Summary

According to PayNXT360, B2B BNPL payments in the country are expected to grow by 23.2% on an annual basis to reach US$40,412.3 million in 2025.

United States B2B BNPL adoption continues to accelerate as businesses increasingly seek flexible payment solutions for procurement and trade transactions.The medium to long-term growth story of the B2B BNPL industry in the country remains strong. B2B BNPL payment adoption is expected to grow steadily, recording a CAGR of 15.2% during 2026-2030. The gross merchandise value is projected to increase from US$40,412.3 million in 2025 to US$85,082.3 million by 2030.

Key Trends and Drivers in the United States' B2B Buy Now, Pay Later (BNPL) Market

The United States represents the world's most developed B2B BNPL market, characterised by deep capital markets, a mature fintech ecosystem, and accelerating adoption of embedded finance within procurement workflows. Providers such as Resolve (Affirm-backed), Balance, TreviPay, and Fundbox are reshaping how American businesses manage trade credit, replacing manual net-30/60/90 processes with real-time underwriting and digital payment terms embedded directly into ERP platforms and B2B checkout flows. The convergence of open banking data, digital procurement adoption, and institutional appetite for fintech lending is driving a structural shift in how US businesses extend and receive trade credit.

The market is further shaped by regulatory developments at the state level, with California and New York requiring commercial financing disclosures that are raising compliance standards across the industry. Over the next 2–4 years, B2B BNPL in the United States is expected to consolidate around a smaller number of vertically integrated platforms, with ERP and procurement software providers either acquiring or deeply embedding BNPL capabilities.

Embedded Finance Reshapes B2B Payment Infrastructure
• B2B BNPL in the US is increasingly embedded directly into procurement platforms and ERP systems. Resolve (backed by Affirm), Balance, and Behalf are building payment terms into supplier marketplaces and B2B checkout flows, allowing buyers to defer invoices without contacting finance teams. The shift is most visible in wholesale, manufacturing, and SaaS procurement where digital purchasing has replaced phone and email-based ordering.
• The transition to digital procurement accelerated by platforms such as SAP Ariba and Coupa has opened the door for fintech-native credit products that replace manual credit approvals with real-time underwriting. The availability of business financial data through open banking APIs has made instant decisioning commercially viable at scale.
• Over the next 2–4 years, embedded B2B BNPL will become a standard feature in supplier portals. Procurement platforms that do not offer built-in payment terms will face conversion disadvantages. Consolidation is expected as ERP vendors acquire or deeply integrate fintech credit rails, mirroring the pattern seen when Affirm acquired Resolve to access the B2B distribution channel.

Real-Time Underwriting Displaces Traditional Trade Credit Assessment
• US B2B BNPL providers are replacing manual credit checks with algorithmic underwriting that draws on bank transaction data, business credit bureau files from Dun & Bradstreet and Experian Business, and open banking APIs. Fundbox and Bluevine have expanded beyond lines of credit to offer invoice-linked payment terms at the point of purchase, providing fast decisions for SME buyers.
• The estimated $5 trillion-plus in outstanding US trade credit has historically been managed by internal credit teams using static scorecards. The availability of real-time financial data through open banking and the growth of business financial data aggregators have made dynamic underwriting commercially viable, reducing the time from credit application to approval from days to seconds.
• Traditional net terms offered by suppliers will increasingly be supplemented by third-party B2B BNPL. Suppliers benefit from immediate payment while buyers gain flexible credit without the relationship burden of requesting terms. The shift will accelerate as real-time payment rails including FedNow and the RTP network enable same-day settlement between BNPL providers and supplier accounts.

