Summary

Packaging Reel Market Research Report by Application (Electrical & Electronics, Paper & Printing, Packaging Material, Others), by Material (Wood, Plastic, Metal, Paper & Paperboard), and by Region (North America, Europe, South America, Asia Pacific, Middle East & Africa) Forecast till 2034

Market Overview
The packaging reel industry is forecasted to grow at 3.5% annually, reaching USD 65,415.5 million by 2034. A packaging reel is a cylindrical spool or drum used to wind and store flexible packaging materials such as films, foils, papers, or laminates. It allows for organized handling, transport, and feeding of these materials in automated or manual packaging processes. Packaging reels are commonly used in industries like food, beverage, pharmaceuticals, and logistics.
The Global Packaging Reel Market is seeing strong growth, supported by two key factors. First of all, there is a significantly increased need for green packaging, as consumers and governments are aiming at greener materials. Smurfit Kappa, for instance, is providing 100%-recyclable paper-based reels that fully comply with the requirements of sectors such as food and beverages, where sustainability is the most important aspect. Regulations like the EU’s Single Use Plastics Directive are pushing this transition further, while companies such as Unilever are still using the recycled paper reels for their plastic reduction goals.
The expansion of e-commerce and logistics is driving high demand for packaging reels. With online sales projected to reach $7.5 trillion by 2025, businesses like Amazon and Alibaba depend on reels for secure, damage-free deliveries. Logistics providers, including FedEx and DHL, are also switching to biodegradable reels to meet sustainability targets.
On the other hand, the situation in the market is quite complex due to the fluctuating prices of raw materials, making paper, plastics, and metals more expensive. The geopolitical issues and shortages in supply have driven costs higher, impacting profitability, and specifically for smaller manufacturers.
Technological innovation offers growth opportunities. Lightweight, durable reels made from recycled or biodegradable materials, along with RFID-enabled reels for better tracking, are helping manufacturers cut costs, improve efficiency, and meet customer demands for both performance and sustainability.

Market Segmentations
Depends on the material, the global packaging reel market is segmented into wood, plastic, metal, and paper & paperboard.
The global market is divided based on the application, comprising electrical & electronics, paper & printing, packaging material, and others.

Regional Insights
In North America, packaging reels are changing to catch up with the push for sustainability and efficiency. Environmental responsibility is reshaping the sector, driven by Amcor’s carbon-cutting thermoforming films and Amazon’s move from plastic air pillows to recycled paper fillers. Automation systems like ULMA’s automatic reel changers are boosting efficiency across packaging lines. The boom in e-commerce and the integration of sensor-enabled smart reels are revolutionizing the region’s performance levels.
The South American market is a reflection of the industrial growth and sustainability-related issues. Brazil and Argentina are at the forefront of the movement that is going to implement recyclable packaging materials for food, beverages, and pharmaceuticals. The collaboration of Amcor with Kimberly-Clark on recycled-content diaper packaging in Peru is one of the examples that illustrate this shift. Agricultural exports, along with the extension of automated systems by companies such as Krones AG, are driving the market to higher levels.
Europe’s strict environmental measures are guiding packaging reel innovation in the direction of recyclable, reusable, and lightweight materials. Mondi’s recyclable mono-material packaging and Amcor’s carbon-saving bakery films are leading examples of this focus. In order to make the most out of automation, Industry 4.0-compatible reel handling systems are being utilized, while branding customization is making new ways available for flexible packaging manufacturers. The support from Ball Corporation is allowing the focus on reuse to grow stronger.
Asia Pacific’s growth story is all about the exploding e-commerce sector, the rapid industrialization, and the increasing disposable incomes. The trio of China, India, and Southeast Asia is the spot where this demand comes from, with packaging reels being used extensively for logistics and consumer goods. The region's pharmaceutical requirements, as well as the smart reel utilization, are growing after the pandemic period. Manufacturing investments from global leaders, such as Berry Global’s new Indian facility, reflect the high potential of the market.
The MEA region is witnessing steady growth supported by urbanization, industrial development, and a rising appetite for packaged products. E-commerce platforms in the UAE and Saudi Arabia are boosting demand for stretch films and shrink wrap reels. Sustainability is a growing driver, with companies like Novolex reporting strong sales from recyclable and compostable materials. Advanced packaging materials such as Camfoil are enhancing product protection while automation upgrades keep operations competitive.

Major Players
Key players in the global packaging reel market are Sonoco Products Company, Carris Reels, Inc., L-S Industries, Inc., Service Wire Company, Walki Group Oy, Illinois Tool Works Inc. (ITW), Vandor Corporation, Foster International Packaging, Pentre Group Ltd, and Sinho Electronic Co., Ltd.



