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無線ネットワークデータトラフィック:世界動向と予測 2016-2021年

Wireless network data traffic: worldwide trends and forecasts 2016-2021

 

出版社 出版年月電子版価格 ページ数
Analysys Mason
アナリシスメイソン
2017年2月US$7,999
ベーシックライセンス
49

PPTX and PDF ; Excel

サマリー

このレポートは世界のワイヤレスネットワークデータトラフィック市場を調査し、市場動向や市場成長要因などを掲載しています。

主な掲載内容

  • 世界、8地域、33ヶ国、北欧のワイヤレスデータトラフィックの5年間予測
  • データトラフィックの市場動向、市場成長促進・阻害要因
  • 費用と価格がデータトラフィックへの与える影響
  • 個人、公共の利用動向分析、モバイルとWi-Fiコネクティビティの影響

"The rate of annual growth worldwide will decline persistently over the forecast period, falling from 78% in 2015 to 30% in 2021."

Cellular data traffic growth will continue to be stronger in emerging markets than in developed ones. Constraints on growth such as competitive conditions and network coverage will affect all regions worldwide, and will continue to shape the rate of cellular data traffic growth.

This report provides:

  • 5-year forecasts of wireless data traffic worldwide, in eight regions and for 33 selected countries and the Nordic region
  • analysis of the key trends in, and drivers and inhibitors of, data traffic
  • discussion of the impact of cost and pricing on data traffic
  • analysis of the trends in private and public usage, and their effect on the use of mobile and Wi-Fi connectivity.

The forecast dataset underpinning this report covers:

  • mobile data: data delivered over cellular networks to: handsets; mid-screen devices (typically tablets); USB modems, routers and other standalone data devices; median usage per smartphone; and downstream and upstream
  • Wi-Fi data: data delivered over private Wi-Fi connections (at home or work) to handsets and mid-screen devices, and data delivered to all devices using public Wi-Fi connectivity.


目次

Table of Contents

7. Worldwide trends
8. Worldwide: The rate of growth for cellular data traffic will slow considerably during the forecast period
9. Worldwide: Rapid 4G adoption in China and India is driving worldwide growth of cellular data traffic
10. Worldwide: Even in 2021, there will still be some correlation between income levels and monthly handset usage
11. Worldwide: dongle and router traffic is not set to account for a large proportion of traffic across most emerging markets
12. Worldwide: Public Wi-Fi traffic’s share of total out-of-home traffic is declining in developed markets
13. Worldwide: There continues to be little correlation between cellular data traffic growth and operator revenue
14. Worldwide: Removing unlimited throttled speed prepaid data quotas can significantly reduce traffic, but its commercial impact has been mixed
15. Worldwide: Offering unlimited throttled speed for video traffic need not increase video traffic and could be a significant differentiator
16. Western Europe
17. Western Europe: Data usage per head of population lags behind other developed regions
18. Western Europe: Competitive constraints will limit traffic growth in some Western European markets
19. Central and Eastern Europe
20. Central and Eastern Europe: Polish cellular data traffic growth has been driven by fixed-wireless LTE
21. Central and Eastern Europe: Annual growth rates across the region will converge by 2021
22. Middle East and North Africa
23. Middle East and North Africa: GCC markets are showing solid rates of growth
24. Middle East and North Africa: There is still significant potential for traffic growth in the region
25. Sub-Saharan Africa
26. Sub-Saharan Africa: The rate of data traffic growth is being driven by an increase in usage per data subscriber
27. Sub-Saharan Africa: Data traffic and revenue growth is constrained by device affordability issues
28. Emerging Asia-Pacific
29. Emerging Asia-Pacific: Growth rates have been highest in China, India and Indonesia
30. Emerging Asia-Pacific: The region will continue to lead in global cellular data traffic growth rates in 2017
31. Developed Asia-Pacific
32. Developed Asia-Pacific: Markets in the DVAP region do not all share the same characteristics
33. Developed Asia-Pacific: Annual growth rates per 4G smartphone are already quite low in the region
34. North America
35. North America: Increased competition will spur traffic growth in the USA; reported cellular data traffic growth in the USA has been erratic
36. North America: Increased competition will spur traffic growth in the USA
37. Latin America
38. Latin America: The rates of traffic growth varied widely across the region in 2015
39. Latin America: The rates for cellular traffic growth will peak in 2016
40. Forecast methodology and assumptions
41. Forecast methodology and assumptions
42. Definition of geographical regions [1]
43. Definition of geographical regions [2]
44. About the author and Analysys Mason
45. About the author
46. Analysys Mason’s consulting and research are uniquely positioned
47. Research from Analysys Mason
48. Consulting from Analysys Mason

