Summary

The janitorial supplies and services market in South America is undergoing a dynamic transformation driven by several interlinked factors, including rising urbanization, growing awareness of public health and hygiene, and a strong push toward sustainable and technologically advanced solutions. As cities expand and commercial activity increases across major economies such as Brazil, Argentina, Chile, and Colombia, the need for professional cleaning services and high-quality janitorial supplies has intensified. Urban centers, particularly in Brazil and Argentina, are witnessing higher demand from sectors like healthcare, hospitality, manufacturing, and education, all of which require consistent and rigorous cleaning protocols. These sectors are increasingly investing in specialized cleaning equipment—ranging from automatic scrubbers and vacuum systems to robotic floor cleaners and smart dispensers—as they seek to improve operational efficiency and hygiene standards. Furthermore, there is a marked shift in preference toward eco-friendly, biodegradable cleaning agents and non-toxic disinfectants, as environmental regulations tighten and public expectations for sustainable practices rise. This trend is especially prominent in corporate and institutional settings where Environmental, Social, and Governance (ESG) goals are becoming a benchmark for service providers. The market is shaped by a patchwork of national and local standards, with Brazil standing out as a leader in establishing comprehensive hygiene and safety regulations, particularly through agencies such as ANVISA. These regulations mandate the use of certified cleaning products in sensitive environments and create opportunities for suppliers of high-grade disinfectants and sanitation equipment. However, inconsistency in regulations across countries poses challenges for market entry and compliance, especially for multinational brands looking to standardize their operations.

According to the research report "South America Janitorial Supplies and Services Market Outlook, 2030," published by Bonafide Research, the South America Janitorial Supplies and Services market is expected to reach a market size of more than USD 42.72 Billion by 2030. Economic development in major economies like Brazil, Chile, and Colombia has led to greater investments in sectors such as healthcare, hospitality, manufacturing, and education—each with stringent cleaning and sanitation requirements. For instance, Brazil, South America’s largest economy, has seen substantial growth in the healthcare and industrial sectors, both of which necessitate specialized cleaning solutions, ranging from industrial floor scrubbers to hospital-grade disinfectants. Technological advancements have also significantly influenced the development of the janitorial supplies and services market in the region. Smart cleaning technologies such as autonomous floor scrubbers, robotic vacuum cleaners, and IoT-integrated dispensers are being increasingly adopted, particularly in large commercial settings. These innovations not only improve the efficiency and effectiveness of cleaning but also help in labor optimization, which is a critical concern in regions with rising labor costs. Moreover, the use of AI and data analytics in scheduling, performance tracking, and predictive maintenance is giving service providers an edge in managing operations and responding swiftly to client needs. This wave of digitization has led to the growth of facility management companies offering integrated cleaning services, which has further professionalized the market. Brazil’s ANVISA (National Health Surveillance Agency) has implemented stringent guidelines for hygiene in public spaces, especially hospitals, schools, and food-related industries. These regulations demand the use of certified cleaning products and trained personnel, which has spurred demand for high-quality supplies and professional services. Though regulatory enforcement varies across South America, there is a visible trend toward harmonization and improved compliance monitoring. Furthermore, government initiatives promoting health and sanitation such as public cleaning contracts and school hygiene programs are providing additional impetus to the market.


Market Drivers

• Urbanization and Growth of Commercial Sectors: South America is experiencing increasing urbanization, with major cities like São Paulo, Buenos Aires, Bogotá, and Lima expanding rapidly. This urban growth drives demand for commercial spaces, shopping malls, office buildings, hospitals, and schools—all of which require regular cleaning and maintenance services. As these urban centers grow, the need for professional janitorial services and supplies also increases, supporting steady market expansion across both public and private sectors.
• Heightened Health Awareness and Pandemic Aftermath: The COVID-19 pandemic significantly raised awareness around hygiene and sanitation across South America. Governments, businesses, and the public have become more conscious of maintaining cleaner, safer environments. This has led to a lasting shift in expectations, increasing regular disinfection, cleaning protocols, and the use of sanitizers, PPE, and disinfectant products. This increased demand is particularly strong in sectors like healthcare, education, and transportation.

