLUTEN-FREE 336
13.7 HEART-HEALTHY 336
13.8 PROBIOTIC/PREBIOTIC ENHANCED 337
13.9 CHOLESTEROL-LOWERING 337
13.10 LOW GLYCEMIC INDEX 338
13.11 OMEGA-3 ENRICHED 338
13.12 LOW FAT 339
13.13 ALLERGEN-FREE 339
13.14 HIGH-IRON 340
13.15 LOW/NO SALT 340
13.16 PALEO-FRIENDLY 341
13.17 KETO-FRIENDLY 341
13.18 VEGAN-CERTIFIED 342
13.19 OTHERS 342
14 GLOBAL CEREALS MARKET, BY SHELF LIFE 343
14.1 OVERVIEW 344
14.2 LONG-TERM (AMBIENT SHELF-STABLE) 345
14.3 MEDIUM-TERM 346
14.4 SHORT-TERM (PERISHABLE) 346
15 GLOBAL CEREALS MARKET, BY PACKAGING 347
15.1 OVERVIEW 348
15.2 BOX 350
15.2.1 BOX, BY TYPE 350
15.3 POUCH 351
15.3.1 POUCH, BY TYPE 351
15.4 BAG 352
15.4.1 BAG, BY TYPE 352
15.5 SACHET/STICK PACK 353
15.6 SACK (BULK) 353
15.7 JAR 354
15.7.1 JAR, BY TYPE 354
15.8 TETRA PACK / ASEPTIC CARTON 355
15.9 CANISTER 355
15.10 DRUM 356
15.11 ECO-PACKAGING 356
15.11.1 ECO-PACKAGING, BY TYPE 357
15.12 OTHERS 357
16 GLOBAL CEREALS MARKET, BY PACKAGING SIZE 358
16.1 OVERVIEW 359
16.2 SMALL PACKS (51G–250G) 361
16.3 MEDIUM PACKS (251G–500G) 361
16.4 LARGE PACKS (501G–1KG) 362
16.5 SINGLE SERVE PACKS (BELOW 50G) 362
16.6 EXTRA LARGE PACKS (1.1KG–2.5KG) 363
16.7 BULK PACKS (ABOVE 2.5KG) 363
17 GLOBAL CEREALS MARKET, BY PRICE RANGE 364
17.1 OVERVIEW 365
17.2 ECONOMY (UPTO USD 2.49) 366
17.3 MID-RANGE (USD 2.50-6.99) 367
17.4 PREMIUM (USD 7.00 AND ABOVE) 367
18 GLOBAL CEREALS MARKET, BY DISTRIBUTION CHANNEL 368
18.1 OVERVIEW 369
18.2 B2B 370
18.3 B2C 371
18.3.1 B2C, BY TYPE 371
18.3.2 ONLINE, BY TYPE 372
18.3.3 OFFLINE, BY TYPE 373
19 GLOBAL CEREALS MARKET, BY REGION 374
19.1 OVERVIEW 375
19.2 NORTH AMERICA 380
19.2.1 U.S. 404
19.2.2 CANADA 423
19.2.3 MEXICO 441
19.3 EUROPE 460
19.3.1 GERMANY 484
19.3.2 U.K. 503
19.3.3 FRANCE 522
19.3.4 ITALY 541
19.3.5 SPAIN 559
19.3.6 NETHERLANDS 578
19.3.7 POLAND 596
19.3.8 RUSSIA 614
19.3.9 BELGIUM 632
19.3.10 SWITZERLAND 650
19.3.11 TURKEY 668
19.3.12 SWEDEN 685
19.3.13 NORWAY 702
19.3.14 DENMARK 719
19.3.15 FINLAND 736
19.3.16 REST OF EUROPE 752
19.4 ASIA-PACIFIC 754
19.4.1 CHINA 778
19.4.2 INDIA 796
19.4.3 JAPAN 814
19.4.4 AUSTRALIA 832
19.4.5 SOUTH KOREA 850
19.4.6 MALAYSIA 868
19.4.7 SINGAPORE 886
19.4.8 THAILAND 904
19.4.9 PHILIPPINES 922
19.4.10 INDONESIA 939
19.4.11 NEW ZEALAND 955
19.4.12 HONG KONG 972
19.4.13 TAIWAN 987
19.4.14 REST OF ASIA-PACIFIC 1003
19.5 MIDDLE EAST AND AFRICA 1005
19.5.1 SOUTH AFRICA 1029
19.5.2 SAUDI ARABIA 1047
19.5.3 EGYPT 1065