List of Figueres

Figure 1: Cellular data traffic, by region, 2014-2021
Figure 2: Share of traffic over 2G/3G and 4G and higher devices, worldwide, emerging and developed economies, 2014-2021
Figure 3: Cellular data traffic, worldwide, developed economies and emerging economies, 2014-2021, Analysys Mason 2015 and 2016 forecasts
Figure 4: Monthly data traffic per handset against GDP per capita, 2021, selected countries worldwide
Figure 5: Dongle and router share of total cellular data traffic, selected countries, 2016 and 2021
Figure 6: South Korea’s public Wi-Fi traffic carried through operators’ networks, year-on-year growth, 1Q 2014-3Q 2016
Figure 7: Year-on-year mobile data traffic growth, overall retail revenue growth and data revenue growth, worldwide, 2014-2016
Figure 8: Year-on-year mobile data revenue and cellular data traffic by developed market region, 2015 and 2016
Figure 9: Telefonica Brasil data traffic and net mobile service revenue year-onyear growth, 1Q 2014-4Q 2015
Figure 10: Ratio of data consumption by video resolution format (144p = 1)
Figure 11: Annual rate of growth, cellular data traffic, selected Western Europe markets, 2014-2017
Figure 12: Cellular data traffic per head of population per month, selected Western Europe markets, 2015 and 2016
Figure 13: Cellular data traffic, Western Europe, by market, 2014-2021
Figure 14: Annual rate of growth, cellular data traffic, selected Central and Eastern Europe markets, 2014-2017
Figure 15: Cellular data traffic per head of population per month, selected Central and Eastern Europe markets, 2015 and 2016
Figure 16: Cellular data traffic, Central and Eastern Europe, by market, 2014- 2021
Figure 17: Annual rate of growth, cellular data traffic, selected MENA markets, 2014-2017
Figure 18: Cellular data traffic per head of population per month, selected MENA markets, 2015 and 2016
Figure 19: Cellular data traffic, MENA, by market, 2014-2021
Figure 20: Annual rate of growth, cellular data traffic, selected SSA markets, 2014-2017
Figure 21: Cellular data traffic per head of population per month, selected SSA markets, 2015 and 2016
Figure 22: Cellular data traffic, SSA, by market, 2014-2021
Figure 23: Annual rate of growth, cellular data traffic, selected emerging AsiaPacific markets, 2014-2017
Figure 24: Cellular data traffic per head of population per month, selected emerging Asia-Pacific markets, 2015 and 2016
Figure 25: Cellular data traffic, emerging Asia-Pacific, by market, 2014-2021
Figure 26: Annual rate of growth, cellular data traffic, selected developed AsiaPacific markets, 2014-2017
Figure 27: Cellular data traffic per head of population per month, selected developed Asia-Pacific markets, 2015 and 2016
Figure 28: Cellular data traffic, developed Asia-Pacific, by market, 2014-2021
Figure 29: Annual rate of growth, cellular data traffic, Canada and the USA, 2014-2017
Figure 30: Cellular data traffic per head of population per month, Canada and North America, 2015 and 2016
Figure 31: Cellular data traffic, North America, by market, 2014-2021
Figure 32: Annual rate of growth, cellular data traffic, selected Latin American markets, 2014-2017
Figure 33: Cellular data traffic per head of population per month, selected Latin American markets, 2015 and 2016
Figure 34: Cellular data traffic, Latin America, by market, 2014-2021
Figure 35a: Regional breakdown used in this report
Figure 35b: Regional breakdown used in this report

 

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