Summary

Hair care has been an important aspect of personal grooming in China for thousands of years, with a rich history of traditional methods and ingredients used to promote healthy hair. One of the earliest hair care practises in China was the use of natural oils, such as camellia and sesame oil, to moisturise and protect hair. The early era was known for its elaborate hairstyles, which were achieved using a variety of styling techniques and tools. During this time, hair care also became more sophisticated with the introduction of herbal remedies and special shampoos made from natural ingredients. Hair care continued to evolve with the use of herbs and other natural ingredients to address specific hair concerns, such as hair loss and dandruff. One popular ingredient was ginseng, which was believed to stimulate hair growth and improve circulation in the scalp. Today, modern hair care practises in China are influenced by both traditional methods and Western-style hair care products. Many people still use natural ingredients and traditional remedies to promote healthy hair while also incorporating modern products and techniques for styling and maintenance. Due to its large millennial population, increased migration to cities, and rising participation of women in the workforce, China is the Asia-Pacific area with the highest growth. Traditional hair care products have seen rapid market expansion as a result of a huge population moving to metropolitan regions. In the Asia-Pacific region, China holds the largest market share and is expected to maintain its position during the forecast period, further increasing the demand for hair care products in China.

According to the research report "China Hair Care Market Overview, 2028," published by Bonafide Research, the China Hair Care Market was valued at more than USD 8.45 Billion in 2022. With the rise of social media and celebrity culture, there is a growing awareness of the importance of personal grooming and appearance. This has led to an increased demand for hair care products that help people achieve the desired look and maintain healthy hair. Advances in technology and innovation have led to the development of new and advanced hair care products that address specific hair concerns, such as hair loss and scalp irritation. This has led to an increase in high-tech hair care products that use artificial intelligence (AI) and machine learning algorithms to create personalised hair care solutions. Based on the report, the product types include shampoo, conditioner, hair colour, hair styling products, hair oil, and others (hair mask, serum). Shampoo dominates the Chinese hair care market; shampoo is further categorised by cosmetic shampoo, herbal and organic shampoo, dry shampoo, and others. In the Chinese hair care market, cosmetic shampoo holds the highest market share in the country. Cosmetic shampoos are designed to effectively cleanse hair, removing dirt, oil, and product buildup. This is important to many consumers who want to maintain clean and healthy hair. The cosmetic shampoo market in China is massive, with a large and diverse consumer base. As a result, many companies continue to invest in and expand their cosmetic shampoo offerings. Based on the hair colour segment, which includes permanent and temporary hair colour, In China, temporary hair colour will grow at the highest CAGR during the forecast period. Temporary hair colour is easy to apply and does not require professional assistance, making it accessible to a wider range of consumers. Many temporary hair colour products are also available in convenient formats, such as sprays or wash-out colours, which are easy to apply at home.

There are many associations related to hair care. The China Hair Products Industry Association (CHPIA) is a national industry association that represents the interests of companies involved in the production and distribution of hair care products in China. The association provides guidance and support for members in areas such as product development, quality control, and market research. The China National Hairdressing and Beauty Association (CNHBA) is a professional association for hairdressers and beauty professionals in China. The association provides training and certification programmes for members, as well as organising events and trade shows for the industry. The Shanghai Hairdressing and Beauty Association (SHBA) is a regional industry association that represents the interests of hairdressers and beauty professionals in Shanghai. The association provides training and certification programmes, as well as organising events and networking opportunities for members. The China Beauty Expo (CBE) is one of the largest beauty trade shows in Asia, featuring exhibitors from across the hair care industry. The event provides a platform for companies to showcase their products and services, as well as networking and business opportunities.

Based on the report, the styling products segments include hair gel, hair mousse, hair spray, styling cream, waxes, and other styling products. Currently, hair styling cream is leading the hair styling products market. In recent years, there has been a trend towards hairstyles with a matte finish rather than the shiny or slicked-back styles that were popular in the past. As a result, many hair gel products in China are now marketed as offering a matte finish. Consumers in China are looking for hair styling cream products that offer multiple benefits, such as holding power, conditioning, and UV protection. As a result, many hair gel products now offer additional benefits beyond just holding hair in place. The people in China are purchasing the hair care products at the mass price range rather than paying for the premium. In China, there are several well-established and trusted brands in the mass-priced hair care market, such as Head & Shoulders, Pantene, and L'Oreal. Consumers may choose to purchase these brands out of loyalty or preference.
Based on the report, the distribution channels include convenience stores, supermarkets and hypermarkets, specialty retail stores, the online retail channel, and others. In China, convenience stores lead the hair care market. Some of the top convenience stores that offer a wide range of hair care products are 7-Eleven, FamilyMart, Lawson, Ministop, and Alldays.

