運転者が使用する様々な装置の数は、家電に匹敵するようになってきた。現在、何百万台もの車やトラックでは、従来の天気やラジオのニュースに留まらない、はるかに詳しい情報やエンターテインメントオプションを使用することができ、米国でビデオが視聴できる車の数は2000万である。運転者はGPSやOnStarなどの加入ベースのアプリケーションを使用して運転し、乗客はDVDや車載インターネットで楽しむことができる。増加する自動車のインフォテインメントデバイスは、運転者に運転操作に関する多くのリアルタイムの最新情報を提供する、フォード社のSYNCなどの統合システムの一部となっている。フォード社は、Audiovoxなどの車内エレクトロニクスメーカーや、マイクロソフトやオープンソースソフトウェアアライアンスなどのパブリッシャーと競合している。これらの企業などはすべて、現在の設備で今後のデバイスを動かすことのできるような、インフォテインメントフレームワークの標準を構築しようとしている。
この調査レポートは、車載インフォテインメントのデバイスとサービスの市場を調査している。
The amount of gadgetry drivers use is starting to rival consumer electronics used in the home. Millions of cars and trucks now have far more information and entertainment options than just weather and news radio; 20 million US drivers now have in-car video. DVDs and in-car Internet keep passengers entertained, while drivers can navigate using GPS and subscription applications like OnStar. A growing number of in-car infotainment devices are now part of integrated systems such as Ford’s SYNC which give drivers real-time updates on many aspects of the vehicle’s operation. Ford is competing with in-car electronics makers such as Audiovox, publishers such as Microsoft and open-source software alliances. These players are all working to establish standard infotainment frameworks that will let future devices work with today’s equipment.
This study covers the market for in-vehicle infotainment devices and services, and the architectures that make them work together.
What Questions Does This Report Answer?
- What constitutes automotive infotainment?
- Which category of automotive infotainment is so mature that its pricing is eroding, to the detriment of the market as a whole?
- What is the outlook for in-car audio, video and Internet?
- What's the difference between standard and digital radio?
Who Needs This Report?
- Automakers
- Automotive head-end manufacturers
- Automotive platform developers
- Aftermarket automotive products installers
- Digital and satellite radio broadcasters
- GPS/navigation products makers
Table of Contents
Executive Brief: Top-Line Forecast
Executive Brief: Drivers
Executive Brief: Inhibitors
Executive Brief: Effect of GPS Price Pressure
Executive Brief: Summary and Strategic Recommendations
Section 1.
Executive Summary1.1. Defining Automotive Infotainment
1.2. The State of Automotive Infotainment
1.3. The Role of Standards
1.4. A Turning Point for Automotive Infotainment
Section 2.
Technology Overview2.1. The State of Infotainment Technologies
2.2. Infotainment Technologies
2.2.1. In-Vehicle Navigation
2.2.2. In-Car Audio
2.2.3. Speech/Voice Recognition
2.2.4. In-Vehicle Video
2.2.5. In-Vehicle Internet
2.3. Infotainment Device and System Standards and Platforms
2.3.1. AutoLinQ
2.3.2. Blue Harmony
2.3.3. Bluetooth
2.3.4. Ford SYNC
2.3.5. GENIVI
2.3.6. mbrace (Mercedes)
2.3.7. Microsoft Auto
2.3.8. ng Connect and the LTE Connected Car Project
2.3.9. OnStar
2.3.10. QNX CAR
2.3.11. UVO
Section 3.
Business & Regulatory Issues3.1. Vehicle Production Trends
3.2. The Outlook for Automotive Infotainment
3.3. In-Car Navigation
3.3.1. Transition from Aftermarket to OEM GPS
3.4. In-Car Audio
3.4.1. Radio's Transition to Digital Broadcasts
3.4.2. Satellite Radio
3.5. In-Car Video
3.5.1. Content Licensing
3.6. In-Car Internet
3.7. Legislation and Regulation
Section 4.
