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サマリー

米国の調査会社ピラミッドリサーチ社の「国別インテリジェントレポート」は、各国の人口統計データ、経済および政治的側面に言及し、通信市場の規制環境、主な参入企業、モバイル・固定サービス別の競合状況、技術発展、収益、そして事業者、ベンダおよび投資家のビジネスチャンス等をまとめたレポートシリーズです。

概要

Communications Markets in Switzerland

Switzerland is one of Europe's smallest telecommunications markets - by year-end 2008, it was the seventh largest in the region with $11.2bn in revenue (SFr12.1bn) - driven primarily by circuit-switched voice and mobile voice revenue. Over the next five years, Pyramid Research expects Switzerland's total market revenue to slip to $10.3bn, at a CAGR of -0.7%. The decline stems from a Europe-wide decrease in voice service ARPU. Meanwhile, mobile data and fixed broadband revenue is expected to increase from $2.9bn to $3.6bn from 2009 to 2014, at a CAGR of 4.6%. Despite the growth in data services, the revenue from this segment will not be sufficient enough to offset the steep decline in voice service revenue.

目次

Executive Summary

Market and Competitor Overview  

• Switzerland in a Regional Context 

• Economic, Demographic and Political Context

• Regulatory Environment 

• Demand Profile

• Service Evolution

• Competitive Landscape

• Major Market Players

Segment Analysis

• Mobile Services

• Fixed Services

Identifying Opportunities