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インドのネットワーク接続自動車市場:サービス・用途毎(テレマティックス、ライドシェア、無線アップデート)、形態毎(内蔵、テザリング、統合)、プラットフォーム毎(アンドロイドオート、カープレイ、ミラーリンク)、接続性毎(セルラー、DSRC)、ハードウェア毎 - 2025年までの市場予測

India Connected Car Market by Service/Application (Telematics, Ride Sharing, OTA Updates), Form Factor (Embedded, Tethered, and Integrated), Platform (Android Auto, CarPlay, MirrorLink), Connectivity (Cellular and DSRC), and Hardware - Forecast to 2025

 

出版社 出版年月電子版価格 ページ数図表数
MarketsandMarkets
マーケッツアンドマーケッツ
2019年7月US$4,950
シングルユーザライセンス
116 69

サマリー

幅広い市場に関する調査レポートを出版しているマーケッツアンドマーケッツ(MarketsandMarkets)のインドのネットワーク接続自動車市場に関する調査レポートです。

Increase in demand for smart mobility is expected to fuel the connected car market in India

The India connected car market is estimated to be USD 9.8 billion in 2018 and is projected to reach USD 32.5 billion by 2025, at a CAGR of 22.2% from 2019` to 2025. The key factor driving the growth of the market is the increase in number of connected features in economy vehicles by OEMs. Additionally, an increase in vehicle legislation and industry compliances regarding convenience features, such as navigation, remote diagnostics, and multimedia streaming through various platforms such as Android Auto, CarPlay, and MirrorLink are driving the India connected car market.

The new safety norms are encouraging automakers to equip the vehicles with safety & security connected features, which in turn is increasing the demand for connected cars. On the other hand, the absence of strong network infrastructure in India poses a challenge to the growth of the connected car market.

Embedded form is expected to be the largest and fastest-growing segment during the forecast period

The embedded form is expected to be the largest and fastest growing form factor for connected cars in India during the forecast period. One of the key drivers for the embedded form is the increase in demand for infotainment and navigation services in India. The government has also started implementing mandates for connected services. For instance, the Indian government has mandated connected features for public transport vehicles under AIS-140. The mandate will be in force from April 2018 and is expected to be implemented for passenger cars in the coming years. This has been done for the development of an intelligent transportation system (ITS), which is a key feature of a smart city. Hence, the embedded market is influenced by the government initiatives and regulations.

Emerging startups are expected to drive the connected car market in India

Recent years have seen the emergence of many start-ups in different parts of the country. These start-ups provide advanced engineering and innovative solutions that can change the current situation of the automobile industry. Also, these start-ups can prove to be a game changer by providing connected car services at optimized cost. Several OEMs have collaborated with Indian start-ups to offer connected car technologies in the Indian market. For instance, Tata Motors has partnered with various start-ups for making connected car a reality on Indian roads with advanced technological and engineering features.

The study contains insights of various industry experts, ranging from component suppliers to Tier 1 companies and OEMs. The break-up of the primaries is as follows:

- By Company Type: Tier 1 - 43%, Tier 2 - 40%, Tier 3- 17%
- By Designation: C-level - 67%, D-level - 31%, Others - 2%

Major players profiled in the report are:

- Bosch (Germany)
- Denso (Japan)
- NXP (Netherlands)
- Garmin (US)
- Harman (US)
- TomTom (Netherlands)
- UNO Minda (India)
- Sasken (India)
- Delphi (UK)
- STMicroelectronics (Switzerland)
- IBM (US)
- Nuance (US)

Research Coverage:

The report segments the India connected car market and forecasts its size, by volume and value, on the basis of platform (Android Auto, CarPlay, MirrorLink, and others), connectivity form factor (embedded, tethered, and integrated), service/application (telematics, ride sharing/hailing, and others), hardware (smart antenna, display, ECU, and sensors), and connectivity technology (cellular and DSRC). The qualitative analysis of advanced features is also provided.

Reasons to Buy the Report:

This report contains various levels of analysis, including industry analysis (industry trends, technology overview, customer preference and competitive leadership mapping) and company profiles, which together comprise and discuss the basic views on the emerging and high-growth segments of India connected car market, competitive landscape matrix, high-growth segments, government initiatives, and market dynamics such as drivers, restraints, opportunities, and challenges.

The report enables new entrants and small firms as well as established firms to understand the market better to help them acquire a larger market share. Firms purchasing the report could use any one or a combination of the below mentioned 4 strategies (market development, product development/innovation, market diversification, and competitive assessment) to strengthen their position in the market.

