Summary

The global Electric Underfloor Heating market size was US$ 2933 million in 2024 and is forecast to a readjusted size of US$ 3728 million by 2031 with a CAGR of 3.6% during the forecast period 2025-2031.
By 2025, the evolving U.S. tariff policy is poised to inject considerable uncertainty into the global economic landscape. This report delves into the latest U.S. tariff measures and the corresponding policy responses across the globe, evaluating their impacts on Electric Underfloor Heating market competitiveness, regional economic performance, and supply chain configurations.
In 2024, global Electric Underfloor Heating production reached approximately 70 million square meter, with an average global market price of around US$ 42 per square meter. Electric underfloor heating is a heating system installed beneath the floor surface that uses electric heating cables or mats to generate and radiate heat evenly throughout a room. Unlike traditional radiator-based heating, electric underfloor heating provides consistent, radiant warmth from the floor up, enhancing comfort and energy efficiency. It is commonly used in residential, commercial, and renovation projects and can be easily integrated with thermostats and smart-home controls for precise temperature management. The system is valued for its space-saving design, quick installation (especially in thin-mat systems), and ability to maintain uniform indoor temperatures without visible heating units. The gross profit margin for Electric Underfloor Heating typically ranges from 20% to 35% across the supply chain, with significant variation based on product type, market positioning, and sales channel.
The electric underfloor heating market is experiencing steady growth, driven by increasing demand for energy-efficient, comfortable, and space-saving heating solutions in residential, commercial, and renovation projects. Electric systems are favored for their relatively easy installation, rapid response time, and compatibility with smart thermostats and home automation technologies, allowing precise temperature control and energy management. Market growth is supported by stricter building energy-efficiency regulations, rising awareness of low-carbon heating solutions, and the expansion of new housing and renovation projects, particularly in Europe, North America, and the Asia-Pacific region. Key drivers include consumer preference for invisible, unobtrusive heating, integration with renewable energy sources such as heat pumps, and the push for improved indoor comfort. Business opportunities exist across system manufacturing, installation services, smart temperature controls, insulation materials, and long-term maintenance solutions. Overall, the electric underfloor heating market is characterized by technological innovation, policy-driven adoption, and increasing consumer awareness of energy-efficient and modern heating solutions. The electric underfloor heating supply chain spans from raw material sourcing to manufacturing, distribution, installation, and after-sales services. At the upstream level, it relies on suppliers of electric heating cables or mats, insulation materials, thermostats, sensors, manifolds, and electronic control components, all of which ensure system safety, efficiency, and durability. The midstream segment consists of manufacturers who design and produce electric underfloor heating systems, integrating heating elements, control units, and insulation layers into complete solutions suitable for residential, commercial, and renovation projects. This stage also involves product testing, quality assurance, and certification to comply with building codes and energy-efficiency standards. Downstream, distributors, wholesalers, retailers, and professional installation contractors provide sales, system design, on-site installation, commissioning, and integration with smart thermostats or home automation systems. After-sales services, including maintenance, troubleshooting, and system upgrades, are crucial for ensuring long-term performance and customer satisfaction. Overall, the electric underfloor heating supply chain is characterized by technological integration, multi-channel distribution, and increasing emphasis on energy efficiency, smart-home compatibility, and sustainable building practices. The demand for electric underfloor heating is steadily growing, driven by increasing awareness of energy efficiency, indoor comfort, and modern home design preferences. Electric systems are widely adopted in residential, commercial, and renovation projects due to their easy installation, rapid response time, and compatibility with smart thermostats and home automation systems for precise temperature control. Stricter building energy-efficiency regulations, rising adoption of low-carbon heating solutions, and expansion of new construction and refurbishment projects further fuel market growth. Key growth drivers include the appeal of unobtrusive, space-saving heating, integration with renewable energy sources such as heat pumps, and improved indoor comfort. Business opportunities exist across system manufacturing, professional installation services, insulation materials, smart thermostat solutions, and long-term maintenance services. Companies offering energy-efficient, technologically advanced, and quick-installation solutions are particularly well positioned to capture market share. Overall, the electric underfloor heating sector presents strong growth potential, supported by technological innovation, regulatory policies, and increasing consumer preference for comfortable, efficient, and modern heating solutions.
