Summary

The global car rental market is undergoing a major transformation as shifting mobility habits, technological upgrades, and rapidly urbanizing populations reshape the industry’s structure and long-term growth potential. With expanding travel activity, rising disposable incomes, and a booming tourism sector, demand for rental vehicles continues to climb across both leisure and business segments. Increasing digital penetration particularly the dominance of online booking channels has made renting faster, more convenient, and more transparent, driving customer retention and enabling operators to scale their offerings globally. Urbanization remains one of the strongest demand catalysts: as more people move into densely populated cities where parking is limited, congestion is high, and vehicle ownership costs continue to rise, flexible mobility solutions such as daily rentals, weekly access, one-way drop-offs, airport rentals, and car-sharing services gain enormous traction. An October 2024 survey conducted by Zubie’s rental fleet management team, involving a sample of 2,016 respondents from the U.S., highlighted rental car preferences, driving behaviors, and attitudes towards rental cars. According to the survey, in 2023, 48 million Americans rented a car, marking a 19.4% increase from the previous year. On average, consumers rent two cars per year, with 74% of them primarily using rental cars for vacation and leisure travel. The presence of established rental companies, coupled with widespread adoption of digital platforms, enhances customer convenience. In addition, business travel, combined with growing preference for on-demand services, contributes significantly to the car rental market growth. Furthermore, the rise of eco-friendly vehicles in rental fleets aligns with consumer demand for sustainable options. With consistent innovation and strategic expansions, the United States maintains its position as a key player in the global car rental market. For instance, in July 2024, SIXT USA proliferated its rental services foothold in Texas by launching its new car rental facility at William P. Hobby Airport. According to the research report “Global Car Rental Market Outlook, 2031” published by Bonafide Research, the Global Car Rental Market is projected to reach market size of USD 238.03 Billion by 2031 increasing from USD 134.89 Billion in 2025, growing with 10.18% CAGR by 2026-31. The rapid integration of connected-car tech, AI-driven fleet management, vehicle telematics, and dynamic pricing tools is enabling operators to track usage in real time, reduce idle times, lower maintenance costs, and improve customer experience. Electrification is one of the most disruptive forces, rental companies worldwide are adopting EVs to meet sustainability commitments, comply with emission regulations, and tap into consumers’ growing preference for greener travel options. For instance, in January 2023, Hertz and Uber Technologies Inc. disclosed their plans to offer up to 25,000 electric vehicles (EVs) for rental to Uber drivers in Europe by 2025. The rental deal will encompass models from renowned brands like Polestar and Tesla. The rollout began in January 2023 in London, with Hertz, which will add over 10,000 EVs by 2025, allowing Uber drivers to rent these vehicles for their ride-hailing services. Autonomous and remote-operated vehicle technology could disrupt traditional rental models further by enabling keyless delivery, automated fleet repositioning, and remote diagnostics?potentially reducing operating costs and reshaping branch-based networks. Additionally, subscription-based rental models are trending, giving users long-term mobility without the full financial responsibility of ownership. Many players are also expanding their vehicle fleets to include a diverse range of options, including electric and eco-friendly models, aligning with the growing demand for sustainable transportation. For instance, BLive, an India-based EVs rental startup that has operations spanning more than 25 cities in the nation, has sold around 3,000 EVs, integrated over 1,000 EVs into fleet services, and collaborated with around 60 companies to provide diverse options and enhance affordability in the electric vehicle market. Market Drivers ? Travel Demand Revival: Global car rental demand is strongly driven by the resurgence of tourism, business travel, and cross-border mobility. As international flights, corporate trips, and leisure vacations return to pre-pandemic levels, airports, city centers, and tourist hubs experience higher rental volumes. This renewed movement increases short-term and weekend rentals, encourages companies to expand service locations, and pushes operators to diversify fleets with more compact, luxury, and SUV options to match varying traveler needs. ? Digital Booking Acceleration: The rapid shift toward digital platforms mobile apps, online reservations, self-service kiosks, and automated check-in/out has become a major growth catalyst. Customers now expect frictionless reservation processes, transparent pricing, and quick vehicle pick-up, which digital systems deliver more efficiently than traditional counters. These innovations reduce waiting time, enhance customer satisfaction, and widen access to rental services in regions with limited physical outlets. Additionally, digital adoption enables dynamic pricing, better fleet allocation, and stronger customer retention, making technology a central driver of market expansion. Market Challenges ? Fleet Cost Pressure: The car rental industry continues to face ongoing pressure from fluctuating vehicle acquisition costs, maintenance expenses, and uncertain resale values. Fleet procurement requires significant capital, and any disruption in the automotive supply chain such as rising vehicle prices