電気自動車用テレマティクス市場調査:ナビゲーション、インフォテインメント、航続距離、充電ステーションの所在地、バッテリー性能、充電費用、その他の消費者市場とフリート市場の主要関連アプリケーション / パイクリサーチ社

電気自動車用テレマティクス市場調査:ナビゲーション、インフォテインメント、航続距離、充電ステーションの所在地、バッテリー性能、充電費用、その他の消費者市場とフリート市場の主要関連アプリケーション

Electric Vehicle Telematics
Navigation, Infotainment, Range Conservation, Charging Station Location, Battery Performance, Charging Costs, and Other Key Connected Applications for Consumer and Fleet Markets

目次
プレスリリース
印刷

出版社	出版日	電子媒体	ページ数	図表数
パイクリサーチ社	2011年12月	US$ 3,800	55	50

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サマリー

この調査レポートは、プラグイン電気自動車のテレマティクス市場を調査し、市場動向や技術、政府の影響、主な市場成長促進要因などを分析しています。主要関連企業の情報や地域毎の2017年までの収益予測も行っています。

Plug-in electric vehicles (PEVs) are set to be some of the most “connected” vehicles on the road. Telematics systems for PEVs come in two varieties: basic telematics provide simple data connections for emergency services, charging equipment locations, and diagnostics/vehicle monitoring; and connected vehicle telematics provide live traffic, weather, streaming content, and cloud computing-based applications. Telematics provides the connection to utilities, grid operators, data providers, and owners’ smartphones. PEV telematics delivers information on electric usage, pricing, and state of charge to smartphones, while connected vehicle telematics will be used to deliver additional content and provide unique tools for PEV owners.

PEV telematics are expected to play a significant role in the smart grid, as well. The ability of these vehicles to communicate with both utilities and the grid will help utilities anticipate the location and duration of PEV charging. Advance knowledge of where a load on the grid will be located or the length of time that a vehicle may be attached to the grid will ultimately help utilities manage the grid. PEV telematics will also aid in vehicle-to-grid (V2G) energy transfer, which will help manage demand response or grid balancing.

This Pike Research report analyzes the market opportunity for telematics in plug-in electric vehicles, including market forces, technology, government influence on the market, and key drivers of the growth and profiles of key market players. The report includes plug-in electric vehicle sales, sales of basic and connected vehicle telematics, and global revenue forecasts through 2017, segmented by world region.

Key Questions Addressed:

What are the unique features of telematics for plug-in electric vehicles?
How many plug-in electric vehicles will have telematics included?
How will telematics be used as a tool to sell plug-in electric vehicles?
Will telematics in plug-in electric vehicles help to alleviate range anxiety?
How does interest in telematics packages vary in world markets?
What kind of wireless communications are used in telematics packages?
How does basic telematics differ from connected vehicle telematics in plug-in electric vehicles?
What will be the market mix of connected vehicle telematics in plug-in electric vehicles?
How will vehicle telematics interact with the electric grid and electric vehicle charging equipment?
How will government programs, like eCall in Europe, impact the plug-in electric vehicle telematics market?
How much revenue will be generated by telematics in plug-in electric vehicles?
What region will have the highest average revenue per user for plug-in electric vehicle telematics?

Who needs this report?

Telematics service providers
Automotive OEMs and suppliers
Wireless service providers and vendors
Machine-to-machine hardware manufacturers
Utilities
Government agencies
Investor community

2.1 Background

2.2 Electric Vehicle Marketplace

2.2.1 Light-Duty Plug-in Electric Vehicle Sales
2.2.2 Fleet Plug-in Electric Vehicle Sales
2.2.3 Electric Vehicle Charging Equipment

2.3 Key Differentiation Points

2.3.1 Range Anxiety/Range Conservation
2.3.2 Battery Performance/State of Charge Issues
2.3.3 Charging Costs
2.3.4 Charging Station Location and Availability