The global Electric Underfloor Heating market is strategically segmented by company, region (country), by Type, and by Application. This report empowers stakeholders to capitalize on emerging opportunities, optimize product strategies, and outperform competitors through data-driven insights on sales, revenue, and forecasts across regions, by Type, and by Application for 2020-2031.
Market Segmentation
By Company:
Danfoss A/S
Uponor
Nexans
Robert Bosch
Honeywell
Schneider Electric
Purmo Group
Rehau
Raychem
Resideo Technologies
Emerson
Daikin
SunTouch
Warmup
Rexva
STEP Warmfloor
VASCO
Arkon Heating Systems
Flexel
Hemstedt
ThermoSoft
By Type: (Dominant Segment vs High-Margin Innovation)
Heating Cable
Heating Film
Other
By Application: (Core Demand Driver vs Emerging Opportunity)
Residential Building
Commercial Building
Other
By Region
Macro-Regional Analysis: Market Size & Growth Forecasts
- North America
- Europe
- Asia-Pacific
- South America
- Middle East & Africa
Micro-Local Market Deep Dive: Strategic Insights
- Competitive Landscape: Player dominance vs. disruptors (e.g., Danfoss A/S in Europe)
- Emerging Product Trends: Heating Cable adoption vs. Heating Film premiumization
- Demand-Side Dynamics: Residential Building growth in China vs. Commercial Building potential in North America
- Localized Consumer Needs: Regulatory hurdles in EU vs. price sensitivity in India
Focus Markets:
North America
Europe
China
Japan
(Additional regions can be customized based on client needs.)
Chapter Outline
Chapter 1: Report scope, executive summary, and market evolution scenarios (short/mid/long term).
Chapter 2: Quantitative analysis of Electric Underfloor Heating market size and growth potential at global, regional, and country levels.
Chapter 3: Competitive benchmarking of manufacturers (revenue, market share, M&A, R&D focus).
Chapter 4: Type-based segmentation analysis – Uncovering blue ocean markets (e.g., Heating Film in China).
Chapter 5: Application-based segmentation analysis – High-growth downstream opportunities (e.g., Commercial Building in India).
Chapter 6: Regional sales and revenue breakdown by company, type, application and customer.
Chapter 7: Key manufacturer profiles – Financials, product portfolios, and strategic developments.
Chapter 8: Market dynamics – Drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 9: Actionable conclusions and strategic recommendations.
Why This Report?
This is not just another market study. By fusing global trend analysis with hyper-local operational intelligence, we deliver:
- Risk-Controlled Market Entry: Navigate regulatory complexities in focus markets (e.g., China’s policies).
- Product Portfolio Optimization: Align offerings with regional preferences (e.g., Heating Cable dominance in Europe vs. Heating Film demand in MEA).
- Competitor Counterstrategies: Decode player tactics in fragmented vs. consolidated markets.