or limited availability directly affects profitability. Maintenance cycles for high-use rental vehicles add further cost burdens, while unpredictable used-car market conditions complicate fleet renewal strategies. These financial pressures make cost management a constant challenge for rental operators. ? Mobility Competition Rise: The growth of alternative mobility services including ride-hailing, car-sharing, subscription models, and peer-to-peer rentals creates intense competition for traditional car rental companies. These emerging options appeal to urban customers seeking flexible, pay-as-you-go solutions. As consumer preferences shift toward convenience-driven mobility, rental providers must differentiate through service quality, pricing, brand reliability, and fleet variety. Additionally, evolving regulations around emissions, insurance, and urban access add operational complexities, making the competitive landscape tougher to navigate. Market Trends ? Electric Fleet Expansion: One of the most significant trends is the rapid integration of electric vehicles (EVs) into rental fleets. Companies are expanding EV offerings to meet sustainability expectations, comply with emission norms, and appeal to eco-conscious travelers. This shift introduces new operational models, such as partnerships with charging networks and EV-specific maintenance routines. EV rentals also enhance brand image and create new premium product categories, positioning rental firms toward a greener mobility future. ? Subscription Service Growth: Rental companies are diversifying beyond daily and weekly rentals by introducing long-term subscriptions, doorstep delivery rentals, and flexible monthly plans. These models attract urban professionals, remote workers, and long-stay travelers who seek car access without ownership commitments. Subscription services help companies stabilize revenue, increase vehicle utilization, and offer tailored packages like unlimited mileage or bundled insurance. This trend reflects a broader shift from traditional short-term rentals to more lifestyle-driven mobility solutions. Economy cars lead the global car rental industry because they offer the most cost-effective, fuel-efficient, and widely accessible option for both leisure and business travelers across diverse markets. The dominance of economy cars in the global car rental industry is primarily driven by their strong value proposition, which aligns perfectly with the evolving preferences of modern travelers who increasingly prioritize affordability, convenience, and fuel efficiency. As travel becomes more democratized with rising tourism, business trips, and digital nomad lifestyles, customers across countries consistently look for rental options that minimize overall trip expenses without compromising basic comfort and reliability, making economy cars the preferred choice. Their lower rental rates compared to luxury, executive, or SUV categories allow rental companies to attract price-sensitive customers, particularly millennials, students, families on budget holidays, and corporate travelers seeking cost-controlled mobility solutions. Additionally, the excellent fuel efficiency of economy cars significantly reduces travel costs, especially in regions where fuel prices are high or fluctuating, further enhancing their appeal. Rental operators also benefit from their lower acquisition costs, easier maintenance, and higher fleet turnover rates, enabling companies to maintain larger fleets at lower operational expenses while achieving strong utilization rates. Furthermore, economy cars are compact and easy to drive, making them ideal for urban mobility, congested cities, and narrow road conditions across Europe, Asia Pacific, and parts of Latin America. Their simplicity and standardized features make them less prone to mechanical complications, reducing downtime and improving overall fleet management efficiency for rental companies. Additionally, the rise of online travel platforms, booking apps, and aggregator websites has increased price transparency, nudging consumers toward economical choices where affordability becomes a key decision driver. Leisure and tourism lead the global car rental industry because the rising volume of domestic and international travel drives consistent demand for convenient, flexible, and personalized mobility solutions among holiday and recreational travelers. Leisure and tourism have emerged as the leading application segment in the global car rental industry largely because modern travelers increasingly seek flexibility, independence, and convenience when exploring destinations preferences that car rentals fulfill more effectively than public transportation or guided tours. The rapid growth in domestic and international tourism, supported by rising disposable incomes, expanding middle-class populations, and improved air connectivity, has significantly boosted demand for rental vehicles among holidaymakers. Travelers prefer renting cars to freely customize their itineraries, visit remote or less accessible attractions, and move at their own pace without adhering to fixed schedules. This preference is especially strong in popular tourist destinations across Europe, North America, and Asia Pacific, where scenic routes, long-distance drives, and self-guided travel experiences are central to vacation activities. Additionally, the increasing popularity of weekend getaways, adventure tourism, road trips, beach vacations, and family holidays contributes to continuous rental demand, as groups often require comfortable and spacious mobility solutions. Online travel portals, rental apps, and aggregator platforms have further fueled this growth by offering transparent pricing, easy comparison, instant bookings, and contactless pickup options making rental cars