Market Challenges

• Economic Instability and Inflation: Many South American countries, including Argentina and Venezuela, face economic volatility and high inflation rates. This affects both consumers' purchasing power and the cost of importing cleaning supplies and equipment. For janitorial companies, rising costs and unpredictable currency values make pricing and planning difficult. This financial uncertainty can hinder investments in technology, staff training, and sustainable products, slowing down industry growth and modernization.
• Informal Labor and Regulatory Gaps: A significant portion of janitorial services in South America is provided through informal labor markets, especially in smaller cities and rural areas. This undermines the development of formal service providers and contributes to inconsistent quality and safety standards. Furthermore, weak enforcement of labor regulations and limited worker protections create challenges for both workers and companies trying to operate responsibly in a competitive environment.

Market Trends

• Shift Toward Outsourced and Specialized Cleaning Services: Businesses in sectors such as hospitality, healthcare, and education are increasingly outsourcing their janitorial needs to professional service providers. These providers offer more specialized, standardized, and often more efficient cleaning services than in-house teams. As demand grows, providers are offering niche services such as high-risk disinfection, post-construction cleanup, and eco-friendly solutions, helping to professionalize the industry.
• Growing Interest in Eco-Friendly and Local Products: There is a rising trend toward sustainability, especially among multinational companies and higher-end institutions operating in South America. This is driving demand for locally produced, biodegradable, and non-toxic cleaning products. While this trend is still emerging, countries like Chile, Colombia, and Brazil are seeing an uptick in interest in green certifications and eco-conscious cleaning solutions, partly influenced by global sustainability targets and local environmental initiatives.


Janitorial services, particularly standard cleaning, damage restoration cleaning, exterior window cleaning, and floor care services, are leading in the South American janitorial supplies and services industry due to their essential role in maintaining hygiene.

The janitorial services sector in South America has experienced significant growth due to several intertwined factors, most notably urbanization, increasing health consciousness, and a rising demand for professional cleaning solutions from both residential and commercial clients. As South American cities continue to expand, the need for comprehensive cleaning services has surged, as businesses and homeowners recognize the importance of maintaining clean, safe, and aesthetically pleasing environments. Urbanization has led to the growth of office buildings, hotels, shopping malls, and public institutions, all of which require consistent and specialized cleaning to meet sanitation standards and create pleasant spaces for their occupants. Standard cleaning services, such as routine office or building cleaning, have become vital for businesses to uphold professional standards and comply with health regulations. These services help eliminate dirt, germs, and allergens that could negatively impact the health and productivity of employees and customers, making them indispensable in daily operations. Furthermore, damage restoration cleaning has gained prominence, particularly in areas prone to natural disasters like floods, earthquakes, or fires. South America, with its diverse climates and geographical features, often faces natural disasters that result in property damage, making restoration cleaning an essential service. Specialized services like water extraction, mold remediation, and fire damage cleaning are in high demand as properties need professional attention to restore them to a habitable state, minimizing damage and preventing further deterioration. The need for exterior window cleaning is also on the rise as commercial properties and high-rise buildings proliferate across cities in South America.

The commercial end-user segment is leading the South American janitorial supplies and services industry due to the rapid growth of urbanization, expanding businesses, and the increasing need for professional cleaning services to maintain cleanliness.

The commercial end-user sector is a dominant force in the South American janitorial supplies and services industry, driven by the rapid pace of urbanization, an expanding business landscape, and a heightened focus on maintaining professional environments that meet both hygiene and aesthetic standards. South America, with its growing economies and bustling cities, has seen a significant increase in commercial spaces such as office buildings, retail centers, industrial facilities, hotels, and restaurants. As these commercial establishments continue to proliferate, so does the need for janitorial services to keep these spaces clean, safe, and inviting. One of the primary reasons the commercial sector leads in this industry is the high demand for cleanliness and sanitation in these environments, which directly affects employee health, customer satisfaction, and overall business performance. In the wake of the COVID-19 pandemic, the importance of cleanliness in commercial spaces became even more critical, with businesses focusing on enhanced sanitation measures to ensure employee and customer safety. This demand has resulted in an increased reliance on professional janitorial services that can meet stringent health and safety standards. For offices, maintaining a clean, orderly environment not only promotes a positive image but also boosts employee productivity and morale. A clean office space reduces the spread of germs and allergens, contributing to the overall well-being of employees, which ultimately helps businesses reduce absenteeism and increase productivity. As South American cities grow, commercial office space in major metropolitan areas such as São Paulo, Buenos Aires, Bogotá, and Lima has expanded rapidly, prompting businesses to invest in professional cleaning services to maintain their properties.