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Table of Contents

1 Market Overview
1.1 Electric Underfloor Heating Product Scope
1.2 Electric Underfloor Heating by Type
1.2.1 Global Electric Underfloor Heating Sales by Type (2020 & 2024 & 2031)
1.2.2 Heating Cable
1.2.3 Heating Film
1.2.4 Other
1.3 Electric Underfloor Heating by Application
1.3.1 Global Electric Underfloor Heating Sales Comparison by Application (2020 & 2024 & 2031)
1.3.2 Residential Building
1.3.3 Commercial Building
1.3.4 Other
1.4 Global Electric Underfloor Heating Market Estimates and Forecasts (2020-2031)
1.4.1 Global Electric Underfloor Heating Market Size in Value Growth Rate (2020-2031)
1.4.2 Global Electric Underfloor Heating Market Size in Volume Growth Rate (2020-2031)
1.4.3 Global Electric Underfloor Heating Price Trends (2020-2031)
1.5 Assumptions and Limitations
2 Market Size and Prospective by Region
2.1 Global Electric Underfloor Heating Market Size by Region: 2020 VS 2024 VS 2031
2.2 Global Electric Underfloor Heating Retrospective Market Scenario by Region (2020-2025)
2.2.1 Global Electric Underfloor Heating Sales Market Share by Region (2020-2025)
2.2.2 Global Electric Underfloor Heating Revenue Market Share by Region (2020-2025)
2.3 Global Electric Underfloor Heating Market Estimates and Forecasts by Region (2026-2031)
2.3.1 Global Electric Underfloor Heating Sales Estimates and Forecasts by Region (2026-2031)
2.3.2 Global Electric Underfloor Heating Revenue Forecast by Region (2026-2031)
2.4 Major Region and Emerging Market Analysis
2.4.1 North America Electric Underfloor Heating Market Size and Prospective (2020-2031)
2.4.2 Europe Electric Underfloor Heating Market Size and Prospective (2020-2031)
2.4.3 China Electric Underfloor Heating Market Size and Prospective (2020-2031)
2.4.4 Japan Electric Underfloor Heating Market Size and Prospective (2020-2031)
3 Global Market Size by Type
3.1 Global Electric Underfloor Heating Historic Market Review by Type (2020-2025)
3.1.1 Global Electric Underfloor Heating Sales by Type (2020-2025)
3.1.2 Global Electric Underfloor Heating Revenue by Type (2020-2025)
3.1.3 Global Electric Underfloor Heating Price by Type (2020-2025)
3.2 Global Electric Underfloor Heating Market Estimates and Forecasts by Type (2026-2031)
3.2.1 Global Electric Underfloor Heating Sales Forecast by Type (2026-2031)
3.2.2 Global Electric Underfloor Heating Revenue Forecast by Type (2026-2031)
3.2.3 Global Electric Underfloor Heating Price Forecast by Type (2026-2031)
3.3 Different Types Electric Underfloor Heating Representative Players
4 Global Market Size by Application
4.1 Global Electric Underfloor Heating Historic Market Review by Application (2020-2025)
4.1.1 Global Electric Underfloor Heating Sales by Application (2020-2025)
4.1.2 Global Electric Underfloor Heating Revenue by Application (2020-2025)
4.1.3 Global Electric Underfloor Heating Price by Application (2020-2025)
4.2 Global Electric Underfloor Heating Market Estimates and Forecasts by Application (2026-2031)
4.2.1 Global Electric Underfloor Heating Sales Forecast by Application (2026-2031)
4.2.2 Global Electric Underfloor Heating Revenue Forecast by Application (2026-2031)
4.2.3 Global Electric Underfloor Heating Price Forecast by Application (2026-2031)
4.3 New Sources of Growth in Electric Underfloor Heating Application
5 Competition Landscape by Players
5.1 Global Electric Underfloor Heating Sales by Players (2020-2025)
5.2 Global Top Electric Underfloor Heating Players by Revenue (2020-2025)
5.3 Global Electric Underfloor Heating Market Share by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Electric Underfloor Heating as of 2024)
5.4 Global Electric Underfloor Heating Average Price by Company (2020-2025)
5.5 Global Key Manufacturers of Electric Underfloor Heating, Manufacturing Sites & Headquarters
5.6 Global Key Manufacturers of Electric Underfloor Heating, Product Type & Application
5.7 Global Key Manufacturers of Electric Underfloor Heating, Date of Enter into This Industry
5.8 Manufacturers Mergers & Acquisitions, Expansion Plans
6 Region Analysis
6.1 North America Market: Players, Segments, Downstream and Major Customers
6.1.1 North America Electric Underfloor Heating Sales by Company