more accessible to tourists worldwide. The post-pandemic shift toward private mobility over shared or public transport has also sustained strong interest in rental cars for leisure trips, with travelers prioritizing safety, privacy, and reduced exposure to crowds. Moreover, tourism-oriented infrastructure including highways, well-developed rental hubs at airports, and partnerships between rental companies and hotels or travel agencies supports seamless integration of car rentals into travel planning. Self-driven rentals lead the global car rental industry because travelers and customers increasingly prefer flexible, private, and cost-efficient mobility that offers full control over travel schedules and routes. Self-driven rentals have become the dominant end-user segment in the global car rental industry due to the strong shift in consumer preferences toward independence, privacy, and convenience in personal mobility. Modern travelers whether leisure tourists, business visitors, or long-term renters value the ability to explore destinations at their own pace without relying on chauffeurs, rigid schedules, or structured transport services. The rise in budget-conscious travelers has further strengthened the demand for self-drive rentals, as hiring a driver increases overall trip costs, making self-driven options more economical and appealing. Additionally, the growing accessibility of navigation technologies, such as GPS-enabled smartphones, in-car navigation systems, and real-time traffic apps, has made self-driving easier and more comfortable even in unfamiliar locations. This technological support reduces reliance on drivers and empowers users to confidently handle routes, detours, and local travel challenges. Another major driver is the increasing preference for privacy and personal space, especially after the pandemic era, where individuals sought to avoid shared mobility and direct contact with service providers. Self-driven rentals provide a secure, safe, and personalized experience that aligns with this new behavior pattern. Rental companies also prefer promoting self-drive options because they reduce operational complexity no need for driver management, scheduling, insurance liabilities, or customer complaints related to chauffeur behavior allowing smoother fleet operations and higher profit margins. The growth of online booking platforms and mobile apps has further accelerated the adoption of self-driven rentals by offering quick reservations, digital payments, e-verification, and smart lock/unlock systems that eliminate the need for in-person interactions. Online channels lead the global car rental industry because digital platforms offer faster, more transparent, and highly convenient booking experiences that align with modern consumer behavior. Online channels have become the dominant force in the global car rental industry due to the rapid digital transformation of travel services and the growing preference among customers for seamless, instant, and transparent booking experiences. In today’s digital-first world, travelers increasingly rely on smartphones, travel apps, booking websites, and price-comparison platforms to plan their trips, making online channels the most convenient and accessible option for securing rental vehicles. The ability to compare prices, browse vehicle options, check availability, read user reviews, and explore discounts all in one place gives consumers a level of control and transparency that offline channels cannot match. Online platforms also offer 24/7 accessibility, enabling customers to book cars at any time without the need to visit physical rental counters or interact with agents, which enhances convenience especially during last-minute travel or emergencies. The rise of airport rentals, domestic tourism, and cross-city travel further strengthens online bookings as users prefer to reserve vehicles in advance to ensure availability and secure better rates. Digital platforms also support secure online payments, instant confirmations, digital invoices, and flexible cancellation policies, adding to the overall customer experience. Rental companies benefit significantly from the online channel as well; it streamlines operations, reduces administrative workload, and enables better fleet management through automated booking systems and real-time inventory tracking. Moreover, online channels allow rental companies to reach a global audience through targeted advertising, SEO, social media promotions, and partnerships with online travel agencies and aggregator websites. This digital reach increases visibility, boosts customer acquisition, and improves competitive positioning. The post-pandemic shift toward contactless services further accelerated the adoption of online bookings, with features such as app-based check-ins, QR code verifications, and contactless vehicle pickup and drop-off gaining rapid acceptance. In addition, loyalty programs, app-exclusive discounts, and personalized offers encourage repeat bookings and enhance customer retention. Short-term rentals lead the global car rental industry because they offer flexible, convenient, and affordable mobility solutions that align with the frequent, temporary, and travel-driven needs of most customers. Short-term rentals have emerged as the leading rental length segment in the global car rental industry because they perfectly match the fast-paced, travel-oriented, and dynamic mobility requirements of modern consumers. Most customers seeking rental vehicles whether for leisure trips, business visits, weekend getaways, airport transfers, or temporary commuting typically need cars for just a few hours or days rather than long durations. This makes short-term rental offerings the most popular and widely adopted option across global markets. The growth of