アフリカの地方部での情報通信技術:都市部以外でのICT接続 / インフォーマテレコムズ＆メディア社

アフリカの地方部での情報通信技術:都市部以外でのICT接続

Rural Connectivity in Africa : providing ICT access to rural areas

出版社	出版日	電子媒体 (05/23 レート)
インフォーマテレコムズ＆メディア社	2010年11月	₤ 2,495 \340,410(税込) ライセンス別価格

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この調査レポートは、アフリカのICT(情報通信技術)の都市部と地方部の地域格差について調査している。地方部の需要に見合ったモバイルを利用した農業やインフラベンダの戦略、技術ソリューションの詳細や、非常に低価格の携帯端末市場などについて記載している。オペレータ毎や技術毎の加入者数や普及率と、その5年間の市場予測を、地域毎や国毎に記載している。調査対象国は、ナイジェリア、ガーナ、コンゴ共和国、モザンビーク、ウガンダ、ケニヤで、MTN Uganda、Safaricom、Mobinilのケーススタディも記載している。

Connecting rural communities is a major issue right now for the telecoms industry in Africa. Our research into rural connectivity features a combination of analysis from our sector and region experts, as well as an exclusive industry survey.

The ICT sector has the capacity to help transform Africa and allow the continent to become a fully joined up member of the global knowledge economy. For this to happen, governments, regulators, carriers and vendors must come together in connecting the unconnected and bridging the digital divide between urban and rural parts of Africa.

New report format

New Report format - designed for sharing - This research is available from our online store either as a hardcopy report or electronic format, featuring a series of PDF, PPT and XLS files, each designed to provide you with business critical intelligence which is easy to share with your colleagues.

Overview

There is still a significant divide between the adoption of ICT services in urban and rural areas. With ICT able to act as a vehicle for change, the fact this divide still exists threatens to hold back an economic boom that the continent needs.

In major cities across Africa, mobile penetration may be high, but this is not the case in rural areas, where on average two thirds of the continent’s population lives. Expanding into new rural territories, therefore, represents a significant growth opportunity for operators at a time when the urban market is becoming more saturated.

Our exclusive industry survey tells the story of the key challenges facing the industry in reaching to the underserved population in rural Africa. The cost of expanding networks is holding back growth, but so too is of a shortage of power, a lack of awareness for how transforming ICT services can be and in many cases ineffective policy and regulatory management. Universal access policies may have been put in place in many countries, but it is often hard to assess any difference these have made in meeting their aims.

In parts of East Africa, there has been progress. The public and private sectors have often worked together on projects clearly aimed at increasing the adoption of ICT services and raising awareness. Meanwhile, in Kenya, M-Pesa has been a huge boost to enhancing usage of mobile telephony in rural areas. This represents a clear lesson that if a service is directly relevant to a rural customer base, barriers such as total cost of ownership and lack of electricity can be overcome.

The report also monitors applications such as m-agriculture, infrastructure vendor strategies, technology solutions for meeting the needs of remote areas and the ultra low-cost handset market. In addition, our research includes the results of our industry survey and five-year forecasts (total subscriptions and by operator/technology and penetration rates) for the region and countries covered by this research.

This research will help you

Understand whether you are addressing the real needs of rural customers

Assess the different approaches to regulation and policy across the region

Meet the challenges required to take advantage of the growth opportunities from serving rural Africa

Case studies