Summary

Introduction to Europe Non-Alcoholic Beverage Market

The Europe non-alcoholic beverage market is projected to reach $519.2 billion by 2034 from $299.2 billion in 2024, growing at a CAGR of 5.67% during the forecast period 2024-2034. The European market for non-alcoholic beverages offers a wide variety of goods, including juices, teas, coffees, soft drinks, bottled water, and functional beverages. Consumer preferences are changing in favor of healthier and more diverse drink options, which is driving this market. The increasing demand for beverages with extra health benefits is being met by innovations in product development, such as plant-based waters and functional drinks.

With market leaders like The Coca-Cola Company, PepsiCo, and Nestlé controlling the sector, the market is extremely competitive. Consumer choices are being influenced by growing wellness and sustainability awareness, which is pushing businesses to spend money on natural ingredients and eco-friendly packaging. Offering new, healthier substitutes for conventional beverages, this dynamic market keeps changing as it adjusts to the shifting tastes and lifestyles of its customers.

Market Introduction

The market for non-alcoholic beverages in Europe is expanding quickly due to shifting consumer tastes for more varied and healthful beverage options. A wide variety of goods are sold in this market, such as fruit juices, teas, coffees, soft drinks, bottled water, and functional beverages. Demand for beverages with additional nutritional value and wellness benefits is rising as consumers become more health conscious. This increasing demand is being met by innovations in product development, such as the launch of sugar-free beverages, plant-based waters, and functional beverages with probiotics, vitamins, and minerals added.

Major international corporations like The Coca-Cola Company, PepsiCo, and Nestlé dominate the competitive landscape and are constantly diversifying their product lines to satisfy changing consumer demands. Furthermore, sustainability is a major priority in the European market, with many companies investing in eco-friendly packaging, natural ingredients, and environmentally responsible production practices.

European consumers are placing a greater emphasis on wellness, and functional beverages provide advantages like increased energy, better hydration, and digestive health. The rising demand for plant-based and organic beverage options goes hand in hand with this trend. To stay competitive in the rapidly growing non-alcoholic beverage market, businesses must adjust to these shifting consumer preferences and make investments in creative solutions.

Market Segmentation

Segmentation 1: by Category
• Water
• Juices
• Soft Drinks
• Tea
• Coffee
• Dairy and Plant-Based Milk
• Non-Alcoholic Beer and Wine
• Functional Beverages
• Specialty Drinks

By Water
• Still Water
• Sparkling Water
• Flavored Water

By Juices
• Fruit Juices
• Vegetable Juices
• Smoothies

By Soft Drinks
• Sodas
• Non-Carbonated Soft Drinks

By Tea
• Traditional Tea
• Herbal Tea
• Iced Tea

By Coffee
• Brewed Coffee
• Espresso
• Cold Brew Coffee
• Decaffeinated Coffee

By Dairy and Plant-Based Milk
• Raw Milk
• Plant-Based Milk
• Milk-Based Shakes and Drinks

By Non-Alcoholic Beer and Wine
• Non-Alcoholic Beer
• Non-Alcoholic Wine

By Functional Beverages
• Energy Drinks
• Sports Drinks
• Probiotic Drinks
• Fortified Water and Juice
• Others

By Specialty Drinks
• Mocktails
• Coconut Water
• Kombucha
• Others

Segmentation 2: by Preparation
• Retail Packaged
o Ready-to-Drink
o Pre-Mix Beverages
o Syrups and Concentrates
o Mixers
• Restaurants and Food Chain

Segmentation 3: by Country
• Germany
• France
• U.K.
• Italy
• Netherlands
• Norway
• Rest-of-Europe

How can this report add value to an organization?

Product/Innovation Strategy: The product segment helps the reader understand the different types of products available in Europe region. Moreover, the study provides the reader with a detailed understanding of the non-alcoholic beverage market by products based on category and preparation.

Growth/Marketing Strategy: The Europe non-alcoholic beverage market has seen major development by key players operating in the market, such as business expansion, partnership, collaboration, and joint venture. The favored strategy for the companies has been product launches and acquisitions to strengthen their position in the non-alcoholic beverage market.

Competitive Strategy: Key players in the Europe non-alcoholic beverage market have been analyzed and profiled in the study of non-alcoholic beverage products. Moreover, a detailed competitive benchmarking of the players operating in the non-alcoholic beverage market has been done to help the reader understand how players stack against each other, presenting a clear market landscape. Additionally, comprehensive competitive strategies such as partnerships, agreements, and collaborations will aid the reader in understanding the untapped revenue pockets in the market.

