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価格・ご注文について

この調査レポートは、携帯端末向けタッチパネル(タッチスクリーン)市場を調査し、技術や端末、関連企業について、詳細に分析・予測しています。

主な掲載内容

• タッチパネル導入の牽引要因
• スマートフォンOSのタッチパネル対応
• タッチ操作対応のユーザインターフェース
• OEMのタッチパネル市場における動向
• パネルサイズと解像度
• タッチパネル技術比較 - 抵抗膜方式と静電容量方式
• 次世代タッチセンサ技術
• タッチパネル構成部品のベンダ情報
• 市場予測と市場規模

Overview

The form factor of high-end handsets has changed almost beyond recognition in the past few years, along with the user experience. This change is being led by the adoption of large touchscreens, which have revolutionized the way users interact with their phones, and the functions that can be supported. 

Handsets represent the largest device category driving touchscreen growth, and many of the innovations will take place in this market - whether driving down the price or introducing new technologies for an enhanced experience. By 2015, ARCchart forecasts that over half of handsets shipped will sport touchscreens of various types, creating a market of almost 900 million units.

Topics of coverage include: 

• Factors driving touchscreen adoption 
• Smartphone OS touch support 
• Touch optimized user interfaces 
• Review of OEM touchscreen activity 
• Impact on the device form factor 
• Screen size and resolution 
• Resistive versus capacitive touch technologies 
• Next-generation touch-sensing technology 
• Touchscreen components vendor review 
• Forecast and market sizing 

Companies mentioned, discussed or reviewed include:

3M Acer AMT Apple AT&T Atmel AU Optonics Avago Balda Bridgestone Broadcom BYD Cypress Dell Displax E Ink EETI ELO TouchSystems Freescale Fujitsu Giant Plus Gigabyte Google HannStar

Hitachi HP HTC Huawei InnoLux Input Dynamics Intel IRTouch Lenovo LG LG Display Liquavista Microsoft Motorola Neonode Nokia Palm Pixel Qi Qualcomm RIM RITdisplay RPO Inc. Samsung Samsung Mobile Displays

Sensitive Object Sharp Shenzhen Tianma Sintek Sitronix Sony Sony Display Sony Ericsson Sprint Stantum STMicroelectronics Symbian Synaptics Texas Instruments T-Mobile Toshiba Toshiba Mobile Display Touch International TPO Display Truly Tyco Verizon Wintek ZTE

Answers and opinions are provided with respect to the following essential questions: 

• How quickly will capacitive replace resistive technology? 
• How will the market value of touchscreen components evolve over the coming five years? 
• Which display vendor has the largest market share? 
• What proportion of phones will ship with a 4-inch display by 2015? 
• How will current AMOLED shortages affect the display market? 
• How big will the non-smartphone touchscreen market be? 
• How will touchscreens impact the prevalence of QWERTY keyboards? 
• What is the outlook from Nokia's touchscreen strategy? 
• What proportion of non-smartphones will have a touchscreen by 2015? 
• Who are the main LCD display suppliers? 

TOP

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Table of Contents

※資料のご請求は「お問い合わせ」からお申込みください

A. INTRODUCTION

A.1 | Factors Driving Touchscreen Adoption

Improved Device Interaction
Improved User Experience
Improved Use of Device Real Estate

A.2 | Anatomy of a Touchscreen

B. TOUCHSCREEN MARKET REVIEW

B.1 | Overview of Touchscreen Implementation on Handsets

| Touchscreens in Smartphones
Driving Customer Satisfaction and ARPU
| Touchscreens in Mid-Range Handsets
| Screen Dimensions

B.2 | Smartphone OS Touch Support

| Touch-Optimised User Interfaces

B.3 | Handset OEM Touchscreen Activity

| OEM Overview
| Strategies for Expanding Touchscreen Implementation
| Apple
Outlook
| HTC
Outlook
| Samsung
Outlook
| LG.
Outlook
| Motorola
Outlook
| Nokia
Outlook
| Other OEMs
RIM
Sony Ericsson

B.4 | Impact on Device Form Factor

| Screen Size.
Outlook for Screen Size Evolution
| Screen Resolution and Aspect Ratio
Outlook for Resolution and Aspect Ratio Evolution
| Screen Slimness
| Impact on Physical QWERTY Keyboards
| Haptics

C. TOUCHSCREEN TECHNOLOGIES

C.1 | Anatomy of a Touchscreen

C.2 | Touch Technologies

Multi-touch
| Resistive
| Capacitive
| Other Touch-Sensing Technologies
Infrared
Optical Imaging
In-cell
Surface Acoustic Wave
Acoustic Pulse Recognition
Dispersive Signal Technology

