Summary

Flavored milk has a long-standing presence in Saudi Arabia, with its introduction dating back several decades. Initially, traditional flavors such as rose, saffron, and cardamom were popular among locals. However, with the advent of globalization and increasing exposure to international tastes, a wide range of flavors has emerged to cater to diverse consumer preferences. Additionally, popular international flavors such as chocolate, strawberry, vanilla, and caramel have gained widespread acceptance. These flavors are often combined with the richness of Saudi Arabia's locally sourced milk, resulting in a unique and delightful taste experience. Saudi Arabia flavored milk has witnessed a significant surge in popularity throughout the Kingdom. The beverage appeals to people of all ages, from children to adults, and is consumed as a refreshing drink, a quick snack, or a part of a balanced breakfast. Flavored milk is commonly available in supermarkets, grocery stores, and local dairies across Saudi Arabia, making it easily accessible to consumers.
According to the research report “Saudi Arabia Flavored Milk Market Overview, 2028," published by Bonafide Research, The Saudi Arabia Flavored Milk Market is projected to reach market size of more than USD 176 Million by 2028.In Saudi Arabia, several companies offer flavored dairy-based such as Almarai, Nadec (National Agricultural Development Company), Al Safi Danone, Nada Dairy, Al Rabie, Alokozay, Soyarco. the market for plant-based milk alternatives has been growing, and several companies offer flavored plant-based milk products. Some of the leading companies in Saudi Arabia that specialize in flavored plant-based milk are Nutreez, The Green Dairy, Koita, Nada Soya, Nutty Nuts. The increasing popularity of flavored milk in Saudi Arabia has led to a surge in innovation within the dairy industry. Local and international companies have introduced a variety of packaging options, including single-serve bottles, tetra packs, and larger family-sized containers. These packaging variations cater to the diverse lifestyles and consumption patterns of Saudi consumers. The unique flavored milks showcase the creativity and innovation within the dairy industry in Saudi Arabia. They offer a variety of taste experiences, combining traditional flavors with international influences to cater to the diverse preferences of consumers in the Kingdom.
Common ingredients are used to make flavored milk products in Saudi Arabia such as milk, different flavors, calcium, vitamin D, sweeteners, preservatives like potassium sorbate, sodium benzoate, or natural alternatives like rosemary extract. Various unique ingredients include Natural extracts, such as vanilla extract or fruit extracts, are often used to enhance the flavor profile of flavored milk. It can also include whey protein, casein protein, or plant-based proteins like soy protein. Also, Acidity regulators are used to adjust and maintain the pH of the flavored milk product. In addition to fortifying with calcium and vitamin D, flavored milk products may contain other vitamins and minerals such as vitamin A, vitamin B12, iron, or zinc, aiming to enhance their nutritional profile. Furthermore, Anti-caking agents prevent clumping or caking of powdered ingredients in flavored milk mixes. For instance, silicon dioxide or calcium silicate. Antioxidants such as vitamin E or ascorbic acid may be added to flavored milk products to prevent oxidation and maintain freshness. Besides traditional sugar, flavored milk products might use natural sweeteners like honey or agave syrup, as well as artificial sweeteners like sucralose or aspartame, to provide a reduced-sugar or sugar-free option.
Apart from its delicious taste, flavored milk offers several health benefits. It serves as an excellent source of essential nutrients like calcium, protein, vitamins, and minerals. In a country where dairy products are highly valued for their nutritional content, flavored milk provides a convenient and enjoyable way to obtain these vital nutrients. It is also a valuable option for those who may have difficulty consuming plain milk but still want to enjoy its nutritional benefits. Flavored milk has become an integral part of Saudi Arabia's beverage landscape, offering a wide range of flavors to satisfy the taste buds of consumers. With its rich history, growing popularity, and nutritional benefits, flavored milk continues to play a significant role in the Saudi Arabian market, providing a delicious and nutritious beverage option for people of all ages.
Recent Developments
Flavored milk has gained popularity in Saudi Arabia over the years, with various companies introducing new products and flavors to cater to consumer preferences. Some of the major dairy companies operating in Saudi Arabia include:
• Almarai, one of the leading dairy companies in Saudi Arabia, has a wide range of flavored milk products, including chocolate, strawberry, and banana flavors. They continuously innovate and introduce new flavors to attract consumers.
• Nadec is another prominent dairy company in Saudi Arabia that offers flavored milk options. They have introduced flavors like vanilla, banana, and mango, catering to different taste preferences.
• Al Safi Danone, a joint venture between Saudi Arabia's Al Safi Group and France's Danone, also produces flavored milk in various flavors such as chocolate, strawberry, and banana.
• Sadafco, known for its flagship brand Saudia, produces a range of flavored milk products, including chocolate, strawberry, and caramel flavors. They have been expanding their product portfolio and introducing new flavors to meet consumer demands.
Considered in this report
• Geography: Saudi Arabia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Saudi Arabia flavored milk market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product type
• Dairy-based
• Plant-based
By Capacity
• Chocolate
• Fruit
• Vanilla
• Others
By Packaging
• Plastic Packaging
• Paper Based Packaging
• Glass Packaging
• Metal Packaging
By Distribution Channel
• Supermarket and Hypermarket
• Convenience Stores
• Speciality Stores
• Online
• Others
The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us. we have started verifying the details obtained from secondary sources.
Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to flavored milk industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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