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拡張現実向けスマートメガネ市場の分析と予測:消費者、企業、産業、スポーツ、医療、公共安全向けヘッドマウントディスプレイ、アシステッドリアリティメガネ、MR対応ホログラフィックディスプレイ、スマートヘルメット:市場分析と予測

Smart Augmented Reality Glasses

Head-Mounted Displays, Assisted Reality Glasses, Mixed Reality Holographic Displays, and Smart Helmets for Consumer, Enterprise, Industrial, Sports, Healthcare, and Public Safety Applications: Market Analysis and Forecasts

 

出版社 出版年月電子媒体価格ページ数図表数
Tractica LLC.
トラクティカ社
2017年3月US$4,200
1-5ユーザライセンス
79 81

サマリー

この調査レポートは、シンプルなヘッドアップディスプレイから複合現実感(MR - ミックスドリアリティ)対応ホログラフィックディスプレイやスマートヘルメットまで、多様なタイプの拡張現実対応スマートメガネ(スマートグラス)を調査しています。拡張現実対応スマートメガネの様々な応用市場については、一般ユーザ、企業、産業、公共安全、医療まで、詳細に解説しています。また、様々なハードウェアベンダとソフトウェアベンダの競合分析と、バリューチェーン内の企業への戦略的提言も掲載しています。2016年から2022年までの市場を地域別、用途別市場、コネクティビティ技術別に予測しています。

技術

  • 位置トラッキングと奥行きセンサ
  • AR(拡張現実)とユーザインタフェース
    • ジェスチャーコントロール
    • 音声コントロール
    • ホログラフィックタッチコントロール
      • 視界
      • ライト

用途

  • 消費者
  • 企業
  • 産業
  • 公共安全
  • スポーツ
  • 医療
  • その他
    • プロシューマー
    • 防衛
    • 教育

地域

  • 北米
  • 欧州
  • アジア太平洋地域
  • ラテンアメリカ
  • 中東とアフリカ

Report Dtails

The market for smart augmented reality (AR) glasses is in transition. Assisted reality headsets like Google Glass have not delivered on their promise, and remain niche products that continue to see pilot deployments in industrial and enterprise settings without any meaningful volumes. Slow sales cycles are partly to blame, but the market has also seen the emergence of a more compelling AR headset technology, that of mixed reality (MR). While assisted reality simply overlays digital information on your vision, MR has positional tracking and depth sensors to provide a more immersive experience, enabling interactions with holographic objects.

Microsoft HoloLens, which launched a developer kit in 2016, is one of the first true MR headsets in the market, and has been gaining momentum in commercial use cases across the enterprise, industrial, defense, and educational markets.  The question remains if Microsoft will be able to maintain the momentum, or whether it ends up like Google Glass, which failed to emerge beyond the commercial use cases.  Overall, the market for AR glasses will have different entry points with devices like HoloLens and Magic Leap at the top, modular devices like ODG’s R9 and Occipital Bridge in the middle, followed by assisted reality glasses at the lower end.  The high-end and medium-range smart AR glasses are likely to find usage in enterprise and consumer settings, while the lower-end assisted reality headsets with their glanceable interfaces are ideal for industrial usage where full-screen AR can be a distraction.  Tractica forecasts that the global market for smart AR glasses will grow from 150,000 unit shipments in 2016 to 22.8 million units annually by 2022.  These volumes will drive device revenue growth from $138.6 million in 2016 to $19.7 billion by 2022.

This Tractica report covers the various types of smart AR glasses, from simple assisted reality glasses to MR holographic displays and smart helmets. The different application markets for smart AR glasses that are covered in depth include consumer, enterprise, industrial, public safety, and healthcare. Competitive analysis of the various hardware and software vendors is provided, along with strategic recommendations for the various players in the value chain. This report also provides market forecasts ranging from 2016 to 2022 for smart AR glasses with data segmented by region, application market, and connectivity technology.

Key Questions Addressed:

  • What is the current technology and product landscape for smart AR glasses?
  • What is mixed reality and how will this impact the smart AR glasses market?
  • What are the main challenges facing smart AR glasses that could impact growth?
  • What are the prospects for smart AR glasses in various application markets: consumer, enterprise, industrial, public safety, healthcare, sports, and others?
  • What are the key opportunities for smart AR glasses in the enterprise market?
  • Which companies are driving innovation in the smart AR glasses market?
  • How can smart AR glasses vendors best position themselves to succeed in the long run?

Who Needs This Report?

