世界各国のリアルタイムなデータ・インテリジェンスで皆様をお手伝い

Australia Lingerie Market Overview, 2028


The lingerie market in Australia is a rapidly growing industry that is characterized by a diverse range of products catering to different customer needs and preferences. The market is primarily dri... もっと見る

 

 

出版社 出版年月 電子版価格 ページ数 言語
Bonafide Research & Marketing Pvt. Ltd.
ボナファイドリサーチ
2023年3月31日 US$1,950
シングルユーザライセンス
ライセンス・価格情報・注文方法はこちら
60 英語

 

Summary

The lingerie market in Australia is a rapidly growing industry that is characterized by a diverse range of products catering to different customer needs and preferences. The market is primarily driven by the growing demand for comfortable and fashionable lingerie, as well as changing consumer attitudes towards body image and self-expression. The lingerie market in Australia is expected to continue to grow in the coming years, driven by factors such as changing consumer preferences, technological advancements, and the growing popularity of sustainable and ethical fashion. Factors driving market growth include increasing consumer demand for comfortable and functional lingerie, as well as rising awareness of sustainable and ethical fashion The Australia lingerie market primarily caters to women. While men also purchase lingerie products as gifts, the majority of the consumers are women. The target age group for the Australia lingerie market can vary depending on the brand and product. Some brands may target younger women in their late teens and early 20s, while others may target older women in their 30s and 40s. . Australia lingerie market is diverse and segmented, with different brands and products targeting different consumer demographics. Successful brands in the market are those that can identify and target their ideal customer base through effective marketing and advertising strategies.

According to the research report "The Australia Lingerie Market Overview, 2028," published by Bonafide Research, the Australia Lingerie market was valued at more than USD 488 Million in 2022. In Australia, there is a growing consumer trend towards sustainable and ethical fashion, which is reflected in the lingerie market. Companies that can offer environmentally friendly lingerie products made under fair labour conditions may have a competitive advantage. Many consumers are looking for personalized and customized lingerie products, and companies that can offer personalized recommendations or customization options may be able to differentiate themselves from competitors. Technology and innovation can play an important role in the lingerie market, with companies using advanced materials, 3D printing, and other technologies to create new and innovative products. Along with opportunities they also face some challenges; Economic factors such as inflation, interest rates, and consumer spending can impact the Australia lingerie market. Companies need to monitor these factors and adjust their strategies accordingly. Consumer preferences in the Australia lingerie market are constantly changing, and businesses must stay on top of trends to stay relevant. Fashion trends, body positivity, and environmental concerns are just a few of the factors that can influence consumer preferences. Changes in consumer preferences and attitudes are driving innovation in the Australia lingerie market. Brands that can adapt to diversity, Comfort and Functionality, Comfort and Functionality changes and offer products that meet the evolving needs of consumers are likely to succeed in the market.

Companies in the Australia lingerie market comply with regulations by conducting product testing to ensure compliance with safety standards, accurately labelling their products, and adhering to advertising standards in their marketing materials. Some companies also choose to obtain certifications, such as the Oeko-Tex Standard 100, to demonstrate that their products meet stringent environmental and safety standards. Government regulations play an important role in ensuring that lingerie products sold in Australia are safe and accurately labelled. Companies that comply with these regulations are able to build trust with consumers and demonstrate their commitment to quality and safety.

By material segment satin and cotton are more useful material compare to the other material. This has some factors; Australia's climate can be hot and humid, particularly in the summer months. Cotton is a breathable fabric that allows air to circulate and helps to keep the body cool and comfortable. Satin is also lightweight and breathable, making it a good choice for warmer weather. Satin and cotton materials are versatile and can be used to create a wide range of lingerie styles. Satin is often used for more luxurious, special occasion lingerie, while cotton is popular for everyday wear. Knickers or panties are dominating in the Australia lingerie market because they offer a combination of comfort, versatility, affordability, and convenience. They are a popular choice for everyday wear and are accessible to a wide range of consumers.

Social media has had a significant impact on the Australia lingerie market, from marketing and advertising to customer engagement, body positivity, and fashion trends. Brands that are able to effectively utilize social media platforms are likely to see increased brand awareness, customer engagement, and sales in the Australian lingerie market. There are several international and domestic brand names that operate in the Australian lingerie market. Some of the popular brands include; Victoria's Secret, Bonds, Bras n things, Simone Perele, pleasure state, Calvin Klein, Berlei.

