Summary

The Global Gluten-free Products Market is valued at approximately USD 7.75 billion in 2024 and is anticipated to register a robust compound annual growth rate (CAGR) of 10.00% over the forecast period 2025–2035. In an era where wellness has ascended from a personal aspiration to a global consumer movement, gluten-free products are no longer confined to individuals with celiac disease or gluten intolerance—they now capture the interest of health-conscious individuals across all demographics. The market has been invigorated by a sweeping transformation in dietary preferences, led by increasing consumer awareness around digestive health, inflammation, and perceived nutritional benefits of gluten-free consumption. This heightened attention has catapulted gluten-free offerings from fringe grocery aisles into mainstream retail shelves, inspiring innovation in everything from bakery staples to specialty snacks.
Manufacturers and retailers have gone to great lengths to diversify product portfolios, tapping into the synergy between gluten-free formulations and other trending nutritional claims such as organic, non-GMO, vegan, and low-sugar. The dynamic interplay between indulgence and functionality has resulted in gluten-free products that do not compromise on texture or taste—addressing a historical weakness in the segment. The global upsurge in lifestyle-related disorders, coupled with a renewed emphasis on gut health, has further driven demand in categories such as gluten-free bakery products, condiments, and ready-to-eat spreads. Advances in food technology and ingredient engineering are pushing the envelope even further, enabling companies to craft gluten-free alternatives that mimic their conventional counterparts in structure, shelf life, and sensory appeal.
From a regional standpoint, North America currently dominates the gluten-free products market, underpinned by a well-educated consumer base, strong retail infrastructure, and widespread availability of certified gluten-free labels. The U.S., in particular, has witnessed explosive product expansion in supermarket chains and online retail platforms. Europe follows closely behind, with countries like the UK, Germany, and Italy embracing gluten-free diets not only for medical reasons but also as a lifestyle choice. Meanwhile, the Asia Pacific region is poised to become the fastest-growing territory during the forecast horizon. A burgeoning middle-class population, increasing Western dietary influences, and a rise in food allergies and sensitivities have created fertile ground for gluten-free product adoption. Countries like China, India, and Australia are experiencing rapid growth, catalyzed by increasing urbanization and a growing base of health-savvy millennial consumers.
Major market player included in this report are:
• General Mills Inc.
• The Kraft Heinz Company
• Hain Celestial Group, Inc.
• Kellogg Company
• Conagra Brands, Inc.
• Nestlé S.A.
• Hero Group
• Barilla G. e R. Fratelli S.p.A
• Bob’s Red Mill Natural Foods
• Schär
• Boulder Brands Inc.
• Freedom Foods Group Limited
• Warburtons
• Dr. Schär AG/SPA
• Enjoy Life Foods
Global Gluten-free Products Market Report Scope:
• Historical Data – 2023, 2024
• Base Year for Estimation – 2024
• Forecast period – 2025–2035
• Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
• Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa
• Customization Scope – Free report customization (equivalent up to 8 analysts’ working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players.
The detailed segments and sub-segments of the market are explained below:
By Product:
• Bakery Products
• Condiments
• Seasonings
• Spreads
By Distribution Channel:
• Convenience Stores
• Supermarkets & Hypermarkets
• Specialty Stores
• Online
By Region:
North America
• U.S.
• Canada
Europe
• UK
• Germany
• France
• Spain
• Italy
• Rest of Europe
Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• Rest of Asia Pacific
Latin America
• Brazil
• Mexico
Middle East & Africa
• UAE
• Saudi Arabia
• South Africa
• Rest of Middle East & Africa
Key Takeaways:
• Market Estimates & Forecast for 10 years from 2025 to 2035.
• Annualized revenues and regional level analysis for each market segment.
• Detailed analysis of geographical landscape with Country level analysis of major regions.
• Competitive landscape with information on major players in the market.
• Analysis of key business strategies and recommendations on future market approach.
• Analysis of competitive structure of the market.
• Demand side and supply side analysis of the market.

