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音声アシスタントアプリケーション市場:ソリューション・サービス毎、クラウド・オンプレミス毎、アプリケーション毎(ウェブ、モバイル、機器)、企業規模毎、産業毎、地域毎 - 2024年までの世界市場予測

Voice Assistant Application Market by Component (Solutions and Services), Deployment Mode (Cloud and On-premises), Application (Web Application, Mobile Application, and Devices), Organization Size, Vertical, and Region - Global Forecast to 2024

 

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MarketsandMarkets
マーケッツアンドマーケッツ
2019年5月US$5,650
シングルユーザライセンス
153 116

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幅広い市場に関する調査レポートを出版しているマーケッツアンドマーケッツ(MarketsandMarkets)の音声アシスタントアプリケーション市場に関する調査レポートです。

Enhanced customer experience and advancement in NLP and ASR ecosystems to drive the voice assistant application market

The global voice assistant application market size is expected to grow from USD 1.3 billion in 2019 to USD 5.2 billion by 2024, at a Compound Annual Growth Rate (CAGR) of 31.9% during the forecast period. The need for improving customer experience and streamlining the business process are the key factors driving the voice assistant application market. However, security and data concern may hamper the growth of voice assistant application market. Organizations are leveraging the AI-enabled chatbots and virtual agents to automate repetitive and manual processes, such as order placement, balance inquiries, general inquiries, technical assistance, and other customer services. With automation, organizations can achieve higher productivity gain with less manpower requirement. With the advancement in Natural Language Processing (NLP), Automatic Speech Recognition (ASR), and Artificial Intelligence (AI), the business use cases for voice-based chatbots have increased over the last few years. Currently, customer service, lead generation, customer queries, meeting scheduling, room service, reminders, product queries, and support services are the major use cases enterprises are exploring for strengthening business operations.

Among the deployment mode segment, the cloud segment to account for a higher market share during the forecast period

Owing to increasing awareness of the benefits of cloud-based solutions, the cloud deployment for voice assistant applications is expected to grow tremendously. The solution providers are focusing on the development of robust cloud-based solutions for their clients, as various organizations have migrated to either a private or a public cloud. Moreover, cloud-as-a-service is enabling organizations to manage not only costs but also achieve better agility. As cloud-based solutions are budget-friendly as well as easy to deploy, it is highly preferred across Small and Medium-sized Enterprises (SMEs).

Among the application segment, the web applications segment to dominate the market during the forecast period

Voice assistant applications deployed over the website can be useful for sales and marketing support, precise navigation, instant answering to customer queries, customer insights, and centralized knowledge management. The voice assistant applications enhance online communication, enable sophisticated interaction with intuitive response times, improve customer retention, and understand people’s natural language with sharp voice recognition. The users are guided to attain a robust business activity with the help of a human-like interaction platform. In case of banking, finance, retail, healthcare, and telecom verticals, end users seek interactive support/help while buying a product or inquiring about the queries.

Among regions, APAC to grow at the highest CAGR during the forecast period

Various APAC countries, such as China, Japan, South Korea, Australia, Singapore, and India, have a large population, and they require NLP and Interactive Voice Response (IVR) platform-based voice assistant applications to track customers. Travel, healthcare, retail, and banking are the verticals driving the voice assistant application market in APAC. Countries, such as China, Japan, and Australia, have a high penetration in the voice assistant application market and provide solutions that resolve the complex queries faced by customers. APAC countries have enormous potential to grow further, due to the fast adoption of technologies. To enhance their growth and increase the customer base, organizations have started implementing voice assistant solutions.

In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, innovation and technology directors, and executives from various key organizations operating in the voice assistant application market.

The breakup of the profiles of the primary participants is given below:

• By Company: Tier 1 – 35%, Tier 2 – 40%, and Tier 3 – 25%
• By Designation: C-Level – 65% and Director Level – 35%
• By Region: North America – 30%, Europe – 35%, APAC – 25%, and RoW – 10%

The key vendors profiled in the report are as follows:

• IBM (US)
• Google (US)
• AWS (US)
• Microsoft (US)
• Apple (US)
• Baidu (China)
• Nuance Communications (US)
• Salesforce (US)
• Verbio Technologies (Spain)
• Samsung (South Korea)
• Oracle (US)
• SAS (US)
• SAP (Germany)
• Orbita (US)

Research Coverage

The voice assistant application market has been segmented based on components (solutions and services), applications (web applications, mobile applications, and devices), deployment modes (on-premises and cloud), organization size (SMEs and large enterprises), verticals, and regions. A detailed analysis of the key industry players has been undertaken to provide insights into their business overviews; services; key strategies; new service launches; partnerships, agreements, and collaborations; business expansions; and competitive landscape associated with the global voice assistant application market.  

