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携帯端末搭載センサと知覚インターフェース調査:市場分析と予測

Mobile Phone Sensors and Sensory Interfaces: Market Analysis and Forecasts
An analysis of the new range of embedded handset components fuelling the next generation of intelligent mobile applications and enhanced UI experiences on mobile devices

 

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ARCチャート社 2010年6月₤ 995₤ 1,49590p
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目次

価格・ご注文について

この調査レポートは、携帯端末向けセンサ市場を調査し、関連技術や端末への搭載を促進する要因、ベンダの展望や市場将来性について分析しています。

主な調査内容  (目次より抜粋)

  • 市場動向
  • 市場構造と戦略
  • 構成要素
    • 慣性センサ
    • 生体認証
    • 磁気センサ
    • 運動感覚/触覚技術(ハプティクス)
    • ピコプロジェクタ
    • GPS
    • 圧力センサ
    • 統合の動向
  • 市場規模と予測
  • ベンダ分析
  • ベンダプロフィール など

Overview

A variety of hardware sensors are gaining traction in the mobile phone market, and these components will support the development of breakthrough applications and user interface experiences. This report studies eight sensor and sensory interface components which are rapidly becoming part of the handset architecture:

  • Accelerometers
  • Biometric sensors (fingerprint readers)
  • Magnetometers (digital compasses)
  • GPS chips
  • Gyroscopes
  • Haptics
  • Pico projectors
  • Pressure sensors

The study examines the technology behind these sensors, the factors driving their incorporation into the handset, the vendor landscape and the market opportunity. ARCchart concludes that the market for these handset components will grow substantially over the coming five years. Our forecast predicts that the combined shipments of these components will grow from 653 million units in 2009 to 4 billion by 2014. In terms of market value, we estimate that the revenue generated from the sale of these hardware sensors and sensory interfaces will more than triple by 2014, reaching $3.6 billion.

Topics of coverage include:

  • Sensors – accelerometers, biometric, gps, gyroscopes, magnetometers, pressure sensors
  • Sensory interfaces – haptics and pico projectors
  • Sensor component market dynamics
  • Key applications – augmented reality, gaming and navigation
  • Market size and forecasts
  • Vendor profiles
  • Opportunities for mobile industry stakeholders
  • Multi-sensor semiconductor combination
  • Sensor usage in mobile applications
  • Sensor penetration in smartphones and non-smartphones
  • Industry recommendations
Companies mentioned, discussed or reviewed include:
3M
Aichi Steel
AKM
Analog Devices
Apple
Artificial Muscle
Atheros
AuthenTec
Avago
Bosch Sensortec
Broadcom
CSR
Electronics Arts
Freescale
Gameloft
Google
HoneyWell
Imagis
Immersion
Infinion
Intel
Kionix
LG
Light Blue Objects
Maxim
Memsic
Microsoft
Microvision
Motorola
Nokia
NTT DoCoMo
NXP
Orange
Qualcomm
RIM
Samsung
Sensitec
Sharp
SkyTraq
Sonavation
Sony Ericsson
ST-Ericsson
STMicroelectronics
Symbian
Synaptics
TAT
Texas Instruments
The Alloy
Verizon
Vodafone

Answers and opinions are provided with respect to the following essential questions:
  • What are the factors driving the uptake of each sensor?
  • How fast will the rate of pico projector take-up be?
  • How do different magnetometer technologies compare?
  • What are the use-cases for fingerprint readers?
  • What portion of smartphones will have integrated gyroscopes by 2014?
  • How will the market value for MEMS sensors grow over the coming five years?
  • Who are the main magnetometer vendors?
  • What should component vendors be doing to remain competitive?
  • Why should carriers be interested in handset sensors and sensory interfaces?
  • Which regions will see the highest shipment of biometric-enabled phones?

