Summary

Persistence Market Research has recently released a comprehensive report on the global market for PMS & menstrual health supplements. The report provides an in-depth analysis of key market dynamics, including drivers, trends, opportunities, and challenges, offering detailed insights into the market’s structure. This research publication presents exclusive data and statistics forecasting the growth trajectory of the global PMS & menstrual health supplements market from 2025 to 2032.

Key Insights:

•PMS & Menstrual Health Supplements Market Size (2025E): USD 25.7 Billion
•Projected Market Value (2032F): USD 38.1 Billion
•Global Market Growth Rate (CAGR 2025 to 2032): 5.7%

PMS & Menstrual Health Supplements Market - Report Scope:

PMS & menstrual health supplements are essential in supporting women’s health by alleviating premenstrual symptoms, promoting hormonal balance, and enhancing overall wellbeing. These supplements often include vitamins, minerals, botanicals, and herbal extracts like chasteberry, evening primrose oil, magnesium, and vitamin B6. The market serves diverse channels such as pharmacies, supermarkets, online platforms, and specialty health stores, offering various forms, including capsules, tablets, gummies, powders, and liquid extracts. Market expansion is driven by rising awareness of women’s health issues, increasing prevalence of PMS symptoms, and growing consumer interest in natural and preventive health products.

Market Growth Drivers:

Several factors are fueling growth in the global PMS & menstrual health supplements market, notably increasing consumer focus on women’s health and preventive care. The high prevalence of PMS symptoms—including mood changes, bloating, and discomfort—is prompting greater demand for effective, natural solutions. Consumers’ preference for clean-label and plant-based products is stimulating innovation in product formulations. Additionally, social media influence and targeted marketing campaigns are boosting visibility and driving consumer engagement. Growth in e-commerce and subscription-based models is further expanding market reach and ensuring steady product availability.

Market Restraints:

Despite promising growth prospects, the PMS & menstrual health supplements market faces challenges such as regulatory complexities, scientific validation of product claims, and competitive pressures. Strict regulations concerning health claims and labeling can result in increased costs and longer time-to-market for new products. Furthermore, insufficient clinical evidence for certain herbal ingredients can limit consumer trust and professional recommendations. Market saturation and price sensitivity pose challenges for new entrants and smaller players aiming to secure market share. Overcoming these obstacles requires significant investment in clinical research, clear communication with consumers, and robust quality standards.

Market Opportunities:

The PMS & menstrual health supplements market presents significant opportunities driven by advances in science, shifting consumer expectations, and evolving retail landscapes. Growing interest in personalized health solutions and hormone balance offers prospects for tailored supplement formulations. Innovations in delivery formats—such as gummies, chewables, and functional beverages—enhance consumer convenience and adherence. Additionally, increased awareness and destigmatization of menstrual health are expanding the market’s potential. Partnerships, investment in digital health tools, and educational initiatives will be essential for companies to capture emerging opportunities and sustain competitive advantage in this dynamic sector.

Key Questions Answered in the Report:

•What are the primary factors driving the growth of the PMS & menstrual health supplements market globally?
•Which supplement types and ingredients are driving consumer adoption across different sales channels?
•How are technological advancements reshaping the competitive landscape of the PMS & menstrual health supplements market?
•Who are the key players contributing to the PMS & menstrual health supplements market, and what strategies are they employing to maintain market relevance?
•What are the emerging trends and future prospects in the global PMS & menstrual health supplements market?

Competitive Intelligence and Business Strategy:

These companies invest in R&D to develop advanced supplement blends incorporating clinically studied ingredients such as chasteberry, magnesium, vitamin B6, and adaptogens targeting menstrual symptoms. Collaborations with women’s health influencers, healthcare professionals, and digital health platforms facilitate market reach and brand loyalty. Moreover, emphasis on transparency, sustainability, and educating consumers on menstrual wellness fosters market growth and enhances trust in the rapidly evolving menstrual health supplements landscape.

Key Companies Profiled:

•Herbalife International of America, Inc.
•Rael
•ZIM LABORATORIES LIMITED
•Wild Nutrition® Ltd
•Perelel Health
•O POSITIV, INC.
•AdvaCare Pharma
•Pharmavite
•Nature's Bounty
•Amway India Enterprises Pvt. Ltd.
•USANA Health
•Looni
•Power Gummies
•Ogaenics
•Health and Her Ltd.
•JSHealth Vitamins
•Evelyn Health

PMS & Menstrual Health Supplements Market Research Segmentation:

The PMS & menstrual health supplements market encompasses a diverse range of products, ingredients, applications, and distribution channels, addressing various consumer needs and preferences.