Reasons to Buy the Report

The report would help the market leaders/new entrants in the following ways:

• It comprehensively segments the voice assistant application market and provides the closest approximations of the revenue numbers for the overall market and its sub segments across regions.
• It would help stakeholders understand the pulse of the market and provide information about the key market drivers, restraints, challenges, and opportunities.
• It would help stakeholders understand their competitors better and gain more insights to enhance their positions in the market. The competitive landscape section includes the competitor ecosystem, new service developments, partnerships, and acquisitions.



目次

1 INTRODUCTION 17
1.1 OBJECTIVES OF THE STUDY 17
1.2 MARKET DEFINITION 17
1.2.1 MARKET SEGMENTATION 18
1.2.2 REGIONS COVERED 18
1.3 YEARS CONSIDERED FOR THE STUDY 19
1.4 CURRENCY CONSIDERED 19
1.5 STAKEHOLDERS 20

2 RESEARCH METHODOLOGY 21
2.1 RESEARCH DATA 21
2.1.1 BREAKUP OF PRIMARIES 22
2.1.2 KEY INDUSTRY INSIGHTS 23
2.2 MARKET BREAKUP AND DATA TRIANGULATION 23
2.3 MARKET SIZE ESTIMATION 24
2.3.1 TOP-DOWN APPROACH 25
2.3.2 BOTTOM-UP APPROACH 25
2.4 COMPETITIVE LEADERSHIP MAPPING METHODOLOGY 26
2.5 ASSUMPTIONS FOR THE STUDY 27
2.6 LIMITATIONS OF THE STUDY 28

3 EXECUTIVE SUMMARY 29

4 PREMIUM INSIGHTS 33
4.1 ATTRACTIVE MARKET OPPORTUNITIES IN THE GLOBAL
VOICE ASSISTANT APPLICATION MARKET 33
4.2 VOICE ASSISTANT APPLICATION MARKET, BY DEPLOYMENT MODE, 2019 33
4.3 VOICE ASSISTANT APPLICATION MARKET IN NORTH AMERICA,
BY COMPONENT AND COUNTRY 34
4.4 VOICE ASSISTANT APPLICATION MARKET IN EUROPE,
BY ORGANIZATION SIZE AND COUNTRY 35
4.5 VOICE ASSISTANT APPLICATION MARKET IN ASIA PACIFIC,
BY APPLICATION AND COUNTRY 36

5 MARKET OVERVIEW AND INDUSTRY TRENDS 37
5.1 INTRODUCTION 37
5.2 MARKET DYNAMICS 37
5.2.1 DRIVERS 38
5.2.1.1 Enhanced customer experience 38
5.2.1.2 Businesses leveraging social media platforms as a prime marketing channel 38
5.2.1.3 Advancement in NLP and ASR ecosystem 38
5.2.1.4 Omni-channel deployment 39
5.2.2 RESTRAINTS 39
5.2.2.1 Security and privacy concerns 39
5.2.3 OPPORTUNITIES 39
5.2.3.1 Adoption of voice assistants across verticals 39
5.2.3.2 Potential untapped markets 40
5.2.4 CHALLENGES 40
5.2.4.1 Low accuracy in voice-based virtual assistants 40
5.2.4.2 Lack of multilingual support 40
5.3 ECOSYSTEM ANALYSIS 41
5.4 REGULATORY IMPLICATIONS 42
5.4.1 GDPR 42
5.4.2 HIPAA 43
5.4.3 FTC 43
5.4.4 ISO/IEC JTC 1/SC 42 43
5.5 USE CASES 44
5.5.1 SCHEDULING A MEETING 44
5.5.2 INCREASING USER ENGAGEMENT 44
5.5.3 ENHANCING CUSTOMER EXPERIENCE 44
5.5.4 RESOLVING CUSTOMER QUERIES USING SELF-SERVICE TOOL 45
5.5.5 FASTER QUERY RESOLUTIONS 45