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Table of Contents

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A. Introduction

A.1 | Next Generation Applications and User Interfaces

| Concept Devices

Fuse
The Sixth Sense

| Combined Sensors Use

A.2 | Sensors and Sensory Interface Components

| The Opportunity for Stakeholders - Component Vendors

OEMs
Platform Providers
Developers
Carriers

B. Market Dynamics

B.1 | Growth Drivers

| Intense User Interfaces Competition
| The Rise of Mobile Applications

Navigation
Social Networking
Augmented Reality
Advanced Gaming

| The Piggyback Effect
| Role of Developers and OS Providers
| Security

B.2 | Barriers to Growth

| Poor Implementation
| Power Consumption, Board Space and Cost
| Gaming Industry: Big but Conservative
| Limited Demand Beyond Smartphones

C. Market Structure and Strategies

C.1 | Distribution
C.2 | Business Models
C.3 | Reference Designs
C.4 | Concept Devices

D. Components

D.1 | Inertia Sensors - Accelerometers and Gyroscopes

| Technology
| Differentiators
| Growth Drivers

Screen Orientation
Drop Detection
Gaming
Location

| Barriers to Growth

D.2 | Biometrics (Fingerprint Readers)

| Technology

Optical Scanning
Ultrasonic Scanning

| Differentiators
| Growth Drivers

Security
Navigation

| Barriers to Growth
| Traction for Fingerprint Sensors

D.3 | Magnetometers (Digital Compass)

| Technology

Hall Effects versus Magneto-resistive

| Differentiators
| Growth Drivers

Augmented Reality

| Barriers to Growth

D.4 | Haptics

| Technology
| Growth Drivers
| Barriers to Growth

D.5 | Pico Projectors

| Technology

DLP
LCoS
Laser Scanning Technology

| Growth Drivers
| Barriers to Growth

D.6 | GPS

| Technology
| Differentiators
| Growth Drivers
| Barriers to Growth

D.7 | Pressure Sensors

| Technology
| Differentiators
| Growth Drivers
| Growth Barriers

D.8 | Architecture Trends -The Combo Opportunity

| GPS Integration
| IMU Integration
| Integration of Data Processing
| Other Combination Benefits

E. Market Size and Forecasts

E.1 | Methodology
E.2 | Handset Market Forecasts
E.3 | Accelerometers
E.1 | Biometrics
E.1 | GPS
E.2 | Gyroscopes
E.3 | Haptics
E.1 | Magnetometers
E.2 | Pico Projectors
E.3 | Pressure Sensors
E.4 | Overall Market Analysis

| Sensor Penetration of the Handset Market
| MEMS Sensor Market

F. Vendor Analysis

F.1 | GPS Vendors
F.2 | Accelerometer Vendors
F.3 | Pico Projector Vendors
F.4 | Haptics Technology Vendors
F.5 | Magnetometer Vendors
F.6 | Significant Vendor Design Wins

G. Vendor Profiles

G.1 | Asahi Kasei Microdevices (AKM)

| Overview - | Product
| Strategy

Competitive Advantages
Competitive Challenges

G.2 | AuthenTec

| Company Overview
| Product
| Competitive Advantages
| Competitive Challenges

G.3 | Bosch Sensortec

| Overview - | Product

Accelerometer
Barometric Pressure Sensor

| Strategy

Competitive Advantages
Competitive Challenges

G.4 | Broadcom

| Overview - | Product
| Strategy

Strategic Advantages
Strategic Challenges

G.5 | Immersion

| Overview - | Product
| Strategy

Competitive advantages
Competitive challenges

G.6 | Qualcomm

| Overview - | Product
| Strategy

Competitive Advantages
Competitive Challenges

G.7 | ST-Ericsson

| Overview - | Product
| Strategy

Competitive Advantages
Competitive Challenges

G.8 | STMicroelectronics

| Overview - | Product
| Strategy

Competitive Advantages
Competitive Challenges

G.9 | Texas Instruments

| Overview - | Products
| Strategy

Competitive Advantages
Competitive Challenges

H. Conclusions and Recommendations

H.1 | Component Vendors Recommendations

| Work to Integrate Components
| Collaborate to Create Concept Devices - | Influence the Developer Ecosystem