Market Outlook4.1. Forecast Methodology
4.1.1. Primary and Secondary Sources of Information
4.1.2. Forecast Segmentation
4.2. Automotive Infotainment Forecast by Region
4.3. Automotive Infotainment Forecasts by Category
4.3.1. In-Car Navigation
4.3.2. In-Vehicle Audio
4.3.3. In-Vehicle Video
4.3.4. In-Vehicle Internet
Section 5.
Company Profiles5.1. Audiovox Corporation
5.2. Autonet Mobile Inc
5.3. Bose Corporation
5.4. Delphi Corporation
5.5. FLO TV Incorporated
5.6. Ford Motor Company
5.7. General Motors
5.8. GENIVI Alliance
5.9. Intel Corporation
5.10. Microsoft Corporation
5.11. Mobile Enhancement Retailers Association
5.12. SIRIUS XM Radio Inc
5.13. Specialty Equipment Market Association
5.14. Visteon Corporation
Section 6.
Company Directory
Section 7.
AcronymsScope of Study
Sources and Methodology
Notes
Tables- Light Vehicles Equipped With GPS/Navigation Systems OEM and Aftermarket, World Markets, Forecast: 2010 to 2015 (Millions)
- New Light Vehicle Production, World Markets, Forecast: 2010 to 2015 (Millions)
- Automotive Infotainment Revenue by Category, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Automotive Infotainment Revenue by Category (except OEM GPS/Navigation), World Markets, Forecast: 2010 to 2015 ($ Millions)
- Automotive Infotainment Units by Category, World Markets, Forecast: 2010 to 2015 (Millions)
- New Light Vehicle Production, World Markets, Forecast: 2010 to 2015 (Millions)
- Automotive Infotainment Revenue by Region, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Light Vehicles Equipped With GPS/Navigation Systems OEM and Aftermarket, World Markets, Forecast: 2010 to 2015 (Millions)
- OEM In-Vehicle GPS/Navigation System Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Aftermarket In-Vehicle GPS/Navigation System Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- In-Vehicle Satellite Radio Subscribers, World Markets, Forecast: 2010 to 2015 (Millions)
- In-Vehicle Satellite Radio Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Vehicles Equipped With Digital Radio, World Markets, Forecast: 2010 to 2015 (Millions)
- In-Vehicle Digital Radio Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Vehicles Equipped With Video, World Markets, Forecast: 2010 to 2015 (Millions)
- In-Vehicle Video Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Vehicles Equipped With Internet or Network Connectivity, World Markets, Forecast: 2010 to 2015 (Millions)
- In-Vehicle Internet or Network Connectivity Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
Charts- Automotive Infotainment Revenue by Region, World Markets, Forecast: 2010 to 2015
- Automotive Infotainment Revenue by Category, World Markets, Forecast: 2010 to 2015
- Light Vehicles Equipped With GPS/Navigation Systems OEM and Aftermarket, World Markets, Forecast: 2010 to 2015 (Millions)
- New Light Vehicle Production, World Markets, Forecast: 2010 to 2015 (Millions)
- Automotive Infotainment Revenue by Category, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Automotive Infotainment Units by Category, World Markets, Forecast: 2010 to 2015 (Millions)
- New Light Vehicle Production, World Markets, Forecast: 2010 to 2015 (Millions)
- Automotive Infotainment Revenue by Region, World Markets, Forecast: 2010 to 2015 ($ Millions)
- Automotive Infotainment Revenue by Category, World Markets, Forecast: 2010 to 2015 (Millions)
- Light Vehicles Equipped With GPS/Navigation Systems OEM and Aftermarket, World Markets, Forecast: 2010 to 2015 (Millions)
- In-Vehicle GPS/Navigation System Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- In-Vehicle Digital Radio Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
- In-Vehicle Internet or Network Connectivity Revenue, World Markets, Forecast: 2010 to 2015 ($ Millions)
Figures- SYNC Mobile Phone Controls on Steering Wheel
- Autonet Mobile's Router for Cadillac
- A Visteon-Powered Head Unit Based on GENIVI, Running Pandora