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サービス業の企業向け通信市場:産業セクター分析Enterprise Communications in the Hospitality Industry
目次
This study analyzes the global hotel and resort communications market. It includes analysis of both wireline and wireless equipment and services revenue potential. What is exciting about this market segment is that 5-star hotels' efforts to attract guests include automating guest rooms to take advantage of the latest wireless technology including Voice over Wi-Fi and video over IP. Managed services, already a factor in this market, will grow significantly over the next few years. What Questions Does This Report Answer?
Who Needs This Report?
Table of Contents Executive Summary: Top-Line Forecast Executive Summary: Drivers Executive Summary: Inhibitors Executive Summary: Market Share Executive Summary: Summary and Strategic Recommendations Section 1. Executive Summary 1.1. Scope of this Report 1.2. Sizing the Hotel and Resort Industry 1.3. Sizing the Hotel and Resort Communications Market 1.4. The Pampered Wired and Wireless Five-Star Hotel Guest 1.5. Major Drivers for IP Communications Equipment for Hotels and Resorts 1.6. Obstacles to More Rapid Hotel Communications Adoption 1.7. Communications Technology Challenges for Hotels and Resorts 1.8. Vendor Activity Section 2. Market Issues 2.1. Sizing the Global Hotel and Resort Market 2.2. Global Hotel and Resort Market Segmentation 2.2.1. US Market Segmentation 2.3. The Hospitality Communications Ecosystem 2.3.1. Telephony Systems 2.3.2. Broadband in the Conference Center and Public Areas 2.3.3. Broadband in the Guest Room 2.3.4. Ethernet in the Room 2.3.5. Wi-Fi in the Room 2.3.6. Wi-Fi Penetration 2.3.7. Telepresence 2.3.8. Video Surveillance 2.4. Hotel Communications Drivers 2.5. Hotel Communications Challenges 2.6. Mobility and the Hotel Staff 2.7. Examples of Communications Adding Value to Customers' Hotel Experience 2.7.1. Cutting Response Time 2.7.2. Turning Telephones into Guest Information Portals 2.7.3. Generating Training and Distance Learning Revenue 2.7.4. Creating Highly Personalized Room Environments 2.7.5. Extending Services with a Virtual Butler 2.7.6. Simplifying Facilities Maintenance 2.7.7. Controlling Parking 2.7.8. Creating a Celebrity Early Warning System Section 3. Technology Issues 3.1. Video on Demand and Technology Challenges 3.2. Upgrading High Speed Internet Access 3.3. The Interoperability Challenge in the Hotel Industry 3.4. Media Gateways, SIP Trunking, and Easing the Painful Transition from Analog to Digital 3.5. IEEE 802.11n and the Hotel Environment 3.6. Technology Challenges in Monetizing VoIP 3.7. Opportunities and Challenges for HD Video Conferencing and Telepresence 3.8. Digital Signage 3.9. Wireless Kiosks 3.10. Cable Operators Facing Technology Obstacles 3.11. Hotel Communications Security Issues 3.12. A Growing Role for RFID Technology 3.13. In-Building Wireless and Its Basic Components 3.13.1. Distributed Antenna Systems 3.13.2. Passive DAS 3.13.3. Active DAS 3.13.4. Hybrid DAS 3.13.5. Repeaters 3.14. The Challenge of Older Wiring Systems Section 4. Key Industry Players 4.1. Aptilo Networks 4.2. Aruba Networks 4.3. AT&T 4.4. Avaya Inc 4.5. BelAir Networks Inc 4.6. Boingo Wireless Inc 4.7. Cisco Systems Inc 4.8. Control4 4.9. IBM Corporation 4.10. InnerWireless Inc 4.11. M-Tech 4.12. Motorola Inc 4.13. Ruckus Wireless 4.14. Siemens Enterprise Communications 4.15. TeleAdapt 4.16. Xirrus Section 5. Market Forecasts 5.1. Forecast Methodology 5.1.1. The TAM for Unified Communications in the Hotel Industry 5.1.2. Forecasting Key Vertical Market UC Growth 5.1.3. Economic Factors Impacting the Forecast 5.2. Hotel Room Growth 5.3. US Hotel Distribution by Number of Employees 5.4. Wi-Fi Access Points Shipments to the Hospitality Industry 5.5. Wi-Fi Access Point Revenue Growth in the Hospitality Industry 5.6. The Growth of Hospitality IP Telephony Revenue 5.7. The Hospitality Fixed Mobile Convergence Market 5.8. Managed Hospitality Wi-Fi Services 5.9. The Hospitality Market Contact Center Revenue Forecast 5.10. Wi-Fi-Enabled Phones in the Hospitality Market 5.11. Wi-Fi-Enabled Smartphone Revenue for the Hospitality Market 5.12. Hotel and Resort In-Building Wireless Revenue Forecast 5.13. Hospitality Unified Communications Revenue Forecast Section 6. Company Directory Section 7. For Further Research Section 8. Acronyms Scope of Study Sources and Methodology Notes Tables
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この調査レポートは、世界のホテルやリゾートの通信市場を調査し、有線通信と無線通信の、機器とサービス収益の潜在力を分析している。この調査レポートが注目しているのは、５つ星ホテルが宿泊客へのサービスとして注力している、Wi-Fi上の音声通信やVoIP(IP音声通信)などの最新の無線技術を活用した客室のオートメーション化である。管理サービスも既にこの市場に登場しており、今後１、２年で大きく成長するだろう。この調査レポートは、802.11nアクセスポイントやテレプレゼンス、Wi-Fi機能搭載の携帯電話などの従来と今後の影響を分析している。統合通信などの通信製品やサービスの世界の最大実現可能市場規模(TAM)も予測している。