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【PT:アプリケーション分析レポート】次世代の高機能支払カード

Next-Generation Powered Payment Cards

4Q 2017 | Application Analysis Report | PT-2063 | 23 pages | PDF | Powerpoint |

 

出版社 出版年月価格 ページ数
ABI Research
ABIリサーチ
2017年11月お問い合わせください 23

サマリー

米国調査会社ABIリサーチの調査レポート「【PT:アプリケーション分析レポート】次世代の高機能支払カード」は、バイオメトリックセンサカード、DCVカード、その他の双方向性パワーカードなどの高機能支払カード市場の質的・量的分析を行っている。最新の市場動向や進化についての情報を迅速にわかりやすい形態で提供し、適切な戦略的意思決定に役立つ資料である。

ABI Research’s Next-Generation Powered Payment Cards Market executive summary provides qualitative and quantitative analysis of the powered payment cards market as it pertains to Biometric Sensor Cards, DCV cards and other interactive powered card form-factors in a quick and easily digestible format, offering in-depth knowledge of the latest market trends and developments to help put strategic decisions into context

 

 

ABIリサーチの調査レポートの詳細については、サンプルをご請求ください。

(株式会社データリソース 03-3582-2531、office@dri.co.jp)

 

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目次

  • Introduction: Setting the Market Scene
  • Power Types
  • The DCV Card
  • The Biometric Sensor Card
  • Other Interactive Powered Cards
  • Powered Payment Card Drivers
  • Powered Payment Card Inhibitors
  • Potential Market Impacts
  • Worldwide Activity
  • Managing Market Expectations
  • Payments the Holy Grail, but…
  • Digital Devices: Friend or Foe?
  • Business Models
  • Powered Payment Card Market Expectations
  • Biometric Sensor Card Market Expectations
  • DCV Card Market Expectations
  • Other Interactive Powered Card Market Expectations
  • Recommendations, Part 1
  • Recommendations, Part 2

Companies Mentioned

  • United Technologies Corporation
  • South Technologies
  • Gemalto
  • Visa Inc.
  • MasterCard Incorporated
  • OT
  • Ability Inc.

 

 

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プレスリリース

[サマリー訳]

米国調査会社ABIリサーチの調査レポート「【PT:アプリケーション分析レポート】次世代の高機能支払カード」は、バイオメトリックセンサカード、DCVカード、その他の双方向性パワーカードなどの高機能支払カード市場の質的・量的分析を行っている。最新の市場動向や進化についての情報を迅速にわかりやすい形態で提供し、適切な戦略的意思決定に役立つ資料である。

[サマリー原文]

ABI Research’s Next-Generation Powered Payment Cards Market executive summary provides qualitative and quantitative analysis of the powered payment cards market as it pertains to Biometric Sensor Cards, DCV cards and other interactive powered card form-factors in a quick and easily digestible format, offering in-depth knowledge of the latest market trends and developments to help put strategic decisions into context


 

[プレスリリース原文]

Unlocking the Next-Generation Powered Payment Cards Market
 
Well-Defined Business Models and Added-Value Approach are Key

London, United Kingdom - 23 Oct 2017

Payment Cards become powered when they take on interactive form factors such as biometric sensors and Dynamic Code Verification (DCV). In total, 213 million powered payment cards are forecasted to ship in 2022, according to the latest report by ABI Research, a leader in emerging technology intelligence. This number is made up of a combination of DCV cards, biometric sensor cards and other interactive powered payment card form factors, up from the 260,000 expected to be delivered by the end of 2017. Next-generation powered payment cards had been in the market periphery for many years, largely remaining in a dormant phase as vendors continued to research, develop, and ultimately define and understand the potential customer base for powered card form factors. Today the hype has undoubtedly returned to the powered card market, once dominated by new disruptive startups but reignited by tier one vendors entering the market fray including Visa, MasterCard, Gemalto, IDEMIA and FPC, demonstrating a new market belief and intent.

Today there are pilots aplenty, with a hive of activity in countries including France, South Africa, Poland, and Norway. Despite the positives, cost remains a significant market barrier, with powered card variants currently commanding average selling prices (ASPs) up to US$20 per unit, significantly higher than the traditional payment card which typically commands a US$1 - $2 price point. This has presented a chicken and egg scenario with significant BOM reductions required to limit issuance cost impacts to better penetrate the large volume payment cards opportunity.

Phil Sealy, Principal Analyst at ABI Research, comments, “Although the payment cards market is considered the volume holy grail, cost remains one of the major market barriers because issuers are extremely sensitive to any type of price increase. This comes at a time when significant pressure to ASPs is already being felt in the traditional payment cards market, making a higher value proposition an even harder sell. With that said, other end markets, which can command higher ASPs, are presenting a significant opportunity for certain powered payment card variants. The biometric sensor card for example is more than a security hardening payments technology, with potential applications across a multitude of end markets including social/welfare applications, access control, hospitality and healthcare."

With price being a major barrier, focus needs to be placed on business models and added-value, likely to prove key differentiators and ultimately determine powered payment card success. Today, most issuers are focused on passing on the higher value card costs onto end users, offering a subscription model in exchange for a powered payment card and access to the additional security features. However, it is ABI Research’s belief that a number of business models need formulating from a B2B perspective, designed to target specific use cases and market sub-segments including affluent banking customers via a subscription model, targeted issuance to end users considered most at risk via fraud profiling and ultimately mass free rollout via a payment as a service approach.

Sealy Continues; “The ability to offer harden CP and CNP payment authentication may not be enough of a standalone reason for issuers to justify investment into next-generation powered payment card form factors and should be paired with other additional value, including the ability to increase contactless spending limits, multi-application enablement or a segue in which an issuer could look to extend card expiry limits to help spread the higher cost powered card over a longer period. For the powered payment cards market, technology and product differentiation will not prove the only defining market factor and vendors offering a selection of creative business models, paired with added value within core offerings will be those which will likely take an early market lead.”

These findings are from ABI Research’s Next-generation Powered Payment Card Technologies analysis report. This report is part of the company’s Digital Security research service, which includes research, data, and analyst insights.

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