インド亜大陸のモバイル市場調査 2010年:国別市場動向、タイプ別(Mコマース、コンテンツ、アプリケーション)市場分析、2015年までの予測
Indian Sub Continent Mobile Market
Commerce, Content & Applications 2010-2015
※電子媒体(PDF)価格はシングルユーザ価格です。
目次
価格・ご注文についてこの調査レポートは、インド亜大陸のモバイル市場を調査・分析しています。2015年までの市場予測も行っています。 調査対象国 - バングラデッシュ
- インド
- ネパール
- パキスタン
- スリランカ
主な掲載内容 (目次より抜粋) - インド亜大陸市場概観
- 国別市場動向
- コンテンツ＆アプリケーション
- モバイルコマース
Overview - Expert Regional Analysis
- Reliable Forecast Methodology
- Unique Opportunity Analysis
This regional focus provides a detailed examination of the opportunity for Mobile Commerce and Mobile Content and Applications within the Indian Sub Continent. It studies five key countries within the region (Bangladesh, India, Nepal, Pakistan and Sri Lanka) and forecasts the market up until 2015. Key forecasts include; Operator billed voice and data revenue/ARPU split by country as well as Content & Application revenue split by Categories. It also forecasts subscriber growth by 2G/3G adoption, as well as projecting the opportunity for the mobile payments market and the total transaction value of mobile banking. The report provides expert analysis of key topics including Operator’s adoption of the app store concept in order to increase data revenue as well as the impact of the burgeoning mobile commerce market. Companies Referenced Aircel, Alcatel-Lucent, Alvarion, Apalya Technologies, Apple, Axiata, Banglalink, Bank of Ceylon, Bharti Airtel, BSNL, China Mobile, Citi, Citycell(PBTL), DB Telecom, Dialog, Ercsson, Essel Group, Etisalat, Fundamo, Getjar, Google, Grameenphone, GupShup, Handango, HTC, Huawei, Hutchison Whampoa, Idea Cellular, Indian Airlines, Infotel, InMobi, Jasper, Jet Airways, Kingfisher Airlines, LG, Mauj Mobile, Maxis Communications, MCB Bank, mChek, mGinger, Mobile-worx, Mobitel, Moneysaver, Motorola, MTNL, MTS, Nazara, Nepal Telecom, Ngpay, Nokia Siemens Network, Nokia, NTT DoCoMo, Open2Save, Orascom telecom, PayMate, Pocketgear, Reliance Communications, Reliance Industries Limited, Robi, Samsung, Samsung, SingTel, SlideME, Sony Ericsson, Spice Nepal, State Bank of India, STel, Tata Indicom, Telenor, Teletalk, Teliasonera, Ufone, Uninor, United Bank of India, UTV- Indiagames, Videocon, Virgin Mobile, Vodafone Essar, Zest-ADZ, Zong, ZTE. TOP
1. Regional Overview 1.1 Market Summary Figure 1.1: Indian Sub Continent, Regional Subscriber Base (m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2005-2009
Table 1.1: Indian Sub Continent, Mobile Subscriber Base (m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) and Regional Penetration (%) 2005-2009 1.2 Market Background 1.2.1 Leading Mobile Operators
Table 1.2: Leading Operators by Subscriber Base (m), Indian Sub Continent (Bangladesh, India, Nepal, Pakistan & Sri Lanka), 2009
Figure 1.2: Indian Sub Continent, Leading Operator Market Share (%) Split by Subscribers, 2009 (Total 638.1m users) 1.3 Regional Forecasts 1.3.1 Subscriber Growth
Figure1.3: Indian Sub Continent Mobile Subscriber Growth (m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
Table 1.3: Indian Sub Continent Mobile Subscriber growth (m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
i. Subscriber Mix
Figure 1.4: Indian Sub Continent, Prepaid/Postpaid (Contract) Subscriber Growth (m) 2010-2015
Table 1.4: Indian Sub Continent, Prepaid/Postpaid Subscriber Growth (m) 2010-2015
ii. 3G Adoption
Figure 1.5: Indian Sub Continent, Subscriber Growth (m) by 2G/3G Adoption 2010-2015
Table 1.5: Indian Sub Continent, Subscriber Growth (m) by 2G/3G Adoption 2010-2015
1.3.2 Mobile ARPU