Key Market Players and Competition Synopsis

The companies that are profiled have been selected based on thorough secondary research, which includes analyzing company coverage, product portfolio, market penetration, and insights gathered from primary experts.

Some prominent names established in this market are:

• Nestlé
• Unilever
• Diageo
• AB InBev

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Table of Contents

Executive Summary
Scope and Definition
1 Markets
1.1 Trends: Current and Future Impact Assessment
1.1.1 Beverage Trends
1.1.1.1 Rise of Functional Beverages
1.1.1.1.1 Investments and Key Companies
1.1.1.2 Personalized Beverages
1.1.1.2.1 Investments and Key Companies
1.1.1.3 Plant-Based Waters
1.1.1.3.1 Investments and Key Companies
1.1.1.4 Non-Alcoholic Alternatives
1.1.1.4.1 Investments and Key Companies
1.1.2 Consumer Preferences and Change in Drinking Habits
1.1.3 Trends Observed
1.2 Supply Chain Overview
1.2.1 Value Chain Analysis
1.2.2 Pricing Forecast
1.3 Research and Development Review
1.3.1 Patent Filing Trend (by Country, Company)
1.4 Regulatory Landscape
1.5 Market Dynamics Overview
1.5.1 Market Drivers
1.5.1.1 Growing Population and Urbanization
1.5.1.2 Growing Demand for Alcohol Alternatives
1.5.2 Market Challenges
1.5.2.1 Strict Government Regulations for the Food and Beverage Industry
1.5.2.2 Volatility in Ingredient Costs
1.5.3 Market Opportunities
1.5.3.1 Growth of E-Commerce for the Beverage Industry
1.6 Startup Funding Summary
2 Regions
2.1 Regional Summary
2.2 Europe
2.2.1 Regional Overview
2.2.2 Driving Factors for Market Growth
2.2.3 Factors Challenging the Market
2.2.3.1 Trends Identified
2.2.4 Product
2.2.5 Germany
2.2.6 France
2.2.7 U.K.
2.2.8 Italy
2.2.9 Netherlands
2.2.10 Norway
2.2.11 Rest-of-Europe
3 Markets - Competitive Benchmarking & Company Profiles
3.1 Next Frontiers
3.2 Geographic Assessment
3.2.1 Nestlé
3.2.1.1 Overview
3.2.1.2 Top Products/Product Portfolio
3.2.1.3 Top Competitors
3.2.1.4 Target Customers
3.2.1.5 Market Developments
3.2.1.6 Recent Investments
3.2.1.7 Mergers and Acquisitions
3.2.1.8 Key Focus Area
3.2.1.9 Analyst View
3.2.2 Danone S.A.
3.2.2.1 Overview
3.2.2.2 Top Products/Product Portfolio
3.2.2.3 Top Competitors
3.2.2.4 Target Customers
3.2.2.5 Market Developments
3.2.2.6 Recent Investments
3.2.2.7 Mergers and Acquisitions
3.2.2.8 Key Focus Area
3.2.2.9 Analyst View
3.2.3 Unilever
3.2.3.1 Overview
3.2.3.2 Top Products/Product Portfolio
3.2.3.3 Top Competitors
3.2.3.4 Target Customers
3.2.3.5 Key Focus Area
3.2.3.6 Analyst View
3.2.4 Diageo
3.2.4.1 Overview
3.2.4.2 Top Products/Product Portfolio
3.2.4.3 Top Competitors
3.2.4.4 Target Customers
3.2.4.5 Market Developments
3.2.4.6 Recent Investments
3.2.4.7 Mergers and Acquisitions
3.2.4.8 Key Focus Area
3.2.4.9 Analyst View
3.2.5 Britvic plc
3.2.5.1 Overview
3.2.5.2 Top Products/Product Portfolio
3.2.5.3 Top Competitors
3.2.5.4 Target Customers
3.2.5.5 Market Developments
3.2.5.6 Recent Investments
3.2.5.7 Mergers and Acquisitions
3.2.5.8 Key Focus Area
3.2.5.9 Analyst View
3.2.6 AB InBev
3.2.6.1 Overview
3.2.6.2 Top Products/Product Portfolio
3.2.6.3 Top Competitors
3.2.6.4 Target Customers
3.2.6.5 Market Developments
3.2.6.6 Recent Investments
3.2.6.7 Key Focus Area
3.2.6.8 Analyst View
4 Research Methodology
4.1 Data Sources
4.1.1 Primary Data Sources
4.1.2 Secondary Data Sources
4.1.3 Data Triangulation
4.2 Market Estimation and Forecast

