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インターネット接続世帯とホームネットワーク:PC以降の市場

Connected Home: Beyond the PC

 

出版社 出版日電子媒体
(05/23 レート)
インフォーマテレコムズ&メディア社 2010年9月₤ 1,500
\204,655(税込)
ライセンス別価格

サマリー

                                                        ※上記電子媒体価格はシングルユーザ価格です

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この調査レポートは、家庭でのインターネット接続とホームネットワークなどの、サービスやデバイスについて調査している。ネットワーク接続している世帯という分野は、家電メーカー、ゲーム企業、エンターテインメント、インターネットの大手企業が、今後競争を繰り広げる新しい市場である。消費者はすでに家庭において、ゲーム機、コンピュータ、セットトップボックス、そして今やテレビなどの様々なデバイスで、インターネットに接続しているが、それらは相互につながってはいない。デバイスの共有によって、利便性が増大し、新しいコンテンツを簡単に購入することができるようになるなど、デジタルコンテンツには大きなビジネスチャンスとなるだろう。

The connected home is a new battleground that will see the goliaths of the consumer electronics, gaming, entertainment and internet do battle. Consumers are connected to the Internet through multiple devices in their home (games console, computer, settop box, and now TV), however these devices are not connected to each other. There is a great opportunity for digital content to be shared between devices, providing consumers with enhanced benefits and the ability to purchase new content easily.


Popular online services beginning to appear on devices heralds the era of the connected home, in a way that only a few years ago was unimaginable.

Latest research on Connected Home in a flexible format

  • New Report format - designed for sharing - Delivered as a convenient set of PDF, XLS and PPT files, this new report format gives you business critical analysis and data that is easy to share with your colleagues.
  • Executive Summary Presentation (PowerPoint) - brief colleagues with a complete overview of findings in a clear, concise PowerPoint presentation. The file includes re-usable trend analysis, charts and graphs.
  • Industry Data (Excel) - the research includes a comprehensive global breakdown of services available on connected devices by manufacturer, plus a unique Informa connected home scorecard of 19 key devices and platforms.


Key Connected Home market data and scorecard

  • Comprehensive global breakdown – for all services available on connected devices by country
  • Informa’s connected home scorecard – 19 of the most important platforms and devices within the connected home were evaluated, measured and benchmarked based on their popularity, technical performance and the resources of their manufacturer or provider.

Who should read this connected home report?

This leading edge research report will be invaluable to senior executives in strategic planning, research and market intelligence within:
  • Consumer electronics manufacturers – to help develop winning strategies and devices for the connected home
  • Content providers – find out who’s best to work with to commercialise your content
  • Telecoms operators – devise collaborative strategies to be the network of choice
  • Broadcasters – understand which platforms are likely to win through
  • Component suppliers – be proactive in providing product solutions and in meeting demand.

Coverage of all the key issues in the connected home

This research analyses the latest developments in devices, services and networks that will determine the market developments and players that emerge:

Which devices will rule the connected home?
  • Connected TVs – every major TV manufacturer has a connected strategy, but our research shows they must navigate a long road to mass-market that is littered with obstacles, from platform to standardisation issues.
  • Games consoles – set to be a key device in the connected home, we review the non-gaming services offered by Microsoft, Sony and Nintendo and their differing motivations, plus the interest from broadcasters like the BBC and technology restraints.
  • Media streamers – an already congested market, we evaluate it at a crucial stage as cheaper, more versatile connected devices, especially games consoles, threaten to steal a large chunk of the expected growth, unless streaming devices can prove their value and need.
  • Media servers – discusses how a software-centric rather than device centric approach to the digital home is gathering momentum and an ever-expanding number of competing players.
  • Open-standard STBs – a look at the emerging trend of operators deploying settop boxes that offer app stores, opening the way for online content to be accessed alongside IPTV.
  • Orange and LG case study – highlights how this landmark connected TV partnership demonstrates ways ISPs can offer consumer electronics firms something their OTT rivals can’t.
Non-video services in the connected home
  • Multiroom music – the connected home offers music-streaming and subscription services providers a natural next step after mobile, we evaluate whether it can have the same game-changing effect that mobile has had.
  • Cloud gaming – playing complex games over the Internet across all platforms is set to become the next big thing in gaming – though the high infrastructure costs could deter new start-ups.

The evolving connected home network
  • Networking – Our analysts track the latest Wi Fi and Powerline technologies to counter bottlenecks and allow digital services to flourish, plus suggest operators need to act quickly to take value added services revenue opportunities.
  • Orange Livebox case study – reviews their home gateway strategy aimed at strengthening their position by attracting new subscribers, reducing churn and providing a launchpad for future multi play and connected home services.
  • NAS devices – evaluates the NAS vendors’ attempts to reposition NAS devices as home media hubs and whether, for all their functionality and advantages, they can move beyond mere niche products.

Market prospects – our analysts conclude by providing informed predictions on how the market will unfold over the coming years and which devices, networks and players are likely to lead the market.

All the important connected home issues addressed

    What is the viability of a connected home for the consumer?
    Where is the money to be made from the connected home?
    What is the future for the connected home?
    Which business model is likely to succeed – open or closed?
    What services will see most usage within the connected home?
    Who is best placed to be at the centre of the connected home and, more importantly, who will profit?
    Is Powerline set to drive growth in enabling connectivity around the home?
    What position will games consoles play in the connected home?

詳細資料はこちらよりご依頼ください


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