6 VOICE ASSISTANT APPLICATION MARKET, BY COMPONENT 46
6.1 INTRODUCTION 47
6.1.1 EXCERPTS FROM EXPERT INTERVIEWS 47
6.2 SOLUTIONS 48
6.2.1 STANDALONE 49
6.2.1.1 Demand for enhanced customer experience to drive the adoption of standalone voice assistant solution 49
6.2.2 INTEGRATED 50
6.2.2.1 Low deployment cost to drive the adoption of integrated voice assistant solution 50
6.3 SERVICES 50
6.3.1 CONSULTING 52
6.3.1.1 Growing demand for implementing voice assistant solutions to boost the consulting services 52
6.3.2 IMPLEMENTATION 53
6.3.2.1 Technicalities involved in implementing voice assistant solutions to boost the implementation services 53
6.3.3 TRAINING AND SUPPORT 54
6.3.3.1 To overcome the system-related issues effectively, voice assistant application vendors to offer training and support services in the market 54

7 VOICE ASSISTANT APPLICATION MARKET, BY APPLICATION 55
7.1 INTRODUCTION 56
7.1.1 EXCERPTS FROM EXPERT INTERVIEWS 56
7.2 WEB APPLICATIONS 58
7.2.1 INCREASING ADOPTION OF WEB APPLICATIONS BY WORKFORCE TO DRIVE THE GROWTH OF VOICE ASSISTANT APPLICATION MARKET 58
7.3 MOBILE APPLICATIONS 59
7.3.1 MOBILE VOICE ASSISTANT APPLICATIONS TO IMPROVE USER EXPERIENCE AS WELL AS REDUCE TIME TO FIND THE RIGHT CONTENT 59
7.4 DEVICES 60
7.4.1 VOICE ASSISTANT APPLICATION DEVICES TO OFFER MULTIPLE INTERACTION CHANNELS, CONSISTENT SERVICES, AND HELP REDUCE COST 60

8 VOICE ASSISTANT APPLICATION MARKET, BY DEPLOYMENT MODE 61
8.1 INTRODUCTION 62
8.1.1 EXCERPTS FROM EXPERT INTERVIEWS 62
8.2 ON-PREMISES 63
8.2.1 BFSI AND HEALTHCARE INCREASINGLY OPTING FOR ON-PREMISES SOLUTIONS TO ADHERE TO GOVERNMENT REGULATIONS 63
8.3 CLOUD 64
8.3.1 REDUCED OPERATIONAL MAINTENANCE COST TO BOOST THE CLOUD DEPLOYMENT MODE 64

9 VOICE ASSISTANT APPLICATION MARKET, BY ORGANIZATION SIZE 65
9.1 INTRODUCTION 66
9.1.1 EXCERPTS FROM EXPERT INTERVIEWS 66
9.2 SMALL AND MEDIUM-SIZED ENTERPRISES 67
9.2.1 FLEXIBLE PRICING TO DRIVE THE ADOPTION OF VOICE ASSISTANT SOLUTIONS IN SMALL AND MEDIUM-SIZED ENTERPRISES 67
9.3 LARGE ENTERPRISES 68
9.3.1 NEED FOR STREAMLINING BUSINESS PROCESSES TO DRIVE THE ADOPTION OF VOICE ASSISTANT SOLUTIONS IN THE LARGE ENTERPRISES 68