 

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Table of Contents

TABLE OF CONTENTS
1 EXECUTIVE SUMMARY ...... 15
2 MARKET INTRODUCTION ... 17
2.1 DEFINITION ............... 17
2.2 SCOPE OF THE STUDY ................ 17
2.3 RESEARCH OBJECTIVE .............. 17
2.4 MARKET STRUCTURE ................ 18
3 RESEARCH METHODOLOGY .................. 19
3.1 OVERVIEW ................. 19
3.2 DATA FLOW ............... 21
3.2.1 DATA MINING PROCESS ......... 21
3.3 PURCHASED DATABASE: ........... 22
3.4 SECONDARY SOURCES: .............. 23
3.4.1 SECONDARY RESEARCH DATA FLOW: ............... 24
3.5 PRIMARY RESEARCH: ................. 25
3.5.1 PRIMARY RESEARCH DATA FLOW: .............. 26
3.5.2 PRIMARY RESEARCH: NUMBER OF INTERVIEWS CONDUCTED .... 27
3.5.3 PRIMARY RESEARCH: REGIONAL COVERAGE .... 27
3.6 APPROACHES FOR MARKET SIZE ESTIMATION ........ 28
3.6.1 CONSUMPTION & NET TRADE APPROACH ....... 28
3.6.2 REVENUE ANALYSIS APPROACH ................... 28
3.7 DATA FORECASTING................... 29
3.7.1 DATA FORECASTING TECHNIQUE ................... 30
3.8 DATA MODELING ..... 31
3.8.1 MICROECONOMIC FACTOR ANALYSIS: .............. 31
3.8.2 DATA MODELING: ................. 32
4 MARKET DYNAMICS ........... 34
4.1 INTRODUCTION ........ 34
4.2 DRIVERS . 34
4.2.1 GROWING DEMAND FOR SUSTAINABLE PACKAGING SOLUTIONS . 34
4.2.2 EXPANSION OF E-COMMERCE AND LOGISTICS SECTOR ........... 35
4.2.3 DRIVER IMPACT ANALYSIS ...... 35
4.3 RESTRAINTS ............. 35
4.3.1 VOLATILITY IN RAW MATERIAL PRICES ............. 35
4.3.2 RESTRAINT IMPACT ANALYSIS . 36
4.4 OPPORTUNITY .......... 36
4.4.1 TECHNOLOGICAL ADVANCEMENTS IN REEL MANUFACTURING .... 36
4.5 IMPACT ANALYSIS OF COVID-19 ................. 37
4.5.1 IMPACT ON OVERALL PACKAGING INDUSTRY ..... 37
4.5.1.1 ECONOMIC IMPACT ..... 37
4.5.2 IMPACT ON PACKAGING REELS MARKET .......... 37
4.5.3 IMPACT ON SUPPLY CHAIN OF PACKAGING REELS ............ 38
4.5.3.1 PRICE VARIATION OF KEY RAW MATERIALS ................... 38
4.5.3.2 PRODUCTION SHUTDOWN .................... 38
4.5.3.3 CASH FLOW CONSTRAINTS ................... 38
4.5.3.4 IMPACT ON IMPORT/EXPORT ................ 38
4.5.4 IMPACT ON MARKET DEMAND OF PACKAGING REELS .............. 39
4.5.4.1 IMPACT DUE TO RESTRICTION/LOCKDOWNS ................. 39
4.5.4.2 CONSUMER SENTIMENTS ................... 39
4.5.5 IMPACT ON PRICING OF PACKAGING REELS ...... 39
5 MARKET FACTOR ANALYSIS .................. 40
5.1 SUPPLY CHAIN ANALYSIS ....... 40
5.1.1 RAW MATERIAL/COMPONENTS PROVIDERS ....... 40
5.1.2 MANUFACTURING ............ 41
5.1.3 DISTRIBUTORS & RETAILERS ...... 41
5.1.4 APPLICATION .. 41
5.2 PORTER’S FIVE FORCES MODEL .................. 42
5.2.1 THREAT OF NEW ENTRANTS (MODERATE) ..................... 42
5.2.2 BARGAINING POWER OF SUPPLIERS (MODERATE) .......... 42
5.2.3 THREAT OF SUBSTITUTES (MODERATE) . 43
5.2.4 BARGAINING POWER OF BUYERS (HIGH).. 43
5.2.5 INTENSITY OF RIVALRY (HIGH) .................... 43
6 GLOBAL PACKAGING REEL MARKET, BY APPLICATION ............... 44
6.1 OVERVIEW ................. 44
6.2 ELECTRICAL & ELECTRONICS .. 44
6.3 PAPER & PRINTING . 45
6.4 PACKAGING MATERIAL ............ 45
6.5 OTHERS (TEXTILE, HOSE ETC.) .................... 46
7 GLOBAL PACKAGING REEL MARKET, BY MATERIAL ..................... 48
7.1 OVERVIEW ................. 48
7.2 WOOD ...... 48
7.3 PLASTIC . 49
7.4 METAL ... 49