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List of Tables/Graphs

List of Figures
Figure 1: Non-Alcoholic Beverage Market (by Region), $Billion, 2024, 2030, and 2034
Figure 2: Pricing Analysis for Non-Alcoholic Beverage Market (by Global and Region), $/Liter, 2024, 2030, and 2034
Figure 3: Europe Non-Alcoholic Beverage Market (by Preparation), $Billion, 2024, 2030, and 2034
Figure 4: Europe Non-Alcoholic Beverage Market (by Category), $Billion, 2024, 2030, and 2034
Figure 5: Key Events
Figure 6: Supply Chain and Risks within the Supply Chain
Figure 7: Non-Alcoholic Beverage Market (by Country), January 2019 to December 2023
Figure 8: Non-Alcoholic Beverage Market (by Company), January 2019 to December 2023
Figure 9: Impact Analysis of Market Navigating Factors, 2024-2034
Figure 10: Germany Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 11: France Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 12: U.K. Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 13: Italy Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 14: Netherlands Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 15: Norway Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 16: Rest-of-Europe Non-Alcoholic Beverage Market, $Billion, 2023-2034
Figure 17: Strategic Initiatives, January 2019- June 2024
Figure 18: Share of Strategic Initiatives, 2019-2024
Figure 19: Business and Corporate Strategy Outlook: Focusing Trends
Figure 20: Data Triangulation
Figure 21: Top-Down and Bottom-Up Approach
Figure 22: Assumptions and Limitations
List of Tables
Table 1: Opportunities across Regions
Table 2: Non-Alcoholic Beverage Market (by Region), $Billion, 2023-2034
Table 3: Europe Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 4: Europe Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 5: Europe Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 6: Europe Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 7: Europe Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 8: Europe Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 9: Europe Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 10: Europe Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 11: Europe Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 12: Europe Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 13: Europe Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 14: Europe Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 15: Germany Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 16: Germany Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 17: Germany Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 18: Germany Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 19: Germany Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 20: Germany Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 21: Germany Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 22: Germany Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 23: Germany Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 24: Germany Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 25: Germany Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 26: Germany Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 27: France Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 28: France Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 29: France Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 30: France Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 31: France Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 32: France Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 33: France Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 34: France Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 35: France Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 36: France Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 37: France Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 38: France Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 39: U.K. Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 40: U.K. Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 41: U.K. Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 42: U.K. Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 43: U.K. Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 44: U.K. Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 45: U.K. Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 46: U.K. Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 47: U.K. Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 48: U.K. Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 49: U.K. Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 50: U.K. Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 51: Italy Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 52: Italy Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 53: Italy Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 54: Italy Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 55: Italy Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 56: Italy Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 57: Italy Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 58: Italy Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 59: Italy Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 60: Italy Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 61: Italy Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 62: Italy Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 63: Netherlands Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 64: Netherlands Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 65: Netherlands Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 66: Netherlands Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 67: Netherlands Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 68: Netherlands Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 69: Netherlands Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 70: Netherlands Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 71: Netherlands Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 72: Netherlands Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 73: Netherlands Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 74: Netherlands Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 75: Norway Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 76: Norway Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 77: Norway Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 78: Norway Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 79: Norway Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 80: Norway Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 81: Norway Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 82: Norway Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 83: Norway Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 84: Norway Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 85: Norway Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 86: Norway Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 87: Rest-of-Europe Non-Alcoholic Beverage Market (by Category), $Billion, 2023-2034
Table 88: Rest-of-Europe Non-Alcoholic Beverage Market (by Water), $Billion, 2023-2034
Table 89: Rest-of-Europe Non-Alcoholic Beverage Market (by Juice), $Billion, 2023-2034
Table 90: Rest-of-Europe Non-Alcoholic Beverage Market (by Soft Drinks), $Billion, 2023-2034
Table 91: Rest-of-Europe Non-Alcoholic Beverage Market (by Tea), $Billion, 2023-2034
Table 92: Rest-of-Europe Non-Alcoholic Beverage Market (by Coffee), $Billion, 2023-2034
Table 93: Rest-of-Europe Non-Alcoholic Beverage Market (by Dairy and Plant-Based Milk), $Billion, 2023-2034
Table 94: Rest-of-Europe Non-Alcoholic Beverage Market (by Non-Alcoholic Beer and Wine), $Billion, 2023-2034
Table 95: Rest-of-Europe Non-Alcoholic Beverage Market (by Functional Beverages), $Billion, 2023-2034
Table 96: Rest-of-Europe Non-Alcoholic Beverage Market (by Specialty Drinks), $Billion, 2023-2034
Table 97: Rest-of-Europe Non-Alcoholic Beverage Market (by Preparation), $Billion, 2023-2034
Table 98: Rest-of-Europe Non-Alcoholic Beverage Market (by Retail Packaged), $Billion, 2023-2034
Table 99: Market Share, 2023