10 VOICE ASSISTANT APPLICATION MARKET, BY VERTICAL 69
10.1 INTRODUCTION 70
10.1.1 EXCERPTS FROM EXPERT INTERVIEWS 70
10.2 BANKING, FINANCIAL SERVICES, AND INSURANCE 72
10.2.1 DEMAND FOR EFFORTLESSLY CONNECTING WITH CUSTOMERS TO PROVIDE ENHANCED CUSTOMER EXPERIENCE TO DRIVE THE ADOPTION OF VOICE ASSISTANT SOLUTIONS IN THE BFSI VERTICAL 72
10.3 HEALTHCARE 73
10.3.1 VOICE ASSISTANT SOLUTIONS TO IMPROVE PATIENT EXPERIENCE AND ENGAGEMENT 73
10.4 RETAIL AND ECOMMERCE 74
10.4.1 INCREASING DEMAND FOR GREATER CUSTOMER ENGAGEMENT TO FUEL THE ADOPTION OF VOICE ASSISTANT SOLUTIONS IN THE RETAIL AND ECOMMERCE SECTOR 74
10.5 MEDIA AND ENTERTAINMENT 75
10.5.1 MEDIA AND ENTERTAINMENT VERTICAL OPTING FOR VOICE ASSISTANT SOLUTIONS TO MAXIMIZE CUSTOMER SATISFACTION 75
10.6 TELECOM AND IT 77
10.6.1 GROWING DEMAND FOR REAL-TIME PROBLEM SOLVING TO BOOST THE ADOPTION OF VOICE ASSISTANT SOLUTIONS IN THE TELECOM AND IT VERTICAL 77
10.7 MANUFACTURING AND AUTOMOTIVE 78
10.7.1 EMERGENCE OF CONNECTED AND SMART CAR TO SHIFT THE FOCUS OF STAKEHOLDERS TOWARD VOICE ASSISTANT SOLUTIONS 78
10.8 EDUCATION 79
10.8.1 IMPROVED STUDENT AND TEACHER ENGAGEMENT AS WELL AS TRAINING PROGRAMS TO DRIVE THE IMPLEMENTATION OF VOICE ASSISTANT SOLUTIONS IN THE EDUCATION SECTOR 79
10.9 TRAVEL AND HOSPITALITY 80
10.9.1 AUTOMATION OF BOOKING PROCESS TO INCREASE THE ADOPTION OF VOICE ASSISTANT SOLUTIONS IN THE TRAVEL AND HOSPITALITY VERTICAL 80
10.10 OTHERS 82

11 VOICE ASSISTANT APPLICATION MARKET, BY REGION 83
11.1 INTRODUCTION 84
11.1.1 EXCERPTS FROM EXPERT INTERVIEWS 84
11.2 NORTH AMERICA 87
11.2.1 UNITED STATES 92
11.2.1.1 Integration of voice assistant with enterprise applications to drive the growth of voice assistant application market in the United States 92
11.2.2 CANADA 92
11.2.2.1 Need for streamlining business processes to drive the growth of voice assistant application market in Canada 92
11.3 EUROPE 92
11.3.1 UNITED KINGDOM 96
11.3.1.1 Favorable government conditions for AI ecosystem to fuel the adoption of voice assistant solutions in the United Kingdom 96
11.3.2 GERMANY 96
11.3.2.1 Increasing adoption of voice assistant across manufacturing and automotive to drive the market in Germany 96
11.3.3 FRANCE 97
11.3.3.1 Businesses are receptive toward leveraging capabilities of voice-enabled virtual assistant in France 97
11.3.4 REST OF EUROPE 97
11.4 ASIA PACIFIC 97
11.4.1 CHINA 102
11.4.1.1 Advancement in artificial intelligence ecosystem to drive the adoption of voice assistant solutions in China 102
11.4.2 JAPAN 102
11.4.2.1 Increase in use of voice assistant in the telecom and IT vertical to fuel the adoption of voice-based virtual assistant in Japan 102
11.4.3 INDIA 102
11.4.3.1 Growing startup ecosystem and adoption of artificial intelligence in mid-sized enterprises to drive the growth of voice assistant application market in India 102
11.4.4 REST OF ASIA PACIFIC 103
11.5 MIDDLE EAST AND AFRICA 103
11.5.1 ISRAEL 107
11.5.1.1 Cross-vertical adoption of virtual assistant to drive the growth of voice assistant application market in Israel 107
11.5.2 UNITED ARAB EMIRATES 107
11.5.2.1 Digital transformation to drive the adoption of voice assistant solutions in the United Arab Emirates 107
11.5.3 REST OF MIDDLE EAST AND AFRICA 108
11.6 LATIN AMERICA 108
11.6.1 BRAZIL 112
11.6.1.1 Emergence of startup companies to drive the growth of voice assistant application market in Brazil 112
11.6.2 MEXICO 112
11.6.2.1 Artificial intelligence first strategy to fuel the demand for voice-enabled virtual assistant solutions in Mexico 112
11.6.3 REST OF LATIN AMERICA 112

12 COMPETITIVE LANDSCAPE 113
12.1 COMPETITIVE LEADERSHIP MAPPING (GLOBAL) 113
12.1.1 VISIONARY LEADERS 113
12.1.2 INNOVATORS 113
12.1.3 DYNAMIC DIFFERENTIATORS 113
12.1.4 EMERGING COMPANIES 114
12.2 STRENGTH OF PRODUCT PORTFOLIO (21 PLAYERS) 115
12.3 BUSINESS STRATEGY EXCELLENCE (21 PLAYERS) 116
12.4 COMPETITIVE LEADERSHIP MAPPING (STARTUPS) 117
12.4.1 PROGRESSIVE COMPANIES 117
12.4.2 RESPONSIVE COMPANIES 117
12.4.3 DYNAMIC COMPANIES 117
12.4.4 STARTING BLOCKS 118