tourism, domestic travel, and last-minute city trips has particularly strengthened demand, as travelers prefer booking cars for the specific duration of their journey instead of long commitments. Moreover, short-term rentals are highly cost-effective for users who don’t wish to bear long-term rental expenses, maintenance responsibilities, or extended insurance costs. The flexibility to rent a car for a few days, return it quickly, and avoid long-term obligations is extremely attractive to both locals and tourists. Digital platforms and mobile-based booking apps have further fueled this segment by enabling instant short-term reservations, easy pick-up and drop-off, and transparent comparison of hourly or daily rental rates. Business travelers also contribute significantly to the dominance of short-term rentals, as their mobility needs often revolve around short-duration meetings, conferences, and city visits. For rental companies, short-term rentals offer operational advantages such as high fleet turnover, more frequent bookings, and stronger revenue cycles, as vehicles can be rented multiple times in the same month instead of being locked in long-term contracts. This optimizes asset utilization and boosts profitability. Additionally, the rise of urban congestion, increasing fuel prices, and shifting consumer attitudes toward vehicle ownership have pushed many city residents to depend on short-term rentals for specific occasions rather than owning a car full-time. North America leads the global car rental industry because of its highly developed travel ecosystem, strong tourism and business travel volumes, widespread airport rental infrastructure, and a long-established culture of using rental cars for mobility. North America dominates the global car rental industry primarily due to its mature transportation infrastructure, extensive travel activity, and deep-rooted consumer preference for rental mobility. The United States and Canada together represent one of the world’s largest tourism and business travel markets, with millions of domestic and international travelers who rely heavily on rental cars for city exploration, road trips, and airport-to-destination connectivity. The region has an exceptionally dense airport network, with major hubs like Los Angeles, Atlanta, New York, Chicago, Toronto, and Vancouver serving as key gateways where car rentals are an essential part of the travel experience. These airports host some of the largest rental car facilities globally, providing seamless access to vehicles immediately upon arrival. Additionally, North America’s well-developed highway systems and strong road trip culture?including iconic routes and cross-country travel traditions?encourage tourists and residents alike to prefer rental cars for flexibility and convenience. Business travel also plays a major role, as corporate users frequently rent vehicles for meetings, conventions, exhibitions, and intercity travel due to efficient processes, loyalty programs, and corporate tie-ups with major rental brands. The presence of global industry leaders such as Enterprise, Hertz, Avis, Budget, and Alamo further strengthens the region’s dominance, as these companies operate extensive fleets, aggressive marketing programs, and widespread pickup locations across airports, cities, and suburbs. The digital maturity of the North American market also boosts the segment, with consumers readily adopting online booking systems, mobile apps, digital payments, and contactless services, making rentals faster and more convenient. Moreover, rising domestic travel, suburban expansion, and a culture of personal mobility support strong demand for short-term rentals during vacations, weekend getaways, and temporary transportation needs. ? In October 2024: Enterprise Mobility unveiled innovations such as the Flex-E-Rent program for customizable truck rentals and expanded electric vehicle (EV) options. Leveraging AI and connected car technology, the company enhanced customer experiences, reinforcing its leadership in mobility solutions globally. ? In July 2024: Uber introduced Uber Rent in Australia, allowing users to rent cars directly via its app. Designed for road trips and airport transfers, the service offers flexible pick-up and drop-off options. This launch marks Uber’s expansion into car rentals, catering to evolving travel needs for Aussies and tourists. ? In June 2024: Turo, the leading peer-to-peer car-sharing platform, unveiled 70+ product updates to revolutionize car rentals. Key features include Limitless Search for easier browsing and Turo Host Services, empowering entrepreneurs with financing and insurance tools. This marks a significant shift from traditional car rental models, driving innovation in mobility solutions. ? In March 2024: Ten more Indian cities announced to offer automobile rental services from Eco Mobility, which aims to offer reasonably priced and environmentally responsible transportation choices. The increasing need for environmentally friendly urban mobility options is in line with this expansion. Delivering accessibility and ease to clients searching for rental cars in these new areas is the service's main goal. ? In May 2023, Car Karlo Mobility Technologies LLP unveiled their self-driven car rental services in Pune, India. The company aims to tap into the rapidly expanding Indian market by introducing a user-friendly car rental booking website and mobile app. ? In April 2022, SIXT, a leading global mobility provider, continued with its expansion throughout the U.S. The company revealed plans to open new branches in Charlotte and Baltimore, to provide customers with a broader selection of rental options along the East Coast. ***Please Note: It will take 48 hours (2 Business days) for delivery of the report upon order confirmation.