Outdoor cleaning is the fastest-growing application in the South American janitorial supplies and services industry due to the rapid urban development, increased focus on public health and tourism.

In South America, outdoor cleaning has emerged as the fastest-growing application within the janitorial supplies and services industry, driven by the region’s rapid urbanization, growing investments in infrastructure, and heightened awareness of public cleanliness and environmental sustainability. As cities across South America continue to expand—such as São Paulo, Bogotá, Lima, and Buenos Aires—there is a pressing need to ensure that public spaces like streets, sidewalks, parks, plazas, and transportation hubs remain clean and hygienic. Governments, municipalities, and private entities are placing greater emphasis on the cleanliness of outdoor environments, not only to improve public health but also to enhance the overall urban experience for residents and visitors alike. The push for outdoor cleanliness is strongly tied to the region’s booming tourism sector, which is a key economic driver in many South American countries. Clean, well-maintained outdoor areas are essential for creating a positive impression on tourists, which can influence a city’s or country’s global reputation. As a result, there has been a notable rise in demand for specialized outdoor cleaning services such as pressure washing, litter collection, graffiti removal, and street sweeping. These services are crucial in high-traffic public areas where waste, pollutants, and debris can quickly accumulate. In addition, climate conditions in South America, including heavy rainfall, dust, humidity, and urban pollution, accelerate the wear and dirt buildup on buildings, sidewalks, and open spaces. This further necessitates frequent and effective outdoor cleaning to preserve infrastructure and maintain safety. For instance, the accumulation of moss or slippery debris on public walkways poses safety risks to pedestrians, prompting municipalities to prioritize regular cleaning. Moreover, the rise in public awareness around hygiene, especially following the COVID-19 pandemic, has expanded the concept of cleanliness from indoors to outdoors.

The online channel is the fastest-growing distribution method in South America's janitorial supplies and services industry due to increasing internet penetration, the shift toward digital purchasing behavior.

In South America, the rapid growth of the online channel within the janitorial supplies and services industry is being driven by a combination of digital transformation, evolving consumer behavior, and the logistical advantages offered by e-commerce platforms. As internet access becomes more widespread across the region—fueled by increased smartphone use, improved digital infrastructure, and greater affordability—both businesses and individual consumers are turning to online platforms to purchase cleaning products and book janitorial services. This shift is particularly prominent among commercial clients who value the efficiency, transparency, and product comparison features that online channels offer. In the past, janitorial supplies were typically sourced through traditional distributors or local vendors, but this often involved delays, limited stock, or higher costs. The emergence of robust online marketplaces now allows customers to browse a broad range of products—including eco-friendly cleaners, advanced cleaning tools, disinfectants, and specialty chemicals—compare prices, read reviews, and make informed purchasing decisions in real-time. For service-based needs, online booking systems offer businesses and homeowners a streamlined way to schedule janitorial services with flexible timing and transparent pricing, which is particularly important in densely populated and economically diverse urban centers like São Paulo, Santiago, Buenos Aires, and Bogotá. Another factor accelerating the growth of online channels is the influence of the COVID-19 pandemic, which significantly altered purchasing habits across South America. During lockdowns and periods of restricted mobility, companies and individuals turned to online platforms out of necessity. This not only normalized online transactions for cleaning supplies and services but also set a precedent for ongoing digital engagement.