13 COMPANY PROFILES 120
13.1 INTRODUCTION 120
(Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View)*
13.2 IBM 120
13.3 GOOGLE 123
13.4 AWS 126
13.5 MICROSOFT 129
13.6 APPLE 133
13.7 BAIDU 135
13.8 NUANCE COMMUNICATIONS 137
13.9 SALESFORCE 140
13.10 VERBIO TECHNOLOGIES 142
13.11 SAMSUNG 143
13.12 ORACLE 143
13.13 SAS 143
13.14 SAP 144
13.15 ORBITA 144
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies.

14 APPENDIX 145
14.1 DISCUSSION GUIDE 145
14.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 149
14.3 AVAILABLE CUSTOMIZATION 151
14.4 RELATED REPORTS 151
14.5 AUTHOR DETAILS 152

 

LIST OF TABLES

TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2016–2018 19
TABLE 2 VOICE ASSISTANT APPLICATION MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 48
TABLE 3 SOLUTIONS: VOICE ASSISTANT APPLICATION MARKET SIZE, BY TYPE,
2017–2024 (USD MILLION) 49
TABLE 4 STANDALONE MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 49
TABLE 5 INTEGRATED MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 50
TABLE 6 SERVICES: VOICE ASSISTANT APPLICATION MARKET SIZE, BY TYPE,
2017–2024 (USD MILLION) 51
TABLE 7 CONSULTING MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 52
TABLE 8 IMPLEMENTATION MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 53
TABLE 9 TRAINING AND SUPPORT MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 54
TABLE 10 VOICE ASSISTANT APPLICATION MARKET SIZE, BY APPLICATION,
2017–2024 (USD MILLION) 57
TABLE 11 WEB APPLICATIONS: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 58
TABLE 12 MOBILE APPLICATIONS: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 59
TABLE 13 DEVICES: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 60
TABLE 14 VOICE ASSISTANT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE,
2017–2024 (USD MILLION) 63
TABLE 15 ON-PREMISES: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 63
TABLE 16 CLOUD: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 64
TABLE 17 VOICE ASSISTANT APPLICATION MARKET SIZE, BY ORGANIZATION SIZE,
2017–2024 (USD MILLION) 67
TABLE 18 SMALL AND MEDIUM-SIZED ENTERPRISES: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 67
TABLE 19 LARGE ENTERPRISES: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY REGION, 2017–2024 (USD MILLION) 68
TABLE 20 VOICE ASSISTANT APPLICATION MARKET SIZE, BY VERTICAL,
2017–2024 (USD MILLION) 71
TABLE 21 BANKING, FINANCIAL SERVICES, AND INSURANCE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 72
TABLE 22 HEALTHCARE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 73
TABLE 23 RETAIL AND ECOMMERCE: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY REGION, 2017–2024 (USD MILLION) 75
TABLE 24 MEDIA AND ENTERTAINMENT: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY REGION, 2017–2024 (USD MILLION) 76
TABLE 25 TELECOM AND IT: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY REGION, 2017–2024 (USD MILLION) 77
TABLE 26 MANUFACTURING AND AUTOMOTIVE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION, 2017–2024 (USD MILLION) 78
TABLE 27 EDUCATION: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 80
TABLE 28 TRAVEL AND HOSPITALITY: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY REGION, 2017–2024 (USD MILLION) 81
TABLE 29 OTHERS: VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024 (USD MILLION) 82
TABLE 30 VOICE ASSISTANT APPLICATION MARKET SIZE, BY REGION,
2017–2024(USD MILLION) 87
TABLE 31 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COMPONENT, 2017–2024 (USD MILLION) 89
TABLE 32 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SOLUTION, 2017–2024 (USD MILLION) 89
TABLE 33 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SERVICE, 2017–2024 (USD MILLION) 89
TABLE 34 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY APPLICATION, 2017–2024 (USD MILLION) 90
