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Due to limited competition, the difficulty of obtaining content and the lack of an affordable mobile pay-TV platform, pay-TV markets in Africa and the Middle East are currently dominated by a small number of DTH operators. In the longer term, growth will accelerate significantly as regulatory changes and rising incomes enable new pay-TV entrants to begin tapping the region’s very underpenetrated pay-TV market.

Over the next five years, we expect these positive changes in the market environment to improve pay-TV subscription adoption rates in the region, leading to an overall CAGR of 13% through 2013 and a total of 27.5m subscriptions by year-end 2013. This means the pay-TV market in AME will enjoy the world’s highest growth rate over the next five years.

A new Telecom Insider report by Pyramid Research, Pay-TV in Africa and the Middle East: Early-Stage Market Prepares for Expansion, analyzes the growth potential for pay-TV services in the region, as well as the influence of current market conditions, new licensing regulations and new technologies. It highlights the main obstacles to pay-TV adoption in the region and points out the key market developments that would enable more aggressive growth than we are currently projecting. The report then looks in detail at three key pay-TV markets, which together account for roughly one-fourth of the AME opportunity, and efforts in them to overcome these obstacles: Nigeria, Saudi Arabia and South Africa.

Table of contents

Introduction 
Pay-TV’s potential in Africa and the Middle East 
    A. Pay-TV in AME is hampered by insufficient competition, content and infrastructure 
    B. Pay-TV markets are poised on the edge of a new period of growth 
    C. Obstacles will not disappear overnight, but we expect strong growth in 2009-2013 
Market detail 
    CASE STUDY: Pay-TV in Nigeria 
    CASE STUDY: Pay-TV in Saudi Arabia 
    CASE STUDY: Pay-TV in South Africa 
Conclusions 
    Key findings 
    Recommendations

Table of exhibits

1. Pay-TV market size, penetration and growth rates for key markets
2. Main obstacles to pay-TV growth in AME
3. Pay-TV penetration for selected markets in AME, 2008
4. Selected licenses recently issued in AME
5. Household TV penetration and pay-TV penetration in selected AME markets
6. Pay-TV subscriptions by technology and pay-TV household penetration
7. Pay-TV subscriptions by technology and pay-TV household penetration
8. Vodacom pay-TV and video packages
9. Pay-TV subscriptions by technology in South Africa, 2008-2013

Companies mentioned in this report

21st Century  Arab Radio and Television Network (ART)  DSTV  e.tv  Globacom  HiTV  Millicom  Mobily  MTN  MultiChoice

On Digital Media (ODM) Orbit Saudi Telecom Company (STC) Showtime Arabia Telkom Media Telkom South Africa Verizon Communications Vodacom Vodafone Live! WOWtv

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価格表

電子媒体(単体レポート)	595ドル
電子媒体(年間購読・12回発行)	2500ドル