6.1.1.1 North America Electric Underfloor Heating Sales by Company (2020-2025)
6.1.1.2 North America Electric Underfloor Heating Revenue by Company (2020-2025)
6.1.2 North America Electric Underfloor Heating Sales Breakdown by Type (2020-2025)
6.1.3 North America Electric Underfloor Heating Sales Breakdown by Application (2020-2025)
6.1.4 North America Electric Underfloor Heating Major Customer
6.1.5 North America Market Trend and Opportunities
6.2 Europe Market: Players, Segments, Downstream and Major Customers
6.2.1 Europe Electric Underfloor Heating Sales by Company
6.2.1.1 Europe Electric Underfloor Heating Sales by Company (2020-2025)
6.2.1.2 Europe Electric Underfloor Heating Revenue by Company (2020-2025)
6.2.2 Europe Electric Underfloor Heating Sales Breakdown by Type (2020-2025)
6.2.3 Europe Electric Underfloor Heating Sales Breakdown by Application (2020-2025)
6.2.4 Europe Electric Underfloor Heating Major Customer
6.2.5 Europe Market Trend and Opportunities
6.3 China Market: Players, Segments, Downstream and Major Customers
6.3.1 China Electric Underfloor Heating Sales by Company
6.3.1.1 China Electric Underfloor Heating Sales by Company (2020-2025)
6.3.1.2 China Electric Underfloor Heating Revenue by Company (2020-2025)
6.3.2 China Electric Underfloor Heating Sales Breakdown by Type (2020-2025)
6.3.3 China Electric Underfloor Heating Sales Breakdown by Application (2020-2025)
6.3.4 China Electric Underfloor Heating Major Customer
6.3.5 China Market Trend and Opportunities
6.4 Japan Market: Players, Segments, Downstream and Major Customers
6.4.1 Japan Electric Underfloor Heating Sales by Company
6.4.1.1 Japan Electric Underfloor Heating Sales by Company (2020-2025)
6.4.1.2 Japan Electric Underfloor Heating Revenue by Company (2020-2025)
6.4.2 Japan Electric Underfloor Heating Sales Breakdown by Type (2020-2025)
6.4.3 Japan Electric Underfloor Heating Sales Breakdown by Application (2020-2025)
6.4.4 Japan Electric Underfloor Heating Major Customer
6.4.5 Japan Market Trend and Opportunities
7 Company Profiles and Key Figures
7.1 Danfoss A/S
7.1.1 Danfoss A/S Company Information
7.1.2 Danfoss A/S Business Overview
7.1.3 Danfoss A/S Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.1.4 Danfoss A/S Electric Underfloor Heating Products Offered
7.1.5 Danfoss A/S Recent Development
7.2 Uponor
7.2.1 Uponor Company Information
7.2.2 Uponor Business Overview
7.2.3 Uponor Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.2.4 Uponor Electric Underfloor Heating Products Offered
7.2.5 Uponor Recent Development
7.3 Nexans
7.3.1 Nexans Company Information
7.3.2 Nexans Business Overview
7.3.3 Nexans Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.3.4 Nexans Electric Underfloor Heating Products Offered
7.3.5 Nexans Recent Development
7.4 Robert Bosch
7.4.1 Robert Bosch Company Information
7.4.2 Robert Bosch Business Overview
7.4.3 Robert Bosch Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.4.4 Robert Bosch Electric Underfloor Heating Products Offered
7.4.5 Robert Bosch Recent Development
7.5 Honeywell
7.5.1 Honeywell Company Information
7.5.2 Honeywell Business Overview
7.5.3 Honeywell Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.5.4 Honeywell Electric Underfloor Heating Products Offered
7.5.5 Honeywell Recent Development
7.6 Schneider Electric
7.6.1 Schneider Electric Company Information
7.6.2 Schneider Electric Business Overview
7.6.3 Schneider Electric Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.6.4 Schneider Electric Electric Underfloor Heating Products Offered
7.6.5 Schneider Electric Recent Development
7.7 Purmo Group
7.7.1 Purmo Group Company Information
7.7.2 Purmo Group Business Overview
7.7.3 Purmo Group Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.7.4 Purmo Group Electric Underfloor Heating Products Offered
7.7.5 Purmo Group Recent Development
7.8 Rehau
7.8.1 Rehau Company Information
7.8.2 Rehau Business Overview
7.8.3 Rehau Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.8.4 Rehau Electric Underfloor Heating Products Offered
7.8.5 Rehau Recent Development
7.9 Raychem
7.9.1 Raychem Company Information
7.9.2 Raychem Business Overview
7.9.3 Raychem Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.9.4 Raychem Electric Underfloor Heating Products Offered
