Summary

Brazil Anti-aging Products Market Trends

The Brazil anti-aging products market size was estimated at USD 1,087.9 million in 2024 and is projected to reach USD 2163.6 million by 2033, growing at a CAGR of 8.2% from 2025 to 2033. The Brazil market is driven by a growing middle-class population with rising disposable incomes, enabling greater investment in personal care and beauty products.

In addition, improved healthcare and increased life expectancy have led to a stronger focus on maintaining youthful skin through consistent skincare routines. Consumers are particularly drawn to products that provide hydration, stimulate collagen production, and offer protection against environmental aggressors such as UV radiation and pollution, which are prevalent concerns in the country.

Brazilian consumers are highly conscious of the ingredients in their skincare products, with a growing demand for formulations that include plant-based extracts, antioxidants, and organic components. For instance, in April 2023, Natura introduced the Chronos Intensive Antioxidant Serum, featuring Amazonian extracts like ingá, açaí berry, and cocoa. These ingredients help neutralize free radicals and activate the skin’s natural antioxidant mechanisms, protecting against premature aging. A consumer study found that after seven days, 81% of users reported increased radiance, and 92% felt their skin was softer. The serum aims to improve skin resilience and prevent oxidative stress.

There is also a significant interest in sun protection due to the country's tropical climate, making SPF-infused skincare a priority. In addition, the beauty market in Brazil has seen an increase in demand for hybrid products that combine skincare with makeup, such as tinted moisturizers with anti-aging benefits. Consumers are also drawn to personalized skincare solutions, with brands offering customized treatments that cater to specific skin concerns, such as hyperpigmentation and premature aging.

Brazil Anti-aging Products Market Report Segmentation

This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the Brazil anti-aging products market report by product and distribution channel:

• Product Outlook (Revenue, USD Million, 2021 - 2033)
• Facial Serum
• Moisturizer, Creams, & Lotions
• Eye Care Products
• Facial Cleanser & Exfoliators
• Facial Masks & Peels
• Sunscreen & Sun Protection
• Others (Facial Oil, Lip Care Products, etc.)
• Distribution Channel Outlook (Revenue, USD Million, 2021 - 2033)
• Supermarkets & Hypermarkets
• Pharmacy/Drugstores
• Specialty Beauty Stores
• Online/E-commerce
• Others (Department Stores, etc.)

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Table of Contents

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Type & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Product Outlook
2.3. Distribution Channel Outlook
2.4. Competitive Landscape Snapshot
Chapter 3. Brazil Anti-aging Products Market Variables and Trends
3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Sales and Retail Channel Analysis
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Market Opportunities
3.4.4. Market Challenges
3.5. Industry Analysis Tools
3.5.1. Porter’s Five Forces Analysis
3.6. Market Entry Strategies
Chapter 4. Brazil Anti-aging Products Market: Product Estimates & Trend Analysis
4.1. Brazil Anti-Aging Products Market, By Product: Key Takeaways
4.2. Product type Movement Analysis & Market Share, 2024 & 2033
4.3. Market Estimates & Forecasts, by Product type, 2021 - 2033 (USD Million)
4.3.1. Facial Serum
4.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
4.3.2. Moisturizers, Creams & Lotions
4.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
4.3.3. Eye Care Products
4.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
4.3.4. Facial Cleanser & Exfoliators
4.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
4.3.5. Facial Masks & Peels
4.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
4.3.6. Sunscreen & Sun Protection
4.3.6.1. Market estimates and forecast, 2021 - 2033 (USD Million)
4.3.7. Others (facial Oil, Lip Care Products, etc.)
4.3.7.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 5. Brazil Anti-aging Products Market: Distribution Channel Estimates & Trend Analysis
5.1. Brazil Anti-Aging Products Market, By Distribution Channel: Key Takeaways
5.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2033
5.3. Market Estimates & Forecasts, by Distribution Channel, 2021 - 2033 (USD Million)
5.3.1. Supermarkets and Hypermarkets
5.3.1.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.2. Pharmacy/Drugstores
5.3.2.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.3. Specialty Beauty Stores
5.3.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.4. Online/ E-commerce
5.3.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
5.3.5. Others (Departmental Stores, etc.)
5.3.5.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 6. Brazil Anti-aging Products Market: Competitive Analysis
6.1. Recent Developments & Impact Analysis by Key Market Participants
6.2. Company Categorization
6.3. Participant’s Overview
6.4. Financial performance
6.5. Product Benchmarking
6.6. Company Market Share Analysis, 2024 (%)
6.7. Company Heat Map Analysis, 2024
6.8. Strategy Mapping
6.9. Company Profiles
6.9.1. L'Oréal S.A.
6.9.1.1. Company Overview
6.9.1.2. Financial performance
6.9.1.3. Service Portfolios
6.9.1.4. Strategic Initiatives
6.9.2. JNTL Consumer Health Private Limited (Neutrogena)
6.9.2.1. Company Overview
6.9.2.2. Financial performance
6.9.2.3. Service Portfolios
6.9.2.4. Strategic Initiatives
6.9.3. The Procter & Gamble Company
6.9.3.1. Company Overview
6.9.3.2. Financial performance
6.9.3.3. Service Portfolios
6.9.3.4. Strategic Initiatives
6.9.4. Beiersdorf AG
6.9.4.1. Company Overview
6.9.4.2. Financial performance
6.9.4.3. Service Portfolios
6.9.4.4. Strategic Initiatives
6.9.5. Unilever PLC
6.9.5.1. Company Overview
6.9.5.2. Financial performance
6.9.5.3. Service Portfolios
6.9.5.4. Strategic Initiatives
6.9.6. Shiseido Company, Limited
6.9.6.1. Company Overview
6.9.6.2. Financial performance
6.9.6.3. Service Portfolios
6.9.6.4. Strategic Initiatives
6.9.7. The Estée Lauder Companies Inc.
6.9.7.1. Company Overview
6.9.7.2. Financial performance
6.9.7.3. Service Portfolios
6.9.7.4. Strategic Initiatives
6.9.8. Natura &Co.
6.9.8.1. Company Overview
6.9.8.2. Financial performance
6.9.8.3. Service Portfolios
6.9.8.4. Strategic Initiatives
6.9.9. O Boticário SA
6.9.9.1. Company Overview
6.9.9.2. Financial performance
6.9.9.3. Service Portfolios
6.9.9.4. Strategic Initiatives
6.9.10. The Ordinary
6.9.10.1. Company Overview
6.9.10.2. Financial performance
6.9.10.3. Service Portfolios
6.9.10.4. Strategic Initiatives