C.3 | Display Technologies

| OLED and AMOLED
AMOLED Shortages
LCD Advances
Touchscreen Controller

C.4 | Pricing Trends

| BOM

D. TECHNOLOGY OUTLOOK

D.1 | Developments in Display Technologies

| Developments in OLED
| Optical Breakthroughs
In-pixel Technology
| Infrared Breakthroughs
Neonode
RPO Inc.
| Stylus Use on Capacitive Screen
Hitachi

D.2 | Multimodal Awareness and Massive Multi-touch

Avago
| Off-Screen Touch Sensing
Displex
Sensitive Object
Synaptics
Samsung
Input Dynamics

D.3 | New Responses to Light

Qualcomm
Liquavista

D.4 | E-reader and Tablet Screens

E Ink
Pixel Qi
Bridgestone

E. SUPPLIERS

E.1 | Touchscreen Module Suppliers

E.2 | Display Suppliers

| Specialist Suppliers

E.3 | Touch Sensor and Controller Suppliers

Synaptics
Cypress
Atmel

F. FORECASTS

F.1 | Handset Market

| Smartphones

F.2 | Touchscreen Handset Market

| Touch Technology
| Touchscreen Market Value
| Resistive Touchscreens
Market Value
| Capacitive Touchscreens
Market Value

F.3 | Screen Size

List of Figures

Figure 1 - Schematic breakdown of touchscreen components
Figure 2 - Effect of touchscreens on data usage and ARPU
Figure 3 - Examples of touchscreen handset models across the device spectrum
Figure 4 - Proportion of touchscreen devices shipped by OS type: 2010 and 2013
Figure 5 - Touch-optimised user interface solutions
Figure 6 - Handset OEM touchscreen market share: 2008, 2009 and 2010
Figure 7 - Apple’s mobile touchscreen market report card
Figure 8 - Apple’s iPhone 4
Figure 9 - HTC’s mobile touchscreen market report card
Figure 10 - HTC’s Desire
Figure 11 - Samsung’s mobile touchscreen market report card
Figure 12 - Samsung’s Galaxy S
Figure 13 - LG’s mobile touchscreen market report card
Figure 14 - LG’s Optimus Chic
Figure 15 - Motorola’s mobile touchscreen market report card
Figure 16 - Motorola’s Droid X
Figure 17 - Nokia’s mobile touchscreen market report card
Figure 18 - Nokia’s N8
Figure 19 - RIM’s BlackBerry Torch
Figure 20 - Sony Ericsson’s Xperia X10
Figure 21 - Touchscreen handset unit shipments by screen size: 2010 t0 2015
Figure 22 - Percentage of smartphones shipping with QWERTY keyboards: 2010 to 2015
Figure 23 - Schematic breakdown of touchscreen components
Figure 24 - Resistive and capacitive touch technologies compared
Figure 25 - How a resistive touchscreen works
Figure 26 - How a capacitive touchscreen works
Figure 27 - Super AMOLED and SuperLCD technologies compared
Figure 28 - Examples of smartphones using the main display technologies
Figure 29 - Touchscreen module cost comparison for selected smartphones
Figure 30 - Neonode’s N2
Figure 31 - Fuse concept device
Figure 32 - List of pro-cap module makers.
Figure 33 - List of resistive module makers with AMR capabilities (multi-touch or digital resistive)
Figure 34 - Handset touchscreen displays vendor market share: mid-2010
Figure 35 - List of AMOLED and LCD display suppliers
Figure 36 - List of LCD display suppliers
Figure 37 - List of touchscreen controller suppliers
Figure 38 - List of touch sensor suppliers
Figure 39 - Touchscreen sensor and controller supplier market share: 2010
Figure 40 - Handset shipment forecast: 2010 to 2015
Figure 41 - Handset shipment forecast by region: 2010 to 2015
Figure 42 - Smartphone shipment forecast: 2010 to 2015
Figure 43 - Touchscreen handset shipment forecast by devices type: 2010 to 2015
Figure 44 - Touchscreen handset shipment forecast by region: 2010 to 2015
Figure 45 - Touchscreen handset shipment forecast by touch technology: 2010 to 2015
Figure 46 - Breakdown of touchscreen handset shipments by technology: 2010 - 2015
Figure 47 - Market value of touchscreens used in mobile handsets: 2010 - 2015
Figure 48 - Resistive touchscreen handset shipment forecast: 2010 to 2015
Figure 49 - Resistive touchscreen handset shipment forecast by region: 2010 to 2015
Figure 50 - Market value of resistive touchscreens used in mobile handsets: 2010 - 2015
Figure 51 - Capacitive touchscreen handset shipment forecast: 2010 to 2015
Figure 52 - Capacitive touchscreen handset shipment forecast by region: 2010 to 2015
Figure 53 - Market value of capacitive touchscreens used in mobile handsets: 2010 - 2015
Figure 54 - Touchscreen handset unit shipments by screen size: 2010 to 2015
Figure 55 - Breakdown of screen size as a proportion of overall touchscreen market: 2010 to 2015

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