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国別インテリジェンスレポート:ウクライナ - 音声通信とデータサービスの伸び悩みで2021年までの通信サービス収益は下落

Ukraine: Telecom Service Revenue to Decline through 2021, Due to Pressure on the Voice Segment and Slow Data Growth

Country Intelligence Report

 

出版社 出版年月電子版価格 ページ数
Pyramid Research
ピラミッドリサーチ社
2016年12月US$990
シングルユーザ価格
34

サマリー

米国の調査会社ピラミッドリサーチ社の国別インテリジェントレポートは、各国の人口統計データ、経済および政治的側面に言及し、通信市場の規制環境、主な参入企業、モバイル・固定サービス別の競合状況、技術発展、収益、そして事業者、ベンダおよび投資家のビジネスチャンス等をまとめたレポートシリーズです。

Description
 

Summary

The telecommunications market in Ukraine will generate revenue of $1.6bn (UAH 40.7bn) in 2016. CAGR in local currency will be -0.7%. Market revenue in USD is expected to decline through 2021. Mobile data revenue will grow at a CAGR of 3.7% in local currency to reach UAH 7.2bn ($256m) in 2021, with contribution to overall ARPS increasing from 21.0% in 2016 to 26.1% in 2021. Fixed VoIP will witness strong growth over 2016-2021 (CAGR of 8.2% in UAH), while fixed broadband will register a CAGR of 3.9%, in LCU. Going forward, operators should seize opportunities in mobile data and fixed broadband segments as the demand for data continues to grow, while vendors should position themselves to support operators' network expansion plans to address the demand of high data traffic.

Key Findings

-  The overall telecom service revenue in Ukraine is estimated to decline by 2.1% over 2016-2021 to reach $1.6bn (UAH40.7bn) in 2016.
- The telecommunications market in Ukraine will see service revenue growth in mobile data, fixed VoIP and fixed broadband segments.
- Mobile revenue will account for 70.4% of the total telecom market in 2016. Mobile data will be an important driver of this trend, as it will expand at a 3.7% CAGR in LCU from 2016 to 2021 driven by growth in the adoption of 3G services and smartphones and data intensive plans.
- We expect the contribution of Internet access to fixed services revenue will increase from 46.8% in 2016 to 57.0% in 2021.
- Ukraine's telecom market will be controlled by two operators - Kyivstar and Vodafone Ukraine (MTS). Operators are focusing on 3G expansion, bundled packages and data based services to strengthen their position in the telecom market.
 

Synopsis

""Ukraine: Telecom Service Revenue to Decline through 2021, Due to Pressure on the Voice Segment and Slow Data Growth,""
a new Country Intelligence Report by Pyramid Research, provides an executive-level overview of the telecommunications market in Ukraine today, with detailed forecasts of key indicators up to 2021. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile and pay-TV sectors, as well as a review of key regulatory trends.

The Country Intelligence Report provides in-depth analysis of the following:

- Regional context: telecom market size and trends in Ukraine compared with other countries in the region.
- Economic, demographic and political context in Ukraine.
- The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, number portability and more.
- A demand profile: analysis as well as historical figures and forecasts of service revenue from the fixed telephony (including VoIP), broadband, mobile voice, mobile data and pay-TV markets.
- Service evolution: a look at changes in the breakdown of overall revenue between the fixed/pay-TV and mobile sectors and between voice, data and video from 2016 to 2021.
- The competitive landscape: an examination of key trends in competition and in the performance, revenue market shares and expected moves of service providers over the next 18-24 months.
- In-depth sector analysis of fixed telephony, broadband, mobile voice, mobile data and pay-TV services: a quantitative analysis of service adoption trends by network technology and by operator, as well as of average revenue per line/subscription and service revenue through the end of the forecast period.
- Main opportunities: this section details the near-term opportunities for operators, vendors and investors in Ukraine's telecommunications and pay-TV markets.
 

Reasons To Buy

- This Country Intelligence Report offers a thorough, forward-looking analysis of Ukraine's telecommunications and pay-TV markets, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
- Accompanying Pyramid Research's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Ukraine's mobile communications, fixed telephony/VoIP, broadband and pay-TV markets, including the evolution of service provider market shares.
- With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
- The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Ukraine's telecommunications and pay-TV markets.
- The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Ukraine.

Keywords

Mobile data in Ukraine, Ukraine mobile broadband, Ukraine fixed broadband, prepaid in Ukraine, postpaid in Ukraine, 3G in Ukraine, LTE in Ukraine, Ukraine IPTV, Ukraine DTH, Ukraine network expansion, Ukraine FTTH, Fiber in Ukraine, Kyivstar, Vodafone Ukraine (MTS), Ukrtelecom, lifecell, Vega, Volia, TriMob, Viasat, NTV Plus
 

Companies Mentioned

Kyivstar
Vodafone Ukraine (MTS)
Ukrtelecom
lifecell
Vega
Volia
TriMob
Viasat
NTV Plus



目次

Table of Contents   

Executive summary
Market and competitor overview
Regional context
Economic, demographic and political context
Regulatory environment
Demand profile
Service evolution
Competitive landscape
Major market players
Segment analysis
Mobile services
Fixed services
Pay-TV
Identifying opportunities
Overall market opportunities

List of Tables

Ukraine telecom market size and growth prospects in a regional context, 2016E
Country indicators
Regulatory structure and policy
Major telecommunications policy issues
Ukraine communications market revenue , 2014-2021, US$
Segment revenue CAGRs, 2016-2021, US$
Ukraine communications market revenue , 2014-2021, UAH
Segment revenue CAGRs, 2016-2021, UAH
Segment revenues 2014-2021
Service revenue mix: voice, data and video, 2016, 2021
Service revenue mix: fixed and mobile, 2016, 2021
Service revenue by operator, 2016
Key telecom market players
Major telecommunications market players
Mobile subscriptions and penetration, 2014-2021
Key mobile market indicators, 2016
Mobile data revenue mix, 2016, 2021
Total mobile ARPS; data percentage of total mobile ARPS, 2014-2021
Mobile market shares by subscriptions, 2014-2021
Mobile subscriptions by technology family, 2014-2021
Fixed-line penetration of population, 2014-2021
Key fixed market indicators, 2016
Fixed voice revenue, 2014-2021
Internet revenue, 2014-2021
Fixed market shares by service, 2016
Access lines by technology, 2016 and 2021
Pay-TV subscriptions by technology, 2014-2021
Opportunities in the Ukraine telecommunications market

 

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