Summary

The Japan next generation vehicle market size reached USD 1,126.2 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 3,130.3 Million by 2033, exhibiting a growth rate (CAGR) of 12% during 2025-2033.
Next generation vehicles refer to environment-friendly automobiles with high fuel performance and zero harmful emissions, including nitrogen oxides and particulate matter. The four major types include electric, hybrid, plug-in hybrid, and fuel cell. Compared to traditional counterparts, next generation vehicles benefit the users by offering low maintenance, efficient running costs, no/less fuel emissions, etc. As a result, these vehicles are widely adopted for public, personal, and commercial applications.
Japan Next Generation Vehicle Market Trends:
The rising adoption of fuel-efficient vehicles coupled with the increasing environmental consciousness towards reducing greenhouse gas (GHG) emissions is primarily driving the Japan next generartion vehicles market. Furthermore, the introduction of favorable government policies encouraging sustainable development and promoting the use of eco-friendly vehicles is also propelling the product demand in the country. In line with this, the growing number of financial incentives by the Japanese government, including tax exemptions, subsidies, low buying costs, etc., for improving the affordability of next-gen automobiles is acting as a significant growth-inducing factor. Additionally, the Government of Japan (GoJ) is emphasizing on advancing electric mobility with high-end vehicle safety systems to provide environmental sustainability, which, in turn, is offering lucrative growth potential for the regional market. Besides this, the continuous replacement of conventional fuel-based public transport fleets with cleaner and safer public vehicles is also augmenting the product demand in Japan. Moreover, a significant decline in the cost of high-capacity Li-ion batteries, which further leads to the lowering of overall vehicle cost, is positively influencing the regional market for next generation vehicles. Additionally, the introduction of smart vehicle technologies, including telematics devices, wireless connectivity, advanced driver-assistance systems (ADAS), GPS, etc., is expected to drive the Japan next generation vehicle market over the forecasted period.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the Japan next generation vehicle market report, along with forecasts for the period 2025-2033. Our report has categorized the market based on vehicle type, glass panel type and technology.
Breakup by Vehicle Type:
• Public
• Personal
• Commercial

Breakup by Glass Panel Type:
• Colored
• Transparent
• Opaque
• Others

Breakup by Technology:
• Hybrid
• Electric
• Intelligent Vehicles
• Others

Competitive Landscape:
The competitive landscape of the industry has also been examined with some of the key players being Honda Motor Co. Ltd., Mazda Motor Corporation, Mitsubishi Motor Corporation, Nissan Motor Corporation, Suzuki Motor Corporation, Toyota Motor Corporation and Tesla Inc.
Key Questions Answered in This Report:
• How has the Japan next generation vehicle market performed so far and how will it perform in the coming years?
• What has been the impact of COVID-19 on the Japan next generation vehicle market?
• What is the breakup of the market based on the vehicle type?
• What is the breakup of the market based on the glass panel type?
• What is the breakup of the market based on the technology?
• What are the various stages in the value chain of the industry?
• What are the key driving factors and challenges in the industry?
• What is the structure of the Japan next generation vehicle market and who are the key players?
• What is the degree of competition in the industry?

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Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Japan Next Generation Vehicle Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Vehicle Type
6.1 Public
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Personal
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Commercial
6.3.1 Market Trends
6.3.2 Market Forecast
7 Market Breakup by Glass Panel Type
7.1 Colored
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Transparent
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Opaque
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Others
7.4.1 Market Trends
7.4.2 Market Forecast
8 Market Breakup by Technology
8.1 Hybrid
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Electric
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Intelligent Vehicles
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Others
8.4.1 Market Trends
8.4.2 Market Forecast
9 SWOT Analysis
9.1 Overview
9.2 Strengths
9.3 Weaknesses
9.4 Opportunities
9.5 Threats
10 Value Chain Analysis
11 Porters Five Forces Analysis
11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes
12 Competitive Landscape
12.1 Market Structure
12.2 Key Players
12.3 Profiles of Key Players
12.3.1 Honda Motor Co. Ltd.
12.3.1.1 Company Overview
12.3.1.2 Product Portfolio
12.3.1.3 Financials
12.3.2 Mazda Motor Corporation
12.3.2.1 Company Overview
12.3.2.2 Product Portfolio
12.3.2.3 Financials
12.3.3 Mitsubishi Motor Corporation
12.3.3.1 Company Overview
12.3.3.2 Product Portfolio
12.3.3.3 Financials
12.3.4 Nissan Motor Corporation
12.3.4.1 Company Overview
12.3.4.2 Product Portfolio
12.3.4.3 Financials
12.3.5 Suzuki Motor Corporation
12.3.5.1 Company Overview
12.3.5.2 Product Portfolio
12.3.5.3 Financials
12.3.6 Toyota Motor Corporation
12.3.6.1 Company Overview
12.3.6.2 Product Portfolio
12.3.6.3 Financials
12.3.7 Tesla Motors
12.3.7.1 Company Overview
12.3.7.2 Product Portfolio
12.3.7.3 Financials