The report provides insights into the following points:

- Market Penetration: The report offers comprehensive information about the India connected car market and the top 12 players in the market.
- Product Development/Innovation: The report provides detailed insights into upcoming technologies, R&D activities, and new product launches in the India connected car market.
- Market Development: The report offers comprehensive information about the India connected car market. The report analyzes the connected car market in India and provides comprehensive information about lucrative emerging markets.
- Market Diversification: The report provides exhaustive information about new products, untapped regional markets, recent developments, and investments in the India connected car market.
- Industry Trends: The report offers in-depth qualitative information of recent trends that are influencing the connected car market in India.
- Customer Preferences: The report exclusively covers the customer preferences towards the connected technology and segmented into four categories based on various connected services.



目次

1 INTRODUCTION 12
1.1 OBJECTIVES 12
1.2 MARKET DEFINITION 12
1.3 MARKET SCOPE 13
1.3.1 YEARS CONSIDERED IN THE REPORT 13
1.4 CURRENCY & PRICING 14
1.5 PACKAGE SIZE 14
1.6 LIMITATIONS 14
1.7 STAKEHOLDERS 14

2 RESEARCH METHODOLOGY 15
2.1 RESEARCH DATA 15
2.2 SECONDARY DATA 17
2.2.1 KEY SECONDARY SOURCES 17
2.2.2 KEY DATA FROM SECONDARY SOURCES 17
2.3 PRIMARY DATA 18
2.3.1 SAMPLING TECHNIQUES & DATA COLLECTION METHODS 18
2.3.2 PRIMARY PARTICIPANTS 19
2.4 FACTOR ANALYSIS 19
2.4.1 DEMAND-SIDE ANALYSIS 19
2.4.1.1 Creating value from data driven services 19
2.4.1.2 Growing demand for smart mobility in India 20
2.4.2 SUPPLY SIDE ANALYSIS 21
2.4.2.1 Growing market of automotive electronics in India 21
2.4.2.2 The emerging bubble of startups in India 22
2.5 MARKET SIZE ESTIMATION 23
2.5.1 BOTTOM-UP APPROACH 23
2.5.2 TOP-DOWN APPROACH 24
2.6 MARKET BREAKDOWN AND DATA TRIANGULATION 25
2.7 ASSUMPTIONS 26

3 EXECUTIVE SUMMARY 27

4 PREMIUM INSIGHTS 30
4.1 INDIA CONNECTED CAR MARKET, 2019 VS. 2025 30
4.2 INDIA CONNECTED CAR MARKET, BY HARDWARE 31
4.3 INDIA CONNECTED CAR MARKET, BY SERVICE/APPLICATION 32
4.4 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR 32
4.5 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY 33
4.6 INDIA CONNECTED CAR MARKET, BY PLATFORM 33

5 MARKET OVERVIEW 34
5.1 INTRODUCTION 34
5.2 TRENDS 34
5.2.1 TELEMATICS IS THE KEY FOR CONNECTED CAR IN INDIA 35
5.2.2 AUTOMOBILE MANUFACTURERS HAVE BEGUN TO PROVIDE STANDARD CONNECTED SERVICES 35
5.2.3 CUSTOMIZED CONNECTED SOLUTIONS BY EMERGING PLAYERS 35
5.3 CUSTOMER PREFERENCES 36
5.3.1 NEW TECHNOLOGY EXPLORERS 36
5.3.2 SAFETY SEEKERS 36
5.3.3 NEW TECHNOLOGY ADOPTERS 37
5.3.4 CONVENIENCE SEEKERS 37
5.4 GOVERNMENT INITIATIVES & REGULATIONS 37
5.4.1 GOVERNMENT INITIATIVES 37
5.4.2 GOVERNMENT REGULATIONS 37
5.5 MARKET DYNAMICS 38
5.5.1 DRIVERS 39
5.5.1.1 Economy car manufacturers attempting to provide luxury features 39
5.5.1.2 Government initiatives for implementing the connected car technology 39
5.5.2 RESTRAINTS 40
5.5.2.1 Lack of supporting infrastructure 40
5.5.2.2 Unavailability of standard platforms 40
5.5.3 OPPORTUNITIES 40
5.5.3.1 Emerging profit pool for automotive industry 40
5.5.3.2 Evolution of the new value chain ecosystem of the automotive industry 41
5.5.4 CHALLENGES 42
5.5.4.1 Increase in the threat of data breach and cyber security for connected vehicles 42
5.5.4.2 Increase in price of the vehicle with connected services 43
5.6 MACRO INDICATOR ANALYSIS 44
5.6.1 INTRODUCTION 44

6 INDIA CONNECTED CAR MARKET, BY PLATFORM 45
6.1 INTRODUCTION 46
6.2 ANDROID AUTO 47
6.3 CARPLAY 47
6.4 MIRRORLINK 47
6.5 OTHERS 47

7 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR 48
7.1 INTRODUCTION 49
7.2 EMBEDDED 50
7.3 TETHERED 51
7.4 INTEGRATED 51