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Table of Contents

Table of Contents

1. Executive Summary
2. Market Dynamics
2.1. Market Drivers & Opportunities
2.2. Market Restraints & Challenges
2.3. Market Trends
2.4. Supply chain Analysis
2.5. Policy & Regulatory Framework
2.6. Industry Experts Views
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Market Structure
4.1. Market Considerate
4.2. Assumptions
4.3. Limitations
4.4. Abbreviations
4.5. Sources
4.6. Definitions
5. Economic /Demographic Snapshot
6. Global Car Rental Market Outlook
6.1. Market Size By Value
6.2. Market Share By Region
6.3. Market Size and Forecast, By Geography
6.4. Market Size and Forecast, By Car Type
6.5. Market Size and Forecast, By Application Type
6.6. Market Size and Forecast, By End User
6.7. Market Size and Forecast, By Booking Type
6.8. Market Size and Forecast, By Rental Length Type
7. North America Car Rental Market Outlook
7.1. Market Size By Value
7.2. Market Share By Country
7.3. Market Size and Forecast, By Car Type
7.4. Market Size and Forecast, By Application Type
7.5. Market Size and Forecast, By End User
7.6. Market Size and Forecast, By Booking Type
7.7. Market Size and Forecast, By Rental Length Type
7.8. United States Car Rental Market Outlook
7.8.1. Market Size by Value
7.8.2. Market Size and Forecast By Car Type
7.8.3. Market Size and Forecast By Application Type
7.8.4. Market Size and Forecast By End User
7.8.5. Market Size and Forecast By Booking Type
7.8.6. Market Size and Forecast By Rental Length Type
7.9. Canada Car Rental Market Outlook
7.9.1. Market Size by Value
7.9.2. Market Size and Forecast By Car Type
7.9.3. Market Size and Forecast By Application Type
7.9.4. Market Size and Forecast By End User
7.9.5. Market Size and Forecast By Booking Type
7.9.6. Market Size and Forecast By Rental Length Type
7.10. Mexico Car Rental Market Outlook
7.10.1. Market Size by Value
7.10.2. Market Size and Forecast By Car Type
7.10.3. Market Size and Forecast By Application Type
7.10.4. Market Size and Forecast By End User
7.10.5. Market Size and Forecast By Booking Type
7.10.6. Market Size and Forecast By Rental Length Type
8. Europe Car Rental Market Outlook
8.1. Market Size By Value
8.2. Market Share By Country
8.3. Market Size and Forecast, By Car Type
8.4. Market Size and Forecast, By Application Type
8.5. Market Size and Forecast, By End User
8.6. Market Size and Forecast, By Booking Type
8.7. Market Size and Forecast, By Rental Length Type
8.8. Germany Car Rental Market Outlook
8.8.1. Market Size by Value
8.8.2. Market Size and Forecast By Car Type
8.8.3. Market Size and Forecast By Application Type
8.8.4. Market Size and Forecast By End User
8.8.5. Market Size and Forecast By Booking Type
8.8.6. Market Size and Forecast By Rental Length Type
8.9. United Kingdom (UK) Car Rental Market Outlook
8.9.1. Market Size by Value
8.9.2. Market Size and Forecast By Car Type
8.9.3. Market Size and Forecast By Application Type
8.9.4. Market Size and Forecast By End User
8.9.5. Market Size and Forecast By Booking Type
8.9.6. Market Size and Forecast By Rental Length Type
8.10. France Car Rental Market Outlook
8.10.1. Market Size by Value
8.10.2. Market Size and Forecast By Car Type
8.10.3. Market Size and Forecast By Application Type
8.10.4. Market Size and Forecast By End User
8.10.5. Market Size and Forecast By Booking Type
8.10.6. Market Size and Forecast By Rental Length Type
8.11. Italy Car Rental Market Outlook
8.11.1. Market Size by Value
8.11.2. Market Size and Forecast By Car Type
8.11.3. Market Size and Forecast By Application Type
8.11.4. Market Size and Forecast By End User
8.11.5. Market Size and Forecast By Booking Type
8.11.6. Market Size and Forecast By Rental Length Type
8.12. Spain Car Rental Market Outlook
8.12.1. Market Size by Value
8.12.2. Market Size and Forecast By Car Type
8.12.3. Market Size and Forecast By Application Type
8.12.4. Market Size and Forecast By End User
8.12.5. Market Size and Forecast By Booking Type
8.12.6. Size and Forecast By Rental Length Type
8.13. Russia Car Rental Market Outlook
8.13.1. Market Size by Value
8.13.2. Market Size and Forecast By Car Type
8.13.3. Market Size and Forecast By Application Type
8.13.4. Market Size and Forecast By End User
8.13.5. Market Size and Forecast By Booking Type
8.13.6. Market Size and Forecast By Rental Length Type
9. Asia-Pacific Car Rental Market Outlook
9.1. Market Size By Value
9.2. Market Share By Country
9.3. Market Size and Forecast, By Car Type
9.4. Market Size and Forecast, By Application Type
9.5. Market Size and Forecast, By End User
9.6. Market Size and Forecast, By Booking Type
9.7. Market Size and Forecast, By Rental Length Type
9.8. China Car Rental Market Outlook
9.8.1. Market Size by Value
9.8.2. Market Size and Forecast By Car Type
9.8.3. Market Size and Forecast By Application Type
9.8.4. Market Size and Forecast By End User
9.8.5. Market Size and Forecast By Booking Type
9.8.6. Market Size and Forecast By Rental Length Type
9.9. Japan Car Rental Market Outlook
9.9.1. Market Size by Value
9.9.2. Market Size and Forecast By Car Type
9.9.3. Market Size and Forecast By Application Type
9.9.4. Market Size and Forecast By End User
9.9.5. Market Size and Forecast By Booking Type
9.9.6. Market Size and Forecast By Rental Length Type
9.10. India Car Rental Market Outlook
9.10.1. Market Size by Value
9.10.2. Market Size and Forecast By Car Type
9.10.3. Market Size and Forecast By Application Type
9.10.4. Market Size and Forecast By End User
9.10.5. Market Size and Forecast By Booking Type
9.10.6. Market Size and Forecast By Rental Length Type
9.11. Australia Car Rental Market Outlook
9.11.1. Market Size by Value
9.11.2. Market Size and Forecast By Car Type
9.11.3. Market Size and Forecast By Application Type
9.11.4. Market Size and Forecast By End User
