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デジタル放送とシネマトグラフィー・カメラ市場(世界)World Digital Broadcast and Cinematography Cameras Market
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この調査レポートは、世界のデジタル放送とシネマトグラフィー・カメラ市場を調査しています。Digital Studio Segment，Digital Cinematography Segment，Digital Electronic News Gathering (ENG) ，Electronic Field Production (EFP) Segment。業界のチャレンジ，市場全体のドライバー(成長要因) とレストレイント(阻害要因)，上記セグメントごとの市場規模予測(台数，金額，2007~2017年)，地域市場別内訳と予測(米州，ＥＭＥＡ，アジア太平洋。金額，2007~2017年)，価格トレンド，テクノロジートレンド，上記セグメントごとの参入企業の競争構造とマーケットシェア，参入各社の主な製品，注目企業の分析(Grass Valley，Red，Hitachi)などを記載しています。 This Frost & Sullivan research service titled World Digital Broadcast and Cinematography Cameras Market provides an overview of the factors that will affect the future of the market. It analyzes the industry challenges, market drivers and restraints, revenue forecasts, and the demand for digital professional cameras and camcorders. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets: studio production, standard definition (SD) and high definition (HD) electronic news gathering (ENG) cameras and camcorders, electronic field production (EFP), and digital cinematography. This analysis is available through our Digital Media Growth Partnership Services program. With continuous access to intelligence and resources from all seven perspectives of the Complex Business Universe, the Growth Partnership Services program ensures that you and your Growth Team™ are able to maintain a 360 Degree Perspective of the market. This comprehensive, objective information allows your company to mitigate risk, identify new opportunities, and drive effective strategies for growth. Market Overview A CAGR of 11.6 Percent from 2010 to 2017 Paints a Pretty Picture of the World Digital Broadcast and Cinematography Cameras Market Increasing Use of HD to Propel the $818.0-million Market toward $1,776.7 Million in 2017 Potential buyers that had deferred investments in digital broadcast and cinematography cameras during the economic downturn are gradually unfreezing their purchase decisions, restoring the market to health. The drop in product prices has encouraged rental agencies, production houses, outside broadcast (OB) vans, broadcasters, and government bodies to equip their video and broadcast divisions. The segment that is likely to benefit the most from this rise in demand is ENG, which experienced a great influx of high-grade equipment. The market also gained from professionals’ access to a highly evolved digital workflow of products - from ingest to processing to export – that is compatible with new format cameras. “The demand for professional digital cameras has also been spurred by a number of positive trends such as advances in 3D, greater demand of quality from live events, and 2K/4K or higher recording parameters,” says the analyst of this research. “Further, the continual growth of HD and the resultant increase in the number of HD channels has stoked the demand for professional cameras.” Camera manufacturers are matching strides with these technology developments by developing feature-intensive products, which are finding rapid uptake. However, their competitive prices have eroded manufacturers’ margins. The price-feature combination is gradually becoming an important purchase decision in the previously niche and premium product segment. Although the professional video cameras market is not yet commoditized, and customers still value quality over price, there is rising pressure on vendors to respond with advanced features, at much lower prices. “The availability of 2K and 4K cameras at one-third the price of high-end cameras for digital cinema and their resultant popularity among professionals has disrupted trends in the professional cameras market,” notes the analyst. “Customers too have played a part in changing the market dynamics by showing a willingness to invest in next-generation technologies.” Novel technologies are being used in digital cinematography as well as other segments such as broadcast television production. This overlap of products across segments has homogenized the market, making it imperative for manufacturers to expand their product portfolio. Camera companies need to scale their production, as there is a continuous stream of investment in digital high-resolution products. Companies that can keep pace with the demand through higher and faster turnover of products can achieve greater penetration and revenues. Market majors have captured a considerable share of the user base with their wide range of products across all ENG and prosumer segments, but they continue to offer their cinema and studio products at a higher premium. “Vendors must continue to innovate and grow by focusing not only on customer convenience but also on customers’ creative requirements,” observes the analyst. “For this, larger vendors will need to match the energies and strategies of their smaller counterparts and increase their market presence.” Market Sectors Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
Technologies The following technologies are covered in this research:
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