Retailers in Australia typically decide which lingerie products to stock in their stores based on a variety of factors, including; consumer demand , brand popularity, seasonal trend, price point, product quality, fit and sizing option. There are several specialty stores for lingerie in Australia, Bras N Things, Honey Birdette, Victoria’s secret, Bendon Lingerie, Intimo, Pleasure State. There are several new innovations in the lingerie market in Australia, includes; some lingerie brands are incorporating new technology into their fabrics, such as moisture-wicking materials and temperature-regulating fabrics, to provide added comfort and functionality. And some lingerie brands are utilizing virtual try-on technology, such as augmented reality and 3D scanning, to allow customers to try on lingerie virtually before making a purchase.

There is a growing level of awareness and concern about sustainable and ethical production practices among Australian consumers in the lingerie market. Many consumers are becoming more conscious of the environmental and social impact of their purchasing decisions and are actively seeking out brands that prioritize sustainability and ethical production practices. This trend is reflected in the increasing number of lingerie brands in Australia that are incorporating sustainable and eco-friendly materials, such as organic cotton and recycled fabrics, into their products. Additionally, some brands are taking steps to ensure that their production practices are ethical, such as by using fair labour practices and transparent supply chains. In response to this demand, some retailers and online marketplaces are also introducing sustainability and ethical production filters and labels to help consumers make more informed purchasing decisions. Overall, the level of awareness and concern about sustainable and ethical production practices among Australian consumers in the lingerie market is expected to continue to grow in the coming years.

Consider in this Report

• Geograph: Australia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Australia Lingerie Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Products Types

• Knickers/panties
• Brassieres
• Shape wear
• Others

By Pricing Range
• Economic
• Premium

By Material Type

• Satin
• Cotton
• Nylon
• Silk
• Others

By Distribution Channel:

• Hypermarket/Supermarket
• Specialist Stores
• Online Retailors
• Others

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Car Interior industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.





ページTOPに戻る


Table of Contents

Table of Contents
1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Australia Macro Economic Indicators
5. Market Dynamics
5.1. Key Findings
5.2. Key Developments - 2021
5.3. Market Drivers & Opportunities
5.4. Market Restraints & Challenges
5.5. Market Trends
5.6. Covid-19 Effect
5.7. Supply chain Analysis
5.8. Policy & Regulatory Framework
5.9. Industry Experts Views
6. Australia Lingerie Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast By Product Type
6.3. Market Size and Forecast By Pricing Rang
6.4. Market Size and Forecast By Material
6.5. Market Size and Forecast By Distribution Channel
7. Australia Lingerie Market Segmentations
7.1. Australia Lingerie Market, By Product Type
7.1.1. Australia Lingerie Market Size, By Knickers or Panties, 2017-2028
7.1.2. Australia Lingerie Market Size, By Brassiere, 2017-2028
7.1.3. Australia Lingerie Market Size, By Shapewear, 2017-2028
7.1.4. Australia Lingerie Market Size, By Others, 2017-2028
7.2. Australia Lingerie Market, By Pricing Rang
7.2.1. Australia Lingerie Market Size, By Economy, 2017-2028
7.2.2. Australia Lingerie Market Size, By Premium, 2017-2028
7.3. Australia Lingerie Market, By Material
7.3.1. Australia Lingerie Market Size, By Satin, 2017-2028
7.3.2. Australia Lingerie Market Size, By Cotton, 2017-2028
7.3.3. Australia Lingerie Market Size, By Silk, 2017-2028
7.3.4. Australia Lingerie Market Size, By Nylon, 2017-2028
7.3.5. Australia Lingerie Market Size, By Others, 2017-2028
7.4. Australia Lingerie Market, By Distribution Channel
7.4.1. Australia Lingerie Market Size, By Specialty Stores, 2017-2028
7.4.2. Australia Lingerie Market Size, By Online Retail Stores, 2017-2028
7.4.3. Australia Lingerie Market Size, By Supermarkets/Hypermarkets, 2017-2028
7.4.4. Australia Lingerie Market Size, By Other Distribution Channels, 2017-2028
8. Australia Lingerie Market Opportunity Assessment
8.1. By Product Type, 2023 to 2028
8.2. By Pricing Rang, 2023 to 2028
8.3. By Material, 2023 to 2028
8.4. By Distribution Channel, 2023 to 2028
9. Competitive Landscape
9.1. Porter's Five Forces
9.2. Company Profile
9.2.1. Company 1
9.2.2. Company 2
9.2.3. Company 3
9.2.4. Company 4
9.2.5. Company 5
9.2.6. Company 6
9.2.7. Company 7
9.2.8. Company 8
10. Strategic Recommendations
11. Disclaimer

List of Figures
Figure 1: Australia Lingerie Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 2: Market Attractiveness Index, By Product Type
Figure 3: Market Attractiveness Index, By Pricing Rang
Figure 4: Market Attractiveness Index, By Material
Figure 5: Market Attractiveness Index, By Distribution Channel
Figure 6: Porter's Five Forces of Australia Lingerie Market

