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【分析レポート:アプリケーション】IoT(モノのインターネット)への移行がいよいよ現実に:成功を実現するための8つの質問

Turning IoT Vision into Reality: Top 8 Questions to Build a Successful IoT GTM Strategy

4Q 2017 | Application Analysis Report | AN-2410 | 16 pages | 5 charts | 2 figures | PDF

 

出版社 出版年月価格 ページ数図表数
ABI Research
ABIリサーチ
2017年12月お問い合わせください 16 7

サマリー

IoT(モノのインターネット)ソリューションとサービス企業のによってデジタル化が推進し、企業はビジネス変革を受け入れるようになっている。IoT技術、アプリケーション、サービスの活用によって、企業は効率化、コスト削減、社内外での競争力向上を図ることができる。社内的には、IoTソリューションによるワークフローの合理化、資産監視、法令順守を実現することができる。対外的には、IoTによってリアルタイムにユーザとの連携を見守り、収集したデータを有効活用してニーズや願望を予測しやすい環境をつくりだして、顧客との結びつきを強めることができる。

米国調査会社ABIリサーチの調査レポート「【分析レポート:アプリケーション】IoT(モノのインターネット)への移行がいよいよ現実に:成功を実現するための8つの質問」は、企業がIoTについてのビジョンを現実のものとするために取り組む必要がある8つの質問を提示している。これらの質問によって、企業は後方から導入の正しいIoTソリューションを目標とする最終ゴールに向けて、社内の機能を正しいIoTサプライヤと適合させ、最終的にはIoTの成功を確実にする適切なガバナンスやライフサイクル管理プロセスを構築することができる。調査対象企業の61%が、IoTソリューションを現在利用しているか、来年の導入を計画しており、企業とプロバイダの両者が早急に正しい質問をすることが不可欠である。

The Internet of Things is continuing to change the way enterprises embrace business transformation, with IoT solutions and services driving digital transformation within the enterprise. By utilizing IoT technologies, applications, and services, enterprises can increase efficiencies, reduce costs, and create competitive advantages both internally and externally. Internally, enterprises use IoT solutions to streamline workflows, monitor assets, and to help ensure compliance. Externally, IoT enables enterprises to increase customer stickiness by monitoring the relationship in real time and utilizing collected data to create ambient environments where the user’s needs and aspirations can be better anticipated.

In this application analysis, eight questions are presented that enterprises need to address to turn their IoT vision into reality. These questions allow enterprises to work backward from their end goals to target the right IoT solutions for implementation, to align internal capabilities to the right IoT supplier partnerships, and to lastly build the right governance and life-cycle management processes that ensure continued IoT success. As 61% of enterprises polled either currently have an IoT solution in operation or are planning to deploy one in the next year, it is essential that both enterprises and providers ask the right questions early.

 

 

ABIリサーチの調査レポートの詳細については、サンプルをご請求ください。

(株式会社データリソース 03-3582-2531、office@dri.co.jp)

 



目次

  • 1. IoT DRIVING DIGITAL TRANSFORMATION IN THE ENTERPRISE
  • 2. TOP EIGHT QUESTIONS TO BUILD A SUCCESSFUL IoT STRATEGY
    • 2.1. What Are Your Business Objectives to Better Serve Customers and Operate Profitably, and the Common Challenges toward Meeting Those Objectives?
    • 2.2. What Are the Use Cases That Align with Your Value Proposition and Mitigate Business Challenges?
    • 2.3. What Factors Need Consideration to Prioritize IoT Use Cases for Investment?
    • 2.4. Who Are the Key Internal Stakeholders Impacted by a Connected Product, and How to Gain Internal Alignment on Risks and Benefits?
    • 2.5. What Are My Internal Capabilities to Determine Build versus Buy?
    • 2.6. What Is the IoT Data Governance Model?
    • 2.7. How Should I Assess Suppliers and Partners for IoT Solution Enablement?
    • 2.8. What Are the Life-Cycle Management Factors to Consider?
  • 3. CONCLUSION
  • 4. 2017 INDUSTRY SURVEY

 

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プレスリリース

[サマリー訳]

IoT(モノのインターネット)ソリューションとサービス企業のによってデジタル化が推進し、企業はビジネス変革を受け入れるようになっている。IoT技術、アプリケーション、サービスの活用によって、企業は効率化、コスト削減、社内外での競争力向上を図ることができる。社内的には、IoTソリューションによるワークフローの合理化、資産監視、法令順守を実現することができる。対外的には、IoTによってリアルタイムにユーザとの連携を見守り、収集したデータを有効活用してニーズや願望を予測しやすい環境をつくりだして、顧客との結びつきを強めることができる。