9.11.5. Market Size and Forecast By Booking Type
9.11.6. Market Size and Forecast By Rental Length Type
9.12. South Korea Car Rental Market Outlook
9.12.1. Market Size by Value
9.12.2. Market Size and Forecast By Car Type
9.12.3. Market Size and Forecast By Application Type
9.12.4. Market Size and Forecast By End User
9.12.5. Market Size and Forecast By Booking Type
9.12.6. Market Size and Forecast By Rental Length Type
10. South America Car Rental Market Outlook
10.1. Market Size By Value
10.2. Market Share By Country
10.3. Market Size and Forecast, By Car Type
10.4. Market Size and Forecast, By Application Type
10.5. Market Size and Forecast, By End User
10.6. Market Size and Forecast, By Booking Type
10.7. Market Size and Forecast, By Rental Length Type
10.8. Brazil Car Rental Market Outlook
10.8.1. Market Size by Value
10.8.2. Market Size and Forecast By Car Type
10.8.3. Market Size and Forecast By Application Type
10.8.4. Market Size and Forecast By End User
10.8.5. Market Size and Forecast By Booking Type
10.8.6. Market Size and Forecast By Rental Length Type
10.9. Argentina Car Rental Market Outlook
10.9.1. Market Size by Value
10.9.2. Market Size and Forecast By Car Type
10.9.3. Market Size and Forecast By Application Type
10.9.4. Market Size and Forecast By End User
10.9.5. Market Size and Forecast By Booking Type
10.9.6. Market Size and Forecast By Rental Length Type
10.10. Colombia Car Rental Market Outlook
10.10.1. Market Size by Value
10.10.2. Market Size and Forecast By Car Type
10.10.3. Market Size and Forecast By Application Type
10.10.4. Market Size and Forecast By End User
10.10.5. Market Size and Forecast By Booking Type
10.10.6. Market Size and Forecast By Rental Length Type
11. Middle East & Africa Car Rental Market Outlook
11.1. Market Size By Value
11.2. Market Share By Country
11.3. Market Size and Forecast, By Car Type
11.4. Market Size and Forecast, By Application Type
11.5. Market Size and Forecast, By End User
11.6. Market Size and Forecast, By Booking Type
11.7. Market Size and Forecast, By Rental Length Type
11.8. United Arab Emirates (UAE) Car Rental Market Outlook
11.8.1. Market Size by Value
11.8.2. Market Size and Forecast By Car Type
11.8.3. Market Size and Forecast By Application Type
11.8.4. Market Size and Forecast By End User
11.8.5. Market Size and Forecast By Booking Type
11.8.6. Market Size and Forecast By Rental Length Type
11.9. Saudi Arabia Car Rental Market Outlook
11.9.1. Market Size by Value
11.9.2. Market Size and Forecast By Car Type
11.9.3. Market Size and Forecast By Application Type
11.9.4. Market Size and Forecast By End User
11.9.5. Market Size and Forecast By Booking Type
11.9.6. Market Size and Forecast By Rental Length Type
11.10. South Africa Car Rental Market Outlook
11.10.1. Market Size by Value
11.10.2. Market Size and Forecast By Car Type
11.10.3. Market Size and Forecast By Application Type
11.10.4. Market Size and Forecast By End User
11.10.5. Market Size and Forecast By Booking Type
11.10.6. Market Size and Forecast By Rental Length Type
12. Competitive Landscape
12.1. Competitive Dashboard
12.2. Business Strategies Adopted by Key Players
12.3. Key Players Market Share Insights and Analysis, BBB
12.4. Key Players Market Positioning Matrix
12.5. Porter's Five Forces
12.6. Company Profile
12.6.1. Avis Budget Group, Inc.
12.6.1.1. Company Snapshot
12.6.1.2. Company Overview
12.6.1.3. Financial Highlights
12.6.1.4. Geographic Insights
12.6.1.5. Business Segment & Performance
12.6.1.6. Product Portfolio
12.6.1.7. Key Executives
12.6.1.8. Strategic Moves & Developments
12.6.2. Hertz Global Holdings Inc
12.6.3. Enterprise Holdings Inc
12.6.4. Sixt SE
12.6.5. Europcar
12.6.6. Uber Technologies, Inc.
12.6.7. Renault Eurodrive
12.6.8. TT Car Transit
12.6.9. Ola Cabs
12.6.10. Al-Futtaim Vehicle Rentals Company LLC
12.6.11. Carzonrent (India) Private Limited
12.6.12. Eco Rent A Car
12.6.13. Localiza Rent a Car S.A.
12.6.14. Zoomcar Holdings, Inc.
12.6.15. MakeMyTrip Limited
12.6.16. Movida Loca??o de Ve?culos S.A.
12.6.17. Lyft Rentals
12.6.18. Getaround
12.6.19. Speedy Drive
12.6.20. Advantage Rent A Car
13. Strategic Recommendations
14. Annexure
14.1. FAQ`s
14.2. Notes
15. Disclaimer

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List of Tables/Graphs

List of Figures

Figure 1: Global Car Rental Market Size (USD Billion) By Region, 2025 & 2031F
Figure 2: Market attractiveness Index, By Region 2031F
Figure 3: Market attractiveness Index, By Segment 2031F
Figure 4: Global Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 5: Global Car Rental Market Share By Region (2025)
Figure 6: North America Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 7: North America Car Rental Market Share By Country (2025)
Figure 8: US Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 9: Canada Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 10: Mexico Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 11: Europe Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 12: Europe Car Rental Market Share By Country (2025)
Figure 13: Germany Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 14: United Kingdom (UK) Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 15: France Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 16: Italy Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 17: Spain Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 18: Russia Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 19: Asia-Pacific Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 20: Asia-Pacific Car Rental Market Share By Country (2025)