TABLE 35 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2017–2024 (USD MILLION) 90
TABLE 36 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY ORGANIZATION SIZE, 2017–2024 (USD MILLION) 90
TABLE 37 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY VERTICAL, 2017–2024 (USD MILLION) 91
TABLE 38 NORTH AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COUNTRY, 2017–2024 (USD MILLION) 91
TABLE 39 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COMPONENT,
2017–2024 (USD MILLION) 93
TABLE 40 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SOLUTION,
2017–2024 (USD MILLION) 93
TABLE 41 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SERVICE,
2017–2024 (USD MILLION) 94
TABLE 42 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY APPLICATION,
2017–2024 (USD MILLION) 94
TABLE 43 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2017–2024 (USD MILLION) 94
TABLE 44 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY ORGANIZATION SIZE, 2017–2024 (USD MILLION) 95
TABLE 45 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY VERTICAL,
2017–2024 (USD MILLION) 95
TABLE 46 EUROPE: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COUNTRY,
2017–2024 (USD MILLION) 96
TABLE 47 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COMPONENT, 2017–2024 (USD MILLION) 99
TABLE 48 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SOLUTION,
2017–2024 (USD MILLION) 99
TABLE 49 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SERVICE,
2017–2024 (USD MILLION) 99
TABLE 50 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY APPLICATION, 2017–2024 (USD MILLION) 100
TABLE 51 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2017–2024 (USD MILLION) 100
TABLE 52 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY ORGANIZATION SIZE, 2017–2024 (USD MILLION) 100
TABLE 53 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY VERTICAL,
2017–2024 (USD MILLION) 101
TABLE 54 ASIA PACIFIC: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COUNTRY,
2017–2024 (USD MILLION) 101
TABLE 55 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY COMPONENT, 2017–2024 (USD MILLION) 104
TABLE 56 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY SOLUTION, 2017–2024 (USD MILLION) 104
TABLE 57 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY SERVICE, 2017–2024 (USD MILLION) 105
TABLE 58 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY APPLICATION, 2017–2024 (USD MILLION) 105
TABLE 59 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY DEPLOYMENT MODE, 2017–2024 (USD MILLION) 105
TABLE 60 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY ORGANIZATION SIZE, 2017–2024 (USD MILLION) 106
TABLE 61 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY VERTICAL, 2017–2024 (USD MILLION) 106
TABLE 62 MIDDLE EAST AND AFRICA: VOICE ASSISTANT APPLICATION MARKET SIZE,
BY COUNTRY, 2017–2024 (USD MILLION) 107
TABLE 63 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COMPONENT, 2017–2024 (USD MILLION) 109
TABLE 64 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SOLUTION, 2017–2024 (USD MILLION) 109
TABLE 65 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY SERVICE, 2017–2024 (USD MILLION) 109
TABLE 66 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY APPLICATION, 2017–2024 (USD MILLION) 110
TABLE 67 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY DEPLOYMENT MODE, 2017–2024 (USD MILLION) 110
TABLE 68 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY ORGANIZATION SIZE, 2017–2024 (USD MILLION) 110
TABLE 69 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY VERTICAL, 2017–2024 (USD MILLION) 111
TABLE 70 LATIN AMERICA: VOICE ASSISTANT APPLICATION MARKET SIZE, BY COUNTRY, 2017–2024 (USD MILLION) 111
TABLE 71 EVALUATION CRITERIA 116
TABLE 72 EVALUATION CRITERIA: STARTUPS 119

 