Brazil is leading the South American janitorial supplies and services industry due to its large urban population, expanding commercial sectors, and increasing institutional demand for professional cleaning driven by public health awareness and regulatory enforcement.

Brazil’s leading position in the South American janitorial supplies and services industry can be attributed to the combination of its sizable urban population, rapid expansion of commercial and public infrastructure, and a growing awareness of the importance of sanitation and public health, all of which are underpinned by stricter health regulations and evolving business practices. As the largest country and economy in South America, Brazil is home to major urban centers like São Paulo, Rio de Janeiro, and Brasília, where high-density populations and diverse industries—from finance and education to healthcare and retail—create consistent and large-scale demand for janitorial services. These urban zones, marked by vast office buildings, shopping malls, airports, schools, and hospitals, require professional cleaning and maintenance to meet hygiene expectations, especially in a post-pandemic landscape. The COVID-19 crisis significantly shifted both public and institutional attitudes toward cleanliness, pushing the government and private entities to adopt more rigorous sanitation practices. Regulatory bodies such as ANVISA (Brazil’s National Health Surveillance Agency) have introduced and enforced stricter cleanliness standards, particularly in healthcare and food service environments, necessitating the use of certified cleaning agents and professional sanitation services. This regulatory pressure, coupled with public demand for visibly clean and safe environments, has pushed businesses and government facilities to outsource janitorial services to specialized providers, often on long-term contracts. Moreover, Brazil has a well-established domestic manufacturing sector for cleaning supplies, including detergents, disinfectants, floor care products, and janitorial tools, making the country largely self-sufficient in supplying its growing market.




Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Janitorial Supplies and Services Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Offerings
• Janitorial Supplies
• Janitorial Services

By End Users
• Residential
• Commercials

By Application
• Indoor Cleaning
• Outdoor cleaning

By Distribution
• Offline
• Online

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to this industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.


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Table of Contents

Table of Content

1. Executive Summary
2. Market Dynamics
2.1. Market Drivers & Opportunities
2.2. Market Restraints & Challenges
2.3. Market Trends
2.3.1. XXXX
2.3.2. XXXX
2.3.3. XXXX
2.3.4. XXXX
2.3.5. XXXX
2.4. Supply chain Analysis
2.5. Policy & Regulatory Framework
2.6. Industry Experts Views
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Market Structure
4.1. Market Considerate
4.2. Assumptions
4.3. Limitations
4.4. Abbreviations
4.5. Sources
4.6. Definitions
5. Economic /Demographic Snapshot
6. South America Janitorial Supplies and Services Market Outlook
6.1. Market Size By Value
6.2. Market Share By Country
6.3. Market Size and Forecast, By Offerings
6.3.1. Market Size and Forecast, By Janitorial Supplies and Services
6.3.2. Market Size and Forecast, By Janitorial Services
6.4. Market Size and Forecast, By End Users
6.5. Market Size and Forecast, By Application
6.6. Market Size and Forecast, By Distribution
6.7. Brazil Janitorial Supplies and Services Market Outlook
6.7.1. Market Size by Value
6.7.2. Market Size and Forecast By Offerings
6.7.3. Market Size and Forecast By End Users
6.7.4. Market Size and Forecast By Application
6.7.5. Market Size and Forecast By Distribution
6.8. Argentina Janitorial Supplies and Services Market Outlook
6.8.1. Market Size by Value
6.8.2. Market Size and Forecast By Offerings
6.8.3. Market Size and Forecast By End Users
6.8.4. Market Size and Forecast By Application
6.8.5. Market Size and Forecast By Distribution
6.9. Colombia Janitorial Supplies and Services Market Outlook
6.9.1. Market Size by Value
6.9.2. Market Size and Forecast By Offerings
6.9.3. Market Size and Forecast By End Users
6.9.4. Market Size and Forecast By Application
6.9.5. Market Size and Forecast By Distribution
7. Competitive Landscape
7.1. Competitive Dashboard
7.2. Business Strategies Adopted by Key Players
7.3. Key Players Market Positioning Matrix
7.4. Porter's Five Forces
7.5. Company Profile
7.5.1. The Tennant Company
7.5.1.1. Company Snapshot
7.5.1.2. Company Overview
7.5.1.3. Financial Highlights
7.5.1.4. Geographic Insights
7.5.1.5. Business Segment & Performance
7.5.1.6. Product Portfolio
7.5.1.7. Key Executives
7.5.1.8. Strategic Moves & Developments
7.5.2. Empower Brands Franchising, LLC
7.5.3. The 3M Company
7.5.4. Ecolab Inc.
7.5.5. Kimberly-Clark Corporation
7.5.6. Jani-King International, Inc.
8. Strategic Recommendations
9. Annexure
9.1. FAQ`s
9.2. Notes
9.3. Related Reports
10. Disclaimer

