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ホームセキュリティ:チャネルの洞察

Home Security: Channel Insights

 

出版社 出版年月電子版価格 ページ数
Parks Associates
パークスアソシエイツ社
2018年5月US$3,500
電子ファイル
29

サマリー

ホームセキュリティ市場は変化し続けており、ディーラーは対話型サービスでさらなる付加価値を得ることができる。しかし、競争圧力によって独立型の機器、自己導入型のセキュリティシステム、ディーラーレベルでの市場の成熟などが激化している。米国調査会社パークスアソシエイツ社(Parks Associates)の調査レポート「ホームセキュリティ:チャネルの洞察」は、住宅用セキュリティディーラーを調査し、経営幹部について解説し、市場の最前線を概説している。

The home security market continues to evolve, and interactive services give dealers additional value propositions. However, competitive pressure is intensifying from standalone device options, self-installed security systems, and market saturation at the dealer level. This report leverages findings from a Parks Associates survey of residential security dealers, as well as briefings with industry executives, to share the view of the market from those on the front lines.



目次

1.0      Report Summary

1.1      Purpose of Report

1.2      Scope of Report

1.3      Research Approach/Sources/Methodology

2.0      The Security Dealer Landscape

3.0      The Security Offering

3.1      Types of Residential Security Interactive Service Offered

3.2      Security Systems with At Least Basic Interactivity

3.3      Pricing of Security Systems: Upfront Fees and RMR

3.4      Approach to DIY/Self-Installed Security

4.0      Business Models, Operations, and Infrastructure

4.1      Contract Terms for Professional Monitoring

4.2      Lead Generation for New System Sales

4.3      Business Drivers for Security Dealers

4.4      Important Factors in Central Monitoring Station Selection

4.5      Hardware and Panel Vendor Considerations

4.6      Interactive Service Provider Considerations

5.0      Future Outlook: Challenges and Opportunities

5.1      Business Challenges

5.2      Market Opportunities: Embracing Smart Home and DIY

6.0      Appendix

6.1      Glossary

6.2      Index

 

Security Dealers Profile
Types of Residential Security Services Offered
Security System Installations with Basic Interactivity
Average Upfront Price for Security Systems
Statement True for Sales of DIY Security Systems in 2017
Contract Terms for Professional Monitoring Services
Leading Methods of Acquiring Sales Leads by Dealer Size
Reason for Customers to Choose a Security Dealer by Dealer Size
Importance of Factors in Selecting a Central Monitoring Station
Types of Residential Security System Panels
Most Commonly-Used Interactive Service Providers (2013-2017)
Biggest Business Challenges
Likelihood to Start Offering DIY/Self-Installed Security Systems
Reasons for Security Dealers to Offer Smart Home Services

 

 

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