H.2 | OEM Recommendations

| Work Closer with Component Vendors
| Ensure Developer Access to New Sensors

H.3 | Carrier Recommendations

| Encourage OEMs to Incorporate New Sensors
| Support the Ecosystem

List of Figures

Figure 1 - Fuse concept device
Figure 2 - Sixth Sense concept device
Figure 3 - Utility derived from using a combination of sensors within a handset
Figure 4 - Combined unit shipments of all eight sensor components: 2009 - 2014
Figure 5 - Combined market value for all eight sensor components: 2009 - 2014
Figure 6 - Augmented reality application examples
Figure 7 - Typical distribution structure between component vendor and OEM
Figure 8 - Supplying OEMs with a reference design
Figure 9 - Concept game controller developed by Intel and Microvision
Figure 10 - Ultrasonic-based fingerprint sensing technology
Figure 11 - The SonicSlide STS 3000 fingerprint scanner from Sonavation
Figure 12 -The LG eXpo with fingerprint reader
Figure 13 - Magnetometer technology comparison
Figure 14 - Comparison of the four main pico projection technologies
Figure 15 - DLP pico projector technology
Figure 16 - LCoS pico projector technology
Figure 17 - Smartphone and non-smartphone shipment forecast: 2009 - 2014
Figure 18 - Handset shipment forecast by region: 2009 - 2014
Figure 19 - Handsets shipped with integrated accelerometers: 2009 - 2014
Figure 20 - Accelerometer market size: 2009 - 2014
Figure 21 - Handsets shipped with integrated accelerometers by region: 2009 - 2014
Figure 34 - Handset shipments with integrated biometrics: 2009 - 2014
Figure 35 - Biometrics market value: 2009 - 2014
Figure 36 - Handset shipments with integrated biometrics by region: 2009 - 2014
Figure 31 - Handsets shipped with integrated GPS chips: 2009 - 2014
Figure 32 - GPS market value: 2009 - 2014
Figure 33 - Handsets shipped with integrated GPS chips by region: 2009 - 2014
Figure 37 - Handsets shipped with integrated gyroscopes: 2009 - 2014
Figure 38 - Gyroscope market value: 2009 - 2014
Figure 39 - Handsets shipped with integrated gyroscopes by region: 2009 - 2014
Figure 25 - Handsets shipped with integrated haptics: 2009 - 2014
Figure 26 - Haptics market value: 2009 - 2014
Figure 27 - Handset shipped with integrated haptics by region: 2009 - 2014
Figure 22 - Handset shipped with integrated magnetometers: 2009 - 2014
Figure 23 - Magnetometer market size: 2009 - 2014
Figure 24 - Handset shipments with integrated magnetometers by region: 2009 - 2014
Figure 28 - Handsets shipped with integrated pico projectors: 2009 - 2014
Figure 29 - Pico projector market value: 2009 - 2014
Figure 30 - Handsets shipped with integrated pico projectors by region: 2009 - 2014
Figure 40 - Handsets shipped with integrated pressure sensors: 2009 - 2014
Figure 41 - Pressure sensor market value: 2009 - 2014
Figure 42 - Handsets with integrated pressure sensors by region: 2009 - 2014
Figure 43 - Shipment of all sensor components compared: 2009 - 2014
Figure 44 - Handset penetration of each sensor component: 2014
Figure 45 - Smartphone penetration of each sensor component: 2014
Figure 46 - MEMS sensor shipments: 2009 - 2014
Figure 47 - MEMS sensor market value: 2009 - 2014
Figure 48 - MEMS sensor shipments by region: 2009 - 2014
Figure 49 - Pico projector vendors and their technologies
Figure 50 - Significant vendor design wins

 


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