By Product

•Single Nutritional Supplements
•Vitamins
•Minerals
•Herbal Supplements
•Others
•Combined Nutritional Supplements

By Consumer Group Outlook

•Premenstrual Syndrome (PMS)
•Perimenopause

By Formulation

•Capsules/Tablets
•Powder
•Softgels
•Others

By Sales Channel

•Hospital Pharmacies
•Retail Pharmacies
•Online Pharmacies

By Region

•North America
•Europe
•East Asia
•South Asia and Oceania
•Latin America
•Middle East and Africa

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Table of Contents

1. Executive Summary
1.1. Global PMS & Menstrual Health Supplements Market Snapshot, 2025 and 2032
1.2. Market Opportunity Assessment, 2025-2032, US$ Bn
1.3. Key Market Trends
1.4. Future Market Projections
1.5. Premium Market Insights
1.6. Industry Developments and Key Market Events
1.7. PMR Analysis and Recommendations
2. Market Overview
2.1. Market Scope and Definition
2.2. Market Dynamics
2.2.1. Drivers
2.2.2. Restraints
2.2.3. Opportunity
2.2.4. Key Trends
2.3. Macro-Economic Factors
2.3.1. Global Sectorial Outlook
2.3.2. Global GDP Growth Outlook
2.4. COVID-19 Impact Analysis
2.5. Forecast Factors - Relevance and Impact
3. Value Added Insights
3.1. Product Adoption Analysis
3.2. Regulatory Landscape
3.3. Value Chain Analysis
3.4. Key Deals and Mergers
3.5. PESTLE Analysis
3.6. Porter’s Five Force Analysis
4. Global PMS & Menstrual Health Supplements Market Outlook
4.1. Key Highlights
4.1.1. Market Size (US$ Bn) and Y-o-Y Growth
4.1.2. Absolute $ Opportunity
4.2. Market Size (US$ Bn) Analysis and Forecast
4.2.1. Historical Market Size (US$ Bn) Analysis, 2019-2024
4.2.2. Market Size (US$ Bn) Analysis and Forecast, 2025-2032
4.3. Global PMS & Menstrual Health Supplements Market Outlook: Product
4.3.1. Introduction / Key Findings
4.3.2. Historical Market Size (US$ Bn) Analysis, By Product, 2019-2024
4.3.3. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
4.3.3.1. Single Nutritional Supplements
4.3.3.1.1. Vitamins
4.3.3.1.2. Minerals
4.3.3.1.3. Herbal Supplements
4.3.3.1.4. Others
4.3.3.2. Combined Nutritional Supplements
4.3.4. Market Attractiveness Analysis: Product
4.4. Global PMS & Menstrual Health Supplements Market Outlook: Consumer Group Outlook
4.4.1. Introduction / Key Findings
4.4.2. Historical Market Size (US$ Bn) Analysis, By Consumer Group Outlook, 2019-2024
4.4.3. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
4.4.3.1. Premenstrual Syndrome (PMS)
4.4.3.2. Perimenopause
4.4.4. Market Attractiveness Analysis: Consumer Group Outlook
4.5. Global PMS & Menstrual Health Supplements Market Outlook: Formulation
4.5.1. Introduction / Key Findings
4.5.2. Historical Market Size (US$ Bn) Analysis, By Formulation, 2019-2024
4.5.3. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
4.5.3.1. Capsules/Tablets
4.5.3.2. Powder
4.5.3.3. Softgels
4.5.3.4. Others
4.5.4. Market Attractiveness Analysis: Formulation
4.6. Global PMS & Menstrual Health Supplements Market Outlook: Sales channel
4.6.1. Introduction / Key Findings
4.6.2. Historical Market Size (US$ Bn) Analysis, By Sales channel, 2019-2024
4.6.3. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
4.6.3.1. Hospital Pharmacies
4.6.3.2. Retail Pharmacies
4.6.3.3. Online Pharmacies
4.6.4. Market Attractiveness Analysis: Sales channel
5. Global PMS & Menstrual Health Supplements Market Outlook: Region
5.1. Key Highlights
5.2. Historical Market Size (US$ Bn) Analysis, By Region, 2019-2024
5.3. Market Size (US$ Bn) Analysis and Forecast, By Region, 2025-2032
5.3.1. North America
5.3.2. Europe
5.3.3. East Asia
5.3.4. South Asia and Oceania
5.3.5. Latin America
5.3.6. Middle East & Africa