Considered in this report

• Geography: China
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• China Hair Care market with its value and forecast along with its segments
• Country-wise Hair Care market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product Type

• Shampoo
• Hair Color
• Conditioner
• Hair Styling Product
• Hair Oil
• Others (Hair Mask)

By Shampoo

• Cosmetic Shampoo
• Herbal/Organic
• Dry Shampoo
• Others

By Hair Color

• Permanent
• Temporary

By Conditioner

• Rinse-Out
• Leave-in
• Others (Deep)

By Styling Product

• Hair Gel
• Hair Mousse
• Hair Spray
• Styling Creams and Waxes
• Others

By Price Range

• Mass
• Premium

By Distribution Channel

• Specialist Retail Stores
• Supermarket/Hypermarket
• Convenience Store
• Online Retail Channels
• Other Distribution

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Hair Care industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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Table of Contents

Table of Contents

1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. ChinaMacro Economic Indicators
5. Market Dynamics
5.1. Key Findings
5.2. Key Developments - 2021
5.3. Market Drivers & Opportunities
5.4. Market Restraints & Challenges
5.5. Market Trends
5.6. Covid-19 Effect
5.7. Supply chain Analysis
5.8. Policy & Regulatory Framework
5.9. Industry Experts Views
6. ChinaHair Care Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast By Product Type
6.3. Market Size and Forecast By Pricing Range
6.4. Market Size and Forecast By End User
6.5. Market Size and Forecast By Distribution channel
6.6. ChinaHair Care Market Segmentations
6.6.1. ChinaHair Care Market, By Product Type
6.6.1.1. ChinaHair Care Market Size, By Shampoo, 2017-2028
6.6.1.2. ChinaHair Care Market Size, By Hair Color, 2017-2028
6.6.1.3. ChinaHair Care Market Size, By Conditioner, 2017-2028
6.6.1.4. ChinaHair Care Market Size, By Hair Styling Products, 2017-2028
6.6.1.5. ChinaHair Care Market Size, By Hair oil, 2017-2028
6.6.1.6. ChinaHair Care Market Size, By Others, 2017-2028
6.6.2. ChinaHair Care Market, By Pricing Range
6.6.2.1. ChinaHair Care Market Size, By Mass, 2017-2028
6.6.2.2. ChinaHair Care Market Size, By Premium, 2017-2028
6.6.3. ChinaHair Care Market, By End User
6.6.3.1. ChinaHair Care Market Size, By Women, 2017-2028
6.6.3.2. ChinaHair Care Market Size, By Men, 2017-2028
6.6.4. ChinaHair Care Market, By Distribution channel
6.6.4.1. ChinaHair Care Market Size, By Specialist Retail Stores, 2017-2028
6.6.4.2. ChinaHair Care Market Size, By Supermarkets/Hypermarkets, 2017-2028
6.6.4.3. ChinaHair Care Market Size, By Convenience Stores, 2017-2028
6.6.4.4. ChinaHair Care Market Size, By Online Retail Channels, 2017-2028
6.6.4.5. ChinaHair Care Market Size, By Other Distribution Channel, 2017-2028
7. ChinaShampoo Market Overview
7.1. ChinaShampoo Market Size, By Cosmetic shampoo, 2017-2028
7.2. ChinaShampoo Market Size, By Herbal/ organic, 2017-2028
7.3. ChinaShampoo Market Size, By Dry shampoo, 2017-2028
7.4. ChinaShampoo Market Size, By Others, 2017-2028
8. ChinaHair Color Market Overview
8.1. ChinaHair Color Market Size, By Permanent, 2017-2028
8.2. ChinaHair Color Market Size, By Temporary, 2017-2028
9. ChinaConditioner Market Overview
9.1. ChinaConditioner Market Size, By Rinse-out, 2017-2028
9.2. ChinaConditioner Market Size, By Leave-in, 2017-2028
9.3. ChinaConditioner Market Size, By Others, 2017-2028
10. ChinaStyling Product Market Overview
10.1. ChinaStyling Product Market Size, By Hair Gel, 2017-2028
10.2. ChinaStyling Product Market Size, By Hair Mousse, 2017-2028
10.3. ChinaStyling Product Market Size, By Hairspray, 2017-2028
10.4. ChinaStyling Product Market Size, By Styling Creams and Waxes, 2017-2028
10.5. ChinaStyling Product Market Size, By Other Styling Products, 2017-2028
11. ChinaHair Care Market Opportunity Assessment
11.1. By Product Type, 2023 to 2028
11.2. By Pricing Range, 2023 to 2028
11.3. By End User, 2023 to 2028
11.4. By Distribution channel, 2023 to 2028
12. Competitive Landscape
12.1. Porter's Five Forces
12.2. Company Profile
12.2.1. Company 1
12.2.1.1. Company Snapshot
12.2.1.2. Company Overview
12.2.1.3. Financial Highlights
12.2.1.4. Geographic Insights
12.2.1.5. Business Segment & Performance
12.2.1.6. Product Portfolio
12.2.1.7. Key Executives
12.2.1.8. Strategic Moves & Developments
12.2.2. Company 2
12.2.3. Company 3
12.2.4. Company 4
12.2.5. Company 5
12.2.6. Company 6
12.2.7. Company 7
12.2.8. Company 8
13. Strategic Recommendations
14. Disclaimer