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List of Tables/Graphs

List of Figures
Figure 1: Japan: Next Generation Vehicle Market: Major Drivers and Challenges
Figure 2: Japan: Next Generation Vehicle Market: Sales Value (in Million USD)
2019-2024
Figure 3: Japan: Next Generation Vehicle Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 4: Japan: Next Generation Vehicle Market: Breakup by Vehicle Type (in %)
2024
Figure 5: Japan: Next Generation Vehicle Market: Breakup by Glass Panel Type (in %)
2024
Figure 6: Japan: Next Generation Vehicle Market: Breakup by Technology (in %)
2024
Figure 7: Japan: Next Generation Vehicle (Public) Market: Sales Value (in Million USD)
2019 & 2024
Figure 8: Japan: Next Generation Vehicle (Public) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 9: Japan: Next Generation Vehicle (Personal) Market: Sales Value (in Million USD)
2019 & 2024
Figure 10: Japan: Next Generation Vehicle (Personal) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 11: Japan: Next Generation Vehicle (Commercial) Market: Sales Value (in Million USD)
2019 & 2024
Figure 12: Japan: Next Generation Vehicle (Commercial) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 13: Japan: Next Generation Vehicle (Colored) Market: Sales Value (in Million USD)
2019 & 2024
Figure 14: Japan: Next Generation Vehicle (Colored) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 15: Japan: Next Generation Vehicle (Transparent) Market: Sales Value (in Million USD)
2019 & 2024
Figure 16: Japan: Next Generation Vehicle (Transparent) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 17: Japan: Next Generation Vehicle (Opaque) Market: Sales Value (in Million USD)
2019 & 2024
Figure 18: Japan: Next Generation Vehicle (Opaque) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 19: Japan: Next Generation Vehicle (Other Panel Types) Market: Sales Value (in Million USD)
2019 & 2024
Figure 20: Japan: Next Generation Vehicle (Other Panel Types) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 21: Japan: Next Generation Vehicle (Hybrid) Market: Sales Value (in Million USD)
2019 & 2024
Figure 22: Japan: Next Generation Vehicle (Hybrid) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 23: Japan: Next Generation Vehicle (Electric) Market: Sales Value (in Million USD)
2019 & 2024
Figure 24: Japan: Next Generation Vehicle (Electric) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 25: Japan: Next Generation Vehicle (Intelligent Vehicles) Market: Sales Value (in Million USD)
2019 & 2024
Figure 26: Japan: Next Generation Vehicle (Intelligent Vehicles) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 27: Japan: Next Generation Vehicle (Other Technologies) Market: Sales Value (in Million USD)
2019 & 2024
Figure 28: Japan: Next Generation Vehicle (Other Technologies) Market Forecast: Sales Value (in Million USD)
2025-2033
Figure 29: Japan: Next Generation Vehicle Industry: SWOT Analysis
Figure 30: Japan: Next Generation Vehicle Industry: Value Chain Analysis
Figure 31: Japan: Next Generation Vehicle Industry: Porter’s Five Forces Analysis
List of Tables
Table 1: Japan: Next Generation Vehicle Market: Key Industry Highlights
2024 and 2033
Table 2: Japan: Next Generation Vehicle Market Forecast: Breakup by Vehicle Type (in Million USD)
2025-2033
Table 3: Japan: Next Generation Vehicle Market Forecast: Breakup by Glass Panel Type (in Million USD)
2025-2033
Table 4: Japan: Next Generation Vehicle Market Forecast: Breakup by Technology (in Million USD)
2025-2033
Table 5: Japan: Next Generation Vehicle Market: Competitive Structure
Table 6: Japan: Next Generation Vehicle Market: Key Players