  • Smart AR glasses vendors
  • Smart AR glasses software companies
  • Semiconductor and component companies
  • Content creation providers
  • Enterprise IT managers
  • Investor community


目次

Table of Contents

  1. Executive Summary
    1. Introduction
    2. Market Drivers
    3. Market Barriers
    4. Key Applications
    5. Market Forecasts
  2. Market Issues
    1. The Reality-Virtuality Continuum
    2. Definitions
    3. Market Drivers
      1. Pokémon Go Opened the Door for Outdoor Augmented Reality
      2. Augmented Reality Content Is the Key to Mass Adoption of Augmented Reality Headsets
      3. Social, Collaborative Entertainment Will Drive Virtual Reality and Augmented Reality into Living Rooms
      4. Hands-Free Is a Valuable Resource for Workplace Applications
      5. First-Person View Will Benefit Workplace Communications
      6. Smart Glasses Can Improve Industrial Workflows
      7. Collaborative Augmented Reality Is a Powerful Tool for Education and the Enterprise
    4. Market Barriers
      1. Social Acceptability and Ergonomics Key Issues to Overcome
      2. Increasing Automation, Artificial Intelligence, and Use of Robotics in Industrial Processes Could Impact Augmented Reality Headset Adoption
      3. Narrow Field of View Is a Major Drawback for Mixed Reality Headsets
      4. Manufacturing and Cost Challenges for Waveguide-Based Mixed Reality Headsets
    5. Key Applications
      1. Consumer
      2. Enterprise
        1. Collaborative Office Tool
        2. Three-Dimensional Modeling for Design, Architecture, and Animation
        3. Retail
        4. Desktop Replacement
      3. Industrial
        1. Warehouse/Logistics Applications
        2. Manufacturing Shop Floor Inspection
        3. Workflow Improvement
        4. Mobile Workforce Management and Field Guidance
        5. Control Data Visualization
      4. Public Safety
      5. Sports
      6. Healthcare
      7. Others
        1. Prosumer
        2. Defense
        3. Education
      8. Augmented Reality Glasses Software
  3. Technology Issues
    1. Technology Comparisons for Smart Glasses
    2. Positional Tracking and Depth Sensing
    3. User Interfaces for Augmented Reality Head-Mounted Displays
      1. Gesture Control
      2. Voice Control
      3. Holographic Touch Control
        1. Field of View
        2. Lighting
  4. Key Industry Players
    1. DAQRI
    2. Epson
    3. Google
    4. Kopin Corporation
    5. Lenovo
    6. Magic Leap
    7. Microsoft
    8. Meta Glasses
    9. Occipital
    10. Osterhaut Design Group (ODG)
    11. Recon Instruments (Part of Intel)
    12. Vuzix
    13. Additional Industry Players
  5. Market Forecasts
    1. Assisted Reality versus Mixed Reality
    2. Global and Regional Markets
    3. Application Markets
      1. Definitions
      2. Global Market
      3. North America
      4. Europe
      5. Asia Pacific
      6. Latin America
      7. Middle East & Africa
    4. Connectivity Technologies
    5. Conclusions
  6. Company Directory
  7. Acronym and Abbreviation List
  8. Table of Contents
  9. Table of Charts and Figures
  10. Scope of Study, Sources and Methodology, Notes

 

List of Charts, Figures, and Tables

Charts
  • Smart AR Glasses Shipments, World Markets: 2016-2022
  • Smart AR Glasses Device Revenue, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Type, World Markets: 2016-2022
  • Smart AR Glasses Shipment Share by Type, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Type, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, North America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, North America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Europe: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Europe: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Shipments by Connectivity Technology, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Revenue by Application Market, World Markets: 2016-2022
Figures
  • The Reality-Virtuality Continuum
  • Virtual Reality versus Assisted Reality versus Mixed Reality
  • Pokémon Go Outdoor Gameplay
  • Star Wars Experience on Magic Leap
  • Magic Leap Cinematic Reality Visualizations
  • Living Room Applications for Microsoft HoloLens
  • Collaborative Industrial Design in Mixed Reality
  • Amari Supercars Using GoInStore Smart Glasses Solution for Omnichannel Retail
  • Hewlett Packard’s MyRoom Virtual Assist Using Google Glass
  • Epson Drone Pilot Application
  • Royal Australian Air Force Three-Dimensional Visualization with HoloLens
  • Medical Anatomy Classroom Offered with HoloLens
  • Enterprise and Industrial Wearables Value Chain
  • Gesture Control for Construction Worker Application
  • Voice Control for Smart Glasses Application on Manufacturing Shop Floor
  • HoloLens Limitations in Field of View
  • DAQRI Smart Helmet
  • Epson Moverio BT-300 Smart Glasses
  • Magic Leap Product Diagram from Patent Filing
  • Magic Leap Desktop Demo
  • Microsoft HoloLens
  • Microsoft HoloLens Citi Trader Workstation Concept
  • Meta 2 Developer Edition Glasses
  • Occipital Bridge
  • ODG’s R9 Glasses
  • Recon Jet Pro
  • Vuzix Blade 3000 AR Smart Glasses for Prosumer and Consumer Applications
Tables
  • Smart AR Glasses Shipments, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Type, World Markets: 2016-2022
  • Smart AR Glasses Device Revenue, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Type, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Shipments by Region, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Revenue by Region, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Shipments by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Assisted Reality) Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses (Mixed Reality) Revenue by Application Market, World Markets: 2016-2022
  • Smart AR Glasses Shipments by Application Market, North America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, North America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Europe: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Europe: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Asia Pacific: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Latin America: 2016-2022
  • Smart AR Glasses Shipments by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Revenue by Application Market, Middle East & Africa: 2016-2022
  • Smart AR Glasses Shipments by Connectivity Technology, World Markets: 2016-2022
  • Features of Assisted Reality versus Mixed Reality
  • Smart Glasses Product and Technology Comparisons
  • Additional Industry Participants – Smart AR Glasses Devices

 

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