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 モロッコのヘアケアHair Care in Morocco 2021年、COVID-19関連の規制が徐々に緩和され、現地の消費者が徐々に家庭環境以外での仕事や付き合いに戻り、ヘアケアの成長率をより強く押し上げることになった。2021年、カラー剤はプラス成長を示したが、この... もっと見る
サマリー2021年、COVID-19関連の規制が徐々に緩和され、現地の消費者が徐々に家庭環境以外での仕事や付き合いに戻り、ヘアケアの成長率をより強く押し上げることになった。2021年、カラー剤はプラス成長を示したが、この成長率は他の製品分野と比較して低い。ヘアサロンの再開に伴い、カラー剤の需要は鈍化した。それでも、一部の消費者は、パンデミック時に自宅で成功する結果を得ることができると認識し、...Euromonitor Internationalの調査レポート「マレーシアのヘアケア」は、国レベルの市場規模と形状の包括的なガイドを提供しています。2017-2021年の最新小売販売データを提供し、成長を促進する部門を特定することができます。2026年までの予測では、市場がどのように変化していくかを説明しています。 対象製品：2in1製品、カラー剤、コンディショナーおよびトリートメント、ヘアロストリートメント、パーマおよびリラクサー、サロンプロフェッショナル向けヘアケア、シャンプー、スタイリング剤。 データ範囲：市場規模（履歴および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * ヘアケア市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定します。 * 競争環境、市場の主要プレーヤーと主要ブランドの理解。 * 5年後を予測することで、今後の市場動向を把握することができます。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Hair Care in MalaysiaEuromonitor International May 2022 List Of Contents And Tables HAIR CARE IN MALAYSIA KEY DATA FINDINGS 2021 DEVELOPMENTS Demand for hair care products increases as consumers return to working and socialising outside of the home Brands continue to explore themes of naturalness and ingredients with enhancing properties within hair care Consolidated competitive landscape with multinationals extending their lead in 2020 through consistent innovation PROSPECTS AND OPPORTUNITIES Hair care set to gain stronger growth momentum over the forecast period once restrictions relax Conditioners and treatments offers further potential for growth and innovation Consumers increasingly attracted to e-commerce for online-exclusive price promotions CATEGORY DATA Table 1 Sales of Hair Care by Category: Value 2016-2021 Table 2 Sales of Hair Care by Category: % Value Growth 2016-2021 Table 3 Sales of Hair Care by Premium vs Mass: % Value 2016-2021 Table 4 NBO Company Shares of Hair Care: % Value 2017-2021 Table 5 NBO Company Shares of Salon Professional Hair Care: % Value 2017-2021 Table 6 LBN Brand Shares of Hair Care: % Value 2018-2021 Table 7 LBN Brand Shares of Colourants: % Value 2018-2021 Table 8 LBN Brand Shares of Salon Professional Hair Care: % Value 2018-2021 Table 9 LBN Brand Shares of Styling Agents: % Value 2018-2021 Table 10 LBN Brand Shares of Premium Hair Care: % Value 2018-2021 Table 11 Forecast Sales of Hair Care by Category: Value 2021-2026 Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2021-2026 Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2021-2026 CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026 CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026 BEAUTY AND PERSONAL CARE IN MALAYSIA EXECUTIVE SUMMARY Beauty and personal care in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for beauty and personal care? MARKET DATA Table 14 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 20 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources
SummaryIn 2021, as COVID-19 related restrictions were gradually relaxed, local consumers gradually returned to working and socialising outside of the home environment, which drove up stronger growth rates for hair care. While colourants portrayed positive growth in 2021, this growth rate was lower compared to other product areas. As hair salons reopened, demand for colourants slowed down. Nonetheless, some consumers realised that they could achieve successful results at home during the pandemic and the... Table of ContentsHair Care in MalaysiaEuromonitor International May 2022 List Of Contents And Tables HAIR CARE IN MALAYSIA KEY DATA FINDINGS 2021 DEVELOPMENTS Demand for hair care products increases as consumers return to working and socialising outside of the home Brands continue to explore themes of naturalness and ingredients with enhancing properties within hair care Consolidated competitive landscape with multinationals extending their lead in 2020 through consistent innovation PROSPECTS AND OPPORTUNITIES Hair care set to gain stronger growth momentum over the forecast period once restrictions relax Conditioners and treatments offers further potential for growth and innovation Consumers increasingly attracted to e-commerce for online-exclusive price promotions CATEGORY DATA Table 1 Sales of Hair Care by Category: Value 2016-2021 Table 2 Sales of Hair Care by Category: % Value Growth 2016-2021 Table 3 Sales of Hair Care by Premium vs Mass: % Value 2016-2021 Table 4 NBO Company Shares of Hair Care: % Value 2017-2021 Table 5 NBO Company Shares of Salon Professional Hair Care: % Value 2017-2021 Table 6 LBN Brand Shares of Hair Care: % Value 2018-2021 Table 7 LBN Brand Shares of Colourants: % Value 2018-2021 Table 8 LBN Brand Shares of Salon Professional Hair Care: % Value 2018-2021 Table 9 LBN Brand Shares of Styling Agents: % Value 2018-2021 Table 10 LBN Brand Shares of Premium Hair Care: % Value 2018-2021 Table 11 Forecast Sales of Hair Care by Category: Value 2021-2026 Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2021-2026 Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2021-2026 CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026 CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026 BEAUTY AND PERSONAL CARE IN MALAYSIA EXECUTIVE SUMMARY Beauty and personal care in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for beauty and personal care? MARKET DATA Table 14 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 20 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources
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