19.5.4 U.A.E 1083
19.5.5 ISRAEL 1100
19.5.6 KUWAIT 1117
19.5.7 OMAN 1133
19.5.8 BAHRAIN 1149
19.5.9 QATAR 1165
19.5.10 REST OF MIDDLE EAST AND AFRICA 1181
19.6 SOUTH AMERICA 1183
19.6.1 BRAZIL 1207
19.6.2 ARGENTINA 1225
19.6.3 COLOMBIA 1244
19.6.4 PERU 1262
19.6.5 CHILE 1281
19.6.6 VENEZUELA 1299
19.6.7 ECUADOR 1316
19.6.8 BOLIVIA 1333
19.6.9 PARAGUAY 1350
19.6.10 URUGUAY 1365
19.6.11 REST OF SOUTH AMERICA 1381
20 GLOBAL CEREALS MARKET 1383
20.1 COMPANY SHARE ANALYSIS: GLOBAL 1383
20.2 COMPANY SHARE ANALYSIS: NORTH AMERICA 1384
20.3 COMPANY SHARE ANALYSIS: ASIA-PACIFIC 1385
20.4 COMPANY SHARE ANALYSIS: EUROPE 1386
21 SWOT ANALYSIS 1387
22 COMPANY PROFILES 1388
22.1 NESTLÉ 1388
22.1.1 COMPANY SNAPSHOT 1388
22.1.2 REVENUE ANALYSIS 1389
22.1.3 COMPANY SHARE ANALYSIS 1389
22.1.4 BRAND PORTFOLIO 1390
22.1.5 RECENT DEVELOPMENT 1393
22.2 ASSOCIATED BRITISH FOODS PLC 1394
22.2.1 COMPANY SNAPSHOT 1394
22.2.2 REVENUE ANALYSIS 1394
22.2.3 COMPANY SHARE ANALYSIS 1395
22.2.4 BUSINESS PORTFOLIO 1395
22.2.5 RECENT NEWS 1399
22.3 GENERAL MILLS INC. 1400
22.3.1 COMPANY SNAPSHOT 1400
22.3.2 REVENUE ANALYSIS 1400
22.3.3 COMPANY SHARE ANALYSIS 1401
22.3.4 BRAND PORTFOLIO 1401
22.3.5 RECENT DEVELOPMENT 1402
22.4 POST HOLDINGS, INC. 1403
22.4.1 COMPANY SNAPSHOT 1403
22.4.2 REVENUE ANALYSIS 1403
22.4.3 COMPANY SHARE ANALYSIS 1404
22.4.4 BRAND PORTFOLIO 1404
22.4.5 RECENT DEVELOPMENT 1406
22.5 WK KELLOGG CO 1407
22.5.1 COMPANY SNAPSHOT 1407
22.5.2 REVENUE ANALYSIS 1407
22.5.3 COMPANY SHARE ANALYSIS 1408
22.5.4 BRAND PORTFOLIO 1408
22.5.5 RECENT DEVELOPMENT 1412
22.6 BAGRRY'S 1413
22.6.1 COMPANY SNAPSHOT 1413
22.6.2 PRODUCT PORTFOLIO 1413
22.6.3 RECENT DEVELOPMENTS/NEWS 1416
22.7 B&G FOODS, INC. 1417
22.7.1 COMPANY SNAPSHOT 1417
22.7.2 REVENUE ANALYSIS 1417
22.7.3 PRODUCT PORTFOLIO 1418
22.7.4 RECENT DEVELOPMENT 1419
22.8 BARBARA'S BAKERY 1420
22.8.1 COMPANY SNAPSHOT 1420
22.8.2 PRODUCT PORTFOLIO 1420
22.8.3 RECENT DEVELOPMENT 1421
22.9 BIO-FAMILIA EN 1422
22.9.1 COMPANY SNAPSHOT 1422
22.9.2 PRODUCT PORTFOLIO 1422
22.9.3 RECENT DEVELOPMENTS/NEWS 1424
22.10 BOB’S RED MILL NATURAL FOODS 1425
22.10.1 COMPANY SNAPSHOT 1425
22.10.2 PRODUCT PORTFOLIO 1425
22.10.3 RECENT DEVELOPMENTS/NEWS 1427
22.11 CÉRÉAL BIO 1428
22.11.1 COMPANY SNAPSHOT 1428
22.11.2 PRODUCT PORTFOLIO 1428
22.11.3 RECENT DEVELOPMENT 1428
22.12 CLEXTRAL 1429
22.12.1 COMPANY SNAPSHOT 1429
22.12.2 PRODUCT PORTFOLIO 1429