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Table of Contents

Table of Contents
Chapter 1. Global Gluten-free Products Market Report Scope & Methodology
1.1. Research Objective
1.2. Research Methodology
1.2.1. Forecast Model
1.2.2. Desk Research
1.2.3. Top Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
1.4.1. Market Definition
1.4.2. Market Segmentation
1.5. Research Assumption
1.5.1. Inclusion & Exclusion
1.5.2. Limitations
1.5.3. Years Considered for the Study
Chapter 2. Executive Summary
2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Key Findings
Chapter 3. Global Gluten-free Products Market Forces Analysis
3.1. Market Forces Shaping The Global Gluten-free Products Market (2024–2035)
3.2. Drivers
3.2.1. Rising consumer awareness about celiac disease and gluten sensitivity
3.2.2. Increasing adoption of gluten-free diets for lifestyle and health reasons
3.2.3. Technological advancements in gluten-free product formulation
3.3. Restraints
3.3.1. High cost of gluten-free alternatives compared to conventional products
3.3.2. Misconceptions about nutritional benefits among consumers
3.4. Opportunities
3.4.1. Growing demand from emerging economies and urban centers
3.4.2. Expansion of e-commerce and online food retailing for specialty diets
Chapter 4. Global Gluten-free Products Industry Analysis
4.1. Porter’s 5 Forces Model
4.1.1. Bargaining Power of Buyer
4.1.2. Bargaining Power of Supplier
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Porter’s 5 Force Forecast Model (2024–2035)
4.3. PESTEL Analysis
4.3.1. Political
4.3.2. Economical
4.3.3. Social
4.3.4. Technological
4.3.5. Environmental
4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies (2025)
4.6. Market Share Analysis (2024–2025)
4.7. Global Pricing Analysis And Trends 2025
4.8. Analyst Recommendation & Conclusion
Chapter 5. Global Gluten-free Products Market Size & Forecasts by Product 2025–2035
5.1. Market Overview
5.2. Global Gluten-free Products Market Performance – Potential Analysis (2025)
5.3. Bakery Products
5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.3.2. Market Size Analysis, by Region, 2025–2035
5.4. Condiments
5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.4.2. Market Size Analysis, by Region, 2025–2035
5.5. Seasonings
5.5.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.5.2. Market Size Analysis, by Region, 2025–2035
5.6. Spreads
5.6.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.6.2. Market Size Analysis, by Region, 2025–2035
Chapter 6. Global Gluten-free Products Market Size & Forecasts by Distribution Channel 2025–2035
6.1. Market Overview
6.2. Global Gluten-free Products Market Performance – Potential Analysis (2025)
6.3. Convenience Stores
6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.3.2. Market Size Analysis, by Region, 2025–2035
6.4. Supermarkets & Hypermarkets
6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.4.2. Market Size Analysis, by Region, 2025–2035
6.5. Specialty Stores
6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.5.2. Market Size Analysis, by Region, 2025–2035
6.6. Online
6.6.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.6.2. Market Size Analysis, by Region, 2025–2035
Chapter 7. Global Gluten-free Products Market Size & Forecasts by Region 2025–2035
7.1. Gluten-free Products Market, Regional Market Snapshot
7.2. Top Leading & Emerging Countries
7.3. North America Gluten-free Products Market
7.3.1. U.S.
7.3.2. Canada
7.4. Europe Gluten-free Products Market
7.4.1. UK
7.4.2. Germany
7.4.3. France
7.4.4. Spain
7.4.5. Italy
7.4.6. Rest of Europe
7.5. Asia Pacific Gluten-free Products Market
7.5.1. China
7.5.2. India
7.5.3. Japan
7.5.4. Australia
7.5.5. South Korea
7.5.6. Rest of Asia Pacific
7.6. Latin America Gluten-free Products Market
7.6.1. Brazil
7.6.2. Mexico
7.7. Middle East and Africa Gluten-free Products Market
7.7.1. UAE
7.7.2. Saudi Arabia
7.7.3. South Africa
7.7.4. Rest of Middle East & Africa
Chapter 8. Competitive Intelligence
8.1. Top Market Strategies
8.2. General Mills Inc.
8.2.1. Company Overview
8.2.2. Key Executives
8.2.3. Company Snapshot
8.2.4. Financial Performance (Subject to Data Availability)
8.2.5. Product/Services Port
8.2.6. Recent Development
8.2.7. Market Strategies
8.2.8. SWOT Analysis
8.3. The Kraft Heinz Company
8.4. Hain Celestial Group, Inc.
8.5. Kellogg Company
8.6. Conagra Brands, Inc.
8.7. Nestlé S.A.
8.8. Hero Group
8.9. Barilla G. e R. Fratelli S.p.A
8.10. Bob’s Red Mill Natural Foods
8.11. Schär
8.12. Boulder Brands Inc.
8.13. Freedom Foods Group Limited
8.14. Warburtons
8.15. Dr. Schär AG/SPA
8.16. Enjoy Life Foods