List of Figures

Figure 1: Global Janitorial Supplies and Services Market Size (USD Billion) By Region, 2024 & 2030
Figure 2: Market attractiveness Index, By Region 2030
Figure 3: Market attractiveness Index, By Segment 2030
Figure 4: South America Janitorial Supplies and Services Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 5: South America Janitorial Supplies and Services Market Share By Country (2024)
Figure 6: Brazil Janitorial Supplies and Services Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 7: Argentina Janitorial Supplies and Services Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 8: Colombia Janitorial Supplies and Services Market Size By Value (2019, 2024 & 2030F) (in USD Billion)
Figure 9: Porter's Five Forces of Global Janitorial Supplies and Services Market

List of Tables

Table 1: Global Janitorial Supplies and Services Market Snapshot, By Segmentation (2024 & 2030) (in USD Billion)
Table 2: Influencing Factors for Janitorial Supplies and Services Market, 2024
Table 3: Top 10 Counties Economic Snapshot 2022
Table 4: Economic Snapshot of Other Prominent Countries 2022
Table 5: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 6: South America Janitorial Supplies and Services Market Size and Forecast, By Offerings (2019 to 2030F) (In USD Billion)
Table 7: South America Janitorial Supplies and Services Market Size and Forecast, By Janitorial Supplies and Services (2019 to 2030F) (In USD Billion)
Table 8: South America Janitorial Supplies and Services Market Size and Forecast, By Janitorial Services (2019 to 2030F) (In USD Billion)
Table 9: South America Janitorial Supplies and Services Market Size and Forecast, By End Users (2019 to 2030F) (In USD Billion)
Table 10: South America Janitorial Supplies and Services Market Size and Forecast, By Application (2019 to 2030F) (In USD Billion)
Table 11: South America Janitorial Supplies and Services Market Size and Forecast, By Distribution (2019 to 2030F) (In USD Billion)
Table 12: Brazil Janitorial Supplies and Services Market Size and Forecast By Offerings (2019 to 2030F) (In USD Billion)
Table 13: Brazil Janitorial Supplies and Services Market Size and Forecast By End Users (2019 to 2030F) (In USD Billion)
Table 14: Brazil Janitorial Supplies and Services Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 15: Brazil Janitorial Supplies and Services Market Size and Forecast By Distribution (2019 to 2030F) (In USD Billion)
Table 16: Argentina Janitorial Supplies and Services Market Size and Forecast By Offerings (2019 to 2030F) (In USD Billion)
Table 17: Argentina Janitorial Supplies and Services Market Size and Forecast By End Users (2019 to 2030F) (In USD Billion)
Table 18: Argentina Janitorial Supplies and Services Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 19: Argentina Janitorial Supplies and Services Market Size and Forecast By Distribution (2019 to 2030F) (In USD Billion)
Table 20: Colombia Janitorial Supplies and Services Market Size and Forecast By Offerings (2019 to 2030F) (In USD Billion)
Table 21: Colombia Janitorial Supplies and Services Market Size and Forecast By End Users (2019 to 2030F) (In USD Billion)
Table 22: Colombia Janitorial Supplies and Services Market Size and Forecast By Application (2019 to 2030F) (In USD Billion)
Table 23: Colombia Janitorial Supplies and Services Market Size and Forecast By Distribution (2019 to 2030F) (In USD Billion)
Table 24: Competitive Dashboard of top 5 players, 2024