Figure 1.7: Indian Sub Continent, Regional ARPU Forecasts ($) Split by Data & Voice 2010-2015
Table 1.7: Indian Sub Continent, Regional ARPU Forecasts ($) Split by Data & Voice 2010-2015
1.3.3 Revenue Forecasts
i. Service Revenue
Figure 1.8: Indian Sub Continent, Operator-Billed Service Revenue ($m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
Table 1.8: Indian Sub Continent, Operator-Billed Service Revenue ($m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
ii. Voice Revenues
Figure 1.9: Indian Sub Continent, Operator-Billed Voice Revenues ($m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
Table 1.9: Indian Sub Continent, Operator-Billed Voice Revenues ($m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
iii. Data Revenues
Figure 1.10: Indian Sub Continent, Operator-Billed Data Revenues ($m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015
Table 1.10: Indian Sub Continent, Operator-Billed Data Revenues ($m) Split by Country (Bangladesh, India, Nepal, Pakistan, Sri Lanka) 2010-2015 2. Bangladesh 2.1 Market Background Table 2.1: Bangladesh . Key Social, Economic and Telecoms Indicators
Table 2.2: Leading Mobile Operators and Their Owners 2.2 Market Overview to 2009 2.2.1 Subscriber Growth
Figure 2.1: Bangladesh Subscriber Growth (m) 2005 - Q2 2010
Table 2.3: Bangladesh Mobile Subscriber Growth (m) 2005 - Q2 2010
2.2.2 Operator Market Share
Figure 2.2: Bangladesh, Mobile Market Share Split by Operator (%) Q2 2010
Table 2.4: Bangladeshi Mobile Operator Subscriber Base (m) and Market Share (%) Q2 2010
2.2.3 Operator ARPUs & Revenues
Table 2.5: Bangladeshi Mobile ARPUs ($) Split by Operator 2008-2009
Figure 2.3: Bangladeshi Operator-Billed Revenue Growth ($m) Split by Total, Voice and Non Voice 2006-2009
Table 2.6: Bangladeshi Operator-Billed Revenue (Total & Non-Voice $m) and ARPU (Total & Non-Voice $) 2008-2009
2.2.4 Mergers and Acquisitions
2.2.5 Network Development
2.2.6 Regulatory News
2.2.7 IPOs 2.3 Market Forecasts 2.3.1 Subscribers
Table 2.7: Bangladeshi Mobile Subscribers: Total Subscribers (m) & Penetration (%) 2010-2015
Table 2.8: Bangladeshi Prepaid & Postpaid Subscribers (m and %) 2010-2015
Table 2.9: Bangladeshi Total 3G Subscribers (m) & as Percentage of Total User Base 2010-2015
2.3.2 Operator Revenues & ARPU
Table 2.10: Bangladeshi Operator Billed Mobile Revenues ($m) Split by Total Service
Revenues & Non-Voice Revenues 2010-2015
Table 2.11: Bangladeshi Operator Billed ARPU ($) Split by Total ARPU & Non-Voice ARPU 2010-2015 3. India 3.1 Market Background Table 3.1: India . Key Social, Economic and Telecoms Indicators
Table 3.2: Leading Mobile Operators and their Owners 3.2 Market Overview to 2009 3.2.1 Subscribers
Figure 3.1: Indian Mobile Subscriber Growth (m) 2005-Q2 2010
Table 3.3: Indian Mobile Subscriber Growth (m) 2005-Q2 2010
3.2.2 Operator Market Share
Figure 3.2: Indian Market Share (%) by Leading Operator’s 2005-Q2 2010
Figure 3.3: Indian Mobile Market Share (%) by Operator Q2 2010
Table 3.4: Indian Mobile Market, Subscribers (m) and Operator Market Share (%) June 2010
3.2.3 Operator ARPUs & Revenues
Figure 3.4: Indian Operator-Billed Revenue Growth (`bn), Split by Voice, P2P Messaging and Non P2P Messaging Data, 2005-2009
Table 3.5: India Operator-Billed Revenue (Total & Non-Voice $bn) and ARPU (Total & Non-Voice) (`) 2008-2009
3.2.4 Mergers and Acquisitions
3.2.5 Network Development
i. Mobile Number Portability
3.2.6 Mobile WiMAX and LTE 3.3 Market Forecasts 3.3.1 Subscribers
Table 3.6: Indian Mobile Subscribers: Total Subscribers (m) & Penetration (%) 2010-2015