List of Figures

Figure 1: ChinaHair Care Market Size By Value in USD Million (2017, 2022 & 2028F) (in USD Million)
Figure 2: Market Attractiveness Index, By Product Type
Figure 3: Market Attractiveness Index, By Pricing Range
Figure 4: Market Attractiveness Index, By End User
Figure 5: Market Attractiveness Index, By Distribution channel
Figure 6: Porter's Five Forces of ChinaHair Care Market

List of Table

Table 1 : Influencing Factors for Global Hair Care Market, 2022
Table 2: ChinaHair Care Market Size and Forecast By Product Type in USD Million (2017, 2022 & 2028F)
Table 3: ChinaHair Care Market Size and Forecast By Pricing Range in USD Million (2017, 2022 & 2028F)
Table 4: ChinaHair Care Market Size and Forecast By End User in USD Million (2017, 2022 & 2028F)
Table 5: ChinaHair Care Market Size and Forecast By Distribution channel in USD Million (2017, 2022 & 2028F)
Table 6: ChinaHair Care Market Size of Shampoo (2017 to 2028) in USD Million
Table 7: ChinaHair Care Market Size of Hair Color (2017 to 2028) in USD Million
Table 8: ChinaHair Care Market Size of Conditioner (2017 to 2028) in USD Million
Table 9: ChinaHair Care Market Size of Hair Styling Products (2017 to 2028) in USD Million
Table 10: ChinaHair Care Market Size of Hair oil (2017 to 2028) in USD Million
Table 11: ChinaHair Care Market Size of Others (2017 to 2028) in USD Million
Table 12: ChinaHair Care Market Size of Mass (2017 to 2028) in USD Million
Table 13: ChinaHair Care Market Size of Premium (2017 to 2028) in USD Million
Table 14: ChinaHair Care Market Size of Women (2017 to 2028) in USD Million
Table 15: ChinaHair Care Market Size of Men (2017 to 2028) in USD Million
Table 16: ChinaHair Care Market Size of Specialist Retail Stores (2017 to 2028) in USD Million
Table 17: ChinaHair Care Market Size of Supermarkets/Hypermarkets (2017 to 2028) in USD Million
Table 18: ChinaHair Care Market Size of Convenience Stores (2017 to 2028) in USD Million
Table 19: ChinaHair Care Market Size of Online Retail Channels (2017 to 2028) in USD Million
Table 20: ChinaHair Care Market Size of Other Distribution Channel (2017 to 2028) in USD Million
Table 21: ChinaShampoo Market Size of Cosmetic shampoo (2017 to 2028) in USD Million
Table 22: ChinaShampoo Market Size of Herbal/ organic (2017 to 2028) in USD Million
Table 23: ChinaShampoo Market Size of Dry shampoo (2017 to 2028) in USD Million
Table 24: ChinaShampoo Market Size of Others (2017 to 2028) in USD Million
Table 25: ChinaHair Color Market Size of Permanent (2017 to 2028) in USD Million
Table 26: ChinaHair Color Market Size of Temporary (2017 to 2028) in USD Million
Table 27: ChinaConditioner Market Size of Rinse-out (2017 to 2028) in USD Million
Table 28: ChinaConditioner Market Size of Leave-in (2017 to 2028) in USD Million
Table 29: ChinaConditioner Market Size of Others (2017 to 2028) in USD Million
Table 30: ChinaStyling Product Market Size of Hair Gel (2017 to 2028) in USD Million
Table 31: ChinaStyling Product Market Size of Hair Mousse (2017 to 2028) in USD Million
Table 32: ChinaStyling Product Market Size of Hairspray (2017 to 2028) in USD Million
Table 33: ChinaStyling Product Market Size of Styling Creams and Waxes (2017 to 2028) in USD Million
Table 34: ChinaStyling Product Market Size of Other Styling Products (2017 to 2028) in USD Million