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 ウクライナの天然健康飲料Naturally Healthy Beverages in Ukraine NH 100%ジュースは、2020年のCOVID-19流行のピーク時に比べればマイナス幅は縮小したものの、2021年も数量・金額ともに減少を記録した。同カテゴリーの課題として、他の清涼飲料水と比較して価格が高いため、需要... もっと見る
サマリーNH 100%ジュースは、2020年のCOVID-19流行のピーク時に比べればマイナス幅は縮小したものの、2021年も数量・金額ともに減少を記録した。同カテゴリーの課題として、他の清涼飲料水と比較して価格が高いため、需要が中所得者層や高所得者層の富裕層に限定されていることが主な要因である。また、認知度が低いことも課題です。Euromonitor InternationalのウクライナのNaturally Healthy Beveragesレポートは健康を連想させる製品タイプの展開と異なる食品セクターの競合ブランドの健康志向のポジショニングを追跡しています。2017-2021年の最新小売販売データを提供しており、健康・ウェルネスカテゴリーの相互比較や、セクターの総市場との関連で比較することが可能です。主要企業、主要ブランドを特定し、新製品開発、法的背景、ライフスタイルの影響など、市場に影響を与える主要要因の戦略的分析を提供しています。2026年までの予測は、市場がどのように変化していくかを示しています。 対象製品NHホットドリンク、NHソフトドリンク。 データ範囲：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * ナチュラリーヘルシービバレッジ市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定する。 * 競争環境、市場の主要プレーヤーと主要ブランドの把握 * 5年間の予測により、市場の発展予測を評価します。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人を超えるアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Naturally Healthy Beverages in UkraineEuromonitor International February 2022 List Of Contents And Tables NATURALLY HEALTHY BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS High prices, low awareness continue to inhibit the development of NH 100% juice NH flavoured bottled water mounts a robust recovery as new launches spur demand The adverse economic situation dampens consumer enthusiasm for NH beverages PROSPECTS AND OPPORTUNITIES Lingering fears related to COVID-19 set to continue underpinning sales NH superfruit juice set to register a strong sales uplift as demand spreads Packaged smoothies set to emerge strongly in NH fruit/vegetable juice CATEGORY DATA Table 1 Sales of NH Beverages by Category: Value 2016-2021 Table 2 Sales of NH Beverages by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of NH Beverages: % Value 2017-2021 Table 4 LBN Brand Shares of NH Beverages: % Value 2018-2021 Table 5 Distribution of NH Beverages by Format: % Value 2016-2021 Table 6 Forecast Sales of NH Beverages by Category: Value 2021-2026 Table 7 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026 HEALTH AND WELLNESS IN UKRAINE EXECUTIVE SUMMARY Health and wellness in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for health and wellness? MARKET DATA Table 8 Sales of Health and Wellness by Type: Value 2016-2021 Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021 Table 10 Sales of Health and Wellness by Category: Value 2016-2021 Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021 Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021 Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021 Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021 Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021 Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021 Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021 Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026 Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026 Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026 Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026 Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026 Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources
SummaryNH 100% juice recorded declining volume and value sales again during 2021, although the category registered a less negative performance than what was seen at the peak of the COVID-19 pandemic during 2020. Among the major factors presenting challenges to the category are the high prices charged for these products in comparison with other types of soft drinks, which means that demand is largely confined to affluent middle-income and high-income consumers. In addition, there is relatively low aware... Table of ContentsNaturally Healthy Beverages in UkraineEuromonitor International February 2022 List Of Contents And Tables NATURALLY HEALTHY BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS High prices, low awareness continue to inhibit the development of NH 100% juice NH flavoured bottled water mounts a robust recovery as new launches spur demand The adverse economic situation dampens consumer enthusiasm for NH beverages PROSPECTS AND OPPORTUNITIES Lingering fears related to COVID-19 set to continue underpinning sales NH superfruit juice set to register a strong sales uplift as demand spreads Packaged smoothies set to emerge strongly in NH fruit/vegetable juice CATEGORY DATA Table 1 Sales of NH Beverages by Category: Value 2016-2021 Table 2 Sales of NH Beverages by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of NH Beverages: % Value 2017-2021 Table 4 LBN Brand Shares of NH Beverages: % Value 2018-2021 Table 5 Distribution of NH Beverages by Format: % Value 2016-2021 Table 6 Forecast Sales of NH Beverages by Category: Value 2021-2026 Table 7 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026 HEALTH AND WELLNESS IN UKRAINE EXECUTIVE SUMMARY Health and wellness in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for health and wellness? MARKET DATA Table 8 Sales of Health and Wellness by Type: Value 2016-2021 Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021 Table 10 Sales of Health and Wellness by Category: Value 2016-2021 Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021 Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021 Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021 Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021 Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021 Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021 Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021 Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026 Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026 Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026 Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026 Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026 Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources
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