Table 3.7: Indian Prepaid & Postpaid Subscribers (m and %) 2010-2015
Table 3.8: Indian Total 3G Subscribers (m) & as Percentage of Total User Base 2010-2015
3.3.2 Operator Revenues & ARPU
Table 3.9: Indian Operator Billed Mobile Revenues ($bn) Split by Total Service Revenues & Non-Voice Revenues 2010-2015
Table 3.10: Indian Operator Billed ARPU ($) Split by Total ARPU & Non-Voice ARPU 2010-2015 4. Nepal 4.1 Market Background Table 4.1: Nepal . Key Social, Economic and Telecoms Indicators
Table 4.2: Leading Mobile Operator and their Owners 4.2 Market Overview to 2009 4.2.1 Subscribers
Figure 4.1: Nepalese Mobile Subscriber Growth (m) 2005 - Q2 2010
Table 4.3: Nepalese Mobile Subscriber Growth (m) 2005 - Q2 2010
4.2.2 Operator Market Share
Figure 4.2: Nepalese Mobile Operator Market Share (%) Q2 2010
Table 4.4: Nepalese Mobile Market, Operator Market Share (%) and Subscribers (m) June 2010
4.2.3 Operator ARPUs & Revenues
Table 4.5: Nepalese Operator-Billed Revenue (Total & Non-Voice NPR m) and ARPU (Total & Non-Voice NPR) 2008-2009
Figure 4.3: Nepalese Operator-Billed Revenue Growth (NPR m) Split by Total, Voice and Non Voice, 2006-2009
4.2.4 Network and Service Development 4.3 Market Forecasts 4.3.1 Subscribers
Table 4.6: Nepalese Mobile Subscribers: Total Subscribers (m) & Penetration (%) 2010-2015
Table 4.7: Nepalese Prepaid & Postpaid Subscribers (m and %) 2010-2015
Table 4.8: Nepalese Total 3G Subscribers (000) & as Percentage of Total User Base 2010-2015
4.3.2 Operator Revenues & ARPU
Table 4.9: Nepalese Operator Billed Mobile Revenues ($m) Split by Total Service Revenues & Non-Voice Revenues 2010-2015
Table 4.10: Nepalese Operator Billed ARPU ($) Split by Total ARPU & Non-Voice ARPU 2010-2015 5. Pakistan 5.1 Market Background Table 5.1: Pakistan . Key Social, Economic and Telecoms Indicators
Table 5.2: Leading Mobile Operators and their Owners 5.2 Market Overview to 2009 5.2.1 Subscribers
Figure 5.1: Pakistan Mobile Subscriber Growth (m) 2005 - Q2 2010
Table 5.3: Pakistani Mobile Subscriber Growth (m) 2005 - Q2 2010
5.2.2 Operator Market Share
Figure 5.2: Pakistani Market Share Split by Operator 2005 - Q2 2010
Figure 5.3: Pakistani Mobile Market Share Split by Operator Q2 2010
Table 5.4: Pakistani Mobile Market, Subscribers (m) and Operator Market Share (%) June 2010
5.2.3 Operator ARPUs & Revenues
Figure 5.4: Pakistani Operator-Billed Revenue Growth ($m) Split by Voice and Non-Voice Service Revenues 2005-2009
Table 5.5: Pakistani Operator-Billed Revenue (Total & Non-Voice $m) and ARPU (Total & Non-Voice $) 2008-2009
5.2.4 Mergers and Acquisitions
5.2.5 Regulatory News
5.2.6 Network Development 5.3 Market Forecasts 5.3.1 Subscribers
Table 5.6: Pakistani Mobile Subscribers: Total Subscribers (m) & Penetration (%) 2010-2015
Table 5.7: Pakistani Prepaid & Postpaid Subscribers (m and %) 2010-2015
Table 5.8: Pakistani Total 3G Subscribers (m) & as Percentage of Total User Base 2010-2015
5.3.2 Operator Revenues & ARPU
Table 5.9: Pakistani Operator Billed Mobile Revenues ($m) Split by Total Service Revenues & Non-Voice Revenues 2010-2015
Table 5.10: Pakistani Operator Billed ARPU ($) Split by Total ARPU & Non-Voice ARPU 2010-2015 6. Sri Lanka 6.1 Market Background Table 6.1: Sri Lanka . Key Social, Economic and Telecoms Indicators
Table 6.2: Leading Mobile Operators and their Owners 6.2 Market Overview to 2009 6.2.1 Subscribers
Figure 6.1: Sri Lankan Mobile Subscriber Growth (m) 2005 - Q2 2010
Table 6.3: Sri Lankan Mobile Subscriber Growth (m) 2005 - Q2 2010