2.4 Connected Vehicle Telematics Features

2.4.1 Pay-as-You-Drive
2.4.2 Special Fleet Issues

2.5 Smart Grid Interaction

2.5.1 Role of Telematics in Smart Charging
2.5.2 Telematics Role in V2G

2.6 Government Impact on Telematics

2.6.1 Distracted Driving
2.6.2 Europe
2.6.3 Latin America
2.6.4 Asia Pacific

2.7 Value Chain

2.7.1 Wireless Services
2.7.2 Hardware Suppliers
2.7.3 Lifetime Costs of PEV Telematics

3. Technology Issues

3.1 Wireless Communications
3.2 Hardware
3.3 Software and Applications
3.4 Handheld Technology/Smartphones

4. Key Industry Players

4.1 Introduction
4.2 Airbiquity
4.3 Agero (Formerly ATX Group)
4.4 AT&T
4.5 Bosch Car Multimedia
4.6 CarMediaLab
4.7 Cinterion
4.8 Coulomb Technologies
4.9 Continental AG
4.10 DENSO
4.11 Freescale Semiconductor
4.12 Garmin Ltd.
4.13 GreenRoad
4.14 Google
4.15 Harman
4.16 Hitachi
4.17 IBM
4.18 Intel
4.19 KORE Telematics
4.20 Magneti Marelli
4.21 Microsoft
4.22 NAVTEQ
4.23 NXP Semiconductors N.V.
4.24 OnStar
4.25 Panasonic
4.26 QNX Software Systems
4.27 Qualcomm, Inc.
4.28 SAP
4.29 Sprint
4.30 Sycada.Green
4.31 T-Mobile
4.32 Teleca AB
4.33 TeleCommunication Systems, Inc.
4.34 Telit Wireless Solutions
4.35 Tendril Inc.
4.36 WebTech Wireless, Inc.
4.37 WirelessCar
4.38 Verizon Wireless
4.39 Vodafone Group

5. Market Forecasts

5.1 Telematics in PEVs

5.2 Annual PEV Sales with Telematics

5.2.1 PEV Fleet Telematics
5.2.2 Connected Vehicle Telematics

5.3 Revenue from PEV Telematics
5.4 Conclusions

6. Company Directory
7. Acronym and Abbreviation List
8. Table of Contents
9. Table of Charts and Figures
10. Scope of Study, Sources and Methodology, Notes

List of Charts and Figures

Percentage of Revenue Generated by PEV Telematics Sales by Segment, World Markets: 2017
Cumulative Light-Duty PEV Deployments by Segment, World Markets: 2011-2017
Cumulative Light-Duty PEV Sales by Region, World Markets: 2011-2017
Cumulative PEV Fleet Sales by Segment, World Markets: 2011-2017
Cumulative Public Charging Equipment Sales by Region, World Markets: 2011-2017
Preferred Connected Vehicle Telematics Features, United States: 2010
Basic Telematics Communications Hardware Cost per Vehicle, World Markets: 2011-2017
PEV Telematics Penetration Rates by Region, World Markets: 2011, 2017
PEV Connected Vehicle Telematics Penetration Rates by Region, World Markets: 2011, 2017
Light-Duty PEV Sales with Telematics by Region, World Markets: 2011-2017
Cumulative PEV Telematics Deployments by Segment, World Markets: 2011-2017
PEV Telematics Revenue by Region, World Markets: 2011-2017
Percentage of Revenue Generated for PEV Telematics Sales by Segment, World Markets: 2011-2017
PEV Telematics Average Revenue per User per Month by Region, World Markets: 2011, 2017
PEV Telematics Data Prices and ARPU Comparison by Segment, World Markets: 2017
PEV Sales with Connected Vehicle Telematics by Region, World Markets: 2011-2017
European eCall System Diagram
Telematics Supply Chain
GSM Technology Speeds
GSM Technology Evolution
GENIVI In-Vehicle Infotainment Vision
Vehicle Embedded Wireless Data Modem Model
Handheld Data Connection Model