7.5 PAPER & PAPERBOARD .............. 50
8 GLOBAL PACKAGING REEL MARKET, BY REGION .... 52
8.1 OVERVIEW ................. 52
8.1.1 GLOBAL PACKAGING REEL MARKET, BY REGION, 2020-2034 ................ 54
8.2 NORTH AMERICA .... 55
8.3 SOUTH AMERICA .... 59
8.4 EUROPE .. 63
8.5 ASIA PACIFIC ............ 69
8.6 MIDDLE EAST & AFRICA ............ 75
9 COMPETITIVE LANDSCAPE .................... 81
9.1 INTRODUCTION ........ 81
9.2 MARKET SHARE ANALYSIS, 2024 .............. 81
9.3 COMPETITOR DASHBOARD....... 82
9.4 KEY DEVELOPMENTS & GROWTH STRATEGIES ........ 83
9.4.1 PRODUCT LAUNCH ................. 83
9.4.2 ACQUISITION .. 83
10 COMPANY PROFILES ......... 84
10.1 SONOCO PRODUCTS COMPANY .................... 84
10.1.1 COMPANY OVERVIEW ....... 84
10.1.2 FINANCIAL OVERVIEW ...... 85
10.1.3 PRODUCTS OFFERED ........ 85
10.1.4 KEY DEVELOPMENTS ........ 86
10.1.5 SWOT ANALYSIS .............. 86
10.1.6 KEY STRATEGIES .............. 86
10.2 CARRIS REELS, INC. ..................... 87
10.2.1 COMPANY OVERVIEW ....... 87
10.2.2 FINANCIAL OVERVIEW ...... 87
10.2.3 PRODUCTS OFFERED ........ 87
10.2.4 KEY DEVELOPMENTS ........ 87
10.2.5 SWOT ANALYSIS .............. 87
10.2.6 KEY STRATEGIES .............. 88
10.3 L-S INDUSTRIES, INC ................... 89
10.3.1 COMPANY OVERVIEW ....... 89
10.3.2 FINANCIAL OVERVIEW ...... 89
10.3.3 PRODUCTS OFFERED ........ 89
10.3.4 KEY DEVELOPMENTS ........ 90
10.3.5 SWOT ANALYSIS .............. 90
10.3.6 KEY STRATEGIES .............. 90
10.4 SERVICE WIRE COMPANY ........ 91
10.4.1 COMPANY OVERVIEW ....... 91
10.4.2 FINANCIAL OVERVIEW ...... 91
10.4.3 PRODUCTS OFFERED ........ 91
10.4.4 KEY DEVELOPMENTS ........ 91
10.4.5 SWOT ANALYSIS .............. 91
10.4.6 KEY STRATEGIES .............. 92
10.5 WALKI GROUP OY ... 93
10.5.1 COMPANY OVERVIEW ....... 93
10.5.2 FINANCIAL OVERVIEW ...... 93
10.5.3 PRODUCTS OFFERED ........ 93
10.5.4 KEY DEVELOPMENTS ........ 93
10.5.5 SWOT ANALYSIS .............. 94
10.5.6 KEY STRATEGIES .............. 94
10.6 ILLINOIS TOOL WORKS INC....... 95
10.6.1 COMPANY OVERVIEW ....... 95
10.6.2 FINANCIAL OVERVIEW ...... 96
10.6.3 PRODUCTS OFFERED ........ 96
10.6.4 KEY DEVELOPMENTS ........ 96
10.6.5 SWOT ANALYSIS .............. 96
10.6.6 KEY STRATEGIES .............. 97
10.7 VANDOR CORPORATION ............ 98
10.7.1 COMPANY OVERVIEW ....... 98
10.7.2 FINANCIAL OVERVIEW ...... 98
10.7.3 PRODUCTS OFFERED ........ 98
10.7.4 KEY DEVELOPMENTS ........ 98
10.7.5 SWOT ANALYSIS .............. 98
10.7.6 KEY STRATEGIES .............. 99
10.8 FOSTER INTERNATIONAL PACKAGING .... 100
10.8.1 COMPANY OVERVIEW ....... 100
10.8.2 FINANCIAL OVERVIEW ...... 100
10.8.3 PRODUCTS OFFERED ........ 100
10.8.4 KEY DEVELOPMENTS ........ 100
10.8.5 SWOT ANALYSIS .............. 100
10.8.6 KEY STRATEGIES .............. 101
10.9 PENTRE GROUP LTD. ................... 102
10.9.1 COMPANY OVERVIEW ....... 102
10.9.2 FINANCIAL OVERVIEW ...... 102
10.9.3 PRODUCTS OFFERED ........ 102
10.9.4 KEY DEVELOPMENTS ........ 103
10.9.5 SWOT ANALYSIS .............. 103
10.9.6 KEY STRATEGIES .............. 104
10.10 SINHO ELECTRONIC CO., LTD. .. 105
10.10.1 COMPANY OVERVIEW ....... 105
10.10.2 FINANCIAL OVERVIEW ...... 105
10.10.3 PRODUCTS OFFERED ........ 105
10.10.4 KEY DEVELOPMENTS ........ 105
10.10.5 SWOT ANALYSIS .............. 105
10.10.6 KEY STRATEGIES .............. 106