6.2.2 Operator Market Share
Figure 6.2: Sri Lankan Mobile Market Share (%) Split by Operator Q2, 2010
Table 6.4: Sri Lankan Mobile Market, Operator Subscribers (m) and Market Share (%) Q2, 2010
6.2.3 Operator ARPUs & Revenues
Table 6.5: Sri Lankan Operator-Billed Revenue (Total, Voice & Non-Voice LKR bn) and ARPU (Total & Non-Voice LKR) 2008-2009
Figure 6.3: Sri Lankan Operator-Billed Revenue Growth (LKR m) Split by Total, Voice and
Non Voice 2006-2009
6.2.4 Network and Service Development 6.3 Market Forecasts Table 6.6: Sri Lankan Mobile Subscribers: Total Subscribers (m) & Penetration (%) 2010-2015
Table 6.7: Sri Lankan Prepaid & Postpaid Subscribers (m and %) 2010-2015
Table 6.8: Sri Lankan Total 3G Subscribers (m) & as Percentage of Total User Base 2010-2015
6.3.1 Operator Revenues & ARPU
Table 6.9: Sri Lankan Operator Billed Mobile Revenues ($m) Split by Total Service Revenues & Non-Voice Revenues 2010-2015
Table 6.10: Sri Lankan Operator Billed ARPU ($) Split by Total ARPU & Non-Voice ARPU 2010-2015 7. Content & Applications 7.1 Introduction Figure 7.1: Annual Smartphone Shipments (m) for the Indian Sub Continent 2010-2015
Table 7.1: Annual Smartphone Shipments (m) for the Indian Sub Continent 2010-2015
Figure 7.2: Indian Mobile Internet Subscriber Growth in Terms of Capability of Accessing Data Services (m) 2007 - Q2 2010
Table 7.2: Indian Mobile Internet Subscriber Growth in Terms of Capability of Accessing
Data Services (m) 2007 Q2 2010 7.2 SMS Table 7.3: Services using SMS as a Medium
Figure 7.3: SMS Usage per User per Month 2006 - Q2 2010
Table 7.4: SMS Usage per User per Month 2006 - Q2 2010 7.3 The Global App Store 7.3.1 Introduction
Table 7.5: Examples of Mobile Applications and Content
7.3.2 Operators App Store
7.3.3 Vendors’ App Stores
i. Early App Stores
ii. Apple’s “App Store”
Table 7.6: Evolution of Apple’s iPhone
Figure 7.4: Apple App Store
iii. Google’s “Android Market”
Table 7.7: Available Handsets Using Android in the Indian Market
Figure 7.5: Google’s Android Market
7.3.4 Forecasts
i. Users
Figure 7.6: Number of Indian Sub Continent Mobile Users (m) Who Download Apps Split by Categories (Education & Reference, Finance & Productivity, Games, Lifestyle & Healthcare, Multimedia & Entertainment & Social Networking) 2009-2015
Table 7.8: Number of Indian Sub Continent Wireless Users (m) Who Download Apps Split by 6 Categories (Education & Reference, Finance & Productivity, Games, Lifestyle & Healthcare, Multimedia & Entertainment & Social Networking) 2009-2015
ii. Downloads
Figure 7.7: Total Number of App Downloads Per Year (m) in Indian Sub Continent Split by 6 Categories (Education & Reference, Finance & Productivity, Games, Lifestyle & Healthcare, Multimedia & Entertainment & Social Networking) 2009-2015
Table 7.9: Total Number of App Downloads Per Year (m) in Indian Sub Continent Split by 6 Categories (Education & Reference, Finance & Productivity, Games, Lifestyle & Healthcare,
Multimedia & Entertainment & Social Networking) 2009-2015
iii. Revenues
Figure 7.8: Indian Sub Continent App Revenues per Year (m) Split by 6 Categories (Education & Reference, Finance & Productivity, Games, Lifestyle & Healthcare, Multimedia &
Entertainment & Social Networking) 2009-2015
Table 7.10: Indian Sub Continent App Revenues per Year ($m) Split by 6 Categories (Education & Reference, Finance & Productivity, Games, Lifestyle & Healthcare, Multimedia & Entertainment & Social Networking) 2009-2015 7.4 Mobile Games 7.4.1 Introduction