7.9.5 Raychem Recent Development
7.10 Resideo Technologies
7.10.1 Resideo Technologies Company Information
7.10.2 Resideo Technologies Business Overview
7.10.3 Resideo Technologies Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.10.4 Resideo Technologies Electric Underfloor Heating Products Offered
7.10.5 Resideo Technologies Recent Development
7.11 Emerson
7.11.1 Emerson Company Information
7.11.2 Emerson Business Overview
7.11.3 Emerson Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.11.4 Emerson Electric Underfloor Heating Products Offered
7.11.5 Emerson Recent Development
7.12 Daikin
7.12.1 Daikin Company Information
7.12.2 Daikin Business Overview
7.12.3 Daikin Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.12.4 Daikin Electric Underfloor Heating Products Offered
7.12.5 Daikin Recent Development
7.13 SunTouch
7.13.1 SunTouch Company Information
7.13.2 SunTouch Business Overview
7.13.3 SunTouch Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.13.4 SunTouch Electric Underfloor Heating Products Offered
7.13.5 SunTouch Recent Development
7.14 Warmup
7.14.1 Warmup Company Information
7.14.2 Warmup Business Overview
7.14.3 Warmup Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.14.4 Warmup Electric Underfloor Heating Products Offered
7.14.5 Warmup Recent Development
7.15 Rexva
7.15.1 Rexva Company Information
7.15.2 Rexva Business Overview
7.15.3 Rexva Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.15.4 Rexva Electric Underfloor Heating Products Offered
7.15.5 Rexva Recent Development
7.16 STEP Warmfloor
7.16.1 STEP Warmfloor Company Information
7.16.2 STEP Warmfloor Business Overview
7.16.3 STEP Warmfloor Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.16.4 STEP Warmfloor Electric Underfloor Heating Products Offered
7.16.5 STEP Warmfloor Recent Development
7.17 VASCO
7.17.1 VASCO Company Information
7.17.2 VASCO Business Overview
7.17.3 VASCO Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.17.4 VASCO Electric Underfloor Heating Products Offered
7.17.5 VASCO Recent Development
7.18 Arkon Heating Systems
7.18.1 Arkon Heating Systems Company Information
7.18.2 Arkon Heating Systems Business Overview
7.18.3 Arkon Heating Systems Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.18.4 Arkon Heating Systems Electric Underfloor Heating Products Offered
7.18.5 Arkon Heating Systems Recent Development
7.19 Flexel
7.19.1 Flexel Company Information
7.19.2 Flexel Business Overview
7.19.3 Flexel Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.19.4 Flexel Electric Underfloor Heating Products Offered
7.19.5 Flexel Recent Development
7.20 Hemstedt
7.20.1 Hemstedt Company Information
7.20.2 Hemstedt Business Overview
7.20.3 Hemstedt Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.20.4 Hemstedt Electric Underfloor Heating Products Offered
7.20.5 Hemstedt Recent Development
7.21 ThermoSoft
7.21.1 ThermoSoft Company Information
7.21.2 ThermoSoft Business Overview
7.21.3 ThermoSoft Electric Underfloor Heating Sales, Revenue and Gross Margin (2020-2025)
7.21.4 ThermoSoft Electric Underfloor Heating Products Offered
7.21.5 ThermoSoft Recent Development
8 Electric Underfloor Heating Manufacturing Cost Analysis
8.1 Electric Underfloor Heating Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Key Suppliers of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.3 Manufacturing Process Analysis of Electric Underfloor Heating
8.4 Electric Underfloor Heating Industrial Chain Analysis
9 Marketing Channel, Distributors and Customers
9.1 Marketing Channel
9.2 Electric Underfloor Heating Distributors List
9.3 Electric Underfloor Heating Customers
10 Electric Underfloor Heating Market Dynamics
10.1 Electric Underfloor Heating Industry Trends
10.2 Electric Underfloor Heating Market Drivers
10.3 Electric Underfloor Heating Market Challenges
10.4 Electric Underfloor Heating Market Restraints
11 Research Findings and Conclusion
12 Appendix
12.1 Research Methodology
12.1.1 Methodology/Research Approach
12.1.1.1 Research Programs/Design
12.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
12.1.2 Data Source
12.1.2.1 Secondary Sources
12.1.2.2 Primary Sources
12.2 Author Details
12.3 Disclaimer