米国調査会社ABIリサーチの調査レポート「【分析レポート:アプリケーション】IoT(モノのインターネット)への移行がいよいよ現実に:成功を実現するための8つの質問」は、企業がIoTについてのビジョンを現実のものとするために取り組む必要がある8つの質問を提示している。これらの質問によって、企業は後方から導入の正しいIoTソリューションを目標とする最終ゴールに向けて、社内の機能を正しいIoTサプライヤと適合させ、最終的にはIoTの成功を確実にする適切なガバナンスやライフサイクル管理プロセスを構築することができる。調査対象企業の61%が、IoTソリューションを現在利用しているか、来年の導入を計画しており、企業とプロバイダの両者が早急に正しい質問をすることが不可欠である。

[サマリー原文]

The Internet of Things is continuing to change the way enterprises embrace business transformation, with IoT solutions and services driving digital transformation within the enterprise. By utilizing IoT technologies, applications, and services, enterprises can increase efficiencies, reduce costs, and create competitive advantages both internally and externally. Internally, enterprises use IoT solutions to streamline workflows, monitor assets, and to help ensure compliance. Externally, IoT enables enterprises to increase customer stickiness by monitoring the relationship in real time and utilizing collected data to create ambient environments where the user’s needs and aspirations can be better anticipated.

In this application analysis, eight questions are presented that enterprises need to address to turn their IoT vision into reality. These questions allow enterprises to work backward from their end goals to target the right IoT solutions for implementation, to align internal capabilities to the right IoT supplier partnerships, and to lastly build the right governance and life-cycle management processes that ensure continued IoT success. As 61% of enterprises polled either currently have an IoT solution in operation or are planning to deploy one in the next year, it is essential that both enterprises and providers ask the right questions early.

 


 

[プレスリリース原文]

The Top Eight Questions End-Users Need to Ask to Build a Successful IoT GTM Strategy

London, United Kingdom - 09 Jan 2018


As 61% of enterprises have already deployed an IoT solution, or are planning to in the next year, it is essential that both enterprises and providers ask the right questions early to maximize their IoT ROI. ABI Research, a market-foresight advisory firm providing strategic guidance on the most compelling transformative technologies, has identified eight questions that innovative companies need to ask to turn their IoT visions into reality.

“When these solutions work, they work well,” says Ryan Harbison, Research Analyst at ABI Research. “However, these solutions can have detrimental effects if any area was overlooked in the development of these systems. If execution, technology, or supplier choices are poor, rest assured that the results will be poor. Poor solutions can negatively affect sales of existing products and services, disrupt internal organizational workflows, and damage relationships with customers—all results enterprises want to avoid.”

So, how can enterprises avoid deploying a poor solution? First, potential IoT end-users need to ensure that they have properly identified the strategic business objectives they are trying to achieve before they create IoT use cases and align IoT use cases to customer needs and these objectives. Secondly, organizations need to achieve internal stakeholder alignment with all functional employee groups since IoT affects multiple layers of an organization to decide which parts of the solution to build in-house and which parts to buy. Lastly, enterprises need to assess partners for IoT enablement and lifecycle management operations keeping in mind that these decisions drive strategic and long-term success.

While it is essential for enterprises to consider these factors before building and deploying an IoT solution, it is also crucial that IoT suppliers understand these factors and guide their customers around the common pitfalls. Two of the biggest inhibitors of IoT adoption are aligning the solution within existing systems and the complexity and fragmentation of the supply chain. IoT suppliers need to understand that potential end-users are looking to partner with suppliers who have worked to ease the process of developing these solutions.

“As a result, we are seeing a surge in the market of companies that offer professional services—strategic consulting services, project management, and ROI analysis—in addition to their core competencies,” concludes Harbison. “Companies like Dell, Digi International, and Bsquare are among those complementing their IoT solutions with additional value-added services. The number of suppliers offering these solutions will only continue to rise as business value shifts from output to outcome-based.”

These findings are from ABI Research’s Turning IoT Vision into Reality: Top 8 Questions to Build a Successful IoT GTM Strategy report. This report is part of the company’s M2M, IoT & IoE research service, which includes research, data, and analyst insights.

 

 

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