LIST OF FIGURES

FIGURE 1 VOICE ASSISTANT APPLICATION MARKET: RESEARCH DESIGN 21
FIGURE 2 RESEARCH METHODOLOGY 22
FIGURE 3 VOICE ASSISTANT APPLICATION MARKET:
TOP-DOWN AND BOTTOM-UP APPROACHES 24
FIGURE 4 COMPETITIVE LEADERSHIP MAPPING: CRITERIA WEIGHTAGE 26
FIGURE 5 VOICE ASSISTANT APPLICATION MARKET: HOLISTIC VIEW 30
FIGURE 6 VOICE ASSISTANT APPLICATION MARKET: GROWTH TREND 30
FIGURE 7 ASIA PACIFIC TO GROW AT THE HIGHEST GROWTH RATE DURING
THE FORECAST PERIOD 31
FIGURE 8 BUSINESSES LEVERAGING SOCIAL MEDIA PLATFORMS AS PRIME MARKETING CHANNEL TO DRIVE THE GROWTH OF VOICE ASSISTANT APPLICATION MARKET DURING THE FORECAST PERIOD 33
FIGURE 9 CLOUD SEGMENT TO HOLD A HIGHER SHARE IN THE VOICE ASSISTANT APPLICATION MARKET IN 2019 33
FIGURE 10 SOLUTIONS AND UNITED STATES TO ACCOUNT FOR THE HIGHEST SHARES IN THE VOICE ASSISTANT APPLICATION MARKET IN 2019 34
FIGURE 11 LARGE ENTERPRISES AND UNITED KINGDOM TO ACCOUNT FOR THE HIGHEST SHARES IN THE VOICE ASSISTANT APPLICATION MARKET IN 2019 35
FIGURE 12 MOBILE APPLICATION AND CHINA TO ACCOUNT FOR THE HIGHEST SHARES IN THE VOICE ASSISTANT APPLICATION MARKET IN 2019 36
FIGURE 13 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: VOICE ASSISTANT APPLICATION MARKET 37
FIGURE 14 ECOSYSTEM OF VIRTUAL ASSISTANTS 41
FIGURE 15 EVOLUTION OF VOICE ASSISTANTS 41
FIGURE 16 DEPLOYMENT CHANNELS 42
FIGURE 17 SERVICES SEGMENT TO GROW AT A HIGHER CAGR DURING
THE FORECAST PERIOD 47
FIGURE 18 INTEGRATED SEGMENT TO GROW AT A HIGHER CAGR DURING
THE FORECAST PERIOD 48
FIGURE 19 IMPLEMENTATION SEGMENT TO GROW AT THE HIGHEST CAGR DURING
THE FORECAST PERIOD 51
FIGURE 20 MOBILE APPLICATIONS TO GROW AT THE HIGHEST CAGR DURING
THE FORECAST PERIOD 57
FIGURE 21 CLOUD SEGMENT TO REGISTER A HIGHER CAGR DURING THE FORECAST PERIOD 62
FIGURE 22 SMALL AND MEDIUM SIZE ENTERPRISES SEGMENT TO REGISTER A HIGHER CAGR DURING THE FORECAST PERIOD 66
FIGURE 23 RETAIL AND ECOMMERCE VERTICAL TO REGISTER
THE HIGHEST CAGR DURING THE FORECAST PERIOD 71
FIGURE 24 NORTH AMERICA TO HOLD THE LARGEST MARKET SIZE DURING
THE FORECAST PERIOD 85
FIGURE 25 INDIA TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 86
FIGURE 26 ASIA PACIFIC TO ACCOUNT FOR THE HIGHEST CAGR IN 2018 86
FIGURE 27 NORTH AMERICA: MARKET SNAPSHOT 88
FIGURE 28 ASIA PACIFIC: MARKET SNAPSHOT 98
FIGURE 29 VOICE ASSISTANT APPLICATION MARKET (GLOBAL)
COMPETITIVE LEADERSHIP MAPPING, 2019 114
FIGURE 30 RANKING OF KEY PLAYERS IN THE VOICE ASSISTANT APPLICATION MARKET, 2019 117
FIGURE 31 VOICE ASSISTANT APPLICATION (STARTUPS)
COMPETITIVE LEADERSHIP MAPPING, 2019 118
FIGURE 32 RANKING OF STARTUPS PLAYERS IN THE
VOICE ASSISTANT APPLICATION MARKET, 2019 119
FIGURE 33 IBM: COMPANY SNAPSHOT 120
FIGURE 34 IBM: SWOT ANALYSIS 122
FIGURE 35 GOOGLE: COMPANY SNAPSHOT 123
FIGURE 36 GOOGLE: SWOT ANALYSIS 125
FIGURE 37 AWS: COMPANY SNAPSHOT 126
FIGURE 38 AWS: SWOT ANALYSIS 128
FIGURE 39 MICROSOFT: COMPANY SNAPSHOT 129
FIGURE 40 MICROSOFT: SWOT ANALYSIS 132
FIGURE 41 APPLE: COMPANY SNAPSHOT 133
FIGURE 42 BAIDU: COMPANY SNAPSHOT 135
FIGURE 43 NUANCE COMMUNICATIONS: COMPANY SNAPSHOT 137
FIGURE 44 SALESFORCE: COMPANY SNAPSHOT 140

 

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