List of Table
Table 1 : Influencing Factors for Global Lingerie Market, 2022
Table 2: Australia Lingerie Market Size and Forecast By Product Type (2017, 2022 & 2028F)
Table 3: Australia Lingerie Market Size and Forecast By Pricing Rang (2017, 2022 & 2028F)
Table 4: Australia Lingerie Market Size and Forecast By Material (2017, 2022 & 2028F)
Table 5: Australia Lingerie Market Size and Forecast By Distribution Channel (2017, 2022 & 2028F)
Table 6: Australia Lingerie Market Size of Knickers or Panties (2017 to 2028) in USD Billion
Table 7: Australia Lingerie Market Size of Brassiere (2017 to 2028) in USD Billion
Table 9: Australia Lingerie Market Size of Shapewear (2017 to 2028) in USD Billion
Table 8: Australia Lingerie Market Size of Others (2017 to 2028) in USD Billion
Table 9: Australia Lingerie Market Size of Economy (2017 to 2028) in USD Billion
Table 10: Australia Lingerie Market Size of Premium (2017 to 2028) in USD Billion
Table 11: Australia Lingerie Market Size of Satin (2017 to 2028) in USD Billion
Table 12: Australia Lingerie Market Size of Cotton (2017 to 2028) in USD Billion
Table 13: Australia Lingerie Market Size of Silk (2017 to 2028) in USD Billion
Table 14: Australia Lingerie Market Size of Nylon (2017 to 2028) in USD Billion
Table 15: Australia Lingerie Market Size of Others (2017 to 2028) in USD Billion
Table 16: Australia Lingerie Market Size of Specialty Stores (2017 to 2028) in USD Billion
Table 17: Australia Lingerie Market Size of Online Retail Stores (2017 to 2028) in USD Billion
Table 18: Australia Lingerie Market Size of Supermarkets/Hypermarkets (2017 to 2028) in USD Billion
Table 19: Australia Lingerie Market Size of Other Distribution Channels (2017 to 2028) in USD Billion

 

ページTOPに戻る

ご注文は、お電話またはWEBから承ります。お見積もりの作成もお気軽にご相談ください。

webからのご注文・お問合せはこちらのフォームから承ります

本レポートと同分野の最新刊レポート

  • 本レポートと同分野の最新刊レポートはありません。

本レポートと同じKEY WORD()の最新刊レポート

  • 本レポートと同じKEY WORDの最新刊レポートはありません。

よくあるご質問


Bonafide Research & Marketing Pvt. Ltd.社はどのような調査会社ですか?


Bonafide Research & Marketing Pvt. Ltd.は、最新の経済、人口統計、貿易、市場データを提供する市場調査・コンサルティング会社です。調査レポート、カスタムレポート、コ... もっと見る


調査レポートの納品までの日数はどの程度ですか?


在庫のあるものは速納となりますが、平均的には 3-4日と見て下さい。
但し、一部の調査レポートでは、発注を受けた段階で内容更新をして納品をする場合もあります。
発注をする前のお問合せをお願いします。


注文の手続きはどのようになっていますか?


1)お客様からの御問い合わせをいただきます。
2)見積書やサンプルの提示をいたします。
3)お客様指定、もしくは弊社の発注書をメール添付にて発送してください。
4)データリソース社からレポート発行元の調査会社へ納品手配します。
5) 調査会社からお客様へ納品されます。最近は、pdfにてのメール納品が大半です。


お支払方法の方法はどのようになっていますか?


納品と同時にデータリソース社よりお客様へ請求書(必要に応じて納品書も)を発送いたします。
お客様よりデータリソース社へ(通常は円払い)の御振り込みをお願いします。
請求書は、納品日の日付で発行しますので、翌月最終営業日までの当社指定口座への振込みをお願いします。振込み手数料は御社負担にてお願いします。
お客様の御支払い条件が60日以上の場合は御相談ください。
尚、初めてのお取引先や個人の場合、前払いをお願いすることもあります。ご了承のほど、お願いします。


データリソース社はどのような会社ですか?


当社は、世界各国の主要調査会社・レポート出版社と提携し、世界各国の市場調査レポートや技術動向レポートなどを日本国内の企業・公官庁及び教育研究機関に提供しております。
世界各国の「市場・技術・法規制などの」実情を調査・収集される時には、データリソース社にご相談ください。
お客様の御要望にあったデータや情報を抽出する為のレポート紹介や調査のアドバイスも致します。



詳細検索

このレポートへのお問合せ

03-3582-2531

電話お問合せもお気軽に

 

2024/06/14 10:27

158.31 円

170.44 円

204.62 円

ページTOPに戻る