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目次

China Mobile introduced a new payment channel that greatly impacted other industry players. Further, China Mobile launched a new mobile gaming platform in 2009?the first such platform among the three telecom operators in China. In-Stat believes that although all of the operators were rewarded full-service licenses in 2009, China Mobile will continue to lead the pack.

Table of Contents

• In This Update
• Introduction to Update
• Overview.
  • Market Size and Subscribers
  • Key Developments in the Market
• Value Chain Analysis
  • Game Developers
  • Distribution Channel
  • Payment Methods
• User Analysis
  • User Characters
  • Potential Users
• Drivers and Barriers
  • Drivers
  • Barriers
• Market Forecasts
  • Revenue Forecast
  • Subscriber Forecast
  • Development Trends
• Company Profiles
  • Game Developers
  • Game Publishers
• Methodology

List of Tables

• Table 1. Examples of Venture Capital Investments in 2009
• Table 2. Comparison of Different Payment Channels
• Table 3. GPRS Fees From China Mobile in Beijing
• Table 4. Forecast on Penetration and ARPU (US$), 2009–2013
• Table 5. Mobile Online Gaming Revenue and Subscriber Forecasts, 2009–2013 (US$ in Millions and Subscribers in Millions)

List of Figures

• Figure 1. Revenue Forecast for China’s Mobile Online Gaming Market, 2009–2013 (US$ in Millions)
• Figure 2. Market Revenue of Mobile Online Gaming Industry in China, 2006–2009 (US$ in Millions)
• Figure 3. Number of Mobile Online Gaming Subscribers in China, 2006–2009 (in Millions)
• Figure 4. Value Chain of the Mobile Online Gaming Industry in China
• Figure 5. Distribution Channel Breakdown, 2007–2009
• Figure 6. Nokia N-Gage
• Figure 7. Mobile Online Gaming Payment Channel Break Out, 2009
• Figure 8. Snapshot of Tian Jie Online
• Figure 9. Snapshot of Di Guo Online
• Figure 10. Mobile Online Gaming Revenue Forecast, 2009–2013 (US$ in Millions)
• Figure 11. Mobile Online Gaming Subscriber Forecast, 2009–2013 (in Millions)