Mid-Market SME Segment Emerges as Primary Growth Driver
• The US mid-market businesses with revenues between $10 million and $500 million is emerging as the primary growth segment for B2B BNPL. Providers such as TreviPay and Billd, which focuses on construction supply, are tailoring products to the procurement cycles and cash flow gaps specific to this tier. Billd has raised capital specifically to extend 120-day terms to contractors purchasing materials from building suppliers.
• Large enterprises have access to revolving credit facilities and supply chain finance programs arranged by major banks. The SME segment — accounting for over 44% of US GDP — has historically been underserved by trade finance. B2B BNPL fills this gap without requiring the collateral or financial documentation demanded by traditional lenders, using revenue data and transaction history as primary credit signals.
• As B2B BNPL matures, more vertical-specific products targeting construction, healthcare supply, and professional services procurement will emerge. Vertical specialisation deepens underwriting accuracy and reduces default rates by incorporating sector-specific payment pattern data, making the segment increasingly attractive to institutional lenders.

Competitive Landscape and Regulatory Changes in the United States' B2B BNPL Market

The United States holds the largest B2B BNPL market globally by transaction volume, supported by deep capital markets, a mature fintech ecosystem, and widespread digital procurement adoption. The market is fragmented across verticals, with no single provider dominating across all segments. Competition is intensifying between pure-play B2B BNPL fintechs and large financial institutions developing digital trade credit capabilities through their treasury and merchant services divisions.

The market is highly competitive at the SME segment but less so for mid-market and enterprise trade credit, where the largest US banks retain dominance through supply chain finance programs. Fintech providers such as Resolve, Balance, and TreviPay compete primarily on integration depth, underwriting speed, and vertical specialisation rather than price. The entry of Stripe with net terms products and Amazon Business with extended payment options signals that payments infrastructure companies view B2B BNPL as a natural extension of their existing merchant relationships.

Key Players and New Entrants

• Resolve (Affirm-backed): The most prominent pure-play B2B BNPL provider in the US, offering an API-first product embedded in B2B marketplaces and supplier portals. Resolve's acquisition by Affirm provided capital and distribution scale, and the platform has since expanded to serve manufacturing, wholesale, and SaaS procurement verticals.
• TreviPay: A mid-market focused B2B payment terms platform owned by private equity firm Corsair Capital, offering white-label BNPL infrastructure to large buyers managing supplier payment terms across manufacturing and retail. TreviPay processes over $6 billion in global trade annually across 32 countries.
• Fundbox: An SME-focused business credit platform that has expanded from lines of credit into embedded payment terms, using open banking data for real-time underwriting. Fundbox targets businesses with revenues under $10 million that are excluded from traditional bank trade finance.
• Billd: A vertical-specific B2B BNPL provider focused on the US construction supply sector, extending 120-day payment terms to contractors purchasing materials. Billd's sector-specific underwriting model incorporates project completion data to reduce default rates.
• Stripe and Amazon Business have both entered the B2B payment terms space as new entrants, leveraging existing merchant and buyer relationships to offer embedded net terms without requiring separate provider integration.

Recent Launches, Mergers, and Acquisitions
• Amazon Business expanded its Business Prime payment terms product to additional supplier categories, offering 45 and 60-day payment terms to verified business buyers across a wider range of product categories.
• Resolve expanded its API product to additional B2B marketplace partners, growing its transaction volume in the manufacturing and industrial wholesale verticals where payment term complexity is highest.
• Several major US banks launched or expanded digital supply chain finance products for mid-market SME customers, increasing the competitive pressure on fintech-only B2B BNPL providers in the commercial lending segment.

Competitive Landscape Outlook for the Next 2–4 Years
• The US B2B BNPL market is expected to consolidate around a smaller number of vertically integrated platforms over the next 2–4 years. ERP and procurement software companies are likely to acquire or deeply embed lending capabilities, given the distribution advantages of building BNPL into existing procurement workflows used by millions of US businesses.
• Regulatory compliance requirements will raise barriers to entry, favouring established players with existing compliance infrastructure. State-level disclosure requirements are expected to spread to additional states, eventually prompting federal-level guidance from the CFPB or OCC on commercial financing transparency.
• The mid-market SME segment will continue to grow as providers develop vertical-specific products with sector-aware underwriting. Construction, healthcare supply, and professional services procurement are the three verticals expected to see the highest B2B BNPL penetration growth over the next four years.
• Bank-fintech partnerships will become the dominant operating model, with banks providing low-cost capital and regulatory cover while fintechs provide technology, underwriting algorithms, and distribution. This hybrid model will make B2B BNPL more competitive on pricing compared to pure-fintech providers relying on venture debt.