Figure 21: China Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 22: Japan Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 23: India Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 24: Australia Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 25: South Korea Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 26: South America Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 27: South America Car Rental Market Share By Country (2025)
Figure 28: Brazil Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 29: Argentina Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 30: Colombia Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 31: Middle East & Africa Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 32: Middle East & Africa Car Rental Market Share By Country (2025)
Figure 33: United Arab Emirates (UAE) Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 34: Saudi Arabia Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 35: South Africa Car Rental Market Size By Value (2020, 2025 & 2031F) (in USD Million)
Figure 36: Porter's Five Forces of Global Car Rental Market

List of Tables

Table 1: Global Car Rental Market Snapshot, By Segmentation (2025 & 2031F) (in USD Billion)
Table 2: Influencing Factors for Car Rental Market, 2025
Table 3: Top 10 Counties Economic Snapshot 2024
Table 4: Economic Snapshot of Other Prominent Countries 2022
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: Global Car Rental Market Size and Forecast, By Geography (2020 to 2031F) (In USD Million)
Table 7: Global Car Rental Market Size and Forecast, By Car Type (2020 to 2031F) (In USD Million)
Table 8: Global Car Rental Market Size and Forecast, By Application Type (2020 to 2031F) (In USD Million)
Table 9: Global Car Rental Market Size and Forecast, By End User (2020 to 2031F) (In USD Million)
Table 10: Global Car Rental Market Size and Forecast, By Booking Type(2020 to 2031F) (In USD Million)
Table 11: Global Car Rental Market Size and Forecast, By Rental Length Type (2020 to 2031F) (In USD Million)
Table 12: North America Car Rental Market Size and Forecast, By Car Type (2020 to 2031F) (In USD Million)
Table 13: North America Car Rental Market Size and Forecast, By Application Type (2020 to 2031F) (In USD Million)
Table 14: North America Car Rental Market Size and Forecast, By End User (2020 to 2031F) (In USD Million)
Table 15: North America Car Rental Market Size and Forecast, By Booking Type(2020 to 2031F) (In USD Million)
Table 16: North America Car Rental Market Size and Forecast, By Rental Length Type (2020 to 2031F) (In USD Million)
Table 17: United States Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 18: United States Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 19: United States Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 20: United States Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 21: United States Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 22: Canada Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 23: Canada Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 24: Canada Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 25: Canada Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 26: Canada Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 27: Mexico Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 28: Mexico Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 29: Mexico Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 30: Mexico Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 31: Mexico Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 32: Europe Car Rental Market Size and Forecast, By Car Type (2020 to 2031F) (In USD Million)
Table 33: Europe Car Rental Market Size and Forecast, By Application Type (2020 to 2031F) (In USD Million)
Table 34: Europe Car Rental Market Size and Forecast, By End User (2020 to 2031F) (In USD Million)
Table 35: Europe Car Rental Market Size and Forecast, By Booking Type(2020 to 2031F) (In USD Million)
Table 36: Europe Car Rental Market Size and Forecast, By Rental Length Type (2020 to 2031F) (In USD Million)
Table 37: Germany Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 38: Germany Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 39: Germany Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 40: Germany Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 41: Germany Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 42: United Kingdom (UK) Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 43: United Kingdom (UK) Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 44: United Kingdom (UK) Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 45: United Kingdom (UK) Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 46: United Kingdom (UK) Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 47: France Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 48: France Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 49: France Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 50: France Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 51: France Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 52: Italy Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 53: Italy Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 54: Italy Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 55: Italy Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 56: Italy Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 57: Spain Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 58: Spain Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 59: Spain Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 60: Spain Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 61: Spain Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 62: Russia Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 63: Russia Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 64: Russia Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 65: Russia Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 66: Russia Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 67: Asia-Pacific Car Rental Market Size and Forecast, By Car Type (2020 to 2031F) (In USD Million)