5.4. Market Attractiveness Analysis: Region
6. North America PMS & Menstrual Health Supplements Market Outlook
6.1. Key Highlights
6.2. Historical Market Size (US$ Bn) Analysis, By Market, 2019-2024
6.2.1. By Country
6.2.2. By Product
6.2.3. By Consumer Group Outlook
6.2.4. By Formulation
6.2.5. By Sales channel
6.3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025-2032
6.3.1. U.S.
6.3.2. Canada
6.4. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
6.4.1. Single Nutritional Supplements
6.4.1.1. Vitamins
6.4.1.2. Minerals
6.4.1.3. Herbal Supplements
6.4.1.4. Others
6.4.2. Combined Nutritional Supplements
6.5. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
6.5.1. Premenstrual Syndrome (PMS)
6.5.2. Perimenopause
6.6. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
6.6.1. Capsules/Tablets
6.6.2. Powder
6.6.3. Softgels
6.6.4. Others
6.7. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
6.7.1. Hospital Pharmacies
6.7.2. Retail Pharmacies
6.7.3. Online Pharmacies
6.8. Market Attractiveness Analysis
7. Europe PMS & Menstrual Health Supplements Market Outlook
7.1. Key Highlights
7.2. Historical Market Size (US$ Bn) Analysis, By Market, 2019-2024
7.2.1. By Country
7.2.2. By Product
7.2.3. By Consumer Group Outlook
7.2.4. By Formulation
7.2.5. By Sales channel
7.3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025-2032
7.3.1. Germany
7.3.2. France
7.3.3. U.K.
7.3.4. Italy
7.3.5. Spain
7.3.6. Russia
7.3.7. Turkey
7.3.8. Rest of Europe
7.4. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
7.4.1. Single Nutritional Supplements
7.4.1.1. Vitamins
7.4.1.2. Minerals
7.4.1.3. Herbal Supplements
7.4.1.4. Others
7.4.2. Combined Nutritional Supplements
7.5. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
7.5.1. Premenstrual Syndrome (PMS)
7.5.2. Perimenopause
7.6. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
7.6.1. Capsules/Tablets
7.6.2. Powder
7.6.3. Softgels
7.6.4. Others
7.7. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
7.7.1. Hospital Pharmacies
7.7.2. Retail Pharmacies
7.7.3. Online Pharmacies
7.8. Market Attractiveness Analysis
8. East Asia PMS & Menstrual Health Supplements Market Outlook
8.1. Key Highlights
8.2. Historical Market Size (US$ Bn) Analysis, By Market, 2019-2024
8.2.1. By Country
8.2.2. By Product
8.2.3. By Consumer Group Outlook
8.2.4. By Formulation
8.2.5. By Sales channel
8.3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025-2032
8.3.1. China
8.3.2. Japan
8.3.3. South Korea
8.4. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
8.4.1. Single Nutritional Supplements
8.4.1.1. Vitamins
8.4.1.2. Minerals
8.4.1.3. Herbal Supplements
8.4.1.4. Others
8.4.2. Combined Nutritional Supplements
8.5. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
8.5.1. Premenstrual Syndrome (PMS)
8.5.2. Perimenopause
8.6. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
8.6.1. Capsules/Tablets
8.6.2. Powder
8.6.3. Softgels
8.6.4. Others
8.7. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
8.7.1. Hospital Pharmacies
8.7.2. Retail Pharmacies
8.7.3. Online Pharmacies
8.8. Market Attractiveness Analysis
9. South Asia & Oceania PMS & Menstrual Health Supplements Market Outlook
9.1. Key Highlights
9.2. Historical Market Size (US$ Bn) Analysis, By Market, 2019-2024
9.2.1. By Country
9.2.2. By Product
9.2.3. By Consumer Group Outlook
9.2.4. By Formulation
9.2.5. By Sales channel
9.3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025-2032
9.3.1. India
9.3.2. Southeast Asia
9.3.3. ANZ
9.3.4. Rest of South Asia & Oceania
9.4. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
9.4.1. Single Nutritional Supplements
9.4.1.1. Vitamins
9.4.1.2. Minerals