22.12.3 RECENT DEVELOPMENT 1429
22.13 DR. OETKER 1430
22.13.1 COMPANY SNAPSHOT 1430
22.13.2 REVENUE ANALYSIS 1430
22.13.3 PRODUCT PORTFOLIO 1431
22.13.4 RECENT DEVELOPMENTS/NEWS 1431
22.14 HERO GROUP 1433
22.14.1 COMPANY SNAPSHOT 1433
22.14.2 REVENUE ANALYSIS 1433
22.14.3 PRODUCT PORTFOLIO 1434
22.14.4 RECENT DEVELOPMENTS/NEWS 1437
22.15 KASHI LLC 1438
22.15.1 COMPANY SNAPSHOT 1438
22.15.2 PRODUCT PORTFOLIO 1438
22.15.3 RECENT DEVELOPMENT 1439
22.16 KWALITY 1440
22.16.1 COMPANY SNAPSHOT 1440
22.16.2 PRODUCT PORTFOLIO 1440
22.16.3 RECENT DEVELOPMENT 1442
22.17 LIMAGRAIN - INGRÉDIENTS 1443
22.17.1 COMPANY SNAPSHOT 1443
22.17.2 PRODUCT PORTFOLIO 1443
22.17.3 RECENT DEVELOPMENT 1443
22.18 MARICO 1444
22.18.1 COMPANY SNAPSHOT 1444
22.18.2 REVENUE ANALYSIS 1445
22.18.3 BRAND PORTFOLIO 1445
22.18.4 RECENT DEVELOPMENTS/NEWS 1447
22.19 MULDER BREAKFAST CEREALS 1448
22.19.1 COMPANY SNAPSHOT 1448
22.19.2 PRODUCT PORTFOLIO 1448
22.19.3 RECENT DEVELOPMENT 1449
22.20 NATURE'S PATH 1450
22.20.1 COMPANY SNAPSHOT 1450
22.20.2 PRODUCT PORTFOLIO 1450
22.20.3 RECENT DEVELOPMENT 1451
22.21 PEPSICO 1452
22.21.1 COMPANY SNAPSHOT 1452
22.21.2 REVENUE ANALYSIS 1452
22.21.3 PRODUCT PORTFOLIO 1453
22.21.4 RECENT DEVELOPMENT 1453
22.22 RUDE HEALTH 1454
22.22.1 COMPANY SNAPSHOT 1454
22.22.2 PRODUCT PORTFOLIO 1454
22.22.3 RECENT DEVELOPMENTS/NEWS 1456
22.23 SANITARIUM 1457
22.23.1 COMPANY SNAPSHOT 1457
22.23.2 PRODUCT PORTFOLIO 1457
22.23.3 RECENT DEVELOPMENT 1458
22.24 SEITENBACHER 1459
22.24.1 COMPANY SNAPSHOT 1459
22.24.2 PRODUCT PORTFOLIO 1459
22.24.3 RECENT DEVELOPMENTS/NEWS 1461
22.25 SEVEN SUNDAYS 1462
22.25.1 COMPANY SNAPSHOT 1462
22.25.2 PRODUCT PORTFOLIO 1462
22.25.3 RECENT DEVELOPMENTS/NEWS 1465
22.26 SURREAL UK 1466
22.26.1 COMPANY SNAPSHOT 1466
22.26.2 PRODUCT PORTFOLIO 1466
22.26.3 RECENT DEVELOPMENTS/NEWS 1467
22.27 THE HAIN CELESTIAL GROUP, INC. 1468
22.27.1 COMPANY SNAPSHOT 1468
22.27.2 REVENUE ANALYSIS 1468
22.27.3 BRAND PORTFOLIO 1469
22.27.4 RECENT DEVELOPMENTS/NEWS 1469
22.28 THE QUAKER OATS COMPANY 1471
22.28.1 COMPANY SNAPSHOT 1471
22.28.2 PRODUCT PORTFOLIO 1471
22.28.3 RECENT DEVELOPMENTS/NEWS 1477
22.29 THE SILVER PALATE 1478
22.29.1 COMPANY SNAPSHOT 1478
22.29.2 PRODUCT PORTFOLIO 1478
22.29.3 RECENT DEVELOPMENT 1478
22.30 WEETABIX 1479
22.30.1 COMPANY SNAPSHOT 1479
22.30.2 PRODUCT PORTFOLIO 1479
22.30.3 RECENT DEVELOPMENTS/NEWS 1480
23 QUESTIONNAIRE 1482
24 RELATED REPORTS 1491