Table 68: Asia-Pacific Car Rental Market Size and Forecast, By Application Type (2020 to 2031F) (In USD Million)
Table 69: Asia-Pacific Car Rental Market Size and Forecast, By End User (2020 to 2031F) (In USD Million)
Table 70: Asia-Pacific Car Rental Market Size and Forecast, By Booking Type(2020 to 2031F) (In USD Million)
Table 71: Asia-Pacific Car Rental Market Size and Forecast, By Rental Length Type (2020 to 2031F) (In USD Million)
Table 72: China Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 73: China Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 74: China Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 75: China Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 76: China Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 77: Japan Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 78: Japan Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 79: Japan Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 80: Japan Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 81: Japan Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 82: India Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 83: India Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 84: India Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 85: India Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 86: India Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 87: Australia Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 88: Australia Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 89: Australia Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 90: Australia Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 91: Australia Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 92: South Korea Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 93: South Korea Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 94: South Korea Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 95: South Korea Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 96: South Korea Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 97: South America Car Rental Market Size and Forecast, By Car Type (2020 to 2031F) (In USD Million)
Table 98: South America Car Rental Market Size and Forecast, By Application Type (2020 to 2031F) (In USD Million)
Table 99: South America Car Rental Market Size and Forecast, By End User (2020 to 2031F) (In USD Million)
Table 100: South America Car Rental Market Size and Forecast, By Booking Type(2020 to 2031F) (In USD Million)
Table 101: South America Car Rental Market Size and Forecast, By Rental Length Type (2020 to 2031F) (In USD Million)
Table 102: Brazil Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 103: Brazil Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 104: Brazil Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 105: Brazil Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 106: Brazil Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 107: Argentina Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 108: Argentina Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 109: Argentina Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 110: Argentina Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 111: Argentina Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 112: Colombia Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 113: Colombia Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 114: Colombia Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 115: Colombia Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 116: Colombia Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 117: Middle East & Africa Car Rental Market Size and Forecast, By Car Type (2020 to 2031F) (In USD Million)
Table 118: Middle East & Africa Car Rental Market Size and Forecast, By Application Type (2020 to 2031F) (In USD Million)
Table 119: Middle East & Africa Car Rental Market Size and Forecast, By End User (2020 to 2031F) (In USD Million)
Table 120: Middle East & Africa Car Rental Market Size and Forecast, By Booking Type(2020 to 2031F) (In USD Million)
Table 121: Middle East & Africa Car Rental Market Size and Forecast, By Rental Length Type (2020 to 2031F) (In USD Million)
Table 122: United Arab Emirates (UAE) Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 123: United Arab Emirates (UAE) Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 124: United Arab Emirates (UAE) Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 125: United Arab Emirates (UAE) Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 126: United Arab Emirates (UAE) Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 127: Saudi Arabia Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 128: Saudi Arabia Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 129: Saudi Arabia Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 130: Saudi Arabia Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 131: Saudi Arabia Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 132: South Africa Car Rental Market Size and Forecast By Car Type (2020 to 2031F) (In USD Million)
Table 133: South Africa Car Rental Market Size and Forecast By Application Type (2020 to 2031F) (In USD Million)
Table 134: South Africa Car Rental Market Size and Forecast By End User (2020 to 2031F) (In USD Million)
Table 135: South Africa Car Rental Market Size and Forecast By Booking Type(2020 to 2031F) (In USD Million)
Table 136: South Africa Car Rental Market Size and Forecast By Rental Length Type (2020 to 2031F) (In USD Million)
Table 137: Competitive Dashboard of top 5 players, 2025
Table 138: Key Players Market Share Insights and Analysis for Car Rental Market 2025