9.4.1.3. Herbal Supplements
9.4.1.4. Others
9.4.2. Combined Nutritional Supplements
9.5. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
9.5.1. Premenstrual Syndrome (PMS)
9.5.2. Perimenopause
9.6. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
9.6.1. Capsules/Tablets
9.6.2. Powder
9.6.3. Softgels
9.6.4. Others
9.7. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
9.7.1. Hospital Pharmacies
9.7.2. Retail Pharmacies
9.7.3. Online Pharmacies
9.8. Market Attractiveness Analysis
10. Latin America PMS & Menstrual Health Supplements Market Outlook
10.1. Key Highlights
10.2. Historical Market Size (US$ Bn) Analysis, By Market, 2019-2024
10.2.1. By Country
10.2.2. By Product
10.2.3. By Consumer Group Outlook
10.2.4. By Formulation
10.2.5. By Sales channel
10.3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025-2032
10.3.1. Brazil
10.3.2. Mexico
10.3.3. Rest of Latin America
10.4. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
10.4.1. Single Nutritional Supplements
10.4.1.1. Vitamins
10.4.1.2. Minerals
10.4.1.3. Herbal Supplements
10.4.1.4. Others
10.4.2. Combined Nutritional Supplements
10.5. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
10.5.1. Premenstrual Syndrome (PMS)
10.5.2. Perimenopause
10.6. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
10.6.1. Capsules/Tablets
10.6.2. Powder
10.6.3. Softgels
10.6.4. Others
10.7. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
10.7.1. Hospital Pharmacies
10.7.2. Retail Pharmacies
10.7.3. Online Pharmacies
10.8. Market Attractiveness Analysis
11. Middle East & Africa PMS & Menstrual Health Supplements Market Outlook
11.1. Key Highlights
11.2. Historical Market Size (US$ Bn) Analysis, By Market, 2019-2024
11.2.1. By Country
11.2.2. By Product
11.2.3. By Consumer Group Outlook
11.2.4. By Formulation
11.2.5. By Sales channel
11.3. Market Size (US$ Bn) Analysis and Forecast, By Country, 2025-2032
11.3.1. GCC Countries
11.3.2. Egypt
11.3.3. South Africa
11.3.4. Northern Africa
11.3.5. Rest of Middle East & Africa
11.4. Market Size (US$ Bn) Analysis and Forecast, By Product, 2025-2032
11.4.1. Single Nutritional Supplements
11.4.1.1. Vitamins
11.4.1.2. Minerals
11.4.1.3. Herbal Supplements
11.4.1.4. Others
11.4.2. Combined Nutritional Supplements
11.5. Market Size (US$ Bn) Analysis and Forecast, By Consumer Group Outlook, 2025-2032
11.5.1. Premenstrual Syndrome (PMS)
11.5.2. Perimenopause
11.6. Market Size (US$ Bn) Analysis and Forecast, By Formulation, 2025-2032
11.6.1. Capsules/Tablets
11.6.2. Powder
11.6.3. Softgels
11.6.4. Others
11.7. Market Size (US$ Bn) Analysis and Forecast, By Sales channel, 2025-2032
11.7.1. Hospital Pharmacies
11.7.2. Retail Pharmacies
11.7.3. Online Pharmacies
11.8. Market Attractiveness Analysis
12. Competition Landscape
12.1. Market Share Analysis, 2024
12.2. Market Structure
12.2.1. Competition Intensity Mapping By Market
12.2.2. Competition Dashboard
12.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
12.3.1. Herbalife International of America, Inc.
12.3.1.1. Overview
12.3.1.2. Segments and Product
12.3.1.3. Key Financials
12.3.1.4. Market Developments
12.3.1.5. Market Strategy
12.3.2. Rael
12.3.3. ZIM LABORATORIES LIMITED
12.3.4. Wild Nutrition® Ltd
12.3.5. Perelel Health
12.3.6. O POSITIV, INC.
12.3.7. AdvaCare Pharma
12.3.8. Pharmavite
12.3.9. Nature's Bounty
12.3.10. Amway India Enterprises Pvt. Ltd.
12.3.11. USANA Health
12.3.12. Looni
12.3.13. Power Gummies
12.3.14. Ogaenics
12.3.15. Health and Her Ltd.
12.3.16. JSHealth Vitamins
12.3.17. Evelyn Health
13. Appendix
13.1. Research Methodology
13.2. Research Assumptions
13.3. Acronyms and Abbreviations