8 INDIA CONNECTED CAR MARKET, BY SERVICE/APPLICATION 52
8.1 INTRODUCTION 53
8.2 TELEMATICS 54
8.3 RIDE SHARING/HAILING 55
8.4 OTHERS (OTA UPDATES, SAFETY & SECURITY, AUTONOMOUS DRIVING) 55

9 INDIA CONNECTED CAR MARKET, BY HARDWARE 56
9.1 INTRODUCTION 57
9.2 SMART ANTENNA 58
9.3 DISPLAY 59
9.4 ELECTRONIC CONTROL UNIT (ECU) 59
9.5 SENSORS 60

10 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY 61
10.1 INTRODUCTION 62
10.2 CELLULAR 63
10.3 DEDICATED SHORT RANGE COMMUNICATION (DSRC) 63

11 COMPETITIVE LANDSCAPE 64
11.1 OVERVIEW 64
11.2 MARKET RANKING ANALYSIS 66
11.3 COMPETITIVE SCENARIO 67
11.3.1 PARTNERSHIP 67
11.3.2 NEW PRODUCT DEVELOPMENT 68
11.3.3 COLLABORATION 69
11.3.4 EXPANSION 69
-
12 COMPANY PROFILES 70
(Overview, Products offered, Recent developments, SWOT analysis & MnM View)*
12.1 BOSCH 70
12.2 DENSO 75
12.3 NXP 78
12.4 GARMIN 82
12.5 HARMAN 85
12.6 TOMTOM 89
12.7 UNO MINDA 91
12.8 SASKEN 93
12.9 DELPHI 97
12.10 STMICROELECTRONICS 100
12.11 IBM 103
12.12 NUANCE 105
*Details on Overview, Products offered, Recent developments, SWOT analysis & MnM View might not be captured in case of unlisted companies.

13 APPENDIX 107
13.1 DISCUSSION GUIDE 107
13.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 110
13.3 AVAILABLE CUSTOMIZATIONS 112
13.3.1 ADDITIONAL COMPANY PROFILES 112
13.3.1.1 Business overview 112
13.3.1.2 SWOT analysis 112
13.3.1.3 Recent developments 112
13.3.1.4 MnM view 112
13.3.2 DETAILED ANALYSIS OF INDIA CONNECTED CAR MARKET BY VEHICLE CLASS 112
13.3.3 DETAILED ANALYSIS OF INDIA CONNECTED CAR BY EMBEDDED CONNECTIVITY FORM FACTOR 112
13.4 RELATED REPORTS 113
13.5 AUTHOR DETAILS 114

 

LIST OF TABLES

TABLE 1 CURRENCY EXCHANGE RATES (PER 1 USD) 14
TABLE 2 USAGE OF DATA BY VARIOUS STAKEHOLDERS OF THE VALUE CHAIN 20
TABLE 3 EMERGING STARTUPS OF INDIA 22
TABLE 4 INTELLIGENT TRANSPORTATION SYSTEM FUNCTIONS AND SUBFUNCTIONS 38
TABLE 5 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR,
2017-2025 (‘000 UNITS) 49
TABLE 6 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR,
2017-2025 (USD MILLION) 50
TABLE 7 EMBEDDED: INDIA CONNECTED CAR MARKET, 2017-2025 50
TABLE 8 TETHERED: INDIA CONNECTED CAR MARKET, 2017-2025 51
TABLE 9 INTEGRATED: INDIA CONNECTED CAR MARKET, 2017-2025 51
TABLE 10 INDIA CONNECTED CAR MARKET, BY SERVICE, 2017-2025 (USD MILLION) 54
TABLE 11 TELEMATICS: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION) 54
TABLE 12 RIDE SHARING/HAILING: INDIA CONNECTED CAR MARKET,
2017-2025 (USD MILLION) 55
TABLE 13 OTHERS: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION) 55
TABLE 14 INDIA CONNECTED CAR MARKET, BY HARDWARE, 2017-2025 (USD MILLION) 58
TABLE 15 SMART ANTENNA: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION) 58
TABLE 16 DISPLAY: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION) 59
TABLE 17 ELECTRONIC CONTROL UNIT (ECU): INDIA CONNECTED CAR MARKET,
2017-2025 (USD MILLION) 59
TABLE 18 SENSORS: INDIA CONNECTED CAR MARKET, 2017-2025 (USD MILLION) 60
TABLE 19 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY,
2017-2025 (‘000 UNITS) 62
TABLE 20 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY TECHNOLOGY,
2017-2025 (USD MILLION) 62
TABLE 21 CELLULAR: INDIA CONNECTED CAR MARKET, 2017-2025 63
TABLE 22 RECENT PARTNERSHIPS, 2014-2018 67
TABLE 23 RECENT NEW PRODUCT DEVELOPMENTS, 2014-2018 68
TABLE 24 RECENT COLLABORATIONS, 2014-2018 69
TABLE 25 RECENT EXPANSIONS, 2014-2018 69

