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 トルコのフリーフロムFree From in Turkey 2021年、フリーフロムは電流値の伸びを加速させた。これは、牛乳などのラクトースフリー乳製品や、パスタなどのグルテンフリー商品の入手性が高まっていることが一因である。近年では、PinarやIcimなどのメーカー... もっと見る
サマリー2021年、フリーフロムは電流値の伸びを加速させた。これは、牛乳などのラクトースフリー乳製品や、パスタなどのグルテンフリー商品の入手性が高まっていることが一因である。近年では、PinarやIcimなどのメーカーが、乳糖を含まないフレーバーミルクなど、乳糖を含まない飲用乳製品のラインアップを拡充しています。トルコの消費者は、乳製品に含まれる乳糖やグルテンの有害性について、ますます認識するようになっています。ユーロモニター・インターナショナルの本レポートは、トルコにおける健康関連製品タイプの進展と、さまざまな食品セクターにおける競合ブランドの健康志向のポジショニングを追跡調査しています。2017-2021年の最新小売販売データを提供しており、健康・ウェルネスカテゴリーの相互比較や、セクターの総市場との関連で比較することが可能です。主要企業、主要ブランドを特定し、新製品開発、法的背景、ライフスタイルの影響など、市場に影響を与える主要要因の戦略的分析を提供しています。2026年までの予測は、市場がどのように変化していくかを示しています。 対象製品アレルゲンフリー、乳製品フリー、グルテンフリー、ラクトースフリー、肉類フリー。 データ範囲：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * Free From市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定する。 * 競争環境、市場の主要プレーヤー、主要ブランドを把握する。 * 5年後を予測し、市場の発展予測を評価します。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Free From in TurkeyEuromonitor International February 2022 List Of Contents And Tables FREE FROM IN TURKEY KEY DATA FINDINGS 2021 DEVELOPMENTS Health and wellness trend benefits free from packaged food sales Growing awareness surrounding gluten intolerance leads to free from gluten to see the most dynamic growth Growing presence of local manufacturers supports free from dairy products sales PROSPECTS AND OPPORTUNITIES Producers extend their range of free from dairy and gluten to independent small grocers and e-commerce Free from dairy milk, yoghurt and cheese are anticipated to become more widely available Free from gluten likely to remain a small product area as consumers opt for grains that are gluten-free by nature CATEGORY DATA Table 1 Sales of Free From by Category: Value 2016-2021 Table 2 Sales of Free From by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of Free From: % Value 2017-2021 Table 4 LBN Brand Shares of Free From: % Value 2018-2021 Table 5 Distribution of Free From by Format: % Value 2016-2021 Table 6 Forecast Sales of Free From by Category: Value 2021-2026 Table 7 Forecast Sales of Free From by Category: % Value Growth 2021-2026 HEALTH AND WELLNESS IN TURKEY EXECUTIVE SUMMARY Health and wellness in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for health and wellness? MARKET DATA Table 8 Sales of Health and Wellness by Type: Value 2016-2021 Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021 Table 10 Sales of Health and Wellness by Category: Value 2016-2021 Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021 Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021 Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021 Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021 Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021 Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021 Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021 Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026 Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026 Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026 Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026 Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026 Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources
SummaryIn 2021, free from witnessed an acceleration in current value growth. This is in part due to the growing availability of free from lactose dairy products, such as milk, and free from gluten goods such as pasta. In recent years, producers such as Pinar and Icim have been expanding their range of free from lactose drinking milk products, such as with free-from lactose flavoured milk. Turkish consumers are increasingly aware of the detrimental effects of lactose in milk products and that of gluten... Table of ContentsFree From in TurkeyEuromonitor International February 2022 List Of Contents And Tables FREE FROM IN TURKEY KEY DATA FINDINGS 2021 DEVELOPMENTS Health and wellness trend benefits free from packaged food sales Growing awareness surrounding gluten intolerance leads to free from gluten to see the most dynamic growth Growing presence of local manufacturers supports free from dairy products sales PROSPECTS AND OPPORTUNITIES Producers extend their range of free from dairy and gluten to independent small grocers and e-commerce Free from dairy milk, yoghurt and cheese are anticipated to become more widely available Free from gluten likely to remain a small product area as consumers opt for grains that are gluten-free by nature CATEGORY DATA Table 1 Sales of Free From by Category: Value 2016-2021 Table 2 Sales of Free From by Category: % Value Growth 2016-2021 Table 3 NBO Company Shares of Free From: % Value 2017-2021 Table 4 LBN Brand Shares of Free From: % Value 2018-2021 Table 5 Distribution of Free From by Format: % Value 2016-2021 Table 6 Forecast Sales of Free From by Category: Value 2021-2026 Table 7 Forecast Sales of Free From by Category: % Value Growth 2021-2026 HEALTH AND WELLNESS IN TURKEY EXECUTIVE SUMMARY Health and wellness in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for health and wellness? MARKET DATA Table 8 Sales of Health and Wellness by Type: Value 2016-2021 Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021 Table 10 Sales of Health and Wellness by Category: Value 2016-2021 Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021 Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021 Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021 Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021 Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021 Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021 Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021 Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026 Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026 Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026 Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026 Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026 Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources
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