Regulatory Changes
• The CFPB issued supervisory guidance indicating that BNPL products offered to sole proprietors may be treated as consumer credit if the business owner uses personal income for repayment, creating a compliance consideration that several B2B BNPL providers are actively managing through product design.
• The Federal Trade Commission has signalled interest in commercial financing product disclosures, particularly around the marketing of fee-based B2B BNPL products that do not clearly disclose the annualised cost of credit. Several providers have proactively updated their disclosure language ahead of anticipated FTC guidance.
• The Office of the Comptroller of the Currency has issued updated guidance on bank-fintech lending partnerships, requiring banks partnering with B2B BNPL fintechs to conduct due diligence on underwriting models, data security, and fair lending compliance, raising the standard for new partnership agreements.

This report provides a detailed, data-centric analysis of B2B Buy Now Pay Later industry, covering market opportunities across end-use sectors, retail product categories, sales channels, and company size segments. With 45+ KPIs, the report offers a comprehensive understanding of B2B BNPL market dynamics, size, forecast, and competitive landscape.

PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

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Table of Contents

1. About this Report
1.1 Summary
1.2 Methodology
1.3 Definition
1.4 Disclaimer

2. United States B2B BNPL Market Size and Future Growth Dynamics by Key Performance Indicators

3. United States B2B Buy Now Pay Later Industry Attractiveness
3.1 United States B2B Buy Now Pay Later – Gross Merchandise Value Trend Analysis, 2021–2030
3.2 United States B2B Buy Now Pay Later – Average Value Per Transaction Trend Analysis, 2021–2030
3.3 United States B2B Buy Now Pay Later – Transaction Volume Trend Analysis, 2021–2030
3.4 United States B2B Buy Now Pay Later Market Share Analysis by Key Players

4. United States B2B BNPL Snapshot by End-Use Sector, 2021–2030

5. United States B2B Buy Now Pay Later in Retail: Market Size and Forecast, 2021–2030
5.1 United States B2B Buy Now Pay Later Retail – Gross Merchandise Value Trend Analysis, 2021–2030
5.2 United States B2B Buy Now Pay Later Retail – Average Value Per Transaction Trend Analysis, 2021–2030
5.3 United States B2B Buy Now Pay Later Retail – Transaction Volume Trend Analysis, 2021–2030

6. United States B2B BNPL Snapshot by Key Retail Product Categories, 2021–2030
6.1 United States B2B Buy Now Pay Later – Electronics & Accessories – Gross Merchandise Value Trend Analysis, 2021–2030
6.2 United States B2B Buy Now Pay Later – Office Supplies – Gross Merchandise Value Trend Analysis, 2021–2030
6.3 United States B2B Buy Now Pay Later – Cleaning Products – Gross Merchandise Value Trend Analysis, 2021–2030
6.4 United States B2B Buy Now Pay Later – Fashion & Apparel – Gross Merchandise Value Trend Analysis, 2021–2030
6.5 United States B2B Buy Now Pay Later – Beauty & Personal Care – Gross Merchandise Value Trend Analysis, 2021–2030
6.6 United States B2B Buy Now Pay Later – Pantry & Food Products – Gross Merchandise Value Trend Analysis, 2021–2030
6.7 United States B2B Buy Now Pay Later – Other – Gross Merchandise Value Trend Analysis, 2021–2030