7.4.2 UTV Indiagames Ltd.
i. Corporate Background
ii. Key Clients and Partners
iii. Philosophy, Products, and Performance
Figure 7.9: Disney-Pixar Toy Story 3 and GRID from Indiagames
7.4.3 Nazara
i. Corporate Background
ii. Key Clients and Partners
iii. Philosophy, Products, and Performance
Figure 7.10: California Chainsaw Game from Nazara 7.5 Mobile TV 7.5.1 Introduction
7.5.2 Case Study: Apalya
i. Company Background
ii. Overview
Figure 7.11: Samsung Phones with Integrated MiMobiTV
Figure 7.12: Apalya MiMobi TV on iPhone
Table 7.11: Mobile TV services for Mobile Operators in India Powered by Apalya Technologies
7.5.3 Forecasts
i. Broadcast
a. Users
Figure 7.13: Number of Mobile Broadcast TV Subscribers (m) in the Indian Sub Continent 2009 to 2015
Table 7.12: Number of Mobile Broadcast TV Subscribers (m) in the Indian Sub Continent 2009-2015
b. Revenues
ii. Streaming
a. Users
Figure 7.14: Number of Mobile Phone Users Who Watch and/or Subscribe to Streamed TV Services (m) in the Indian Sub Continent, 2009 to 2015
Table 7.13: Number of Mobile Phone Users Who Subscribe to and/or Watch Streamed Services (m) in the Indian Sub Continent, 2009 to 2015
b. Revenues
Figure 7.15: Mobile Streamed TV End-User and Advertising Revenues ($m) in the Indian Sub Continent 2009-2015
Table 7.14: Mobile Streamed TV End-User and Advertising Revenues ($m) in the Indian Sub Continent, 2009-2015 7.6 Mobile Social Networking 7.6.1 Introduction
7.6.2 Social Networks
i. Facebook
a. Background & Investment Capital
b. Facebook Mobile
Figure 7.16: Facebook Mobile
c. Mobile Ads Platform
ii. Orkut
a. Background
b. Orkut Mobile
Figure 7.17: Orkut Mobile
iii. Twitter
a. Background
b. Services
Figure 7.18: Mobile Twitter App for iPhone 7.7 Mobile Gambling 7.6.4 Introduction
7.6.4 Forecast
i. Casino
Figure 7.19: Number of Indian Sub Continent Mobile Phone Users (m) Who Partake in Casino-Type Gambling Services 2009 to 2015
Table 7.15: Number of Indian Sub Continent Mobile Phone Users (m) Who Partake in Casino-Type Gambling Services 2009 to 2015
Figure 7.20: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Casino-Type Gambling Services 2009 to 2015
Table 7.16: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Casino-Type Gambling Services 2009 to 2015
Figure 7.21: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Casino-Type Gambling Services 2009 to 2015
Table 7.17: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Casino-Type Gambling Services 2009 to 2015
ii. Lottery Users
Figure 7.22: Number of Indian Sub Continent Mobile Phone Users (m) Who Partake in Mobile Lottery 2009 to 2015
Table 7.18: Number of Indian Sub Continent Mobile Phone Users (m) Who Partake in Mobile Lottery 2009 to 2015
Figure 7.23: Total Annual Stakes($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Lottery 2009 to 2015
Table 7.19: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Lottery 2009 to 2015
Figure 7.24: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Lottery 2009 to 2015
Table 7.20: Total Gross Win of Indian Sub Continent Mobile Phone Users (m) Who Partake in Mobile Lottery, 2009 to 2015
iii. Betting Users
Figure 7.25: Number of Indian Sub Continent Mobile Phone Users (m) Who Partake in Mobile Betting, 2009 to 2015
Table 7.21: Number of Indian Sub Continent Mobile Phone Users (m) Who Partake in Mobile Betting, 2009 to 2015
Figure 7.26: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Betting, 2009 to 2015
Table 7.22: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Betting 2009 to 2015
