世界各国のリアルタイムなデータ・インテリジェンスで皆様をお手伝い

サマリー

ネットブック、スマートブック、MIDは、スマートフォンとノートPCの中間の画面サイズをもつ、UMDカテゴリにおける比較的新しいデバイスである。最近、消費者市場では、このデバイスが大きな関心を獲得している。しかし、これらの製品が低コストであること、Wi-Fiや３Gネットワーク接続ができること、ブラウザ、画面が大きいことなどから、ビジネス市場においても注目を集めるようになっている。当初の利用者は、技術者、ソーシャルサービス、不動産業者などだった。これらのデバイスは多くがマイクロソフトのOSを使っていなかったため、最初は企業向けのITとは相容れないと考えられていた。新興市場のビジネスユーザには、３Gネットワークの不足から、あまり認知されなかった。しかし、産業市場などの中小企業では、これらの問題があっても利用したし、今後アプリケーションアクセスのクラウドサービスによって、多くのハードルは乗り越えられるだろう。
この調査レポートは、ネットブック、スマートブック、MIDのビジネス市場での採用の促進要因と阻害要因を調査している。数値データ、競争要因、フォームファクタ毎の予測、世界の7つの地域毎のデバイス出荷数・導入数・雇用者への普及、企業規模と地域毎の出荷数と導入数の予測、７つの産業区分(情報、金融・保険、プロフェッショナル・科学・技術向けサービス、教育、医療関連、宿泊・飲食、公共)毎の世界の出荷数と普及率予測を記載している。

Netbooks, smartbooks and MIDs are relatively new devices in the UMD category, with screen sizes that sit between the smartphone and the laptop. Currently, most of the attention given to these devices is on consumer adoption. However their low cost, Wi-Fi and 3G network access options, browser, and large screen size will make them appealing to the business segment. Likely initial users include technicians, social service workers, and real estate agents. Initially, these devices will not find favor with enterprise IT since the majority don't use the Microsoft OS. Lack of 3G networks will limit uptake by business users in emerging markets. However, smaller businesses in industrialized markets will not be deterred by these issues, and in time many hurdles will be overcome through by cloud services for application access.

This study examines the drivers and inhibitors for business adoption of netbooks, smartbooks and MIDs. Survey data as well as competitive factors contribute to the review of this topic. Forecasts are provided for each form factor. They include device shipments, installed base and employment penetration across seven world regions. Also included are regional estimates for SMB and Enterprise shipments and installed base. Finally worldwide shipment and penetration forecasts are provided across seven industry verticals for each platform and include:
- Information
- Finance and Insurance
- Professional, Scientific and Technical Services
- Educational Services
- Healthcare and Social Assistance
- Accommodation and Food Services
- Public Administration

What Questions Does This Report Answer?

• What are the device shipments by region to the SMB segment by region for netbooks, smartbooks and MIDs?
• What are the device shipments by region to the Enterprise segment by region for netbooks, smartbooks and MIDs?
• What is the installed base and employment penetration by region for the SMB segment by region for netbooks, smartbooks and MIDs?
• What is the installed base and employment penetration by region for the Enterprise segment by region for netbooks, smartbooks and MIDs?
• What feature and device characteristics will drive adoption of netbooks, smartbooks and MIDs within the healthcare, government, and education verticals?
• How will web apps and cloud services impact deployment of netbooks, smartbooks and MIDs among business customers?
• How will the mobile device portfolio change among business customers as a result of netbooks, smartbooks and MIDs?
• How will 3G and 4G networks, video services and trends in processor technology affect business customer adoption of netbooks, smartbooks and MIDs?
• What is the role of accessories and device management services for enterprise adoption of netbooks, smartbooks and MIDs?

Who Needs This Report?

• Chipset OEMs
• Device OEMs
• Mobile operators
• Businesses
• Enterprise software vendors
• Financial community

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