List of Tables

Telematics Products Summary
Demand for PEV Telematics Products by Region, World Markets: 2011
PEV Telematics Packages Offered, United States: 2012 MY
Memory Used for Each Segment Call
Preferred Connected Vehicle Telematics Features, United States: 2010
Basic Telematics Communications Hardware Cost per Vehicle by Region, World Markets: 2011-2017
Cumulative Light-Duty PEV Sales by Region, World Markets: 2011-2017
Cumulative PEV Fleet Sales by Segment, World Markets: 2011-2017
Cumulative Public Charging Equipment Sales by Region, World Markets: 2011-2017
PEV Basic Telematics Penetration Rates by Region, World Markets: 2011-2017
PEV Connected Car Telematics Penetration Rates by Region, World Markets: 2011-2017
Light-Duty PEV Sales with Telematics by Region, World Markets: 2011-2017
PEVs with Telematics by Region, World Markets: 2011-2017
PEV Sales with Connected Vehicle Telematics by Region, World Markets: 2011-2017
Cumulative PEVs with Connected Vehicle Telematics by Region, World Markets: 2011-2017
Cumulative PEVs with Basic Telematics Only by Region, World Markets: 2011-2017
Cumulative Light-Duty PEV Deployments by Segment, World Markets: 2011-2017
PEV Basic Telematics Data Prices by Region, World Markets: 2011-2017
PEV Connected Vehicle Telematics Data Prices by Region, World Markets: 2011-2017
PEV Telematics Revenue by Region, World Markets: 2011-2017
PEV Telematics including Hardware and Data Average Revenue per User per Month by Region, World Markets: 2011-2017
PEV Telematics Data Services Average Revenue per User per Month by Region, World Markets: 2011-2017
Percentage of Revenue Generated by Basic PEV Telematics Data by Region, World Markets: 2011-2017
Percentage of Revenue Generated by Connected Vehicle PEV Telematics Data by Region, World Markets: 2011-2017
Percentage of Revenue Generated by PEV Telematics Hardware by Region, World Markets: 2011-2017
Percentage of Revenue Generated by PEV Telematics by Segment, World Markets: 2011-2017
PEV Telematics Data Prices and ARPU Comparison by Segment, World Markets: 2011-2017

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プレスリリース

電気自動車のテレマティックスの市場は2017年に14億ドルに達するだろう

2011年12月19日
初期のプラグイン電気自動車(PEV)において、顧客にとって重要な機能は、動力伝達系統のコンポーネントではなく、むしろテレマティックスパッケージである。テレマティックスは、ドライバーがバッテリーや充電率のチェックをできるようにするもので、電気自動車への様々な不安を軽減する命綱のようなものである。さらに、多くのメーカーのアプリケーション開発によって、現在のバッテリーの充電レベルで到達できる最寄りの補給所を探査できるようにしようとしている。米国の環境エネルギーなどの地球環境保護に関するクリーン技術関連市場の専門調査会社パイクリサーチ社の調査レポート「電気自動車用テレマティクス市場調査：ナビゲーション、インフォテインメント、航続距離、充電ステーションの所在地、バッテリー性能、充電費用、その他の消費者市場とフリート市場の主要関連アプリケーション - Electric Vehicle Telematics：Navigation, Infotainment, Range Conservation, Charging Station Location, Battery Performance, Charging Costs, and Other Key Connected Applications for Consumer and Fleet Markets」は、今年発売されたプラグイン電気自動車の9割がなんらかの基本的なテレマティックスパッケージを搭載し、2017年にはその割合は94％になるだろうと報告している。世界の電気自動車のテレマティックスの販売による年間収益は、2017年に14億に達するだろう。

