Summary

City Profile - Vienna; Comprehensive overview of the city, PEST analysis and analysis of key industries including technology, tourism and hospitality, construction and retail

Summary

“City Profile - Vienna” provides historical and forecast data on key city level metrics along with analytical coverage of the latest political, economic, social, technological, infrastructural, legal and environmental issues affecting Vienna.
The report contains detailed tourism, retail, construction, technology and public infrastructure data and insight into economic, social, and industry trends.

In 2025, Vienna’s metropolitan economy steadied after a mild downturn and is set for gradual growth, underpinned by services, innovation, and tourism. Its GVA is overwhelmingly service-led, with industry a much smaller contributor and agriculture negligible; within services, trade/transport/hospitality/information lead, followed by finance/real estate and public and community services.

Scope

- In 2025, Vienna tourism trended upward, led by international leisure visitors and business events, supported by active destination marketing.
- In 2025-2026, Vienna’s construction market shifted from decline to cautious stability, with projects moving toward denser, more affordable, energy-efficient housing.
- Over 2030-2040, Vienna’s development focus increasingly prioritizes circular construction and reuse/refurbishment, alongside long-term transport and public infrastructure expansion.

Reasons to Buy

- Gain a comprehensive knowledge of future economic and demographic trends and understand the performance of various sectors within the city._x000D_
- Analyze and understand the business environment in the city to align your investment and expansion strategies. _x000D_
- The report helps to drive a conclusion in choosing a suitable city to invest or expand according to your business structure._x000D_
- Explore new opportunities in the hospitality, tourism, construction, real estate and retail sectors.

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Table of Contents

Table of Contents
City Snapshot
PEST Analysis
Political
Economic
Social
Technology and Infrastructure
Communications
Internal Transport Networks
Connectivity
Airports
Port
Business Environment Analysis
Travel and Tourism
Tourism Flows
Hotels
Attractions
Events
Construction and Real Estate
Investment
Real Estate Market
Retail
Retail Market
Consumption, Income and Prices
About MarketLine
Contact Us

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List of Tables/Graphs

List of Tables
Table 1: Vienna metropolitan area - key facts (estimates), 2025
Table 2: Vienna metropolitan area- real GDP and real GDP growth, 2000-35
Table 3: Vienna metropolitan area- economic growth comparison (Index 2015=100), 2000-35
Table 4: Vienna metropolitan area- GDP per capita comparison, 2000-35 ($)
Table 5: Vienna metropolitan area- employment structure, 2000-35 (% of total)
Table 6: Vienna metropolitan area - main universities, 2025
Table 7: Vienna metropolitan area - population comparison, 2000-35 (million)
Table 8: Vienna metropolitan area - population by age, 2000-35 (% of total)
Table 9: Vienna metropolitan area - mass transit network indicators, 2025
Table 10: Vienna metropolitan area - Vienna International Airport, key indicators, 2020-26*
Table 11: Vienna city - tourist arrivals, 2021-25 (number)
Table 12: Vienna city - international arrivals by country of residence, 2021-25 (number)
Table 13: Vienna city - overnight stays, 2021-26* (number)
Table 14: Vienna city - hotel accommodation, 2021-25 (number)
Table 15: Vienna city - hotel KPIs, 2021-25 (number)
Table 16: Vienna metropolitan area - UNESCO World Heritage Sites
Table 17: Vienna metropolitan area - MICE and other events
List of Figures
Figure 1: Vienna metropolitan area- real GDP and real GDP growth, 2000-35
Figure 2: Vienna metropolitan area- economic growth comparison (Index 2015=100), 2000-35
Figure 3: Vienna metropolitan area- GDP per capita comparison, 2000-35
Figure 4: Vienna metropolitan area- employment structure, 2000-35 (% of total)
Figure 5: Vienna metropolitan area - population comparison, 2000-35
Figure 6: Vienna metropolitan area - population by age, 2000-35 (% of total)