Figure 7.27: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Betting 2009 to 2015
Table 7.23: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Betting 2009 to 2015
iii. Total Mobile Gambling Users
Figure 7.28: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Gambling (Casino, Lottery & Betting) 2009 to 2015
Table 7.24: Total Annual Stakes ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Gambling (Casino, Lottery & Betting) 2009 to 2015
Figure 7.29: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Gambling (Casino, Lottery & Betting) 2009 to 2015
Table 7.25: Total Gross Win ($m) of Indian Sub Continent Mobile Phone Users Who Partake in Mobile Gambling (Casino, Lottery & Betting) 2009 to 2015 7.8 Mobile Advertising 7.8.1InMobi
Figure 7.30: Mobile Advertisement Showing IPL Merchandise from Reebok by InMobi
7.8.2mobile-worx
7.8.3 mGinger
7.8.4 Mauj Mobile
Figure 7.31: Mobile advertisement for Pirates of Caribbean by Mauj Mobile
7.9 Forecast Synopsis
Figure 7.32: Indian Sub Continent Content & Applications Revenue ($m) Split by 7 Categories (Infotainment, UGC, Mobile TV, Music, Games, Adult & Gambling) 2008 to 2015
Table 7.26: Indian Sub Continent Content & Applications Revenue ($m) Split by 7 Categories (Infotainment, UGC, Mobile TV, Music, Games, Adult & Gambling) 2008 to 2015 8. Mobile Commerce 8.1 Introduction Figure 8.1: Mobile Commerce Market Segmentation 8.2 Mobile Banking 8.2.1 Introduction
8.2.2 Case Studies
i. United Bank of India
ii. State Bank of India (SBI)
iii. MCB Bank (Pakistan)
8.2.3 Financial Regulations & Legislation
8.2.4 Forecasts
Figure 8.2: Total Transaction Value ($m) of Mobile Banking in the Indian Sub Continent 2010 to 2015
Table 8.1: Total Transaction Value ($m) of Mobile Banking in the Indian Sub Continent 2010 to 2015 8.3 Mobile Ticketing 8.3.1 Introduction
8.3.2 Case Studies
i. Mobile Malls
a. ngpay (India)
Figure 8.3: ngpay Mobile Shopping Partners
ii. Transport
a. Kingfisher Airlines (India)
8.3.3 Forecasts
Figure 8.4: Total Mobile Ticketing Transaction Value ($m) of Delivered Tickets in the Indian Sub Continent 2009 to 2014
Table 8.2: Total Mobile Ticketing Transaction Value ($m) of Delivered Tickets in the Indian Sub Continent 2009 to 2014 8.4 Mobile Coupons 8.4.1 Introduction
8.4.2 Case Studies
i. OPEN2SAVE (India)
Figure 8.5: OPEN2SAVE Mobile Coupon Process
ii. MoneySaver (India)
Figure 8.6: MoneySaver SMS Mobile Coupon Service
Figure 8.7: SnapDeal Platform from Jasper
8.4.3 Forecasts
Figure 8.8: Total Mobile Coupons Retail Redemption Value ($m) in the Indian Sub Continent 2009 to 2014
Table 8.3: Total Mobile Coupons Retail Redemption Value ($m) in the Indian Sub Continent 2009 to 2014 8.5 Mobile Payments 8.5.1 Introduction
8.5.2 Mobile Payment Case Studies
i. PayMate (India, Sri Lanka & Nepal)
Figure 8.9: PayMate Purchase Process
Figure 8.10: PayMate Ticket Purchase
ii. mChek (India & Sri Lanka)
Figure 8.11: mChek Payment Process
Figure 8.12: mChek Mobile Payment Process with Airtel
8.5.2 Mobile Money Transfer Case Study
i. Nokia Money
8.5.2 NFC Services Case Study
i. Citi Tap and Pay
8.5.5: Forecasts
Figure 8.13: Total Indian Sub Continent Mobile Payment Market ($m) 2010 to 2014
Table 8.4: Total Indian Sub Continent Mobile Payment Market ($m) 2010 to 2014 Glossary TOP
価格表 | シングルユーザーPDF | 1750 英ポンド | | マルチユーザライセンスPDF (5ユーザまで利用可) | 2500 英ポンド | | 企業内利用ライセンス | 3750 英ポンド | ※マルチユーザーライセンスPDFまたは企業内利用ライセンスをご購入いただいた場合には
プラス190ポンド/1冊でハードコピーをご購入いただけます。
ページTOPに戻る
|
|