電気自動車のテレマティックスサプライチェーンの主要企業は、自動車産業以外の無線機器メーカーで、自動車メーカーよりも短期の製品開発のタイムフレームに慣れている。

「ハードウエアメーカーは、軽いカルチャーショックを覚えている。というのも、自動車開発は通常8-10年のライフスパンを想定しているのに対して、無線デバイスは2-3年である。そのため、PEVテレマティックスで転送されているデータの多くが速度の遅いGSM接続で容易にできているのに、多くのハードウエアメーカーは長期の無線ネットワークとの互換性を保証するためにモデムによる3Gサービスをターゲットとしている」とシニアアナリストのDave Hurst氏は語る。

また、救急サービスや故障の通報、充電ステーションの位置情報、診断/車両モニタリングなどのシンプルなデータ通信を提供する基本的なテレマティックスパッケージは、2017年には多くのPEVで標準的な機能となるだろうが、多くの消費者が欲するのは、より精巧なネットワーク接続したテレマティックスであり、リアルタイムの交通情報、天候、ストリーミングコンテンツ、クラウドコンピューティングベースのアプリケーションなどの提供である。予測期間中には、PEVの80％がネットワーク接続の自動車システムを搭載しているだろうとパイクリサーチ社は予測している。そのような高額なパッケージが、電気自動車のテレマティックスのARPU（一人あたりの平均収益）を押し上げ、現在の10.65ドルから2017年には13.27ドルに達するだろう。

この調査レポートは、プラグイン電気自動車のテレマティックスの市場機会を分析し、市場動向、技術、政府の関与、主要な成長促進要因、主要企業の概要を記載している。プラグイン電気自動車の販売額、基本的なテレマティックスとネットワーク接続するテレマティックスの販売額、2017年までの世界の収益予測を、世界の地域毎に記載している。

[プレスリリース原文]
The Market for Electric Vehicle Telematics Will Reach $1.4 Billion by 2017

December 19, 2011

For early plug-in electric vehicles (PEVs), one of the key features for customers is not a component of the drivetrain, but rather, the telematics package. Giving the driver the ability to check on the battery and the rate of charge, telematics serve as a lifeline of sorts to help alleviate concerns over the limited range of electric vehicles (range anxiety). In addition, many manufacturers are developing applications that can provide details on where the closest charging stations are within range of the current battery level of charge. According to a new report from Pike Research, nearly nine out of ten PEVs sold this year will include at least a basic telematics package, and that percentage will likely grow to 94% by 2017. Annual revenue from worldwide sales of electric vehicle telematics will total $1.4 billion by 2017, the cleantech market intelligence firm forecasts.

A key group of players in the EV telematics supply chain will be wireless equipment manufacturers coming from outside the automotive industry, who are accustomed to more compressed product development timeframes than the carmakers use.

“The hardware manufacturers are experiencing a bit of a culture shock,” says senior research analyst Dave Hurst, “as automotive development generally targets an 8 to 10-year lifespan, compared to a 2 to 3-year lifespan for other wireless devices. For this reason, despite the fact that much of the data being transferred in PEV telematics can be done easily with a slow GSM connection, most hardware manufacturers are targeting 3G services with their modems to ensure compatibility with the wireless network long term.”

In addition, while basic telematics packages that offer simple data connections for emergency services, breakdown calls, charging station locations, and diagnostics/vehicle monitoring will be standard features on most PEVs by 2017, many consumers will want more elaborate, connected vehicle telematics, which can provide live traffic, weather, streaming content, and cloud computing-based applications. Pike Research’s analysis indicates that, by the end of the forecast period, 80% of PEVs will come with connected vehicle systems installed. Those costlier packages will push average revenue per user (ARPU) for electric vehicle telematics to $13.27 by 2017, up from $10.65 today.

Pike Research’s report, “Electric Vehicle Telematics”, analyzes the market opportunity for telematics in plug-in electric vehicles, including market forces, technology, government influence on the market, and key drivers of the growth and profiles of key market players. The report includes plug-in electric vehicle sales, sales of basic and connected vehicle telematics, and global revenue forecasts through 2017, segmented by world region.