7. United States B2B Buy Now Pay Later in Manufacturing: Market Size and Forecast, 2021–2030
7.1 United States B2B Buy Now Pay Later Manufacturing – Gross Merchandise Value Trend Analysis, 2021–2030
7.2 United States B2B Buy Now Pay Later Manufacturing – Average Value Per Transaction Trend Analysis, 2021–2030
7.3 United States B2B Buy Now Pay Later Manufacturing – Transaction Volume Trend Analysis, 2021–2030

8. United States B2B Buy Now Pay Later in Transport and Logistics: Market Size and Forecast, 2021–2030
8.1 United States B2B Buy Now Pay Later Transport and Logistics – Gross Merchandise Value Trend Analysis, 2021–2030
8.2 United States B2B Buy Now Pay Later Transport and Logistics – Average Value Per Transaction Trend Analysis, 2021–2030
8.3 United States B2B Buy Now Pay Later Transport and Logistics – Transaction Volume Trend Analysis, 2021–2030

9. United States B2B Buy Now Pay Later in Professional Services: Market Size and Forecast, 2021–2030
9.1 United States B2B Buy Now Pay Later Professional Services – Gross Merchandise Value Trend Analysis, 2021–2030
9.2 United States B2B Buy Now Pay Later Professional Services – Average Value Per Transaction Trend Analysis, 2021–2030
9.3 United States B2B Buy Now Pay Later Professional Services – Transaction Volume Trend Analysis, 2021–2030

10. United States B2B Buy Now Pay Later in Industrial Applications: Market Size and Forecast, 2021–2030
10.1 United States B2B Buy Now Pay Later Industrial Applications – Gross Merchandise Value Trend Analysis, 2021–2030
10.2 United States B2B Buy Now Pay Later Industrial Applications – Average Value Per Transaction Trend Analysis, 2021–2030
10.3 United States B2B Buy Now Pay Later Industrial Applications – Transaction Volume Trend Analysis, 2021–2030

11. United States B2B Buy Now Pay Later in Healthcare: Market Size and Forecast, 2021–2030
11.1 United States B2B Buy Now Pay Later Healthcare – Gross Merchandise Value Trend Analysis, 2021–2030
11.2 United States B2B Buy Now Pay Later Healthcare – Average Value Per Transaction Trend Analysis, 2021–2030
11.3 United States B2B Buy Now Pay Later Healthcare – Transaction Volume Trend Analysis, 2021–2030

12. United States B2B Buy Now Pay Later in Other Sectors: Market Size and Forecast, 2021–2030
12.1 United States B2B Buy Now Pay Later Other – Gross Merchandise Value Trend Analysis, 2021–2030
12.2 United States B2B Buy Now Pay Later Other – Average Value Per Transaction Trend Analysis, 2021–2030
12.3 United States B2B Buy Now Pay Later Other – Transaction Volume Trend Analysis, 2021–2030

13. United States B2B Buy Now Pay Later Spend Analysis by Sales Channel
13.1 United States B2B BNPL Market Share by Sales Channel, 2021–2030
13.2 United States B2B Buy Now Pay Later Online Channel Market Size and Forecast, 2021–2030
13.3 United States B2B Buy Now Pay Later POS Channel Market Size and Forecast, 2021–2030

14. United States B2B Buy Now Pay Later Spend Analysis by Company Size
14.1 United States B2B Buy Now Pay Later Market Share by Size of Company, 2021–2030
14.2 United States B2B Buy Now Pay Later by Company Size – Small – Gross Merchandise Value Trend Analysis, 2021–2030
14.3 United States B2B Buy Now Pay Later by Company Size – Medium – Gross Merchandise Value Trend Analysis, 2021–2030
14.4 United States B2B Buy Now Pay Later by Company Size – Large – Gross Merchandise Value Trend Analysis, 2021–2030

15. Further Reading
15.1 About PayNXT360
15.2 Related Research