価格・ご注文について

Mobile widgets were launched in China early in 2007 by Nokia Widget but only became popular in mid-2009 with the launch of application stores and mobile widget engines by telecom operators.

Currently, most Chinese application store operators (telecom operators, foreign brand handset vendors, and OS vendors) are actively promoting mobile widgets in their stores. Most mobile widget engines in China are designed for high-end smartphones, although there are also some independent providers focused on the lower-end feature phone market. In-Stat believes that mobile widgets will become a standard function of smartphones in the near future in China. However, although mobile widgets are an effective means of delivering Internet services on a mobile device, we do not believe it will become the primary technology employed by mobile Internet devices.

This report defines the concept of widgets and mobile widgets, provides a deep analysis of China's mobile widget engine market, and examines drivers and barriers and market trends.

Table of Contents

• Executive Summary
• Overview: Widgets and Mobile Widgets
  • Introduction
  • Differences Between Widgets and Native Applications
    • Software Structure and Data-Processing Model
    • Device Requirements
    • Development Language
    • Adaptation to Different Operating Systems
    • Difficulty of Development
    • Functionality and Network Reliance
    • Screen Display
  • Mobile Widgets: Definition and Advantages
• Analysis: China’s Main Mobile Widget Platforms
  • Value Chain Structure
  • Key Features of Mobile Widget Engines
    • Cross-Operating System
    • Support Access for Core Device Applications
    • Rich Internet Application (RIA) Support
    • Offline-Use Support
    • Good Security Mechanism
    • Support for Functionality Extensions
• Mobile Widget Engine Providers in China
  • Telecom Operators
  • Handset Vendors
  • OS Vendors
  • Independent Mobile Widget Engine Providers
  • Comparison: Mobile Widget Engines
• Mobile Widget Business Models
• China’s Mobile Widget Market: Drivers and Barriers
  • Drivers
    • Active Involvement of Telecom Operators and Handset Vendors
    • Network Bandwidth and Device Improvement
    • Growth of Application Stores
    • Growth of Cloud Computing Services
    • OS Vendor Support of Widget Engines
    • Development of Mobile RIA Technologies
  • Barriers
    • Narrow Functionality
    • Low Awareness and Immaturity of Chinese Developers
    • Expensive Traffic Fees
    • Incompatibility of Mobile Widget Engines
• Trends in China’s Mobile Widget Market and Forecast
  • Trends
  • Forecast
• Methodology
• Glossary
• Related In-Stat Report

List of Tables

• Table 1. Forecast of Mobile Widget Units, Users, Downloads, and Revenue in China, 2009–2013 (In Thousands)
• Table 2. Differences Between Widgets and Native Applications
• Table 3. Total Applications and Mobile Widgets in Application Stores in China (In Thousands)
• Table 4. Application Store Users and Mobile Widget Users in China (In Millions)
• Table 5. Total Downloads and Downloads Revenue of Mobile Widget in China (In Millions)

List of Figures

• Figure 1. Web Widget Example: iGoogle
• Figure 2. Desktop Widget Example: Yahoo! Widget
• Figure 3. Value Chain Structure for Mobile Widgets
• Figure 4. BAE Software Structure
• Figure 5. OpenFace Software Structure