 

LIST OF FIGURES

FIGURE 1 INDIA CONNECTED CAR MARKET: RESEARCH DESIGN 15
FIGURE 2 RESEARCH DESIGN MODEL 16
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS 18
FIGURE 4 AUTOMOTIVE ELECTRONICS IN CONNECTED CAR MARKET 21
FIGURE 5 INDIA CONNECTED CAR MARKET: BOTTOM-UP APPROACH 23
FIGURE 6 INDIA CONNECTED CAR MARKET: TOP-DOWN APPROACH 24
FIGURE 7 DATA TRIANGULATION 25
FIGURE 8 EMBEDDED SYSTEMS TO BE THE LARGEST SEGMENT DURING
THE FORECAST PERIOD, 2019 VS. 2025 (USD MILLION) 28
FIGURE 9 RIDE SHARING/HAILING TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (BY VALUE) 29
FIGURE 10 ATTRACTIVE OPPORTUNITIES IN INDIA CONNECTED CAR MARKET 30
FIGURE 11 ECU IS ESTIMATED TO DOMINATE THE INDIA CONNECTED CAR MARKET,
2019 VS. 2025 (USD MILLION) 31
FIGURE 12 RIDE SHARING/HAILING IS ESTIMATED TO LEAD THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION) 32
FIGURE 13 EMBEDDED FORM IS ESTIMATED TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION) 32
FIGURE 14 CELLULAR IS ESTIMATED TO DOMINATE THE INDIA CONNECTED CAR MARKET, 2019 VS. 2025 (USD MILLION) 33
FIGURE 15 ANDROID AUTO IS ESTIMATED TO LEAD THE INDIA CONNECTED CAR MARKET, 2018 (BY VOLUME) 33
FIGURE 16 INDIA CONNECTED CAR: CUSTOMER PREFERENCE 36
FIGURE 17 INDIA CONNECTED CAR: MARKET DYNAMICS 38
FIGURE 18 PROFIT POOLS FOR AUTOMOTIVE INDUSTRY (2017 VS 2035) 41
FIGURE 19 EVOLVING VALUE CHAIN FROM RIGID TO DYNAMIC ECOSYSTEM 42
FIGURE 20 CYBER ATTACK SURFACES IN AUTOMOTIVE 43
FIGURE 21 INDIA: INCREASING GNI PER CAPITA IS EXPECTED TO DRIVE CONNECTED
CAR MARKET 44
FIGURE 22 INDIA CONNECTED CAR MARKET, BY PLATFORM, 2018 (BY VOLUME) 46
FIGURE 23 INDIA CONNECTED CAR MARKET, BY CONNECTIVITY FORM FACTOR,
2019 VS. 2025 (BY VALUE) 49
FIGURE 24 INDIA CONNECTED CAR MARKET, BY SERVICE/APPLICATION,
2019 VS. 2025 (BY VALUE) 53
FIGURE 25 INDIA CONNECTED CAR MARKET, BY HARDWARE, 2019 VS. 2025 (BY VALUE) 57
FIGURE 26 KEY DEVELOPMENTS BY LEADING PLAYERS IN THE CONNECTED CAR MARKET, 2014-2018 65
FIGURE 27 CONNECTED CAR MARKET RANKING: 2014-2018 66
FIGURE 28 BOSCH: COMPANY SNAPSHOT 70
FIGURE 29 BOSCH: SWOT ANALYSIS 74
FIGURE 30 DENSO: COMPANY SNAPSHOT 75
FIGURE 31 DENSO: SWOT ANALYSIS 77
FIGURE 32 NXP: COMPANY SNAPSHOT 78
FIGURE 33 DENSO: SWOT ANALYSIS 81
FIGURE 34 GARMIN: COMPANY SNAPSHOT 82
FIGURE 35 GARMIN: SWOT ANALYSIS 84
FIGURE 36 HARMAN: COMPANY SNAPSHOT 85
FIGURE 37 HARMAN: SWOT ANALYSIS 88
FIGURE 38 TOMTOM: COMPANY SNAPSHOT 89
FIGURE 39 UNO MINDA: COMPANY SNAPSHOT 91
FIGURE 40 SASKEN: COMPANY SNAPSHOT 93
FIGURE 41 DELPHI: COMPANY SNAPSHOT 97
FIGURE 42 STMICROELECTRONICS: COMPANY SNAPSHOT 100
FIGURE 43 IBM: COMPANY SNAPSHOT 103
FIGURE 44 NUANCE: COMPANY SNAPSHOT 105

 

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